• The Journal of Asian Finance, Economics and Business
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• 제7권8호
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• pp.715-721
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• 2020

This paper aims to investigate the factors affecting the quality of rural labor in Vietnam, a case study in Thai Nguyen province. For this purpose, we establish an integrated framework of factors affecting the quality of rural labor. We use Fuzzy analytic hierarchy process (Fuzzy-AHP) to assess the weight of the criteria and sub-criteria of rural labor quality. This method introduced by Saaty (1987) is a useful tool to cope with the complexity of decision-making. The Fuzzy-AHP is one of the most common Multi-Criteria Decision-Making instruments for dealing with quantifiable and intangible criteria, which reflect the relative importance of the alternatives based on constructing a pairwise comparison matrix. The results show that the four most weighted factors are institutions, local government policies, technical qualifications, and mentality. In particular, the weight of the institution is the largest (0.2343), meaning that this factor is the most important one affecting the quality of rural labor in Thai Nguyen province. The weight of local government policy is close to that of institution, about 0.2259. The weights of technical qualification and mentality are 0.1238 and 0.1135, respectively. In addition, age and education levels do not significantly affect the rural labor quality of Thai Nguyen province.

• 아태비즈니스연구
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• 제13권3호
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• pp.35-57
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• 2022

Purpose - This study aims to conceptualize the construct of social media (SM) fatigue. Design/methodology/approach - A qualitative approach is employed to understand how SM users currently perceive (or interpret) the goals of SM usage and to conceptualize SM fatigue and its dimensions. We collected data through in-depth interviews of three SM users and group discussions among eighty SM users. Findings - we draw a definition of SM fatigue from a resource view that excessive SM use might lead to SM fatigue by depleting the internal resources of SM users. Further, through the analysis of the qualitative data from interviews and group discussions, we find the multi-dimensional nature of SM fatigue and identify five dimensions of SM fatigue-fatigue from the social obligation to interact with people, the importance of self-appearance, the quality of information, the quantity of information, and undesirable events-and common sources of fatigue in each dimension. Research implications or Originality - The conceptualization of SM fatigue elaborated in this study could enable scientific exploration of the role of SM fatigue in users' attitudes or behavior formation and change. On a practical front, this study would be valuable to companies by facilitating systematic investigations of their customers' fatigue through the lens of the SM fatigue dimensions.

• 유통과학연구
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• 제20권3호
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• pp.95-106
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• 2022

Purpose: This study aims to verify the effects of omnichannel characteristics on pleasure, resistance and repurchase intention in the omnichannel situation in order to provide the innovative commercial business. Research design, data and methodology: The study examined relations between research concepts centered on previous studies, set hypotheses, developed a research model, and verified the model through a questionnaire survey. A total of 297 questionnaires were used for the final analysis, excluding the questionnaires showing insincere or outliers. Results: First, Omnichannel showed multi-dimensional characteristics consisting of consistency, innovation, economy, and integration. Second, innovation and economic feasibility had a positive effect on pleasure. Third, only economic feasibility had a negative effect on user resistance. Fourth, consumers' shopping pleasure had a negative effect on user resistance. Fifth, repurchase intention of consumers was positively affected by innovation. Conclusions: This research contributed to extend academic framework of distribution research by examining causal relationship through adoption of economic and innovation factors as new characteristics from the integrated perspective beyond the research frame of the existing omnichannel distribution environment. Companies should provide meaningful experiences by resolving concerns about side effects caused by human-computer interaction and providing smart information that matches the products most suitable for consumer needs.

• 산경연구논집
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• 제13권1호
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• pp.23-32
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• 2022

Purpose: This study used ESG grade, but defined AESG, adjusted to the size of a company and examines whether it can be used as an investment strategy. Research design, data and methodology: The analysis sample in this study is a company that has given an ESG rating among companies listed on the Korea Stock Exchange. We examine the results through portfolio analysis and Fama-macbeth regression analysis. Results: As result of examining the long-only performance and the long-short performance by constructing quintile portfolios, it was observed that a significant positive return was shown. It was observed that there was an alpha that could not be explained in asset pricing models. Also, AESG had a return prediction effect in the result of a Fama-Macbeth regression that controlled corporate characteristic variables in individual stocks. Next, we confirmed AESG's usage through various portfolio composition. In the portfolio optimization, the Risk Efficient method was the most superior in terms of sharpe ratio and the construct multi-factor model with Value, Momentum and Low Vol showed statistically significant performance improvement. Conclusions: The results of this study suggest that it can be helpful in ESG investment to reflect the ESG rating of relatively small companies more through the scale adjustment of the ESG rating (i.e.AESG).

• 유통과학연구
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• 제17권8호
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• pp.5-14
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• 2019

Purpose - This study aims to proposes a conceptual framework to segment multi-national products based on a Chinese consumer's perception of multi-national products, to find the role of consumer ethnocentrism (CET) in country of origin (COO) effects for Chinese, and to figure out how different dimension of CET Effects on purchase intention developed market and home country. Research design, data and methodology - This study selected a 2×2×2 factorial design for the hypothesis test based on the product category × combination of manufactured type × Ethnocentrism level. This study distinguishes products between luxury (Burberry) and non-luxury (Nike) products and choose combination of manufactured type (Spain vs India/ Spain vs China) in order to perform comparative studies. A total of 223 Chinese participated in the experiment. After being exposed to each scenario, participants were asked to respond to questions about brand preference and purchase intention Results - Regarding to luxury made in developed country, it is worth that exposing COO information to low level of ethnocentrism consumers. Regarding to non-luxury product made in emerging country, it makes it worse when COO information to high level of ethnocentrism consumers. Lastly, regarding to non-luxury product, patriotic consumers prefer to purchase product made in home country.

• 한국정보시스템학회지:정보시스템연구
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• 제27권1호
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• pp.89-110
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• 2018

Purpose There is much information in customer reviews, but finding key information in many texts is not easy. Business decision makers need a model to solve this problem. In this study we propose a multi-topic sentiment analysis approach using Latent Dirichlet Allocation (LDA) for user-generated contents (UGC). Design/methodology/approach In this paper, we collected a total of 104,039 hotel reviews in seven of the world's top tourist destinations from TripAdvisor (www.tripadvisor.com) and extracted 30 topics related to the hotel from all customer reviews using the LDA model. Six major dimensions (value, cleanliness, rooms, service, location, and sleep quality) were selected from the 30 extracted topics. To analyze data, we employed R language. Findings This study contributes to propose a lexicon-based sentiment analysis approach for the keywords-embedded sentences related to the six dimensions within a review. The performance of the proposed model was evaluated by comparing the sentiment analysis results of each topic with the real attribute ratings provided by the platform. The results show its outperformance, with a high ratio of accuracy and recall. Through our proposed model, it is expected to analyze the customers' sentiments over different topics for those reviews with an absence of the detailed attribute ratings.

• 가정과삶의질연구
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• 제21권3호
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• pp.109-121
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• 2003

The purpose of this study was to investigate the difficulty of doing job among housing manager. It might be Provide the basic opinion which could be used for professionalizing of housing manager. The survey had been made 156 housing manager in managerial situation of multi-family housing for sale(so called condominium). The analytical methods adopted in this study were frequency, percentage, 1-test, one-way ANOVA, post-hoc estimation(Scheffe test), correlation by the SPSS 10.1 for Windows program. The major findings of this study were as follows. First, it was revealed that many housing manager thought about Residents' Committee In the negative. Because housing manager considered that Residents' Committee interfered in housing manager's business, on the other hand they set a low value on Residents' Committee disposition and its knowledge about housing management. Second, it was founded that a lot of housing manager felt uneasy about his employment for the reason mentioned. Actually Residents' Committee exercised its influence over hiring as well as dismissing housing manager in any management alternatives. Third, it was necessary that synthetic plan might be prepared for housing manager to educate, to re-educate, to furnish information etc. about related in housing management for the specialization of housing management.

• 한국산학기술학회논문지
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• 제12권11호
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• pp.4907-4913
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• 2011

본 연구의 목적은 공동주택 옥외공간 설계와 계획을 위해 선행연구의 공동주택 수용자들의 옥외공간에 대한 선호가 시간의 흐름에 따라 어떤 변화가 있는지를 파악하고 시장세분화를 통해 세분시장을 선정하는데 있다. 본 연구에서는 중요속성이 Communication속성에서 Amenity속성으로 변화한 것을 밝혔다. 이는 정보 및 교류, 집회 속성을 중요하게 생각하던 것이 여가 및 문화시설을 중시하는 경향으로 바뀌었음을 보여주고 있는 것이다.

• 무역상무연구
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• 제75권
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• pp.199-224
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• 2017

As Multi-National Enterprises expanded their investments to foreign countries, numerous controversies and disputes arose from their negative impacts, such as violations of human rights and damage to the environment of the host countries. In response, International Organizations such as the OECD have considered various ways to prevent these negative impacts and search for more efficient dispute resolution methods. It is recognized that the OECD Guideline is one of the tools they created for this purpose. The OECD Guideline is contrastable from Corporate Social Responsibility (CSR) initiatives which are regarded as a corporation's charity activities apart from their core business functions. However, Responsible Business Conduct (RBC) like the OECD Guideline can be understood as a concept moving forward from CSR, due to its requirements that corporations carry out their duties in a responsible manner within the field of their core business, such as tax, global supply chain or consumer protection. RBC which is binding in nature, has even been implemented through legislation in developed countries such as the USA, France, Switzerland, and the UK. The discussion in Korea, however, has not reached that level. Discussions for legislation center singularly on CSR efforts, with a dialogue only recently forming around the topic of legislation concerning RBC. Small and medium sized enterprises (SMEs) who lack certain financial and other resources to adequately develop RBC initiatives may find this more obstacles to implementation through legislated RBC, than if it were presented in Korea through other means. It's necessary to admit that RBC is a critical issue in international business. However, time is required to consider its application directly to SMEs.

• 경영과정보연구
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• 제29권4호
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• pp.287-304
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• 2010

기업들은 일반적으로, 가치가 있으며 희귀하고, 또 대체불가능하며 모방이 어려운 자원을 보유하고 있다 하더라도 이들 자원이 경쟁전략으로 연결되기 위해서는 자원을 역량을 효과적으로 활용할 수 있는 기업의 역량(corporate capability)이 있어야 한다. 특히, 정보기술기업들은 자원기반관점에서의 내적인 기업역량(corporate capability)의 확보와 우월한 경쟁우위를 바탕으로 경쟁자에 비해 경쟁우위(competitive advantage)를 창출하여야 하며, 이것이 기업성과와 연결 될 수 있다. 연구의 목적은 정보기술기업들은 자원기반관점에서의 내적인 기업역량(corporate capability)의 확보와 우월한 경쟁우위를 바탕으로 경쟁자에 비해 경쟁우위(competitive advantage)를 창출하여야 하며, 이것이 기업성과와 연결 될 수 있다는 가정 하에서 출발하고 있으며, 정보기술 기업들의 역량과 경쟁전략 및 성과의 관계를 한국의 정보기술기업 조직에서 수집한 자료를 토대로 실증적으로 분석하고자 하고자 하였다. 실증적 연구를 통해 도출된 정보기술기업들은 기업역량과 경쟁전략의 차원에서 통계적으로 유의한 결과들을 도출하였는데, 특히 재무역량과 원가우위의 정의 영향관계, 반면에 재무역량과 기술 차별화전략의 부의 영향관계를 도출하였다. 또한 기업역량의 변수들은 경영성과에는 모두 정의 영향을 미치고 있는 것으로 나타다 기업의 핵심역량과 자원기준관점의 중요성을 확인하는 계기가 되었다. 또한 경쟁전략과 경영성과의 관점에서는 정보기술기업의 경우에도 기술 차별화의 전략적 중요성에도 불구하고 원가우위 전략을 추구함으로서 경영성과에 직접적인 정의 영향이 있음을 확인하였다.