• 제목/요약/키워드: multi-purpose business

검색결과 327건 처리시간 0.027초

정보기술기업의 역량, 경쟁전략 및 성과의 관계 (An Empirical Study of the Interrelationship Corporate Capability, Competitive Advantage and Business Performance in IT Enterprise)

  • 정동섭
    • 경영과정보연구
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    • 제29권4호
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    • pp.287-304
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    • 2010
  • 기업들은 일반적으로, 가치가 있으며 희귀하고, 또 대체불가능하며 모방이 어려운 자원을 보유하고 있다 하더라도 이들 자원이 경쟁전략으로 연결되기 위해서는 자원을 역량을 효과적으로 활용할 수 있는 기업의 역량(corporate capability)이 있어야 한다. 특히, 정보기술기업들은 자원기반관점에서의 내적인 기업역량(corporate capability)의 확보와 우월한 경쟁우위를 바탕으로 경쟁자에 비해 경쟁우위(competitive advantage)를 창출하여야 하며, 이것이 기업성과와 연결 될 수 있다. 연구의 목적은 정보기술기업들은 자원기반관점에서의 내적인 기업역량(corporate capability)의 확보와 우월한 경쟁우위를 바탕으로 경쟁자에 비해 경쟁우위(competitive advantage)를 창출하여야 하며, 이것이 기업성과와 연결 될 수 있다는 가정 하에서 출발하고 있으며, 정보기술 기업들의 역량과 경쟁전략 및 성과의 관계를 한국의 정보기술기업 조직에서 수집한 자료를 토대로 실증적으로 분석하고자 하고자 하였다. 실증적 연구를 통해 도출된 정보기술기업들은 기업역량과 경쟁전략의 차원에서 통계적으로 유의한 결과들을 도출하였는데, 특히 재무역량과 원가우위의 정의 영향관계, 반면에 재무역량과 기술 차별화전략의 부의 영향관계를 도출하였다. 또한 기업역량의 변수들은 경영성과에는 모두 정의 영향을 미치고 있는 것으로 나타다 기업의 핵심역량과 자원기준관점의 중요성을 확인하는 계기가 되었다. 또한 경쟁전략과 경영성과의 관점에서는 정보기술기업의 경우에도 기술 차별화의 전략적 중요성에도 불구하고 원가우위 전략을 추구함으로서 경영성과에 직접적인 정의 영향이 있음을 확인하였다.

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항공객실서비스 품질 측정 모형 개발에 관한 연구 (A Study on Development of Multi-item Scale for Assessing Airline Cabin Service Quality)

  • 김윤진;김연성
    • 품질경영학회지
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    • 제45권3호
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    • pp.483-501
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    • 2017
  • Purpose: Recognizing the limitations of the previous researches that measured the quality of airline service quality only with partial evaluation items of cabin service quality. the purpose of this study is to standardize and develop assessment of the airline cabin service quality with considering the characteristics of cabin service and customer needs. Methods: The proposed method of this paper was the empirical items of airline cabin service quality was derived through reviewing and comparing the previous researches, industrial indicators like Skytrax and KS-SQI and NCS. Results: The result of this research proposed CSQ (Cabin SERVQUAL) which could consist of seven dimensions, separated by five direct customer satisfaction factors and two indirect factors required for providing customer service. Conclusion: The developed CSQ can be used for airline service quality measurement which will achieve establishing a strategy to improve customer satisfaction and satisfaction of Airline's employee.

統計職業敎育에 관한 調査硏究

  • 백운붕;장인식
    • Journal of the Korean Statistical Society
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    • 제1권1호
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    • pp.66-78
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    • 1973
  • In Korea, the statistical system is very weak because it is not functional. Knowledge of statistical theory remains iosolated from applications: routine tasks of collection or processing of data are continued often without utilization, and programms are started in a superficial imitation of other without any purpose. It is essential, in Korea, to make statistics purposive. The only way is to give training statistics-fully developed technology of a multi-discipline character in applied statistics. The purpose of this study is primarily to survey the necessity of, or desire for, statistical tarining for the statistical personnel of the government agencies or bank offices in Seoul, Korea and discuss an adequate method of vacational training in statistics. This survey can be summarized as follows : (1) about 94 percent of the sampled people (478) do not consider their present statistical background adequately trained and 128 persons out of 478 request a graduate level training in respective fields. (2) The statistical fields on job in the sample are : Economic statistics : 138, Sampling survey : 228, management statistics : 50, other fields : 62. (3) Educational background are * College graduate : 369 (male 347, female 22) Economics 99, Business administration 99, Law 71, Mathematics and statistics 24, Others 76 * High school graduate : 109 (male 43, female 66)

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자동시험체계 TPS 이식에 관한 연구 -항공기 Wire Harness TPS를 중심으로 (A Study on TPS Migration in ATS - Focused on aircraft wire harness TPS)

  • 윤명섭;박구락;고창배;정영석
    • 한국융합학회논문지
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    • 제9권10호
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    • pp.277-283
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    • 2018
  • 본 논문은 항공전자 부분품의 기능시험을 위해 사용하는 전용 자동시험체계(ATS)를 범용 자동시험체계로 TPS를 이식하는 연구이다. 항공전자 부분품의 성능시험을 위해 사용하는 전용 자동시험체계는 적게는 수천만원에서 많게는 수백억원에 이르는 고단가로, 항공전자 정비 사업을 영위하는 국내 기업에서는 초기 투자비용에 많은 어려움이 있어 사업 확장의 장애 요인이 되고 있다. 이러한 이유로, 본 논문에서는 전용 자동시험체계를 사용하는 정비대상품인 A항공기에 사용되는 발전기 내의 Wire-Harness를 범용 자동시험체계로 사용하도록 TPS를 이식하는 절차에 대해 연구하였다. 제안한 연구를 통해 전용에서 범용으로 TPS 이식 후 평가 및 검증을 수행한 결과 100% 성능검증을 확인하였으며, 이것은 절차의 표준화를 거쳐 무한한 확장 가능성이 있어 적은 투자로 항공전자 MRO사업의 확장을 원하는 국내 기업들에 큰 도움을 줄 수 있을 것이다.

Promotional Strategies of Local Drugstores

  • Kim, Seung-Mi;Lee, Sang-Yoon;Kim, Pan-Jin;Kim, Nam-Myun;Youn, Myoung-Kil
    • 산경연구논집
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    • 제1권1호
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    • pp.5-12
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    • 2010
  • The retail business of drugstore was introduced to Korea for the first time 10 years ago. Since Olive Young introduced a retail store in the name of drugstore in 1999 for the first time in Korea, new distribution channel combining drugstore, cosmetic products and dairy products, etc has been made. At initial stage, the new distribution channel grew up slowly because of low specialty and economic stagnation. However, the three big distribution channels, that is to say, Olive Young (CJ), Watsons (GS) and W Store (Kolon Well Care), etc, were established to produce new distribution system following large-scaled discount stores as well as convenience stores. The purpose of the study is to investigate ways making Korean style drugstore be new retail business in addition to traditional markets, department stores, E-Mart and other general super markets and to examine problems preventing the drugstore from being promoted and to find out solutions. The speciality retailers that is called a category killer attacking department stores as well as marts is expanding market quickly. New consumption trend that gives priority to wellbeing is being expanded in accordance with high level of standards of living life: The drugstore is thought to be new alternative of distribution because it keeps special products. Young ladies who are main customers of drugstores respond to the trend sensitively to have more buying power that is thought to be promising. And, consumers' desire has become concrete and special. This is because consumers want not only convenient shopping but also special shopping system that is current trend. These days, so called Multi-shop and Total shop and other special shops have been recently opened. Special multi-shop has been concentrated on fashion product and miscellaneous goods so far: Health total wellbeing shop shall be popular in accordance with wellbeing trends. Drugstores can play an important role. Drugstores were opened for the first time ten years ago. In particular, Olive Young succeeded in going into the black after making efforts for a long time by many persons. Drugstores could succeed in the business owing to many persons in the past as well as customers who liked drugstores. However, drugstores once lost ways and recorded poor business results. The three drugstores, that is to say, Olive Young, Watsons making efforts to go into the black and W-Store pursuing traditional drugstore shall compete each other and make effort to satisfy customers' desire. In that way, the three drugstores can be assured of present business as well as future business. The consumers' demand trend has become special at sub-division so that drugstores that can satisfy the demand can succeed in the business. Large businesses may be more interested in the 4th generation retail business to produce good income and to have bright future. Drugstore business and market are likely to expand and develop owing to large business' participation in drugstore business. Drugstores expanded shop at Seoul and Gyeonggi-do until middle of 2000. Drugstore business at station sphere in Seoul and Gyeonggi-do that have high ratio of temporary population has low customer loyalty to have limitation on continuous growth. Since 2009, drugstores have opened new shops at local towns: From the year of 2010, drugstores need to establish multiple shop strategy by accelerating business speed and to allow customers to drop in the shop anywhere in the nation and to enter consumers' life deeply, so that they can strengthen business base definitely. Drugstores need to have price competitiveness to have multiple shop opening strategy and to satisfy consumers and to supply high quality services that is future subject to solve. And, Olive Young and Watsons that are Korean style drugstore need to keep system in order and to strengthen substance as Korean style drugstore and to expand marketing, so that they can get business outcome within 5 years that was done 10 years before and they become the 4th generation retail business. The study had difficulties at collecting material from the three drugstore because of poor cooperation. And, the author had great difficulty at collecting statistical material that was made in disorder. Further effort is needed considering such problems.

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Factors Affecting Night-Time Economic Development: Research in Hanoi, Vietnam

  • Ngoc Son NGUYEN;Vu Hiep HOANG;Quoc Dung NGO;Van Hoa HOANG
    • Asian Journal of Business Environment
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    • 제13권2호
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    • pp.1-7
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    • 2023
  • Purpose: The purpose of the study is to explore the factors which influence the night-time economic development in Hanoi, Vietnam. The results can help policymakers achieve a scientific basis to plan the development of night-time economy in Hanoi. Research design, data and methodology: The research model is developed from literature review with 7 independent variables, including natural conditions and resources, infrastructure, safety, environmental issues, promotion and international integration, development of sharing economy, and institution and policy. This model is then adjusted by exploratory factors analysis to have 4 new variables: Institution and environment, Infrastructure and safety, Promotion and sharing, and Nature and resources. The model is regressed based on the data of 463 observations of night-time economy in Hanoi, Vietnam. Results: Consistent with the current literature addressing night-time economy, the results show positive impacts of all of the independent variables studied. Conclusions: It is recommended for the local authorities to strengthen advertising and promoting investment for NTE development in Hanoi city and also enhance the role of state management in NTE activities by raising awareness of the state management apparatus towards a more open-minded multi-dimensional view of the NTE, developing the NTE to overcome the barrier of thinking "if it cannot be managed, it is forbidden" in state management agencies, and defining responsibilities and authority among state management agencies in the management of NTE activities and strengthening decentralization and decentralization of powers for localities in the management and development of NTE.

Improvement of Land Cover Classification Accuracy by Optimal Fusion of Aerial Multi-Sensor Data

  • Choi, Byoung Gil;Na, Young Woo;Kwon, Oh Seob;Kim, Se Hun
    • 한국측량학회지
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    • 제36권3호
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    • pp.135-152
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    • 2018
  • The purpose of this study is to propose an optimal fusion method of aerial multi - sensor data to improve the accuracy of land cover classification. Recently, in the fields of environmental impact assessment and land monitoring, high-resolution image data has been acquired for many regions for quantitative land management using aerial multi-sensor, but most of them are used only for the purpose of the project. Hyperspectral sensor data, which is mainly used for land cover classification, has the advantage of high classification accuracy, but it is difficult to classify the accurate land cover state because only the visible and near infrared wavelengths are acquired and of low spatial resolution. Therefore, there is a need for research that can improve the accuracy of land cover classification by fusing hyperspectral sensor data with multispectral sensor and aerial laser sensor data. As a fusion method of aerial multisensor, we proposed a pixel ratio adjustment method, a band accumulation method, and a spectral graph adjustment method. Fusion parameters such as fusion rate, band accumulation, spectral graph expansion ratio were selected according to the fusion method, and the fusion data generation and degree of land cover classification accuracy were calculated by applying incremental changes to the fusion variables. Optimal fusion variables for hyperspectral data, multispectral data and aerial laser data were derived by considering the correlation between land cover classification accuracy and fusion variables.

국내 프랜차이즈 사업에서의 인적자원개발에 관한 체계적 문헌 고찰 (Systematic Literature Review for HRD in Korea Franchise Business)

  • 김은성;리상섭
    • 한국프랜차이즈경영연구
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    • 제10권2호
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    • pp.33-47
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    • 2019
  • Purpose - The purpose of this study is to classify and analyze existing studies from various angles through systematic literature review of how human resources development has been researched in the domestic franchise business. These studies are intended to suggest the direction in which human resource development research should be conducted in the future in the franchise business. Research design, data, and methodology - This study is based on systematic literature review methodology. It has gone through the process of subject language setting, literature search routing, search term selection, literature selection, literature classification and literature analysis. The systematic literature review identified 59 peer-reviewed dissertations and scientific journal publications on the subject of HRD in Korea franchise business. Result - This study analyzed by research methods, research industries, research population and dependent variable using the systematic review process. The literature studied in the 2000s mainly led to research on education and training of franchise employees in beauty franchise business. In the literature studied since 2010, human resources development was mainly studied in the supervisor in the restaurant franchise business, and in the study of competence rather than education and training. According to the research methods, statistical methods were mostly relatively simple, such as t-test or one-way distribution analysis until the 2000s, and after 2010, in-depth and structural studies using multiple return analysis, structural method analysis, path analysis, multi-dimensional scale analysis, AHP, etc were conducted. When classified by study dependant, early research until the 2000s focused on the study of education and training, which is an independent variable, on the satisfaction of education programs, job satisfaction, and immersion. On the other hand, studies conducted since 2010 have produced more complex results using various medium variants, and those related to management performance and relationship performance have been mainly studied, rather than the satisfaction of the education itself. Conclusions - While the domestic franchise business is expanding in terms of quantity, such as the number of franchises and franchises, the development in terms of quality for the joint growth of franchises and franchisees is still lacking. In order for the franchisee to continue to grow with each other, the franchisee must identify and develop their current performance or expected capabilities through capacity modeling at various targets and levels.

DEA와 Malmquist 생산성지수를 이용한 우리나라 온라인쇼핑업체의 다기간 경영 효율성 분석 (Evaluating the Multi-Period Management Efficiency of Domestic Online-Shopping Companies)

  • 마진희;자윤호;안영효
    • 유통과학연구
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    • 제13권4호
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    • pp.45-53
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    • 2015
  • Purpose - Online shopping enables consumers to conveniently purchase products irrespective of the time and place. As a result, several online shopping companies have emerged to cater to this growing market and, therefore, the competition among them has become increasingly intense. This paper evaluates the comparative efficiency of online shopping companies for a multi-year period (2009-2013), in order to help online shopping managers identify major drivers for enhancing management efficiency and the subsequent competitiveness. Research design, data, and methodology - The researchers collected the data from 2009 to 2013 from the distribution yearbook. This paper analyzes the marketability (sales figures), profitability (business profits), and management conditions (net profits) of domestic online shopping enterprises by incorporating information on human resources (number of employees) and material resources (total assets and capital). Therefore, the number of employees, total assets, and capital are selected as input variables, and sales figures, business profits, and net profits as the output variables. In this study, Data Envelopment Analysis (DEA) was used to measure the comparative efficiency of domestic online shopping companies. In addition, the Malmquist Productivity Index was used to evaluate the trend of change of Decision Making Units' (DMUs') efficiency for a multi-year period. Results - First, as of 2013, Interpark (2.415) was found to be the most efficient online shopping enterprise, followed by Aladdin Communications (2.117), Hyundai Home shopping (1.867), Home&Shopping (1.176), NS Home shopping (1.170), Commerce Planet (1.126), CJ O Shopping (1.105), Ebay Korea (1.088), and GS Home Shopping (1.051). Second, this study recognizes how the management efficiency has changed for the period 2009-2013. Third, the lesser the capital and employees, the more are the net profits, and the better is the management efficiency of domestic online shopping companies. Lastly, the productivity of such companies is influenced by endogenous factors rather than exogenous factors such as shifts in business environment and technological advances. Conclusions - DHC Korea influenced various distribution channels to reach customers through the Internet. Consequently, this helped in increasing the awareness about its products, in addition to an increase in sales. These achievements can be attributed to the characteristics of online shopping companies. Although it is easy for these companies to suggest goods for one-off purchases, they however have difficulties in retaining customers. Overcoming this challenge can be one of the ways to benchmark a successful case of an efficient company. For example, an online shopping company can attract customers by developing a corresponding mobile application as a convenient way to shop online. Additionally, they can satisfy customers by quick delivery of purchased products, which is possible by building an effective logistics network. Our study indicates that the productivity of an online shopping company was influenced by endogenous factors driven by improvements in managerial practices rather than exogenous factors. Accordingly, online shopping companies should adopt strategies to improve their operational efficiency rather than sales volume-oriented management.

전자상거래에서의 신뢰 형성을 위한 단서적 신뢰의 역할 (The Role of Cue-based Trust for Trust Building in e-Commerce)

  • 최재원;손창수;이홍주
    • 한국전자거래학회지
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    • 제14권2호
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    • pp.1-22
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    • 2009
  • 인터넷 쇼핑이 확산되면서 '신뢰'는 소비자의 웹사이트 선택, 재구매 의도와 관련된 중요한 요인이 되어 왔다. '신뢰'는 전자상거래 분야에서 단일차원의 개념을 넘어 다차원적 개념으로 확장되고 있다. 본 연구는 온라인 상점에 대한 신뢰의 형성 과정을 다차원적인 관점에서 조사하는데 목적을 두었다. 신뢰의 개념을 단서 기반 신뢰(cue-based trust)과 경험 기반신뢰(experience-based trust)로 분류하였으며 온라인 상점에서 두 신뢰 개념의 관련성을 조사하였다. 또한 본 연구는 단서 기반 신뢰와 경험 기반 신뢰의 영향 요인들을 파악하였다. 단서 기반 신뢰는 경험 기반 신뢰와 다른 개념으로 확인되었으며, 두 신뢰 개념들은 상호 연관성을 보여 주었다. 둘째, 단서 기반 신뢰에는 온라인 쇼핑몰의 지각된 크기, 지각된 평판, 환불정책이 영향을 미치는 것으로 파악되었으며, 경험 기반 신뢰에 영향을 주는 요인으로는 탐색기능성, 정보 유용성, 상호의존성이 제시되었다.

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