• 제목/요약/키워드: low budget

검색결과 399건 처리시간 0.03초

저예산 독립영화의 구전 마케팅을 위한 스마트폰 모바일 애플리케이션 모델 개발 연구 (A Study on Development of Smartphone Mobile Application for Word-of-Mouth Marketing in Low-Budget Independent Film)

  • 김혜원
    • 한국산학기술학회논문지
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    • 제13권4호
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    • pp.1525-1531
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    • 2012
  • 본 논문은 저예산영화의 흥행을 위해 구전마케팅을 하기위한 마케팅툴의 개발이 목적이다. 무선인터넷과 모바일의 컨버전스로 2천만 명의 사용자를 갖게 된 스마트폰의 저예산 독립영화의 애플리케이션을 개발을 통해 최적의 애플리케이션 서비스, 기능, 환경 등을 알아낸다. 이로써 저예산 독립영화의 마케팅 기반을 구축하여 한국영화 산업의 발전에 기여하고자 한다. 이를 위해 컨조인트 설문과 일반 설문을 종합하여 컨조인트 분석을 실시하였다.

저소득층 장애인 의료비에 대한 정부부담금 추계 (A Short-Term Projection of the Government Budget in Medical Expenditures using for the Low-income Handicapped)

  • 이선자;김미주;장숙랑;이효영
    • 보건행정학회지
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    • 제13권2호
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    • pp.125-143
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    • 2003
  • This study was conducted to estimate the future government budget in medical expenditures using for the low-income handicapped, because medical expenditures to the low-income handicapped is escalating in these days. It became a big problem not only to the central-government but also to the district-government because they have to subsidize a part of co-payment. This study was designed to project the future government budget using structural model. For the short-term projection, the structural model is stronger than the regression model. The data used for this study were the population projection data based on National Census Data(2000) of the National Statistical Office, the data of Ministry of Health & Welfare, and the data of National Health Insurance Corporation from November 2m to June 2001. The results of the study are summarized as follows: The future government budget in medical expenditures using to the low-income handicapped will be 15-18 billion Won in the year 2003, 16-23 billion Won in 2004, 18-30 billion Won in 2005, 19-38 billion Won in 2006 and 21-49 billion Won in 2007. It is predicted that they would be increasing rapidly. Therefore, the government budget in medical expenditures using for the low-income handicapped must be enlarged.

Cultural Tunneling Effect: Conceptual adoption & Application in movie industry

  • Roh, Seungkook
    • Asia Marketing Journal
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    • 제16권3호
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    • pp.77-100
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    • 2014
  • Many researchers have analyzed the relationship between the financial success patterns of a motion picture and many other factors, such as the production cost, marketing, stars, awards, reviews, genre, and rating. Through these studies, many researchers and investors concluded that big budgets to make a blockbuster movie can serve as an insurance policy to meet their ROI; thus the box office is dominated by blockbuster movies. High-budget blockbuster movies are more likely to receive attention because these movies are more recognizable given their high expenses for production and casting. Therefore, audiences choose blockbusters in an effort to reduce the searching cost and to mitigate the possibility of a regrettable choice. This behavior of consumers, in turn, causes distributors to allocate screens for blockbusters, resulting in "concentration of blockbuster consumption." As such, low-budget films cannot easily become popular due to the lack of distribution. Indeed, low-budget films released on a small number of screens often end up becoming dismal failures. However, there are exceptional examples which are contrary to the general idea in the movie industry that a big budget and showings on a large number of screens can guarantee the success of a movie. Although researchers have attempted to analyze the performances of movies with small budgets, such movies are likely to be regarded as outliers and then be entirely discarded, as they are far from the 'three-sigma' range, especially given that previous research methodologies could not explain the financial success of such unique examples. This study attempts to explain the financial success at the box office of low-budget movies by applying the concept of the tunnel effect in quantum mechanics, as the phenomenon found in the movie industry is similar to a particle's movement in quantum physics. The tunneling effect is a phenomenon by which a particle without enough energy to pass over a potential barrier tunnels through it. Adopting the analogy, this study draws a tunneling probability function and cultural constant to forecast other outliers using the Schrödinger equation. Moreover, the study finds that word-of-mouth creates in the movie industry this phenomenon of finding outliers.

저비용 모바일 게임 개발사례 분석을 통한 사용성 연구 (A Study of Usability Analysis on 'Low-Budget' Mobile Game Development)

  • 안덕기;김석래
    • 디지털융복합연구
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    • 제17권6호
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    • pp.355-363
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    • 2019
  • 본 연구는, 기존의 저비용 모바일 게임개발 사례를 근간으로, 3명의 개발인원, 4개월의 개발기간이라는 연구의 지향점을 두고 진행된 분석연구로, 소규모, 단기간 조건하에서 게임제작에 필수적인 업무 간 협업과정을 단계별로 기록, 효율적 게임개발의 필수요소들을 검증하였다. 선행연구로 개발인원의 업무적 책임역량을 이론적으로 고찰한 후, 본문에서 단기간 제작사례를 바탕으로 제작자의 입장에서 효과적인 제작 과정을 분석, 과정상의 핵심요소를 제시하고, 사용성 검증을 위하여 개발자들의 피드백을 추가적으로 첨부함으로서, 소규모 인원에 의한 단기간 게임개발의 장, 단점 및 보완사항이 연구결과로 제시되었다는 점에서, 본 연구가 소규모 개발사에게 좋은 가이드라인이 될 것으로 판단된다.

미국의 통신요금 감면 제도 개편 동향 (Lifeline Program Reform Trend in the US)

  • 변재호;조은진
    • 전자통신동향분석
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    • 제37권4호
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    • pp.19-27
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    • 2022
  • The coronavirus disease 2019 (COVID-19) pandemic has significantly changed the Lifeline Program, a telecommunications rate discount program for low-income Americans. As the reliance on online activities such as remote work, distance education, and online shopping grows because of the spread of COVID-19, there is a concern that the digital divide will widen among low-income households that struggle to access internet infrastructure due to the burden of access rates. Accordingly, the US Congress passed a bill to help lower the internet bill for low-income households using the government budget to close the digital divide. The Lifeline Program, which is a part of the universal service obligation, has been in charge of the telecommunications rate discount for low-income households. However, according to the new law, the internet rate discount program based on the government budget was implemented beginning in 2021. As the internet rate discount based on the government budget begins, the US telecommunication rate discount system is transitioning from a system in which telecommunication industry support was borne by operators to one in which public support from the government budget will play a significant role. In this paper, we will look at recent changes in the US telecommunications rate discount program and their implications.

The Role of State Budget Expenditure on Economic Growth: Empirical Study in Vietnam

  • NGUYEN, Hieu Huu
    • The Journal of Asian Finance, Economics and Business
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    • 제6권3호
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    • pp.81-89
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    • 2019
  • Many authors have examined the impact of public spending on economic growth. This study uses ordinary least-squares technique to test the effect of state budget expenditure with two major components: development investment expenditure and recurrent expenditure on Vietnamese economy for the period 2000-2017. The empirical results show that the state budget expenditure of Vietnam has positive effect on the economy, however each main component has different impacts. Recurrent expenditure has significant positive impact on Vietnamese economy while there has no evidence to affirm the relationship between the development investment expenditure and the economic growth. Vietnamese government should restructure the state budget to enhance the positive effect on the economy. In the short run, Vietnam should not increase development investment expenditure due to low efficency in public investment. In the long run, it is necessary to economize recurrent expenditure to reserve a reasonable proportion of state budget for development investment expenditure to build infrastructure for developing the economy. The state budget expenditure should be restructured towards prioritizing recurrent expenditure on human and social relief, reducing public administration expenditure, allocating investment capital from the state budget for key and pervasive projects, avoiding spreading out investments as well as crowding out private investments.

Vibration effects on remote sensing satellite images

  • Haghshenas, Javad
    • Advances in aircraft and spacecraft science
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    • 제4권5호
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    • pp.543-553
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    • 2017
  • Vibration is a source of performance degradation in all optical imaging systems. Performance of high resolution remote sensing payloads is often limited due to satellite platform vibrations. Effects of Linear and high frequency sinusoidal vibrations on the system MTF are known exactly in closed form but the low frequency vibration effects is a random process and must be considered statistically. Usually the vibration MTF budget is defined based on the mission requirements and the overall MTF limitations. For analyzing low frequency effects, designer must know all the systems specifications and parameters. With a good understanding of harmful vibration frequencies and amplitudes in the system preliminary design phase, their effects could be removed totally or partially. This procedure is cost effective and let the designer to eliminate just harmful vibrations and avoids over-designing. In this paper we have analyzed the effects of low-frequency platform vibrations on the payload's modulation transfer function. We have used a statistical analysis to find the probability of imaging with a MTF equal or greater than a pre-defined budget for different missions. The worst and average cases have been discussed and finally we have proposed "look-up figures". Using these look-up figures, designer can choose the electro-optical parameters in such a way that vibration effects be less than its pre-defined budget. Furthermore, using the results, we can propose a damping profile based on which vibration frequencies and amplitudes must be eliminated to stabilize the payload system.

가치사슬 구조로 본 저예산 디지털 영화제작 시스템의 안정을 위한 연구 (Value Chain Model to Stabilize which Low-budget Digital Film Production System)

  • 김진욱
    • 한국콘텐츠학회논문지
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    • 제13권5호
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    • pp.82-89
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    • 2013
  • 한국영화산업에서 디지털 기술의 도입은 저예산 디지털 영화제작을 활발하게 하는 요소가 되었고, 그 결과 국내 영화감독들이 해외 영화제에서 각종 수상과 함께 작품성을 인정받으며 마침내, 2012년 김기덕 감독은 <피에타>로 세계 3대 영화제 중 하나인 베니스 영화제에서 최고상인 '황금사자상'을 수상하는 쾌거를 이루기도 하였다. 하지만 저예산 디지털 영화들이 양적 증가에 비해 질적 성장을 비례적으로 완성하지 못한 이유들이 드러나면서 제작 단계와 시스템 측면에서 몇 가지 한계점을 안고 있다. 본 연구에서는 이러한 문제점들의 해결방식의 하나로서, 2000년부터 현재까지 제작 시스템을 통해 영화산업의 가치사슬 구조가 일반형에서 수직 수평통합형으로 변화되고 있음을 살펴보았다. 또한, 2000년대 중 후반 부에 제작된 저예산 디지털 영화들을 중심으로 (홍대)인디밴드 음악시장의 성공사례, 제작비의 정책적인 지원, 저예산 영화제작 투자사에 대한 세제혜택, 그리고 해외 영화제에 대한 지원책 등을 제시하였고, 상업적으로 성공을 거둔 저예산 디지털 영화의 제작과정을 분석하여 그에 따른 방안을 모색하였다.

지방교육 복지재정의 실태 분석 연구 -부산광역시교육청 교육비특별회계를 중심으로- (Local Education Welfare Financial Analysis - Focused on Busan Metropolitan City Office of Education Special Account)

  • 이영내;주철안
    • 수산해양교육연구
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    • 제26권6호
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    • pp.1245-1260
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    • 2014
  • This paper is to analyze the size of Busan Metropolitan City Office of Education Special Account and Educational finance Changes based on the welfare types from 2009 to 2013. It also identifies the impact on welfare finance education programs that target low-income students. The size of Education welfare finance was increased to 355.3 billions (2013) from 90.9 billions (2009), with the last 5 years average annual growth rate as high as 41.9%. But there has been relative decrease in the size of selective welfare budget for low income students such as tuition assistance & IT support to low-income and vulnerable groups, rural schools support to improve facilities, education welfare priority program. The finding suggests that the size of selective welfare budget should not be decreased due to universal education welfare policy. If it is to expand the universal education welfare, then there should be redesigning of local educational finance and further revenue for local education finance to keep the budget for the education welfare target groups.

초저가 화장품의 구매행동에 관한 연구 (A Study on Purchasing Behaviors of Budget-priced Cosmetic)

  • 현정희;추태귀
    • 한국의류산업학회지
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    • 제7권6호
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    • pp.617-623
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    • 2005
  • The purpose of this study was to examine the consumers' purchasing behaviors of budget-priced cosmetics. Questionnaires used for this study were composed of 44 questions including 9 questions about budget-priced cosmetic purchasing behavior, 15 questions about satisfaction, 15 questions about repeat purchasing intention, 1 question about the reason of satisfaction or dissatisfaction, and four questions about demographic variables. Questionnaires were administrated to 317 people who were Daegu & Kyungpook region residents and had shopping experience on budget-priced cosmetics during 2 weeks from March 2005. Respondents' age was limited from 20 to 40. Data were analyzed by using correlation, crosstabulation analysis, and frequency analysis utilizing SPSS/WIN. The results were as follows. Consumers went to budget-priced cosmetics' shops 'for low price', 'for trial' and 'for curiosity'. The best purchased products among the budget-priced cosmetics were basic cosmetics, and the second purchased products were make-up cosmetics. 41.4% of the whole respondents answered that they spent 5,000~10,000won per one time visit, and 65% of those answered they visited once or twice per a year and once per two or three months. In this study a level of satisfaction for the entire products, consumers neither unsatisfied nor fully satisfied. For the question of the intention to repurchase for the budget-priced cosmetics, the respondents answered that they will not positively purchase again. A level of satisfaction and the intention to repurchase had positive correlations. The reason which consumers satisfied with the products was chiefly related to price and that which consumers unsatisfied the products was related to products themselves.