• Title/Summary/Keyword: online service

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An Analysis on Mediating Effect of Participant Activity in Investment Crowdfunding (투자형 크라우드펀딩에서 참여자활동성의 매개효과 분석)

  • Kim, Jong Yun;Kim, Chul Soo
    • The Journal of Society for e-Business Studies
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    • v.25 no.1
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    • pp.65-82
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    • 2020
  • Start-ups often use crowdfunding platforms such as Wadiz to get financing from corporate investors and general public. These platforms include functions to increase participant activity through the number of comments, interest and online word-of-mouth. This study aims to elucidate how these functions related to a participant activity exhibit mediating effects on a success of crowdfunding and an achievement rate of targeted investment amount. To this end, the individual variables such as progress period, target amount, venture company, experience of attracting investment, possession of intellectual property rights, a career of the representative and an award experience of the representative were classified into the project characteristics, the company characteristics and the representative characteristics through not only previous studies but also interviews with investment professionals and platform operators. Afterwards, this study went through an empirical verification process using a structural equation model that has both crowdfunding performance and participant activity, which is the independent and mediating factors of three perspectives, as well as the dependent variables. In other words, this study analyzes how the characteristics of three perspectives affect the participant activity and how the participant activity had the mediating effects on the crowdfunding performance. In addition, it derives how the analysis results mentioned above vary according to business types (internet services, culture/art, manufacturing/distribution) and investment styles (stock type and bond type). It is expected that this study will help not only in deriving the factors affecting the performance of an investment type crowdfunding but also in preparing the measures to increase a participant activity.

The Analysis of Public Awareness about Literary Therapy by Utilizing Big Data Analysis - The aspects of convergence literature and statistics (빅데이터 분석을 통한 문학치료의 대중적 인지도 분석 - 국문학과 통계학의 융합적 측면)

  • Choi, Kyoung-Ho;Park, Jeong-Hye
    • Journal of Digital Convergence
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    • v.13 no.4
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    • pp.395-404
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    • 2015
  • This study is exploring objective awareness of literary therapy by consideration of popular perception about literary therapy through analysis of big data. The purpose of this study is the deduction of meaning information through analysis in the viewpoint of big data at online social network service(SNS) about 'literary therapy'. Accordingly, the main way of research became content analysis of keyword linked to literary therapy by utilizing opinion mining method related to text mining. The study mainly grasped 'literary therapy' and analyzed 'bibliotherapy' comparatively. The period of study was from Oct. 10th to Nov. 10th, 2014(during 30 days), and SNS such as blog or twitter became the subject of search. Through the result of study analysis, the conclusion that the spread of literary therapeutic prospect, structural harmony of literary therapeutic field, and the solidity of perceptional axis about literary therapy are needed can be drawn. This study is worthwhile because it can investigate popular awareness about literary therapy and can suggest alternative for invigoration of literary therapy.

Analysis of Music and Photo for User Creative Movie (동영상 콘텐츠 생성을 위한 음악과 사진 분석)

  • Chung, Myoung-Bum;Ko, Il-Ju
    • The KIPS Transactions:PartD
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    • v.14D no.4 s.114
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    • pp.381-388
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    • 2007
  • Consumers changed to the subject to produce a digital contents as data transmission technique is advanced and a digital machine is diffused variously. Users are interested greatly in a user creative movie (UCM) production among various online contents. The UCM production method which uses the music and picture is the method that users make the UCM more easily. However, the UCM production service has the problem that any association does not exist in the music and picture and that the picture changes according to fixed time interval without the relation at a music rhythm. To solve this problem, we propose the UCM production method which uses a music analysis and picture analysis in the paper. A music analysis finds a picture change time according to the rhythm and a picture analysis finds the association of the picture. A music analysis finds strong parts of the sound which uses Root-Mean-Square (RMS). And a picture analysis classifies the picture as a scenery picture and people picture which uses structure simplicity of the picture(SSP) and face region detection. A picture analysis got correct result of 86.4% in the experiment and we can finds the association at each picture and arranges the sequence which the picture appears. Therefore, if we use a music and picture analysis at the UCM production, users may make natural and efficient movie.

Estimating Personal and Social Information for Mobile User (모바일 사용자의 개인 및 소셜 정보 추정)

  • Son, Jeong-Woo;Han, Yong-Jin;Song, Hyun-Je;Park, Seong-Bae;Lee, Sang-Jo
    • KIPS Transactions on Software and Data Engineering
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    • v.2 no.9
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    • pp.603-614
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    • 2013
  • The popularity of mobile devices provides their users with a circumstance that services and information can be accessed wherever and whenever users need. Accordingly, various studies have been proposed personalized methods to improve accessibility of mobile users to information. However, since these personalized methods require users' private information, they gives rise to problems on security. An efficient way to resolve security problems is to estimate user information by using their online and offline behavior. In this paper, for this purpose, it is proposed a novel user information identification system that identifies users' personal and social information by using both his/her behavior on social network services and proximity patterns obtained from GPS data. In the proposed system, personal information of a user like age, gender, and so on is estimated by analyzing SNS texts and POI (Point of Interest) patterns, while social information between a pair of users like family and friend is predicted with proximity patterns between the users. Each identification module is efficiently designed to handle the characteristics of user data like much noise in SNS texts and missing signals in GPS data. In experiments to evaluate the proposed system, our system shows its superiority against ordinary identification methods. This result means that the proposed system can efficiently reflect the characteristics of user data.

User Integrated Authentication System using EID in Blockchain Environment (블록체인 환경에서 EID를 이용한 사용자 통합 인증 시스템)

  • Kim, Jai-Yong;Jung, Yong-Hoon;Jun, Moon-Seog;Lee, Sang-Beon
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.21 no.3
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    • pp.24-31
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    • 2020
  • Centralized systems in computing environments have various problems, such as privacy infringement due to hacking, and the possibility of privacy violations in case of system failure. Blockchain, one of the core technologies for the next generation of converged information, is expected to be an alternative to the existing centralized system, which has had various problems. This paper proposes a blockchain-based user authentication system that can identify users using EID in an online environment. Existing identification (ID)/password (PW) authentication methods require users to store personal information in multiple sites, and receive and use their respective IDs. However, the proposed system can be used without users signing up at various sites after the issuing of an EID. The proposed system issues an EID with a minimum of information, such as an e-mail address and a telephone number. By comparing the stability and efficiency of a centralized system, the proposed integrated authentication system proved to be excellent. In order to compare stability against existing systems, we chose attack methods and encroachments on the computing environment. To verify efficiency, the total throughput between the user's app, the issuance and certification-authority's servers, and the service provider's servers was compared and analyzed based on processing time per transaction.

Software Architecture for Implementing the Grid Computing of the High Availability Solution through Load Balancing (고가용성 솔루션 구축을 위한 그리드 측면에서의 소프트웨어 아키텍처를 통한 로드밸랜싱 구현)

  • Lee, Byoung-Yup;Park, Jun-Ho;Yoo, Jae-Soo
    • The Journal of the Korea Contents Association
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    • v.11 no.3
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    • pp.26-35
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    • 2011
  • In these days, internet environment are very quickly development as well on-line service have been using a online for the mission critical business around the world. As the amount of information to be processed by computers has recently been increased there has been cluster computing systems developed by connecting workstations server using high speed networks for high availability. but cluster computing technology are limited for a lot of IT resources. So, grid computing is an expanded technology of distributed computing technology to use low-cost and high-performance computing power in various fields. Although the purpose of Grid computing focuses on large-scale resource sharing, innovative applications, and in some case, high-performance orientation, it has been used as conventional distributed computing environment like clustered computer until now because grid middleware does not have common sharable information system. In order to use grid computing environment efficiently which consists of various grid middleware, it is necessary to have application-independent information system which can share information description and services, and expand them easily. This paper proposed new database architecture and load balancing for high availability through Grid technology.

The Effect of Congruency between User Participation and Producer Response on User Generated Content (컨텐츠 유통 플랫폼에서 이용자 참여와 생산자 반응의 적합성 효과에 관한 연구)

  • Son, Jung-Min;Lee, Jun-Seop
    • Journal of Distribution Science
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    • v.13 no.8
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    • pp.73-80
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    • 2015
  • Purpose - This study's objective is to analyze the content of the communications between users and producers based on the construal level theory. User generated content refers to content created in an online-based service where users and producers communicate interactively with each other. In a user generated content platform, the messages sent and received between the many players, the users and producers who use the content, may be analyzed at the psychological level based on construal level theory. Research design, data, and methodology - This study gathered user and producer participation through a snow-bowling sampling method. The data analyzed includes 125 video clips and 2,912 comments. The period of the data collection was from September 2014 to December 2014. The collected data was analyzed using a t-test and two-way ANOVA. Results - This study obtained the following research results. First, users who were a short social distance from producers responded to user participatory activities stated in concrete language rather than abstract language. In contrast, users who were at a longer social distance from producers tended to respond to the content requesting user participation through abstract language. Second, if users and producers were at a short social distance from each other, user preference increased more when a producer response to user participation was expressed concretely rather than when it was expressed abstractly. In contrast, if the users were at a longer social distance, users' preferences increased more when producer response was expressed abstractly rather than when it was expressed concretely. Conclusion - This study found that the effect of suitability, in which the social distance and the content were in congruence at the construal level, could be observed. Therefore, based on this, academic and practical implications were drawn. The three main insights of the study are as follows. First, firms can use psychological factors to analyze the message content of users in their distribution platforms. This study reveals managerial implications for marketing managers who want to take make use of this analysis of user and producer communications. This study indicates that the main factors include the concrete and abstract scores and social distance between users and producers. Second, we also provide the strategic guidelines to maximizing user preferences and other outcomes. The main dependent variable in this study is the user preference shift; the variable increases through the congruence effect; and the construal level is determined by the social distance between the users and producers and the type of producer response. The outcomes here from users can be utilized to develop several systemic strategies. One process to use the outcomes could be: (1) firms could measure the users and producers social distance; (2) calculate the concreteness or abstractness of the messages; and, (3) predict the user preference outcomes by the congruence between user and producer social distance and the abstractness or concreteness of the message content.

Emergence of Social Networked Journalism Model: A Case Study of Social News Site, "wikitree" (소셜 네트워크 저널리즘 모델의 출현: 소셜 뉴스사이트, "위키트리" 사례연구)

  • Seol, Jinah
    • Journal of Internet Computing and Services
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    • v.16 no.1
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    • pp.83-90
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    • 2015
  • This paper examines the rising value of social networked journalism and analyzes the case of a social news site based on the theory of networked journalism. Social networked journalism allows the public to be involved in every aspect of journalism production through crowd-sourcing and interactivity. The networking effect with the public is driving journalism to transform into a more open, more networked and more responsive venue. "wikitree" is a social networking news service on which anybody can write news and disseminate it via Facebook and Twitter. It is operated as an open sourced program which incorporates "Google Translate" to automatically convert all its content, enabling any global citizen with an Internet access to contribute news production and share either their own creative contents or generated contents from other sources. Since its inception, "wikitree global" site has been expanding its coverage rapidly with access points arising from 160 countries. Analyzing its international coverage by country and by news category as well as by the unique visit numbers via SNS, the results of the case study imply that networking with the global public can enhance news traffic to the social news site as well as to specific news items. The results also suggest that the utilization of Twitter and Facebook in social networked journalism can break the boundary between local and global public by extending news-gathering ability while growing audience's interest in the site, and engender a feasible business model for a local online journalism.

The Effects of Child Care Teachers' Professionalism, Learning Agility and Positive Psychological Capital on Their Job Satisfaction (보육교사의 전문성 인식, 학습민첩성, 긍정심리자본이 직무만족도에 미치는 영향)

  • Choi, Jin-Sook;Ha, Jung-Youn;Kim, Dae-Myung;Kang, Jiyeon
    • The Journal of the Korea Contents Association
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    • v.20 no.3
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    • pp.116-130
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    • 2020
  • The purpose of this study is to examine the effects of childcare teacher's professional recognition, learning agility, and positive psychological capital on job satisfaction in order to suggest policies that required for child care teacher's positive performance. For this purpose, an online survey was conducted with 283 in-service nursery teachers in Jeonnam and the results are as follows. First, teachers with more than five years of experience showed higher levels of professional recognition and positive psychological capital. Second, the job satisfaction of child care teachers was highly correlated in order of professional recognition, positive psychological capital, and learning agility. Third, the professional recognition and positive psychological capital of the childcare teachers have positive effects on their job satisfaction. Through this study, it was confirmed that the professional recognition, learning agility, and positive psychological capital of the childcare teachers were significant variables in explaining job satisfaction. Therefore, in order to increase job satisfaction in daycare centers, it is necessary to firmly recognize that they are professional workers by providing training courses and consulting supports. Furthermore, there is a need to allow teachers more autonomy and to reform the hierarchical system in day care places.

A Study on the Relationship between Usage Characteristics of TV and Web Animation and Purchase Intent of Goods Featuring Animation Characters (아동 애니메이션 이용 특성과 캐릭터상품 구매의사의 관계 : TV와 웹 애니메이션을 중심으로)

  • Yoo, Soo-jung;Lee, Yeong-ju;Song, Gin
    • Cartoon and Animation Studies
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    • s.46
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    • pp.23-61
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    • 2017
  • This study aims to understand the using characteristics of TV animation and web-based animation of children and investigate the effects of change in viewing process on the purchase of character goods. For this purpose, an online survey was conducted for parents who have children as animation viewers. The results show that there was no difference by age or gender in using both TV and web animation. When parents get animation information on TV, they had their children watch animation through the same TV channel, but the web has no significant relationship between information acquisition path and main service they use. In addition, it is found that parent' perception of TV animation superiority is influenced by respondents' income and children's watching time of animation has no effect on it. Finally, monthly income of households, payment amount of web animation, watching time of TV animation, and perception of quality of TV animation have a significant effect on parents' active purchase of character goods. On the other hand, the purchase intention of the recommended goods is influenced by children's age, the parent's perception about the web animation quality, and the payments of the web animation.