• Title/Summary/Keyword: internet

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A Study on the Internet and Teenagers' Culture

  • Jang, Jung-Min;Cho, Hyun-Soo;Jung, Hye-Jung
    • Journal of the Korean Data and Information Science Society
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    • v.14 no.3
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    • pp.511-523
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    • 2003
  • Internet has become an important part of teenagers' life and has changed the life style of teenagers. Internet can be an useful tool for educating teenagers and also can be misused as a cyberspace for social problems. Recognizing that teenagers spend most of their free time enjoying internet and they form their own new life culture, it is needed to develop practical strategies for maximizing the positive effect of internet on the teenagers' culture. The purpose of this research is to suggest a desirable way for forming teenagers' healthy internet-based culture. The research was conducted by the survey of teenagers in the city of Pyongtaek on their use of internet and their problems The survey shows that most of teenagers are using internet in order to release the stress and most of them are hooked on it. It also indicates that cyber police and volunteer groups should be formed to help the desirable teenagers' internet-based culture.

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Evaluation Descriptions and Dimension on the Sensibility of Internet Fashion Shopping Mall (인터넷 패션 쇼핑몰에 대한 감성단어추출과 평가차원)

  • 박현희;구양숙
    • Journal of the Korean Home Economics Association
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    • v.40 no.1
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    • pp.135-146
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    • 2002
  • The Purpose of this study was to identify the sensibility elements and the evaluative dimensions of internet fashion shopping mall to supply optimal experience to the customer. First, association words for internet fashion shopping mall by open-ended method and sensibility-expression-adjective feeling as navigating personally 57 shopping mall dealing with fashion products were collected. Collected adjectives were ranked after making index by frequency and diversity. Then, correlation analysis was executed to extract independent adjective and their opposite words. Semantic differential scale was made for internet-fashion-shopping-mall-evaluation. After preliminary investigation with this scale, factor analysis was implemented. 12 sensibility evaluation words were extracted. Then, 200 subjects evaluated satisfaction degree for 8 selected shopping mall. To explain the hierarchy of internet fashion shopping mall, cluster analysis was applied. The understanding of sensibility element and evaluative dimensions of internet fashion shopping mall can be utilized efficiently as basic materials when marketer plans internet shopping mall design and makes marketing strategy.

Impact of Perceived Risk on Purchasing Behavioral Intention of Internet shopping Mall Shoppers (위험지각이 인터넷 패션 쇼핑몰 이용 소비자의 구매행동의도에 미치는 영향)

  • Ku, Yang-Suk;Lee, Seung-Min
    • Fashion & Textile Research Journal
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    • v.4 no.3
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    • pp.235-242
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    • 2002
  • The purpose of this study was to investigate the types of perceived risk of Internet shopping and the impact of perceived risk on purchasing behavioral intention of Internet shopping mall shoppers. A self-administrated questionnaire was e-mailed to INR research (www.inr.co.kr) panel who had purchasing experience of fashion product through Internet shopping mall. The perceived risk was reduced when the innovativeness increased and purchasing experience in Internet shopping mall increased. The financial risk had an effect on purchasing intention, and social/psychological risk had impact on revisiting intention and word-of-mouth intention negatively. The performance risk perception had significantly negative influence on word-of-mouth intention. Internet using time per week, purchasing experience and Internet innovativeness were positive impact on purchasing behavioral intention of Internet fashion product.

The Effect of Customer`s Perceived Value of Internet Banking an Customer Loyalty (인터넷 뱅킹에서 고객이 인지하는 가치가 고객 충성도에 미치는 영향)

  • Kim, Jeong-Sue;Kim, Young-Gul
    • Asia pacific journal of information systems
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    • v.12 no.4
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    • pp.215-235
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    • 2002
  • Recently, most banks in Korea provide internet banking services for customers, and the number of internet banking users is growing rapidly. However, the percentage of internet banking from the perspective of total banking transactions is only about 8.8%. In this thesis we identify customers' perceived value of internet banking and the relationship between customer value and customer loyalty. Furthermore, we illustrate the role of internet banking as the strategic channel of customer loyalty. We performed an empirical data analysis on internet banking users. The results showed that the relationship between customer value and customer loyalty is significant and customer loyalty toward internet banking sites has a positive effect on customer loyalty toward banks. The implications of this study are that internet banking sites should concentrate on delivering customer value such as ease of use, playfulness, and trust, and thereby strengthen customer loyalty.

Strategies of Implementing Internet Logistics System in Internet Trade Environment (인터넷무역(貿易) 환경(環境)에서 인터넷 물류(物流)시스템의 구현(具現) 전략(戰略))

  • Song, Gye-Eui
    • THE INTERNATIONAL COMMERCE & LAW REVIEW
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    • v.14
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    • pp.75-102
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    • 2000
  • At present, on increasing to use a computer network and internet network, Internet Trade has been rapidly created and developed in international Electronic Commerce. However, Internet Trade has not been continued to grow up without supporting by a efficient Logistics System. Because it is very important to delivery contract commodities to consumer with speedy, accurate, steady, convenient services. International Logistics System is consisted of demand forecasting, order processing, packing, labeling, shipping documentation and consumer service into three distant phases of transaction, distribution and payment. International Logistics System can be done more efficiently and effectively by using Internet Logistics System. Therefore it is very important to implementing a efficient Internet Logistics System.

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A Study on the Effect of Buyer/Seller Relationship and Market Entry of Korea Electronic Trade Firms (전자무역업체의 바이어 관계결속과 시장진입에 관한 실증적 연구)

  • Hong, Seon-Eui
    • International Commerce and Information Review
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    • v.7 no.4
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    • pp.179-196
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    • 2005
  • This research is to study the frequency of internet use in domestic trading companies and to analyze how to appear the effect of internet use in accordance with the frequency of internet use. The results of positive analysis are summarized as follows; First, the higher the frequency of internet use, the more likely buyer intimacy appears to be effective. Second, the higher the frequency of internet use, the more likely related companies or buyers are satisfied. Third, it is proved that an acquisition of marketing information is close relationship with internet use. That is, the higher the frequency of internet use, the more likely an acquisition on of marketing information is high. Ninth, the higher the frequency of internet use, the more likely the competitive predominance of companies is slightly enhanced.

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A Comparative Study on College Students Consumer's Attitude and Intention to Use Internet Shopping between Korea and China (한.중 대학생 인터넷쇼핑에 대한 태도 및 이용의도에 관한 연구)

  • Lim, Young-Se;Qu, Xiaoai
    • International Commerce and Information Review
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    • v.10 no.1
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    • pp.33-49
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    • 2008
  • Many foreign enterprises have begun to pay attention to China market recently, and enter this big market successively. Thus, it is very essential and valuable to understand China internet market well, especially the internet shopping mall market, and to find out the best strategy to build the internet shopping mall in China. The purpose of this comparative study is; (a) to compare with college students consumer's attitude and intention to use internet shopping, (b) to understand the use status of China internet shopping and the purchase situation of Chinese consumer, (c) basing on existing research, to master consumers' consideration items while making the purchase decision, and also master the advantages and disadvantages of internet shopping which consumers realized.

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Web Accessibility Compliance of Internet Bankings in Korea (국내 인터넷 뱅킹 사이트의 웹 접근성 준수 실태)

  • Hyun, Joon-Ho;Kim, Byung-Cho
    • Journal of Information Technology Services
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    • v.7 no.2
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    • pp.77-93
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    • 2008
  • According to the statistics revealed by Bank of Korea on March, 2007, Internet banking transactions outnumbered face-to-face banking services in Korea. Internet banking is becoming essential in every financial service sectors. For people with disabilities, Internet banking is more meaningful because they do not need to visit the bank, thereby saving inconvenient trips. Governments in many countries are working on setting standards and laws on the web accessibility for people with disabilities. Korea government enacted Korea Disability Discrimination Act in 2007. This paper examined the web accessibility compliance of Internet banking sites. Twenty one Internet banking sites were selected from the list in the Korea Federation of Banks's Web sites. We examined four major checkpoints that are considered crucial among the fourteen checkpoints in "Internet Web Contents Accessibility Guidelines" which was amended by Ministry of the information and Communication in 2005. The results showed that all of the twenty one Internet banking sites didn't meet the four major checkpoint requirements. Moreover, only one banking site satisfied alt-text requirement that is considered the most fundamental among the checkpoints.

A Qualitative Research about the Purchase Behavior of Internet Shoppers (인터넷 쇼핑몰 이용자의 구매행동에 관한 질적연구)

  • 고은주;김성은
    • Journal of the Korean Home Economics Association
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    • v.42 no.1
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    • pp.153-166
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    • 2004
  • The purpose of this study was to examine the internet shoppers' new purchase behavior, to examine the general purchase behavior(i.e., purchase pattern, preference), and to examine the related factors to promotion strategies(i.e., e-mail, event) of internet shopping mall. Focus group interviews were done with 40 internet shopping-mall users on May, 2003 for the data collection. Data were analyzed by content analysis and descriptive statistics(i.e., frequency, percent). The results of this study were as following. First, competitive price, accurate product and service information and convenience were considered as important factors in the new purchase behavior among internet shoppers. Second, the more frequent purchasing time through the internet shopping mall were on weekdays rather than weeekends and the most preferred information search engine were category type, item type, and price type in order. Third, e-mails from internet shopping mall were most likely opened by internet shoppers, that is to say, e-mail can be the efficient communication tool as well as the possible promotion strategies. Specifically, the title of email was considered as an important factor to approach the target consumers.

The Design of EC-Business Server to Support the Internet Marketting for small and Medium Enterprises (기계분야 중소기업 마켓팅 지원 EC 서버 설계)

  • Kim, Yong-Ho;Jeon, Chang-Bae;Jeon, Hyeong-Deok
    • 연구논문집
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    • s.28
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    • pp.173-182
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    • 1998
  • We, ICOMM(Information Center Of Machinery & Materials), make efforts to apply the EC to support the Internet Marketing for Small and Medium Enterprises, and at the base of experience are carrying out diffusing the internet minds, applying the CALS, searching the internet information, education for internet and supporting the EC-hosting to count of first importance for 6,000 Manufacturing Industries located in KYOUNGNAM. Traditional Business-to-Business depends on the EDI by using VAN. As the Internet is lively and the Internet users incredibly increasing, the total marketing strategies of Enterprises are cyberized, and Enterprises try finding the new business partner by using Internet technologies, At the base of this Environments, this paper proposes the Internet Marketing Server (that is called EC-Business Server) that consists of the staging server to establish the Mall, the search engine for resembled manufactured goods, and so on. EC-Business Server supports Business-to-Business as in electronic commerce.

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