• 마케팅과학연구
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• 제19권3호
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• pp.28-36
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• 2009

现有的文献广泛的关注财阀以及他们的所有权和支配权的优点和弱点, 但是几乎没有关于韩国非财阀公司的研究. 然而, Lee, Lee and Pennings (2001)并没有特别的探讨在韩国国内市场非财阀公司为求生存而对抗财阀公司的具有竞争力的战略. 本文的研究动机是通过四个探索性案例的研究, 韩国非财阀公司对抗财阀公司的成功的竞争战略和提出的建议可能会对其他的企业以及公共政策制定者有所帮助. 从产品相似性和公司内的合作关系分别定义竞争和合作的概念. 从这两个方面, 我们开发了以下$2{\times}2$ 矩阵, 为非财阀公司对抗财阀公司提供四种竞争战略. 在小组1的非财阀公司在高端市场对财阀公司让步, 但在低端市场有 "我也是在低端市场" 的产品, 同时承认在高端市场的财阀. 在小组2, 非财阀公司以供应商或互补企业的身份成为财阀公司的合伙人. 在小组3, 非财阀企业从事与财阀直接竞争. 在小组4, 非财阀企业的目标, 以产品创新或服务填补目标市场空白点. 我们选择的4个公司分别是E‐Rae电子企业公司(共存方), Intops(供应商), Pantech(竞争对手)和Humax(小众市场成员). 通过分析这4个案例, 相互提供更丰富的洞察力战略. 基于我们的概念框架, 提出下列假设 : 假设1 : 与财阀公司有合作关系的非财阀公司比没有合作关系的公司表现得更好. 假设1a: 共存方会比竞争方表现得更好. 假设1b: 合伙方会比小众市场成员表现得更好. 假设2: 与财阀公司的产品没有相似性的公司比有相似性的公司表现得要更好. 假设2a: 合伙方比共存放表现得更好 假设2b: 小众市场成员会比竞争方表现得更好. 假设3: 小众市场成员应比共存方表现得更好. 假设4: 按绩效的降序排列依次是合作者, 小众市场成员, 共存方, 竞争方. 一组专家按照我们4组的分类把216家非财阀公司分类. 用SPSS统计软件中的简单方差分析来检验假设. 结果发现. 与财阀公司有合作关系的以及提供与财阀公司不同的产品或服务比较好. 很明确的一点是, 平均来说, 若要对抗财阀公司中获利, 其战略是成为合伙人(供应商或组成部分). 直接与财阀公司硬碰硬的竞争是要付出极高代价的战略, 而这种代价不是非财阀公司能负担得起的. 避免与财阀公司迎面竞争的战略是用不同的产品服务于利己市场, 或是服务于被财阀公司忽视掉的低端市场. 些战略是比较好的生存战略. 本文说明在财阀环境中, 韩国的中小型非财阀公司有一些方法可以生存, 尽管不是没有风险. 根据不同的竞争组合, 合作的公司可以根据产品相似性以及合作关系的维度来选择定位从而制定自己的竞争战略. 例如共存方, 竞争对手, 合伙人, 小众市场成员. 根据我们的探索性案例分析, 合伙人对非财阀公司来说可能是最好的战略, 而竞争者则是有很大风险的. 小众市场成员和共存方处于中间, 但前者比后者要好. 很多中小型企业的管理者只是用简单的, 不是合作就是竞争的观点来审视市场的领导者‐典型的就是财阀. 结果. 很多非财阀公司变成被动的合作者或被自己的竞争对手财阀所击败. 事实上, 合作和竞争并不是互相排斥的, 是可以同时被追求的. 正如本文所建议的, 非财阀公司可以根据他们的环境, 内部资源和能力灵活的选择合作和竞争.

• 아태비즈니스연구
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• 제14권4호
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• pp.233-254
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• 2023

Purpose - This study aims to verify whether the effect of tax avoidance on corporate value is non-linear in the Korean financial markets. Design/methodology/approach - This study believes that the cause of the inconsistent empirical analysis results of previous studies that verified the relationship between tax avoidance and firm value may be an error in assuming linearity, and verifies whether a nonlinear relationship exists. The sample company in this study is a December settlement corporation listed on the Korean stock market, and the analysis period is from 2000 to 2021. In the empirical analysis model, Tobin's Q is used as a proxy for corporate value, tax avoidance is used as the main independent variable, and a regression model is designed with corporate size, growth rate, and debt ratio set as control variables. Findings - As a result of the empirical analysis, it can be confirmed that there is an inverted U-shaped nonlinear relationship between tax avoidance and corporate value. In the additional analysis using Ohlson (1995) firm valuation model for the robustness of the results of the empirical analysis, the same nonlinear value relationship between tax avoidance can be confirmed. Research implications or Originality - This study is considered to be meaningful in that it verifies the non-linear relationship of tax avoidance, which has not been attempted in previous studies. The meaning of the inverted U-shaped nonlinear relationship presented in this study is that corporate tax avoidance acts as a factor that increases corporate value up to a certain level, but rather becomes a factor that decreases corporate value when it exceeds a critical point. These results are expected to provide new perspectives and perspectives on tax avoidance to companies belonging to the Korean capital market.

• 유통과학연구
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• 제20권12호
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• pp.81-87
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• 2022

Purpose: This study aims to explore the relationship between stock liquidity and skewness risk-tail risk (stock price crash risk) in an emerging market, in which problems on liquidity are more severe than in developed markets. Research design, data, and methodology: Based on the Thai market stock exchange over the period of 2000 to 2019, our sample include 13,462 firm-period observations. We employ a panel regression models regarding to five liquidity measures. These five liquidity measures cover three dimensions of liquidity namely the volume-based, price-based, and transaction cost-based measures for the liquidity-tail risk relationship. Results: We find a positively significant relationship between stock liquidity and tail risk in all cases. The finding here shows that the higher the stock liquidity, the larger the tail risk is. Conclusion: As the prior studies show inconclusive effect of stock liquidity on stock price crash risk, we demonstrate that mixed results found in prior studies are probably driven from the type of liquidity measure. The stock liquidity-tail risk association is present in the Stock Exchange of Thailand. The results remain the same regardless of the definition of tail risk and liquidity factors. An endogeneity issue is addressed by employing the two-stage least squares regression.

• 산경연구논집
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• 제10권1호
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• pp.29-37
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• 2019

Purpose - We study the dynamic linkages of the economic policy uncertainty (EPU) in the US on the manufacturing stock market returns in Korea. In detail, we examine the casual link between EPU index in the US and the manufacturing stock indexes in Korea. Research design, data, and methodology - We measure mainly the distribution effect of the US EPU on the manufacturing stock market in Korea of 1990-2017 by the vector error correction model (VECM). Result - In result, we estimate the impact of the US EPU index has significantly a negative response to the manufacturing stock market in Korea such as non-metal stock index, chemical stock index, food stock index, textile·clothes stock index, automobile·shipbuilding stock index, machinery stock index, steel·metal stock index. Also the remaining variables such as electric·electronics stock index, S&P 500, and producer price index in Korea have a negative relationship with US EPU index. Conclusions - We find out that the relationship between EPU index of the US and the manufacturing stock market in Korea has the negative relationships. We determine the EPU of the US has the spillover effect on the industry stock markets in Korea.

• 산업경영시스템학회지
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• 제24권66호
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• pp.37-45
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• 2001

Because the structure of the economy is being changed from product-oriented and company-centered economy to service-oriented and customer-centered economy, and the market competition is varying with the competition of non-price factors, the importance for customer service of logistics system is being increased. Thus, the level of customer service should be represented as an element of the logistics decision and the facility location decision. The level of customer service provided by logistics system has an effect on customers\` purchase decisions, hence on the market demand. That is, the market demand is elastic for customer service as it is influenced by product price. Considering the effect of customer service on demand, this study develops the market area which each facility will serve. That area is circular, and distance norm is considered Euclidean and Rectilinear (or Manhattan) distance norm. The market demand for product at a particular area is affected by the level of customer service that facility provides, and the relationship between the market demand and the level of customer service is represented with a mathematical function.

• 한국경영과학회지
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• 제31권3호
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• pp.97-105
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• 2006

Brand Pricing is the most important issue for the brand manager in the dynamic market. in the typical dynamic pricing model, a linear function has been used based on the assumption that the non-Price Influences and the price influences were independent. However, to incorporate the characteristics of the dynamic market, it is natural to consider the multiplicative relationship. We are going to try the multiplicative linkage between the non-price Influences and the price influences and suggest a new dynamic pricing model with e multiplicative functional form. An empirical study of 19 brands in the Korean cigarette market shows the feasibility of the suggested model.

• 유통과학연구
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• 제13권8호
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• pp.15-25
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• 2015

Purpose - There is a lack of research on how much corporate control is sufficient for effective subsidiary business-related decision making. To address this research gap, this study analyzes the impact of the level of control of a Korean corporation's headquarters on its overseas subsidiary performance. Research design, data, methodology - The study's sample comes from the Overseas Korean Business Directory of KOTRA. A multiple regression analysis empirically confirmed the relationship between the headquarters level of control over the subsidiaries and their performance. Results - The results show that the greater an organization's headquarters control over strategic issues, the greater the subsidiary's non-financial performance. However, quick decision-making through decentralization promotes the rapid selection of successful new products that can provide a competitive advantage. Conclusion - This study shows that the impact of control levels on subsidiary performance depends on the type of control involved. Specifically, while low levels of control over operational issues had a positive (+) influence on subsidiary non-financial performance, high control levels led to improved non-financial performance with regard to strategic issues among the subsidiaries.

• The Journal of Asian Finance, Economics and Business
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• 제8권3호
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• pp.539-549
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• 2021

This study aims to examine the relationship between corporate social responsibility (CSR) expenditures and both financial and non-financial performance of Jordanian commercial banks during the period 2008-2018. To measure the variables of interest, secondary data published on Amman Stock Exchange (ASE) website were processed to become preliminary data suitable for the nature of the study. The study sample amounted to 13 commercial banks, which represent all Jordanian commercial banks listed on ASE.. The study found that there is a positive, statistically significant relationship between CSR expenditures and financial performance, as the study showed that the return on equity (ROE) has a positive and significant relationship with CSR expenditure, while the return on assets (ROA) and Tobin's Q model have a statistically significant negative relationship with CSR expenditure, while the market stock price (MSP) had a positive, but not statistically significant. The study also found that there is a positive, statistically significant relationship between CSR expenditures and non-financial performance, which was represented by total deposits and total training expenditures in Jordanian commercial banks. Accordingly, the study recommends encouraging banks to prepare sustainability reports and CSR reports, which are considered comprehensive, and not only with disclosures within the annual reports.

• 패션비즈니스
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• 제21권2호
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• pp.30-44
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• 2017

The purposes of this study were to (a) identify dimensions of relational benefits in the social commerce market, (b) predict the effects of relational benefits on satisfaction, repurchase intention, and word of mouth (WOM) intention, (c) examine the mediating effects of satisfaction, and (d) compare the differences in the effects of relational benefits on satisfaction, repurchase intention, and WOM intention between the two groups of market mavenism. For collecting data, a self-administered questionnaire was undertaken by an online research agency. A total of 490 usable responses were obtained from consumers who have used social commerce sites. The sample included a slightly higher number of females (50.8%) than males and age was ranged from 20 years to 40 years. An exploratory factor analysis generated four factors of relational benefits such as confidence, convenience, special treatment, and information. Multiple regression models showed that confidence, convenience, and special treatment benefits were significant predictors of satisfaction and repurchase intention; the confidence and convenience benefits were significant for WOM intention. Satisfaction significantly mediated the relationship between relational benefits and repurchase intention, and the relationship between relational benefits and WOM intention. The group with high level of market mavenism more highly perceived the relational benefits than the other groups. Confidence benefit had a significant effect on repurchase intention regardless of the level of market mavenism, while convenience benefit had a significant effect on repurchase intention in the non-market maven group. This study discussed the managerial implications for customer relationship management in the social commerce marketplace.

• 한국컴퓨터정보학회논문지
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• 제26권5호
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• pp.77-86
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• 2021

이 연구는 패널자료를 이용해 지역별 출산율 변동의 차이를 살펴보고, 지역노동시장과 지역부동산시장 요인이 지역별로 출산율 변동에 어떻게 상이한 영향을 미치는지 살펴보는 것을 목적으로 한다. 기존 연구들은 청년층의 고용과 주거 문제가 출산율 하락의 구조적 요인임을 강조해 왔다. 하지만 청년문제는 지역별로 상이하며, 이런 점에서 고용과 주거 문제가 출산 행위에 미치는 영향도 지역별로 상이할 수 있다. 이 글은 2012년부터 2018년까지 시군구 단위의 패널자료를 구축해서 지역노동시장과 지역부동산시장 상황이 출산율에 미치는 영향을 고정효과모형과 동적패널 모형을 이용해 비교·분석하였다. 분석결과 노동시장 변수와 부동산 시장 변수는 수도권과 비수도권 지역에서 상이한 효과를 갖는 것으로 나타났다. 서울과 경기·인천 등 수도권 지역에서는 높은 집값이 출산에 모두 부정적 영향을 미치는 반면, 비수도권 지역에서는 높은 집값이 오히려 출산에 긍정적 영향을 미치는 것으로 나타났다. 수도권 지역의 부동산의 비용효과가 우세하고, 비수도권 지역은 자산효과가 우세하다고 해석할 수 있다. 노동시장 변수가 미치는 영향력은 통계적으로 유의미하지 않았다.