• Journal of Intelligence and Information Systems
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• v.16 no.4
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• pp.1-19
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• 2010

In offline environment, unlike traditional advertising model through TV, newspaper, and radio, online advertising model draws instantaneous responses from potential consumers and it is convenient to assess. This kind of characteristics of Internet advertising model has driven the growth of advertising model among various Internet business models. There are, conventionally classified, CPM (Cost Per Mile), CPC (Cost Per Click), and CPS (Cost Per Sales) models as Internet advertising expenditure model. These can be examined in manners regarding risks that stakeholders should stand and degree of responsibility. CPM model that is based on number of advertisement exposure is mechanically exposed to users but not actually recognized by users resulting in risk of wasted expenditure by advertisers without any advertising effect. While on aspect of media, CPS model that is based on conversion action is the most risky model because of the conversion action such as product purchase is determined by capability of advertisers not that of media. In this regard, while there are issue of CPM and CPS models disadvantageously affecting only one side of Internet advertising business model value network, CPC model has been evaluated as reasonable both to advertisers and media, and occupied the largest segment of Internet advertising market. However, CPC model also can cause fraudulent behavior such as click fraud because of the competition or dishonest amount of advertising expenditure. On the user aspect, unintentionally accessed advertisements can lead to more inappropriate expenditure from advertisers. In this paper, we suggest "CPCD"(Cost Per Coupon Download) model. This goes beyond simple clicking of advertisements and advertising expenditure is exerted when users download a coupon from advertisers, which is a concept in between CPC and CPS models. To achieve the purpose, we describe the scenario of advertiser perspective, processes, participants and their benefits of CPCD model. Especially, we suggest the new value in online coupon; "possibility of storage" and "complement for delivery to the target group". We also analyze the working condition for advertiser by a comparison of CPC and CPCD models through advertising expenditure simulation. The result of simulation implies that the CPCD model suits more properly to advertisers with medium-low price products rather than that of high priced goods. This denotes that since most of advertisers in CPC model are dealing with medium-low priced products, the result is very interesting. At last, we contemplate applicability of CPCD model in ubiquitous environment.

• Journal of Digital Convergence
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• v.14 no.5
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• pp.317-323
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• 2016

This paper suggests a system that can detect malfunctions of the temperature testing equipment, and then notify this information to surroundings using arduino. Precision electronics need a test under extremely high/low temperature using temperature called a chamber. If this chamber have a malfunction situation, the precision electronics under test is damaged and scrapped. Especially when the temperature test is automatically conducted at night with no representative, this system monitors the actual temperature of the tested product in real-time by attaching a temperature sensor to the inside of the test equipment. In case when it is out of the temperature range set up by the tester, the damage to high-priced products can be prevented in the condition of extremely high/low temperature, by turning off the power of the temperature testing equipment, and also notifying this information to the worker at night-time. Regardless of the equipment manufacturers, proposed system in this paper can be applied to all kind of temperature testing equipments, and it can be also produced for low cost.

• Journal of the Economic Geographical Society of Korea
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• v.7 no.2
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• pp.261-281
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• 2004

The location of auto industry in Jeon-buk is due to the strategies for secure a low-priced industrial site of the auto assembly companies, which attained to quantitative growth stage in the early part 1990's, and the regional balanced development policy by the location of leader enterprise of the government. As a consequence of the reversal development pattern that is located the auto parts firm after locating the auto assembly companies, the Jeon-buk auto industry has many structural vulnerability. First, because of the lack development of auto parts industries, the auto assembly companies located in Jeon-buk are dependent many auto parts at a external region. Second, most of auto parts firm belongs to the singular assembly company exclusively. And the majority of auto parts industries are the low value-added products that are necessary a simple labor power. Third, the agglomeration undeveloped of associated industries with automobile caused a low competitiveness of invitation a manufacturing company as against other provinces. For a regional economic development by the auto industry, it is necessary a flexible regional structure of production through an agglomeration of associated industries. The geographical proximity between an assembly company and a parts firms is an important locational factor with the induction of Just-in-Time production system and a modularization in the auto industry. And a modularization applies to more new factory than the existing factories. So that, Jeon-buk self-government has to create an amicable industrial environment, try to attract an auto parts enterprises and plan an agglomerated industrial complex that is able to supply a parts modulated to assembly company.

• Journal of dental hygiene science
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• v.5 no.2
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• pp.51-56
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• 2005

This study investigated the medicines prescribed in dental services in order to provide information and materials on dental clinics and hospitals, for the intention of leading the dental circle to make efforts for voluntary improvement, do adequate prescription, and attempt for bench marking through this unfolding of their tendency in continuous prescription behaviors, and leading the people to have a right recognition on adequate medicine use through this information on their medicine-taking behaviors including antibiotics and injections. From the records of outpatient prescriptions of medicines under health insurance over the period of June 1st to September 31th in 2003 in the 34,226 recuperation institutions, antibiotics and injections were analyzed into administration days, prescription frequency, medicine cost per administration day, the number of medicines per prescription, and the number weight of high priced medicines. The findings were as below: 1. Adminstration days of antibiotics was 90.11% in the dental clinics, which was a decrease than the same quarter and the previous quarter of the previous year. While the prescription frequency of antibiotics was 15.5%, higher than the same quarter and the previous quarter of the previous year. In dental hospitals, administration days and prescription frequency of antibiotics were 71.57% and 21.05%, respectively, a little higher than the previous quarter. Compared to other kind of recuperation institutions, dental clinics and hospitals had higher administration days and lower prescription frequency. 2. For injections, adminstration days and prescription frequency in dental clinics were 0.13% and 0.05%, respectively, which were decreases than the same quarter of the previous year. In dental hospitals, adminstration days and prescription frequency were 1.03% and 0.88%, respectively, a little lower than those of the previous quarter. Compared to other kind of recuperation institutions, dental clinics and hospitals were very lower in injection administration days and injection prescription frequency. 3. The number of prescribed medicines was 2.79 in the dental clinics, which was lower than the same quarter of the previous year but higher than the previous quarter. Dental hospitals put 2.67 numbers of medicines per prescription, an increase than the same quarter of the previous year and the previous quarter. Compared to other kind of recuperation institutions, dental clinics and hospitals put smaller number of medicines per prescription. 4. Medicine cost per administration day was 863 won in the dental clinics, which was an increase than the same quarter of the previous year and in the previous quarter. Compared to other kind of recuperation institutions, dental clinics and hospitals had lower medicine cost per administration day. 5. The number weight of high priced medicines was 46.43% in dental clinics, which was an increase than the previous quarter. In dental hospitals, it was 54.05%, so remarkable an increase than the previous quarter. Compared to other kind of hospitals and clinics, dental clinics and hospitals prescribed larger number of high priced medicines. 6. By districts, the frequency of antibiotics prescriptions was the highest in Kwanju and the lowest in Daejeon. The frequency of injection prescriptions was high in all Youngnam districts as was in the second quarter, while low in all the Metropolitan districts. There was a large variation in the prescription frequency to the districts, as the district of the highest prescription frequency had more than 2 times larger frequency than the district of the lowest frequency. Medicine cost per administration day was the highest in Ulsan but the lowest in the north part of Cholla province. The number of medicines per prescription was the largest in Kyonggi province while the smallest in Cheju-do.

• Proceedings of the Korean Geotechical Society Conference
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• 1991.10a
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• pp.332-347
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• 1991

Accurate prediction of future settlement is essential for the settlement control of soft soil by pre-loading method. To predict future settlement in clayey soft soils, several methods like Asaoka method, Hyperbolic Method and Hoshino method are currently being used. These methods predict the future sett1ement by mathmatical treatment of the measured settlement data on the basis of consolidtion theory and empiricism. But the correlation coefficient between the measured and the predicted settlement was relatively low (0.8~0.9). Also, the prediction of future settlemet for the design load is very difficult. In this article, the measured field settlement data was treated as the the field consolidation test. Hence, condolidation coefficient(Cv) and compression index(Cc) was evaluated from the field settlement data. Cv and Cc values from field data was used to calculate the degree of consolidation and settlement at desired time. By this method, the correlation coefficent between the measured and the predicted settlement was significantly increased(0.97~0.99). Also the settlement by the design load after the improvement of soft soil could be predicted reasonably. This method is quite rational and sound but it requires thousands of calculation steps. Today, by the aid of low priced personal computers above mentioned technique could be used much acre economically and effectively than conventional methods. This article presented the mechanisms and capacities of this method and demonstrated the enhanced correlation coefficient when applied to actual field settlement data.

• Journal of Service Research and Studies
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• v.10 no.3
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• pp.103-118
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• 2020

Chinese economic growth and Chinese adoption of foreign cultures have changed varied phenomena, consumption patterns and consumer life-styles, in particular. In order to understand behavior of Chinese consumers, it is critical to explore their lifestyles and its effects on their purchase behavior. For attaining this goal, our research classifies Chinese consumer lifestyles related to cosmetics, into four types: brand oriented, price sensitive, rational consumption, and impulse buying. The research further analyzes the effects of consumer lifestyles on perceived value, satisfaction, and purchase intention in each case of skin care cosmetics and make-up cosmetics. Significant difference are found in perceived value, satisfaction, and purchase intention of skin care cosmetics exists between brand-oriented type and rational consumption type. This is also the case between rational consumption type and impulse buying type. Purchase intention is only found to be different between rational consumption type and price sensitive type. In case of make-up cosmetics, significant differences in perceived value, satisfaction, and purchase intention in the pairs of brand-oriented type and rational consumption type, rational consumption type and impulse buying type, and rational consumption type and price sensitive type. This implies rational consumption type should be more appropriate target consumers in the Chinese cosmetics market.

• Journal of the Korea Academia-Industrial cooperation Society
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• v.20 no.10
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• pp.270-276
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• 2019

According to the International Maritime Organization (IMO) 2020 Regulation, ships operating outside designated emission control areas (ECA) have to use low-sulfur oil with a sulfur content of 0.5% or less by January 2020. To minimize the consumption of high-priced low-sulfur oil, it is urgent to introduce efficient energy-saving devices (ESD), and contra-rotating propeller (CRP) systems are well known to be the most effective one. The shafting system that drives a CRP is composed of an inner shaft and an outer one and has a mutually influential system that is much more complex and heavier than a general shafting system. An initial design was carried out to install a CRP system for the first time in Korea. The purpose of this study is to verify whether the journal bearing meets the classification's design criteria through a bearing reaction force analysis for the classification's approval of the initial design. It is ideal for the thrust of the propeller to act on the center of the shaft, but thrust eccentricity occurs due to the uneven wake caused by the stern shape. Load conditions were applied while considering thrust eccentricity to perform the shaft analysis, and the results were compared with the classification's criteria.

• Journal of Digital Convergence
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• v.19 no.8
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• pp.11-20
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• 2021

Due to the Covid-19 Pandemic, the world is facing the most serious crisis since the Great Depression, and is facing a new paradigm of the Untact era. Korea has also announced various policies and legal systems, including the 'Korean version of the New Deal', but it is conflicting between the use of information and the protection of information. In this paper, we derive thresholds by analyzing policies, statutes and technologies in the public cloud. Based on this, we propose to introduce the "Building a Nationwide Public Virtual Machine" as a key task to secure the next-generation national growth engine so that all citizens can use digital services in a secure and reliable environment with equal access to information. Through this, all citizens can use various digital new technology services only with low-priced and low-specification terminals, and by establishing a dedicated center for information protection, we want to respond to rapidly increasing security threats. It also points out that the domestic cloud-related legal system only emphasizes the use of information while overlooking the importance of security, and suggests the right direction for the legal system to move forward.

• Journal of the Korea Computer Graphics Society
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• v.28 no.2
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• pp.29-41
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• 2022

In this paper, we introduce a novel real-time, interactive animation system which uses real-time motion inputs from a low-cost motion-sensing device Kinect. Our system generates interaction motions between the user character and the counterpart character in real-time. While the motion of the user character is generated mimicking the user's input motion, the other character's motion is decided to react to the user avatar's motion. During a pre-processing step, our system analyzes the reference motion data and generates mapping model in advance. At run-time, our system first generates initial poses of two characters and then modifies them so that it could provide plausible interacting behavior. Our experimental results show plausible interacting animations in that the user character performs a modified motion of user input and the counterpart character properly reacts against the user character. The proposed method will be useful for developing real-time interactive animation systems which provide a better immersive experience for users.

• Journal of the Korea Academia-Industrial cooperation Society
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• v.15 no.7
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• pp.4463-4468
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• 2014

To increase the efficiency of a solar module, the development of solar concentrator using a lens or reflection plate is being proceeded actively and the concentrator pursues the a concentration using a lens or an optical device of a concentration rate and designing as a solar tracking system. On the other hand, as the energy density being dissipated as a heat according to the concentration rate increases, the cares should be taken to cool the solar concentrator to prevent the lowering of efficiency of solar cell by the increasing temperature of the solar cell. This study, researched and developed an economical concentrator module system using a low priced reflection optical device. A concentrator was used as a general module to increase the generation efficiency of the solar module and heat generated was emitted by the concentration through the cooling system. To increase the efficiency of the solar concentrator, the cooling system was designed and manufactured. The features of the micro cooling system (MCS) are a natural circulation method by the capillary force, which does not require external power. By using the potential heat in the case of changing the fluid, it is available to realize high performance cooling. The 117W solar modules installed on the reflective plate and the cooling device in the cooling module and the module unit was not compared. The cooling device was installed in the module resulted in a 28% increase in power output.