• Title/Summary/Keyword: market development

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Korea's Capital Market Promotion Policies: IPOs and Other Supplementary Policy Experiences

  • KIM, WOOCHAN
    • KDI Journal of Economic Policy
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    • v.37 no.2
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    • pp.64-97
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    • 2015
  • This paper studies a series of capital market promotion policies Korea pursued over a 30-year period during its development era (1960s - 1980s). The purpose of this paper is twofold. The first purpose is to understand the policy approaches Korea took, and the second is to extract lessons that can benefit policymakers in the developing world, where capital market promotion is an important policy goal. There are two key features of Korea's capital market promotion policies. First, the government was actively involved, sometimes indirectly by giving tax incentives to encourage IPOs. However, in other times, it was directly involved by giving IPO orders and threatening those that did not comply. No stock exchange in a developed country has ever experienced such government involvement. Combined with rapid economic growth, this interventionist approached allowed the Korean stock market to experience phenomenal growth over a short period of time. Second, the capital market promotion policies had multiple objectives. One was to mobilize domestic capital for economic development. Another was to lower firms' debt-to-equity ratios. Most interestingly, however, the Korean government wanted to popularize stock ownership, thereby allowing ordinary Koreans to share in the fruits of economic growth.

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A Study on the Phased Development Plan of Distribution Platform Based on 3D Printing Market Maturity in Domestic Architecture (국내 건축분야 3D 프린팅 시장 성숙도 기반 단계별 유통플랫폼 구축방안에 관한 연구)

  • Zheng, Xiu-Mei;Won, Ji-Sun;Shin, Jae-Young;Ju, Ki-Beom
    • Journal of the Korean Society of Industry Convergence
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    • v.24 no.6_2
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    • pp.849-860
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    • 2021
  • Recently, it is easy to find cases of 3D printing product, equipment, and materials in the architecture field. However, there is a lack of distribution environment where 3D printing products can be traded on an online platform or to access on-demand services in the architecture field. Therefore, in this study, a distribution platform development plan was proposed in consideration of the maturity level of the 3D printing distribution market in the domestic architecture field. For this purpose, the research was carried out as follows. First, by analyzing the case of the 3D printing distribution platform, the development stage of the distribution platform was set as three stages from the perspective of market maturity, platform development level, and sales/purchase experience level of suppliers and consumers. Second, the market maturity of the current domestic architecture field was evaluated as the first stage, and a distribution platform that could be implemented in the first stage was presented as a pilot. Third, we presented the first stage pilot, collected practical opinions on future construction plans through in-depth interviews, and presented detailed implementation plans for each stage necessary to achieve the second and third stage market maturity goals. Based on the roadmap derived from this study, it is expected that the domestic distribution platform market will grow step by step in the future and be utilized for business model development.

A Market Development Strategy for WiBro Service (와이브로 서비스(WiBro service) 상용화를 위한 시장개발전략)

  • Kim, Youngchan;Jee, Kyoung-Yong;Kim, Moon-Koo;Kim, Jiyeon
    • Asia Marketing Journal
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    • v.7 no.2
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    • pp.71-92
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    • 2005
  • Given the rapid changes in consumer tastes, technology, and competition, companies must develop a steady stream of new products and services. To be a successful product or service and explore the available market, the target market consumers need to be fully acknowledged a new product or service's value or benefit. And at the same time, the presented benefit should satisfy the customer's needs and wants. Therefore, a firm must investigate the target consumers' needs and wants before launching the new product or service. In this paper, we suggest the marketing strategy for newly developed WiBro service in telecommunication industry. We focus on consumer-oriented marketing strategy as well as the technology development process. To explore the customer's value scheme, we employ a self-explicated approach for estimating the customer's part-worth of the different target market in the process of market development stage. And we present the marketing strategy for each market development stages as well.

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Research on the Development Direction of Wireless Charging Technology Using Patent Analysis (특허분석을 통한 무선충전 기술방향 분석)

  • Yang, Dong Won;Lee, Haeng Byoung
    • Journal of Information Technology Services
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    • v.19 no.3
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    • pp.89-100
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    • 2020
  • The wireless power transmission market is growing at an average annual rate of 51.5% from $ 16.4 billion in 2015 to $ 131.1 billion in 2020. However, there are limitations to commercialization due to the development of standards and technologies. Thus, this study identified trends in standards and regulations by market and by country. The research collected and filtered a total of 69,488 worldwide wireless power transfer patents by June 2019 and extracted a total of 28,555 patents. Based on this, technology development status was analyzed and predicted. In this study, long-distance and short-range technology development with high technology development difficulty and low technology development ratio could lead to growth of the entire wireless charging market. It is analyzed that investment and policy preparation are necessary to secure source technology for long-distance / near technology development than China, Japan and Europe.

Factors influencing New Products Development in High-tech Industry: A Cross-National Study (하이테크 신제품 개발 영향요인에 관한 국가간의 실증적 비교연구)

  • Chung, In-Keun;Kwak, Soo-Il;Birnbaum-More, Philip H.
    • Asia pacific journal of information systems
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    • v.11 no.3
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    • pp.63-89
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    • 2001
  • The purpose of this research is to develop strategic alternatives for the high-tech products development by comparatively studying characteristics of the industry and R&D structures in Korea and the US. Some of the environmental, strategic, organizational and project teams' characteristics are studied. Data were collected from Korea and US high-tech companies through interviews and questionnaires and event analysis method was used to analyze them. The findings are as follows: First, when the level of market concentration is high, cycle time tends to be longer. Therefore, if there are many competitors in the market, new products development should be swift due to competitive pressures. Second, the developmental strategy should be directed toward the existing customers to speed up new products development. That is, a defensive strategy would result in a shorter cycle time and response time compared to a strategy directed to a niche market. Third, when the level of formalization is high, cycle time tends to be shorter. This means that formal procedures for new products idea development or new products development policies shorten new products development time.

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A Study on VMD for Development of Traditional Markets: Focused on Korean Clothes Shops

  • Lee, Lang-Ju
    • Journal of Distribution Science
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    • v.10 no.1
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    • pp.11-22
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    • 2012
  • The traditional market in the nation was forced to decrease greatly users as well as sales because of opening of all of the markets, Internet shopping mall, home shopping and other new types of marketing businesses to lose market functions remarkably. Therefore, the Agency for Traditional Market Administration of Small & Medium Business Administration made efforts to develop traditional market, for instance, modernization of the facilities to improve physical environment, and improvement of each shop by using VMD, and so on. The purpose of the study was to examine efficiency of VMD shops for development of traditional market by the Agency for Traditional Market Administration and effects of VMD upon sales of each shop, and to help establish VMD strategies for customer satisfactions as well as visual environment of traditional market. The author visited five shops at Busan Jin Market, special market of articles for wedding ceremony that joined VMD shop guide of traditional market, and taught VMD on-the-spot and investigated it. Questionnaire of Agency for Traditional Market Administration was used to interview shop owners, shopkeepers and consumers, etc and to examine factors of changes of sales and customers' satisfactions before and after VMD. The purpose of the study was to investigate effects and satisfactions of increase of the sales of VMD shop guide that the government promoted to develop traditional market so far. Therefore, the author investigated VMD presentation, increase of the sales before and after VMD presentation, increase of number of customers, and satisfactions, etc of Korean clothes shops that joined improvement of VMD shop guide of traditional market of the government in 2010. The author investigated effects of the sales, increase of customers and satisfactions, etc by case study and empirical analysis, and she presented user-oriented VMD presentation techniques of traditional market and suggested improvement. After applying VMD, the shops could increase sales more than 20 percent in average, and satisfaction of VMD presentation was more than 88 points or more to be very much high. This study suggested VMD strategies and presentation of traditional market to give consumers affirmative visual images and to develop traditional market.

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The Knowledge Transfer of Tesco UK into Korea, in Terms of Retailer Brand Development and Handling Processes

  • Cho, Young-Sang
    • Journal of Distribution Science
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    • v.9 no.2
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    • pp.13-24
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    • 2011
  • With the increasing market share of retailer brands, many authors have paid considerable attention to retailer brands. Before market liberalisation in 1996 in Korea, retailer brand market was led by the supermarket retailing format, although the first retailer brand product was developed by the department store format. In parallel with the entry of foreign multiple retailers, the retailer brand market has experienced rapid growth. Particularly, the expansion of Tesco UK with well-established retailing know-how into Korea has encouraged Tesco Korea to actively get involved in retailer brand program. As a result, Tesco Korea has led retailer brand market in the Korean marketplace. The research starts with the question of why Tesco Korea has achieved such a higher retailer brand share. Accordingly, this study is to explore how Tesco UK has transferred its own retailing knowledge into Tesco Korea, in terms of retailer brand program development. In order to explore why the retailer brand share of Tesco Korea is higher than that of its counterparts, the author adopted in-depth interview with prepared-questions and store observation as a research methodology. To examine working process as well as information flows within Tesco Korea and from UK to Korea, in-depth interview method is one of the most suitable research methodologies, because of the difficulty of quantifying information or data related to work flows. In addition, to increase the validity of information, the researcher had interviews with Tesco Korea supplier and store personnel. Based on these research techniques, this research explored how Tesco UK has influenced or advised Tesco Korea, particularly, from the point of view of knowledge transfer. Since the entry of Tesco UK into Korea as a joint-venture, the retailer brand market share of Tesco Korea has continuously increased. It would be expected that Tesco UK has helped Tesco Korea to settle down in the Korean market. During interviews with Tesco and a Tesco supplier, the researcher found that Tesco Korea has obviously taken an advantage of retailing know-how created by Tesco UK. Furthermore, the retailer brand development and handling process of Tesco Korea has been operated with the help of Tesco UK. This might mean that Tesco UK has directly or indirectly an impact on the improvement of Korean retailer brand development skills. As a mechanism to transfer retailing knowledge developed in the home market into the host market, one of the international retailers, Tesco UK has adopted many different ways such as annual meeting, trading meeting to import or export own retailer brand products, offering of operation manual developed by Tesco UK and buyer cooperation between Tesco UK and Korea, in order to share information. Through these communication techniques, the knowledge of Tesco UK has been transferred to Tesco Korea. This research accordingly suggests that retailer brand market share is apparently related to how sophisticated or advanced the knowledge of the retailer brand development and handling process of retailers are. It is also demonstrated by this research that advanced development and handling skills make a considerable contribution to increasing retailer brand share in markets with a lower share or no presence of retailer brands.

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An Investigation of the Overseas Project Core Factors of Public New Town Development Company (신도시개발 공기업의 해외시장 진출을 위한 핵심경쟁요소 고찰)

  • Jeon, Ji-Ho;Choi, Seok-Jin;Park, Sang-Hyuk;Han, Seung-Heon;Kim, Hyoung-Kwan
    • Proceedings of the Korean Institute Of Construction Engineering and Management
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    • 2007.11a
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    • pp.626-631
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    • 2007
  • New town development project which has manifold operations is usually on a large scale and its spin-off spreads widely. Although international new town development market is widely increasing, new town development market in Korea is now decreasing. Thus, Korean public new town development company which has a lot of business experiences in local new town development market is now facing the necessity of making a foray. This study had a Focus Group Interview with people who experienced in international construction market to set up the core factors of international new town development market. After that, Importance Performance Analysis and Content Analysis were performed with questionnaire to determine the present condition of Korean public new town development company.

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Occurrence and Development of Korean Farmers' Movement (1993-2008) and Its Implications to China - Focusing on Market Globalization and Government Trust Crisis - (1993-2008期间 韩国农民运动与其对中国的启示 -以市场开放化和政府信赖危机为中心-)

  • Park, Kyong-Cheol
    • Journal of Agricultural Extension & Community Development
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    • v.26 no.1
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    • pp.47-55
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    • 2019
  • The aim of this article is to critically explore the history, methods, characteristics and cause mechanism of Korean farmers' movement who resisted to market globalization from the perspective of social movement theory. I believe that the most influential elements of Korean farmers' movement are three structural elements; namely resentment, political opportunity structure, and media and discourse. Therefore, focusing on the three elements, I analyze the emergence and expansion of the Korean farmers' movement against market globalization from 1993 to 2008. And I analyze the roles of these three structural elements which played in farmers' social movement in South Korea. Particularly, this article analyses in perspective of market globalization and government trust crisis about the basic reason why Korean farmers' movement was so fierce in process of agricultural market globalization.

Structural Change and Development Direction of The Fisheries Port Market (수산물 산지시장의 구조변화와 발전방향)

  • Kang, Jong-Ho
    • The Journal of Fisheries Business Administration
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    • v.48 no.4
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    • pp.1-10
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    • 2017
  • The study analyzed the current status of fisheries port market and presented the direction of developments. The fisheries port market has become increasingly widespread due to the aging of the facilities and the scale of the fish product trade, and the number of distribution workers has also increased. The problems of fisheries port market are as follows. First, the transaction structure was changed as the proportion of aquaculture products increased. Second, the trading structure has changed, but it has failed to keep pace with the changes in the production structure. Third, the volume and amount of fish traded in aquaculture products and fish stocks increased. As a result, the growth rate of the fisheries port market is decreasing and profitability is deteriorating. The development direction of the fisheries port market is as follows. First, it is necessary to standardize the fisheries port market facilities, according to the type of fish products. Second, it needs to diversify its trade targets such as processed fish products and imported fish products. Third, it is necessary to diversify the business of the fisheries port market in order to increase profitability.