• Title/Summary/Keyword: k-value

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Differences in Purchase Behavior of Men's Suits among Male Consumption Value Groups (남성 소비자의 소비가치에 따른 신사복 구매행동의 차이)

  • Kang, Yurim;Park, Kwanghee
    • Journal of the Korean Society of Clothing and Textiles
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    • v.42 no.4
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    • pp.584-598
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    • 2018
  • This study classified respondents by consumption value and analyzed differences in the purchase behavior of men's suits among consumption value groups. Frequency analysis, factor analysis, cluster analysis, and analysis of variance were conducted in order to analyze research problems. Factor analysis results showed that male consumption values included safety-oriented value, individuality-oriented value, others-oriented value, pleasure-oriented value, aesthetic-oriented value, low price-oriented value, community-oriented value, utility-oriented value, innovation-oriented value, and self-expression oriented value. The study divided respondents into personal satisfaction pursuit group, beauty & functionality pursuit group, individuality pursuit group, and others-oriented & low cost preference group according to consumption value. There were significant differences in selection criteria for men's suit (product image, physical properties of product, and brand name), selection reasons of brand (fashion & ostentation, individuality, and refinement), store attributes (store environment/salesperson service, reputation/additional service, and product assortment/shopping convenience).

Modified K-means algorithm (수정된 K-means 알고리즘)

  • Kim Hyungcheol;Cho CheHwang
    • Proceedings of the Acoustical Society of Korea Conference
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    • autumn
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    • pp.115-118
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    • 1999
  • One of the typical methods to design a codebook is K-means algorithm. This algorithm has the drawbacks that converges to a locally optimal codebook and its performance is mainly decided by an initial codebook. D. Lee's method is almost same as the K-means algorithm except for a modification of a distance value. Those methods have a fixed distance value during all iterations. After many iterations. because the distance between new codevectors and old codevectors is much shorter than the distance in the early stage of iterations, the new codevectors are not affected by distance value. But new codevectors decided in the early stage of learning iterations are much affected by distance value. Therefore it is not appropriate to fix the distance value during all iterations. In this paper, we propose a new algorithm using each different distance value between codevectors for a limited iterations in the early stage of learning iteration. In the experiment, the result show that the proposed method can design better codebooks than the conventional K-means algorithms.

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The Influence of the Consumers Value and Experience Quality on the Effects of Scarcity Message Types (소비가치와 경험적 제품평가가 희소성 메시지 효과에 미치는 영향)

  • Kim, In-E;Kang, Yeo-Sun;Choi, Mi-Young
    • The Research Journal of the Costume Culture
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    • v.19 no.6
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    • pp.1133-1149
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    • 2011
  • The major aim of this study was to find out that the relation between consumers value and experience quality toward purchase intention in addition to the influence of the consumers value and experience quality on the effects of scarcity message types collaboration using limited edition in global SPA brand. As a result of an empirical analysis, it shows that consumers value and experience quality are co-related to the intention of purchase, especially, brand familiarity and reputation influenced scarcity valuation in the affirmative and both emotional value and epistemic value influenced the intention of purchase under scarcity message. The moderating effect of consumers value and experience quality however, turns out to be not significant although its effect is directionally supported that is purchase intention was high when scarcity message is shown. Moreover, emotional epistemic group was influenced by scarcity message so we found that consumers value is changed to emotional with subjective. This result indicates that we need the scarcity message type reflecting the characteristics of consumers value and experience quality to increase customer's purchase intention.

A CLV (Customer Lifetime Value) model in the wireless telecommunication industry

  • Hyunseok Hwang;Kim, Suyeon;Euiho Suh
    • Proceedings of the Korean Operations and Management Science Society Conference
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    • 2003.11a
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    • pp.187-190
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    • 2003
  • Since the early 1980s, the concept of relationship management in marketing area has gained its importance. Acquiring and retaining the most profitable customers are serious concerns of a company to perform more targeted marketing campaigns. For effective CRM (Customer Relationship Management), it is important to gather information on customer value. Many researches have been performed to calculate customer value based on CLV (Customer Lifetime Value). It, however, has some limitations. It is difficult to consider the churn of customers, because the previous prediction models have focused mainly on expected future cash flow derived from customers'past profit contribution. In this paper we suggest a CLV model considering past profit contribution, potential benefit, and churn probability of a customer. We also cover a framework for analyzing customer value and segmenting customers based on their value. Customer value is classified into three categories: current value, potential value and customer loyalty. Customers are segmented according to the three categories of customer value. A case study on calculating customer value of a wireless communication company will be illustrated.

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HYPER PERMEABLE VALUES AND ENERGETIC SETS IN BCK/BCI-ALGEBRAS

  • Jun, Young Bae;Kim, Seon Jeong;Song, Seok-Zun
    • Honam Mathematical Journal
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    • v.42 no.2
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    • pp.197-211
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    • 2020
  • The notions of hyper permeable subalgebraic value and hyper permeable idealistic value are introduced, and related properties are investigated. Given a pair of two numbers in a unit interval, conditions for the pair to be hyper permeable subalgebraic value and hyper permeable idealistic value are discussed. Given hyperfuzzy structures, conditions for their level sets to be subalgebraic energetic, idealistic energetic, right stable and right vanished are considered. Relations between hyper permeable subalgebraic value and hyper permeable idealistic value are studied.

The Effect of Environmental Values of Fashion Consumers on Purchase Satisfaction and Repurchase Intention of Eco-friendly Fashion Products (패션 소비자의 환경가치가 친환경 패션제품 구매만족도 및 재구매의도에 미치는 영향)

  • Hong, Byung-Sook;Lee, Eun-Jin;Chu, Young-Joo
    • Fashion & Textile Research Journal
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    • v.12 no.4
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    • pp.431-438
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    • 2010
  • This study analyzes how the environmental values of fashion consumers influence the purchase satisfaction and repurchase intention of eco-friendly fashion products. The survey was conducted from June $1^{st}$ to $30^{th}$ in 2009, and 343 responses were used in the data analysis. The statistical analysis methods were frequency analysis, factor analysis, reliability analysis, and multiple regression analysis. The results show that the environmental values is classified by environment conservative value, economical value, social altruistic value, and egocentric value. The social altruistic value of fashion consumers affects purchase satisfaction of eco-friendly fashion products. The social altruistic value, environment conservative value, and egocentric value affect the repurchase intention of eco-friendly fashion products.

X-ray diffraction study on fatigue fractured surface of SS41 Steel (X-선 회절에 의한 SS41강의 피로파면해석)

  • 오세욱;박수영;김기환;김태형
    • Journal of Ocean Engineering and Technology
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    • v.8 no.1
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    • pp.114-122
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    • 1994
  • X-ray stress constant, K, was determined for the diffraction line of (211)plane by using Cr-K$\alpha$ radiation. K was -340.87 MPa/deg. Fatigue crack propagation tests of SS41 steel were conducted under stress ratios of 0.1, 0.3 and 0.5. The half-value breadth of X-ray diffraction profile was measured at and beneath the fracture surface. The half-value breadth, B, on the fracture surface was found to increase with increasing $K_max$. The value of B was influenced by stress ratio in SS41 steel. The half-value breadth took the maximum value at the borden of reversed plastic zone, while it approached to the initial (pre-fatigue) value near the boundary of monotonic plastic zone. The maximum depth of the plasticzone was evaluated on the basis of the half-value breadth distribution. The depth $\omega$$_y$ is related to $K_max$by the following equation : $\omega$$_y$ = $\alpha$($K_max$/$\sigma$$_y$$)^2$ where .sigma.$\sigma$$_y$ is the yield strength obtength obtained in tension test .alpha.is 0.136 for SS41 steel.

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The Effects of Consumption Value of Outdoor Female Consumers on Relationship Quality and Long-term Relationship Orientation (아웃도어 여성소비자의 소비가치가 관계품질 및 장기관계지향성에 미치는 영향)

  • Jang, Eun-Jeong;Lee, Eun-Jin
    • Journal of the Korean Society of Clothing and Textiles
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    • v.41 no.1
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    • pp.116-130
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    • 2017
  • This study analyzed the effects of consumption value of outdoor female consumers on relationship quality and long-term relationship orientation as well as differences in consumption value, relationship quality and long-term relationship orientation by demographic characteristics. A survey was conducted from May 15-22, 2016; subsequently, 336 responses were used in the analysis. Statistical analysis methods consisted of frequency analysis, factor analysis, reliability analysis, t-test, ANOVA, and regression analysis. The results indicate that the consumption value of outdoor female consumers was composed of functional value, emotional value, epistemic value, situational value, and social value. Relationship quality was composed of satisfaction, commitment, and trust. Consumption value (functional value, emotional value, epistemic value, situational value, and social value) of outdoor female consumers positively affected satisfaction. Emotional value, epistemic value and situational value positively affected commitment; in addition, functional value and emotional value positively affected trust. Satisfaction, commitment, and trust about outdoor brand also positively affected the long-term relationship orientation; in addition, consumption value positively affected long-term relationship orientation. There were significant differences in the consumption value and relationship quality by age and marital status. The study results provide useful information for the marketing strategies of outdoor brands that consider female consumers.

The Characteristics of Bearing Capacity for Granite Soils by N-Value (N 값에 따른 화강 풍화토의 지지력 특성 평가)

  • Hwang, Eui-Suk;Jung, Kyung-Gu;Song, Chi-Yong;Lee, Jong-Sung
    • Proceedings of the Korean Geotechical Society Conference
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    • 2008.10a
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    • pp.784-791
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    • 2008
  • This study is to evaluate the characteristics of bearing capacity for granite soils by N-value. The partial data is investigated for practical evaluation of weathering degree and bearing capacity on granite soils. The settlement is linearly decreased when the N-value is less than 50, but the settlement isn't constant when the N-value is more than 50. This is the affect of ground water. Therefore ground water is detailed evaluated. The bearing capacity is linearly increased when the N-value is less than 30, is inactively increased when the N-value is between 30 to 50, is constant when the value is more than 50.

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Location Value and Price Leadership in a Product Differentiation Model

  • Ku, Hyeon-Mo;Lee, Sang-Ho
    • Management Science and Financial Engineering
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    • v.13 no.2
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    • pp.99-116
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    • 2007
  • This paper considers the value of location in a linear city model and examines the product differentiation equilibrium of duopoly providing different benefits to consumers. We show that if the value of location is small, symmetric location equilibrium occurs where two firms follow the maximal differentiation principle. However, as the value of location increases, asymmetric location equilibrium occurs where the low-value-location firm moves to the high-value-location firm and thus adjusted maximal differentiation principle holds. We also investigate two different price leadership model and demonstrate the relationship between the value of location and the role of price leadership. In particular, we show that when the location value is high, the price leadership by high-value-location firm will appear as a unique equilibrium.