• 한국조리학회지
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• 제16권1호
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• pp.209-225
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• 2010

본 연구의 주요 목적은 한국을 방문한 아시아 관광객들이 그들이 경험한 한국 식당의 서비스 품질에 대해 살펴보고 관광객들의 지각된 서비스 품질이 만족도와 행동의도에 어떠한 영향을 미치는지를 조사하여 외래 관광객의 서비스에 대한 만족도를 높이기 위한 실질적인 방안을 모색하고자 한다. 2009년 1월 중순부터 한 달 동안 한국의 여러 여행사에서 제공하는 에스코트 투어 패키지에 참여한 중국, 일본 및 대만 관광객들을 조사 대상으로 설문지를 배포하였다. 총 223개의 설문지가 최종적으로 데이터 분석을 위해 사용되었고 SPSS 12.0 통계 프로그램을 이용하여 빈도분석, 신뢰도분석, 요인분석, 다중회귀분석, 분산분석(ANOVA) 및 다변량분산분석(MANOVA)을 실시하였다. 연구의 결과 첫째, 서비스 품질 갭 분석(service quality gap analysis)을 통해 레스토랑의 서비스 품질과 관련된 20개의 변수 중에서 16개의 변수가 관광객들의 기대치를 충족치 못하는 것으로 조사되었다. 둘째, 요인분석을 통해 4개의 주요 요인들("외식의 가치 및 품질", "메뉴 선택", "직원의 서비스 능력", "주변 환경")이 선별되었고, 이들 요인들과 세 나라에서 온 방문객들과의 차이를 조사한 결과 4개의 요인들 가운데 "외식의 가치 및 품질"과 "직원의 서비스 능력"이 나라 별로 의미 있는 차이가 있음이 밝혀졌다. 셋째, 4개의 요인들과 방문객의 만족도 및 행동의도와의 관계를 조사한 결과 4개의 요인 모두가 중국과 일본 및 대만 관광객들의 만족도와 재방문 의사에 결정적인 영향을 미치는 것으로 밝혀졌다.

• 대한지역사회영양학회지
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• 제18권4호
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• pp.299-311
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• 2013

An educational application (App) called 'Children's Food Avatar' was developed in this study by using a food DB of nutrition and functionality from Rural Development Administration (RDA) as a smart-learning mobile device for elementary school students. This App was designed for the development of children's desirable dietary habits through an on-line activity of food choices for a meal from food DB of RDA provided as Green Water Mill guide. A customized avatar system was introduced as an element of fun and interactive animation for children which provides nutritional evaluation of selected foods by changing its appearance, facial look, and speech balloon, and consequently providing chances of correcting their food choices for balanced diet. In addition, nutrition information menu was included in the App to help children understand various nutrients, their function and healthy dietary life. When the App was applied to 54 elementary school students for a week in November, 2012, significant increases in the levels of knowledge, attitude and behavior in their diet were observed compared with those of the control group (p < 0.05, 0.01). Both elementary students and teachers showed high levels of satisfaction ranging from 4.30 to 4.89 for the App, therefore, it could be widely used for the dietary education for elementary school students as a smart-learning device.

• 한국식품조리과학회지
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• 제23권2호통권98호
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• pp.205-220
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• 2007

This study was conducted to examine the perceptions of residents in the Chungcheong area on the commercialization of traditional Korean foods as convenience foods. Data was gathered using a questionnaire designed to evaluate the concerns, satisfaction, and Knowledge of traditional Korean food as well as the perceptions on commercialization of Korean traditional foods as convenience foods. In order to measure traditional food recognition and interests related to health, a 5-point Likert scale was employed and 374 subjects were surveyed. The results are summarized as follows : Most of the respondents expressed concerns for traditional Korean foods. In the over 50 age group, degree of interest (p<0.01), knowledge (p<0.01), and satisfaction (p<0.01) with regards to traditional foods was higher than in other age groups. The professional group had higher degrees of interest, knowledge, and satisfaction about traditional foods than the general group. Based on monthly income, for respondents earning over 3,010,000 won/month, the knowledge rating for traditional foods was higher than in the under 3,000,000 won/month group. The professional group had a more positive view of the commercialization of traditional food as convenience food than the general group. Respondents deemed quality improvements and an increase in consumption as reasons for the commercialization of traditional foods. Those with a greater recognition of traditional foods also had a higher degree of interest for the foods. Efforts for the commercialization of traditional Korean foods will help with consumer menu choices menu development and systems management of Korean traditional foods.

• 한국식품조리과학회지
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• 제24권4호
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• pp.549-559
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• 2008

This study was performed by questionnaire to investigate viewpoints regarding menu excavation and development of native local foods of adults in the Gyeongju area, classified by gender and age. The subject population consisted of 253 citizens(108 males and 145 females) living in Gyeongju. The findings are summarized as follows: The residents highly desired the 'enrichment of service and clean hygiene of local food restaurants', 'active marketing', 'necessity of excavation and development at the present time', and 'development with regional unique characteristics' with regard to the development of the local food choices in Gyeongju, whereas they did not particularly desire 'excavation development of cooking that often is served at family event(birth, marriage, death etc..)', nor 'guidance and enlightenment for many citizens'. The most influential obstacle hindering the development of Gyeongju local food was 'administration support deficiency of connection group agency', followed by 'interest deficiency about local food of restaurant business managers and citizens, different taste of each restaurant', and 'tradition cooking itself is insufficient in Gyeongju'. The most reasonable development menu for native local foods of the Gyeongju area was 'mushroom & beef hot pot(beoseothanu-jeongol)', 'glutinous barley bread(chalborippang)', 'mushroom & bulgogi hot pot(beoseot-bulgogi-jeongol)', 'grilled beef(hanu-sutbul-gui)', and 'grilled minced beef ribs(hanu-tteok-galbi)' in that order. On the other hand, the excavation and development validity scores for 'black goat soup(heukyeomso-tang)', 'gulfweed soup(mojaban-guk)', and 'parboiled octopus(muneo-sukhoe)' were very low.

• 한국식품조리과학회지
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• 제12권1호
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• pp.13-19
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• 1996

This study was to investigate dining behaviours of 420 businessmen living in urban regions (Taegu, Gumi, Young-Chon and Chang-Won) in Kyungbuk and Kyungnam. This survey was carried out by questionnaires. The results were summarized as follows; Among all respondents, dining out once a day was most frequent. Education (p<.05), age (p<.001) and marital status (p<.001) were significant. Socialization was the most frequent reason for dining out. In the choice of food, Korean food was the most frequent (68.1%). Taste (41.4%) was the most frequently cited reason for food selection followed by variety of food (18.8%) and price (8.8%). The respondents favorite foods were: Korean food; Doen Jug Soup (31.9%); Western food; Pork Cutlet (47.6%); Chinese food; Gan Ja Jang (31.2%); Flour-bared food; Kal Gook Su (55.4%), and Fast food; Ramen (26.4%). The most frequent choices of where to eat were the company cafeteria for lunch and Korean restaurant for dinner (p<.001). Responses to inquires concerning sanitation, facilities and service were mostly "normal". They wanted lower price (30.5%), a more variable menu (24.8%), and more vegetables and fruits (18.1%) in restaurant and cafeteria food. Age (p<.05) and marital status (p＜.001) were statistically significant.

• Journal of Community Nutrition
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• 제6권1호
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• pp.42-47
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• 2004

The purpose of the study was to investigate assisted living residents' perception of foodservice experience using a qualitative approach. A total of 14 residents who lived in assisted living units of a continuing care retirement community participated in interview sessions. The interviews were semi-structured with open-ended questions. The interviews were transcribed and coded to identify themes from the responses. The residents perceived the availability of choices, variety of foods, and service positively, but expressed concerns about food preparation, food quality, and repetitive menus. They were particularly concerned with tough and dry meats. The foodservice department should consider the older residents' ability to chew and their changing taste buds when determining quality of food purchased and preparation methods. The residents considered the service pleasing and described it as satisfactory. They stated that the service staff was friendly but needed more training in proper service techniques. Communication between the foodservice department and the residents was an area to be improved. The foodservice department should increase the residents' involvement in the menu planning and evaluation of the foodservice on a routine basis. Foodservice managers and dietitians working for the older adults can utilize the findings of the study to identify strategies to improve foodservice at their facilities

• Journal of Community Nutrition
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• 제6권1호
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• pp.41-47
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• 2004

The purpose of the study was to investigate assisted living residents' perception of foodservice experience using a qualitative approach. A total of 14 residents who lived in assisted living units of a continuing care retirement community participated in interview sessions. The interviews were semi-structured with open-ended questions. The interviews were transcribed and coded to identify themes from the responses. The residents perceived the availability of choices, variety of foods, and service positively, but expressed concerns about food preparation, food quality, and repetitive menus. They were particularly concerned with tough and dry meats. The foodservice department should consider the older residents' ability to chew and their changing taste buds when determining quality of food purchased and preparation methods. The residents considered the service pleasing and described it as satisfactory. They stated that the service staff was friendly but needed more training in proper service techniques. Communication between the foodservice department and the residents was an area to be improved. The foodservice department should increase the residents' involvement in the menu planning and evaluation of the foodservice on a routine basis. Foodservice managers and dietitians working for the older adults can utilize the findings of the study to identify strategies to improve foodservice at their facilities.

• 한국지역사회생활과학회지
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• 제16권4호
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• pp.115-123
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• 2005

This study was performed to compare dietary behaviors based on residence types of female college students. Self reports on dietary behavior and one-day dietary records were obtained from 227 female college students using anonymous questionnaires. The mean age of the subjects was $20.4{\pm}1.43$, and the height and weight were $162.5{\pm}4.8cm$ and $52.3{\pm}7.9kg$, respectively, The dietary behavior of female college students was inadequate, showing indifference to dietary balance, irregularity of meals, skipping breakfast, and high experience of drinking. One-day dietary records were obtained from 24k recall methods also showed a high number registering skipped meal status ($55.3\%$) and less diverse food intake (DVS, 12.5; DDS, 3.93). The students in self boarding residence were especially more likely not to eat properly and their dietary behaviors were found to be significantly poor. In the case of home residence, food intake frequency scores for milk and dairy products, fruits, and fishes were significantly higher, however the students in self boarding residences showed high food intake frequency scores in salted food, retort food, canned food, and especially instant ramyun. Therefore, more attention needs to be given to them to recognize the problems in their own dietary behaviors and more practical nutritional supports, like developing a menu for breakfast in college cafeterias, would be helpful to improve their dietary choices.

• 한국식생활문화학회지
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• 제19권1호
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• pp.83-93
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• 2004

A total of 321 salaried employees were surveyed by a questionnaire to assess consumers perceptions on factors influencing their food choices when they go to a restaurant. The questionnaire consisted of 5 pages and each page contained a same 26 popular food list from various restaurants in JinJu in a column and 5 attributes (e.g. taste, price, fullness, healthiness) in a row. So the respondents were asked to rate a total 25 attributes on the points which the columns and the rows met, using a 5-point scale. The data were analyzed using the SAS program for factor analysis. Five factors which influence consumer's restaurant choice were emerged. They were named as follow: Factor 1:preference and purpose, Factor 2:taste, Factor 3:snack, Factor 4:convenience, Factor 5:concern about obesity. Most of respondents were satisfied with the taste and the healthiness of foods of restaurants in Jin-Ju. The younger and the female groups had more positive attitudes on eating out andi willing to use it frequently. Fullnes, healthiness, and price were important criteria in choice and preference of a restaurant. However, they didn't much consider the food safety. Taking account of the character of Korean food about fullness, healthiness, and resonable price, consumers might prefer Korean food to fast food or foreign food.

• 한국조리학회지
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• 제20권2호
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• pp.199-213
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• 2014

일식 레스토랑 경영자는 급변하고 경쟁적인 환경속에서 전략적 경쟁우위를 선점하기 위해서 차별화된 서비스를 제공하고자 노력하고 있다. 이러한 위협속에서 브랜드 마케팅, 확장, 그리고 파트너쉽 등이 경영전략으로 제시되고 있다. 본 연구는 일식레스토랑 고객들의 관점에서 서비스 품질 속성에 대한 중요도와 만족도를 파악하여 차별화된 경쟁우위를 지속하기 위한 전략을 제시하기 위해 수행되었다. 이를 위해, 자기기입식 설문지 230부를 배포하여 205부를 분석에 이용하였다. 전체 20 항목에 대한 Cronbarch's 알파값은 0.911으로 나왔으며 중요도 항목에서 0.887(음식), 0.796(메뉴), 0.851(종사원), 0.815(서비스), and 0.730(물리적 환경)으로 내적일관성이 있음을 보여주었다. 만족도 항목에서도 Cronbarch's 알파값은 0.876(음식), 0.860(메뉴), 0.880(종사원), 0.851(서비스), 0.730(물리적 환경)으로 내적 일관성을 보여주었다. 또한, 탐색적 요인분석은 20항목과 5개의 요인에 대한 타당도를 검증해 주었다. 전반적으로 일식레스토랑에 대한 중요도는 만족도보다 높은 수치를 보여주었다. 특히 IPA 분석 결과 음식과 서비스 요인은 1사분면에 위치하여 중요도에 비해 고객 만족도 역시 좋음을 보여주고 있다. 하지만, 서비스 요인은 2사분면에 위치함으로서 고객이 중요하게 여기지만 그 만족도가 높지 않음을 보여주고 있다. 따라서 이 연구 결과는 일식레스토랑은 2사분면에 위치한 서비스항목에 더욱 집중하여 고객만족도를 위한 노력이 필요함을 보여주고 있다. 마지막으로 메뉴와 물리적 환경요인은 3사분면에 위치해 중요도와 만족도 모두 낮게 나타났음을 알 수 있었다. 이러한 IPA 분석은 일식레스토랑 경영자에게 그들의 강점과 약점을 보여주고 있으며 전략적으로 자신의 서비스 품질을 높일 수 있도록 도와주는 좋은 도구임을 입증해주었다.