• International Journal of Advanced Culture Technology
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• v.11 no.4
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• pp.378-384
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• 2023

In this study, we explore social awareness, interest, and acceptance of generative AI, including chatGPT, which has revolutionized web search, 30 years after web search was released. For this purpose, we performed a machine learning-based topic modeling analysis based on Korean news big data collected from November 30, 2022, when chatGPT was released, to August 31, 2023. As a result of our research, we have identified seven topics related to chatGPT and generative AI; (1)growth of the high-performance hardware market, (2)service contents using generative AI, (3)technology development competition, (4)human resource development, (5)instructions for use, (6)revitalizing the domestic ecosystem, (7)expectations and concerns. We also explored monthly frequency changes in topics to explore social interest related to chatGPT and Generative AI. Based on our exploration results, we discussed the high social interest and issues regarding generative AI. We expect that the results of this study can be used as a precursor to research that analyzes and predicts the diffusion of innovation in generative AI.

• Korean journal of communication and information
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• v.32
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• pp.295-332
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• 2006

This study inquires at behavior and attitude of gatekeepers at major Korean media in the process of selecting and covering newsmakers, with focusing on factors, paths and practices in making news on the people. The study assumes that gatekeepers' social networking process with social elites, based on birth places, alma mater and kinship, plays great role in making people in the news. The study applies methods of in-depth interviews with people-page gatekeepers and content analysis of news on newsmakers. The in-depth interviews and content analysis unveil that people-page gatekeepers tend to support high society and social elite group. Furthermore, through the process of news-making, the gatekeeper group shares social capital such as economic exchanges and socio-political influences with social elite group. The result of interviews and analysis confirm that social networking based on personal affiliation plays as an important factor in selecting and covering newsmakers. With in-depth analysis of news contents, the study finds out that social elite groups of top government officials, corporate CEOs, medical doctors, lawyers, judges, prosecutors, college professors, cultural celebrities and journalists, who are predominantly male, appear on people pages much frequently out of proportion. The content analysis also reveal that 'personal news,' which cover personal and private life or unilaterally promote newsmakers predominate in terms of frequency and amount over socially-important or pubic-interested 'public news.' In terms of news values, fragmentary news composed of sensational, personal and gossiping elements appear more frequently than socially-meaningful news with strong social issues and public messages.

• Atmosphere
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• v.30 no.3
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• pp.237-248
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• 2020

In order to effectively prepare for damage caused by weather events, it is important to proactively identify the possible impacts of weather phenomena on the domestic society and economy. Text mining and Network analysis are used in this paper to build a database of damage types and levels caused by heat wave. We collect news articles about heat wave from the SBS news website and determine the primary and secondary effects of that through network analysis. In addition to that, based on the frequency with which each impact keyword is mentioned, we estimate how much influence each factor has. As a result, the types of impacts caused by heat wave are efficiently derived. Among these types of impacts, we find that people in South Korea are mainly interested in algae and heat-related illness. Since this technique of analysis can be applied not only to news articles but also to social media contents, such as Twitter and Facebook, it is expected to be used as a useful tool for building weather impact databases.

• Proceedings of the Korean Institute of Information and Commucation Sciences Conference
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• 2017.10a
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• pp.89-91
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• 2017

A currency exchange is the rate to exchange currencies between different countries and the one of important factors to measure the economic size or status of a country. The currency exchange is affected by various economic or social events and changed dynamically. However, since too many economic and social factors affect the exchange rate and the leverage rate of each factor is so floating, it is difficult to define clearly the relationships between the exchange rate and the specific factor. In this paper, we analyze the data pattern for the exchange rate and news articles. To do this, we counts the frequencies of words presented in the news articles during specific periods and compare the frequencies with the margins of exchange rates.

• Journal of Korea Multimedia Society
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• v.25 no.10
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• pp.1483-1498
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• 2022

While public interests in the metaverse are growing recently in the Korean media and research, its understanding has not been fully established yet. In this study, we aimed to probe whether the rapid growth in media attention about the metaverse has increased its usage as a buzzword accompanied by an absence of scientific context. We analyzed publications and online news containing "metaverse" from 2020 to 2022. The data analysis methods are 1) time series frequency, 2) keyword network, 3) natural language model. The findings indicate the perception gap about metaverse between research and news articles broadened as its popularity has grown. Research about metaverse gradually expanded its connections with related topics-virtual and augmented realities-focusing on social changes in a remote environment. However, media reporting frequently used "metaverse" as a buzzword rather than explaining its scientific background, stimulating the proliferation of related topics and the dispersion of news content. This study further discusses the need for a media strategy to improve public conception of the long-term development of the metaverse.

• Journal of Intelligence and Information Systems
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• v.29 no.2
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• pp.267-283
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• 2023

The COVID-19 pandemic, which began in December 2019 and continues to this day, has left the public needing information to help them cope with the pandemic. However, COVID-19-related fake news on social media seriously threatens the public's health. In particular, if fake news related to COVID-19 is massively spread with similar content, the time required for verification to determine whether it is genuine or fake will be prolonged, posing a severe threat to our society. In response, academics have been actively researching intelligent models that can quickly detect COVID-19-related fake news. Still, the data used in most of the existing studies are in English, and studies on Korean fake news detection are scarce. In this study, we collect data on COVID-19-related fake news written in Korean that is spread on social media and propose an intelligent fake news detection model using it. The proposed model utilizes the frequency information of parts of speech, one of the linguistic characteristics, to improve the prediction performance of the fake news detection model based on Doc2Vec, a document embedding technique mainly used in prior studies. The empirical analysis shows that the proposed model can more accurately identify Korean COVID-19-related fake news by increasing the recall and F1 score compared to the comparison model.

• Journal of Platform Technology
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• v.11 no.3
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• pp.83-97
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• 2023

This research aims to identify startup trends by analyzing a large number of news articles through semantic network analysis. Using the BIGKinds article analysis service provided by the Korea Press Foundation, 330,628 news articles from 19 newspapers from January 2013 to December 2022 were comprehensively analyzed. The study focused on exploring the changes in key issues over the past decade, considering the impact of the social environment and global economic trends on entrepreneurship. We compared the number of news articles and changes in issues before and after the COVID-19 pandemic, and visualized entrepreneurship trends through frequency analysis, relationship analysis, and correlation analysis. The results of the study showed that the top keywords for entrepreneurship-related words are startup activation and commercialization, and the correlation between COVID-19 and entrepreneurship keywords is almost negligible in a linear sense, but the number of news articles decreased during the pandemic, which has an impact. In particular, the most frequently mentioned keywords are Ministry of SMEs and Startups, place is the United States, and person is limited. The agency was the SBA, and the entrepreneurship sector is more affected by social issues than any other sector, with the important characteristics of increased frequency of prompt access. This study supplies essential basic data for understanding and exploring issues and events related to entrepreneurship and suggests future research topics in the field.

• Journal of Digital Convergence
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• v.18 no.6
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• pp.9-16
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• 2020

The purpose of this study is to understand the public needs for AI education actively promoted and supported by the current government. In doing so, 11 metropolitan news articles and Twitter posts regarding AI education that have been posted from January 1, 2018 to December 31, 2019 were collected. Then, word frequency analysis using TF(Term Frequency) method and LDA(Latent Dirichlet Allocation) method of topic modeling analysis were conducted. The topics of the news articles turn out to be a macroscopic policy support such as 'training female manpower in the AI field' and 'curriculum reform of university and K-12', whereas the topics of twitter delineate more detailed social perception on future society, such as future competencies and pedagogical methods, including 'coexistence with intelligent robots', 'coding education', and 'humane education competence development'. The findings are expected to be used to suggest the implications for the composition and management of AI curriculum as well as the basic framework of human resources development in the future industry.

• Culinary science and hospitality research
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• v.24 no.2
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• pp.34-43
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• 2018

The objective of this study was to acquire a general and text-based awareness and recognition of cruise food hygiene through big data analytics. For the purpose, this study collected data with conducting the keyword "food hygiene, cruise" on the web pages and news on Google, during October 1st, 2015 to October 1st, 2017 (two years). The data collection was processed by SCTM which is a data collecting and processing program and eventually, 899 kb, approximately 20,000 words were collected. For the data analysis, UCINET 6.0 packaged with visualization tool-Netdraw was utilized. As a result of the data analysis, the words such as jobs, news, showed the high frequency while the results of centrality (Freeman's degree centrality and Eigenvector centrality) and proximity indicated the distinct rank with the frequency. Meanwhile, as for the result of CONCOR analysis, 4 segmentations were created as "food hygiene group", "person group", "location related group" and "brand group". The diagnosis of this study for the food hygiene in cruise industry through big data is expected to provide instrumental implications both for academia research and empirical application.

• The Journal of Economics, Marketing and Management
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• v.9 no.1
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• pp.1-14
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• 2021

Purpose: The article deals with the proposition that consumers' fashion consumption behavior will still follow the consumption behavior of fast fashion, despite recognizing the importance of slow fashion. Research design, data and methodology: The research model to verify this proposition is topic modelling with big data including unstructured textual data. we combined 5,506 news articles posted on Naver news search platform during the 2003-2019 period about fast fashion and slow fashion, high-frequency words have been derived, and topics have been found using LDA model. Based on these, we examined consumers' perception and consumption behavior on slow fashion through the analysis of Topic Network. Results: (1) Looking at the status of annual article collection, consumers' interest in slow fashion mainly began in 2005 and showed a steady increase up to 2019. (2) Term Frequency analysis showed that the keywords for slow fashion are the lowest, with consumers' consumption patterns continuing around 'brand.' (3) Each topic's weight in articles showed that 'social value' - which includes slow fashion - ranked sixth among the 9 topics, low linkage with other topics. (4) Lastly, 'brand' and 'fashion trend' were key topics, and the topic 'social value' accounted for a low proportion. Conclusion: Slow fashion was not a considerable factor of consumption behavior. Consumption patterns in fashion sector are still dominated by general consumption patterns centered on brands and fast fashion.