• Title/Summary/Keyword: media policies

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Public Interest and Ownership Regulations in the Media Industry in the Era of Convergence Focused on Domestic Daily Newspapers' Ownership of Broadcasting Station (융합시대 미디어산업의 공익성과 소유규제 국내 종합일간지와 방송의 교차소유 문제를 중심으로)

  • Jun, Young-Beom
    • Korean journal of communication and information
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    • v.46
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    • pp.511-555
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    • 2009
  • Media-related regulations can be classified into two categories; regulations of individual media contents and regulations regarding the entry to and withdrawal from a certain field. In this dissertation, ownership regulations are regarded as legal and political measures so as to prevent the monopoly and oligopoly of public opinion, and to secure its diversity. Every country has its own regulation model according to its particular media environment. Korea too is obliged to actively respond to its environmental changes, at the same time vitalizing the media industry and protecting consumers' rights and interests. Strong political intentions to protect the public interest is necessary when it comes to media regulation policies, especially in the circumstances that public interest is an industrial priority. As the convergence of broadcasting and telecommunications is leading to a major shift in the media industry, the regulation of cross-media ownership is an issue involving potential conflicts among media-owners, non-governmental organizations and the authorities concerned, depending on their various viewpoints regarding the media industry. In this paper, an attempt was made to search necessity of redefining 'public interest', which is the logic behind the restriction of cross-media ownership, and to reconceptualize issues on the centralization and diversity of media. First, an examination of the actual conditions of newspaper companies was carried out in order to reinvestigate domestic cross-media ownership issues, which is represented by the cross-ownership issue of newspapers and broadcasting stations. Next, the dilemma of policies stimulated by the fusion of media was discussed based on cross-media ownership restrictions, and the need for efficient conflict control was suggested. Finally, proposals on the independency and public confidence of media-related policy-making authorities, the rationalization of regulation models, an itemized discussion on cross-media ownership regulation issues, the elaboration of measures for a balanced development among media were made. It could be found that a number of foreign countries were still facing challenges to prevent monopoly and oligopoly of the public opinion and the industry. A solution to settle disagreements about the dilemma of the media industry, including the cross-media ownership regulation issues, must be arranged on the grounds of 'mutual respect of public interest and industrial interest', In Korea, an ease on the ownership regulations adapting to the change in the media industry may be considered, however the softening of the cross-media ownership regulations must be approached with the utmost care. Paradoxically Relieving cross-media ownership regulations may be considered the foundation of a richer field of journalism, where there is no need for concern over the monopoly and oligopoly of public opinion.

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A study on the environmental education based on the analysis of urban ecological environment contents appeared in video media (영상매체에 나타난 도시생태환경 콘텐츠 분석 및 환경교육 활용 가능성에 관한 연구)

  • Lee, Young-Bum
    • The Journal of Sustainable Design and Educational Environment Research
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    • v.10 no.3
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    • pp.17-26
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    • 2011
  • National efforts responding to climate change is directly connected to competitiveness of the urban environment. Practice in the daily life of the individual citizens is prerequisite for the paradigm shift that can be made by the reduction of the city's energy consumption and low-carbon green growth. Therefore, the comprehensive understanding combined with the educational programs is required on the issue of the ecological environment and the urban environment competitiveness. In this paper, the meaning and role of urban ecological environment will be researched first. it also takes a look at the content of curriculum and analyses domestic policies related to environmental education of primary and middle schools. In addition, video documentary on urban ecological environment will be analyzed for the development of educational media dealing with environmental training in schools. Consequently, urban ecological environment shown in video media content will be identified and the advantage of this possibility as a medium of education is to be proposed.

Relations between Reputation and Social Media Marketing Communication in Cryptocurrency Markets: Visual Analytics using Tableau

  • Park, Sejung;Park, Han Woo
    • International Journal of Contents
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    • v.17 no.1
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    • pp.1-10
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    • 2021
  • Visual analytics is an emerging research field that combines the strength of electronic data processing and human intuition-based social background knowledge. This study demonstrates useful visual analytics with Tableau in conjunction with semantic network analysis using examples of sentiment flow and strategic communication strategies via Twitter in a blockchain domain. We comparatively investigated the sentiment flow over time and language usage patterns between companies with a good reputation and firms with a poor reputation. In addition, this study explored the relations between reputation and marketing communication strategies. We found that cryptocurrency firms more actively produced information when there was an increased public demand and increased transactions and when the coins' prices were high. Emotional language strategies on social media did not affect cryptocurrencies' reputations. The pattern in semantic representations of keywords was similar between companies with a good reputation and firms with a poor reputation. However, the reputable firms communicated on a wide range of topics and used more culturally focused strategies, and took more advantages of social media marketing by expanding their outreach to other social media networks. The visual big data analytics provides insights into business intelligence that helps informed policies.

A study on the Policies for the Promotion of Korean Literature seen through Manhae Festival (만해축전을 통해서 본 한국문학진흥정책에 관한 연구)

  • Lee, Won-Oh;Rhyu, Ji-Sung;Kim, Ji-Won
    • The Journal of the Korea Contents Association
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    • v.15 no.12
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    • pp.234-246
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    • 2015
  • When the Information age led by media comes, The literature yielded its prominence to visual media, and the Korean literature also faced a crisis, prompted by decreased demand for it. In this reality, literature festivals which have increased rapidly since 1995 and currently number at least 110, when the local government system was launched, played an important role in promoting literature to the society. This thesis has selected Manhae Festival, one of the most vibrant and successful, as the case study to analyze its present status and accomplishments to derive ways for improvement which can be used to promote policies on literature. Manhae Festival which celebrates Manhae Han Yongun, a poet and an independence activist, also became one of the top literature festivals through Manhae Grand Awards and various cultural, art and academic events, despite being held in Inje County, Gangwon Province, a remote location. Based on this study, in the near future, Manhae Village, as a complex cultural venue, as a If we can make the place into complex cultural space and with additional policy support by gaining political supports like designation as Slowcity and special zone of culture and tourism, and pursuing glocalization by making Manhae into a star brand, Manhae Festival will cement its current position as a successful literary festival. It has very meaningful since most of literature festivals operate in small scale. Now, we need to develop literature festivals into local ones by attracting larger popularity. Meanwhile, a more comprehensive study, in the future, is needed with special emphasis on successful literary policies and their precedents in other countries.

A Study on the News Scheme of the Agricultural Broadcasting News (TV에 나타난 농업분야 방송 뉴스 도식)

  • Rho, Gwang-June;Kim, Sung-Soo
    • Journal of Agricultural Extension & Community Development
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    • v.13 no.1
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    • pp.99-121
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    • 2006
  • The purpose of the study was to analyze agricultural and rural news in mass media reporting. This study analyzed the representation of agricultural and rural news of Korean Broadcasting System (KBS), established in 1947 as a public service broadcaster and the Seoul Broadcasting System (SBS), established in 1990 as a private service broadcaster in Korea. There has been criticisms of isolated and anecdotal reporting of agricultural and rural issues, thus, leading to negative public perception mainly influenced by mass media even though there has been increases in the publicity activities regards agricultural policies in the KBS and SBS broadcasting news. This study was designed to reveal the merits of the preceding criticisms. For this purpose, a total of 437 news items issued between September 2004 and August 2005 were analyzed via content and framing analysis research methodologies. The major findings and conclusions of the study were as follows: 1. Content analysis of agricultural and rural news revealed that the lack of relative quantity and 'in-depth analysis' in agricultural reporting and the thematic concentration on negative news and flash events were the most prominent characteristics of Korean broadcasting news. 2. The quantity of agricultural news was relatively insufficient and qualitatively superficial and stereotyped lacking in comprehensive understanding of agricultural and rural issues and inclined toward flash events and crisis-oriented. Based on the findings and conclusions, following recommendations are offered; 1) Agricultural institutions should consider changing the images of rural society and farmers implementing agricultural and rural policies in the future, and perception of the general public should be considered in reporting agricultural and rural news. 2) Further research should be conducted to provide practical implications for the broadcast media on the agricultural information system.

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A Cooperative Proxy Caching for Continuous Media Services in Mobile Environments (이동환경에서 연속미디어 서비스를 위한 협력적인 프록시 캐슁)

  • Lee Seung-Won;Lee Hwa-Sei;Park Seong-Ho;Chung Ki-Dong
    • The KIPS Transactions:PartB
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    • v.11B no.6
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    • pp.691-700
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    • 2004
  • This paper proposes a user's mobility based cooperative proxy caching policy for effective resource management of continuous media objects in mobile environments. This policy is different from the existing proxy caching policies in terms of how to exploit users' mobility. In other words, existing caching policies work based on the information about objects by referring to user's requests within a specified domain whereas the proposed caching policy runs by utilizing a number of user's requests across several domains. So, the proposed policy is applicable to random requests in mobile environments Moreover, we also propose a replacement policy based on weights and playback time. To check the efficiency of the proposed caching policy, the proposed replacement policy is run with different size of caching unit object or segment. The result of performance analyze tells what a ratio of user's mobility is are major factors for the efficient operation of the cooperative caching.

Electronic Media and New Configurations of the Content of Modern Educational Practices

  • Skurativskyi, Vadym;Shyrman, Roman;Sharolapova, Nina;Nehreskul, Ihor;Molokanova, Olha
    • International Journal of Computer Science & Network Security
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    • v.22 no.4
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    • pp.401-407
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    • 2022
  • Electronic media are an integral part of modern civilization; educational practices are no exception, which should change the content orientations, structures and methodological approaches in accordance with the requirements of the educational market. This makes it relevant to find effective and successful configurations in the process of implementing modern educational practices. The purpose of the research lies in determining the basic principles of electronic media and their place in modern education, identifying the effectiveness of teaching disciplines with application of electronic media, as well as establishing the level of assessment by students of the need to involve different types of electronic media in the educational process and professional practice. The research methodology is complex; the descriptive method and methods of observation, analysis and synthesis have been used in the academic paper. The method of pedagogical experiment has become the principal one; the method of questionnaires and statistical methods have been also used. The hypothesis of the academic paper lies in the fact that the involvement of electronic media in the educational process makes it more effective and requires conceptual changes in educational practices. The result of the research manifests in the identification of new opportunities for the use of electronic media, leading to conceptual shifts in the framework of modern educational policies. In the future, it will be appropriate to consider the theoretical aspects of changing worldview models in education and the use of new media in the educational process, their effectiveness and relevance.

Enhancing the Reliability of OTT Viewing Data in the Golden Age of Streaming: A Small Sample AHP Analysis and In-Depth Interview

  • Seung-Chul Yoo;Yoontaek Sung;Hye-Min Byeon;Yoonmo Sang;Diana Piscarac
    • International journal of advanced smart convergence
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    • v.12 no.1
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    • pp.140-148
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    • 2023
  • With the OTT media market growing rapidly, the significance of trustworthy data verification and certification cannot be emphasized enough. This study delves into the crucial need for such measures in South Korea, exploring the steps involved, the technological and policy-related considerations, and the challenges that may arise once these measures are put into place. Drawing on in-depth interviews and the analytical hierarchy process (AHP), this study surveyed various stakeholder groups, both directly and indirectly related to OTT data authentication and certification. By assessing the severity of OTT data-related issues and identifying the requirements for reliability-improvement policies, participants shared their valuable insights and opinions on this pressing matter. The survey results clearly indicate a divided opinion among stakeholders and industry experts on the reliability of OTT data, with some expressing trust while others remain skeptical. However, there was a consensus that advertising-based AVOD is more reliable than SVOD. By analyzing the priorities of authentication and verification, this study paves the way for the establishment and operation of a Korean MRC (KMRC), centered on the OTT media industry. The KMRC will serve as a vital platform for ensuring the authenticity and accuracy of OTT data in South Korea, providing businesses and industry players with a reliable source of information for informed decision-making. This study highlights the pressing need for reliable data authentication and certification in the rapidly growing OTT media market, and provides a persuasive case for the establishment of a KMRC in South Korea to meet this critical need.

Establishment Plan of Promotion Policy for Disaster-Safety Industry Based on Social Media Analysis (소셜미디어 분석을 활용한 재난안전산업 육성정책 수립방안)

  • Lim, Sujung;Park, Dugkeun
    • Journal of Technology Innovation
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    • v.26 no.1
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    • pp.31-57
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    • 2018
  • The general public's interest level towards safer life is increasing due to not only ever-changing faces of disasters and increased frequency of climate-change related disasters but also enhanced standard of living. Demand for disaster-safety industry is also increasing. Several policies for disaster-safety industry have been introduced. The policies, however, did not fully reflect the level of people's interest. This study is to investigate possible ways to reflect general public's interests towards disaster-safety industry using social media analysis, so that disaster-safety industry can be properly promoted. To examine the level of general public's interest, social media data during the last three years were compiled and analyzed. It was found that the interest level was highest towards, firstly, information on just-happened real disasters, secondly, necessary knowledge in real life which could be applied immediately if disasters strike. It was also confirmed that social media was useful in analyzing people's interest level quickly, because social data have been found to be sharply increased during the 2016 Gyeongju Earthquake in Korea. This study suggests applicable plans for disaster-related industry promotion based on social media data using general public's interest level.

The Dilemma of Language in Education Policies in Ghana and Tanzania

  • Dzahene-Quarshie, Josephine;Moshi, Lioba
    • Cross-Cultural Studies
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    • v.36
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    • pp.149-173
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    • 2014
  • This paper examines language policies of Ghana and Tanzania (former British Colonies) since independence. The view that language use in education is a problem for African countries is evident in the ever changing language in education policies in many African countries. Because of the inevitable multilingual situation in many African countries, there are unavoidable challenges in their quest to adopt a language policy that works for the entire country since it is not practical to adopt all the languages spoken in the country as Media of Instruction. Ghana is not immune to this challenge and has fallen victim to this tendency to change the language in education policy from time to time in an attempt to adopt a satisfactory policy which would yield the intended results. Tanzania, however, is one of the few African countries that have found a sustainable language in education policy since independence. Nonetheless, it has its fair share of challenges as a consequence of the perceived competition between Kiswahili and English as official languages. The paper discusses the challenges that both Ghana and Tanzania face against the background of colonization. The paper also offers a discussion on possible future perspectives for the two countries.