Purpose - The movie market has the characteristics of being a perfectly competitive market as well as a pure monopolistic market at the same time. This is because there are competitors in the industry but prices, although not fixed, have not changed a lot. Price competition may not have spread, but the competition is focused on artistic value, and the degree of box office success is most important. The artistic value is determined in the course of the production process. However, the degree of box office success is dependent upon the marketing manager. The marketing strategy represents the difference in the standard or quality of the movie. Inherently, the marketing manager adopts the entertainment strategy based on the quality of the foundation of the completed movie. At this time, the marketing manager knows the pertinent information (high quality/low quality) regarding the movie. This research study tries to reveal what should be the reasonable movie marketing expense, dependent on the quality of the movie. Research design, data, and methodology - Using a game scenario with different market players, the goal of the research analysis is to find out the following. First, the marketing expense is determined to maximize the profits after film production. Second, after the production costs are already committed, the manufacturer gets to choose the marketing level. At this time, there will be a profit maximization point, considering the competition. The premise of the research is as follows: if it is a good movie of quality, positive word of mouth increasing the audience continuously slows down the speed of the demand curve. If the movie quality is bad, the negative word of mouth decreasing the audience gradually hastens the speed of the demand curve. On the marketing side, when the manufacturer invests heavily in the marketing expense of the movie, consumer expectations increase to drive up the audience numbers. On the other hand, it is difficult to improve the profits excessively. When the manufacturer invests in marketing a little bit, the marketing expense is only relatively committed, therefore a lot of demand cannot be gained. Results - If a fixed market share is in a competitive situation, a low quality manufacturer expends relatively more marketing expense. If the situation assumes two manufacturers spend the same for the cost of production, the high quality manufacturer takes more profit. If the manufacturer expends less marketing budget to save costs, the optimum profit cannot be achieved since the other party (opponent) grabs the initial market share. Conclusions - In conclusion, investment is essential for market share to increase. We must refrain from a zero-sum game and have models where the game participants pursue the creative profits together. In the current film industry, there is the dominating logic of winner and loser but we have to create a film industry environment where the participants can be altogether satisfied and live together.
PURPOSES : A geo-grid pavement, e.g., a stress-absorbing membrane interlayer (SAMI), can be applied to an asphalt-overlay method on the existing surface-pavement layer for pavement maintenance related to reflection cracking. Reflection cracking can occur when a crack in the existing surface layer influences the overlay pavement. It can reduce the pavement life cycle and adversely affect traffic safety. Moreover, a failed overlay can reduce the economic value. In this regard, the objective of this study is to evaluate the bonding properties between the rigid pavement and a SAMI by using the direct shear test and the pull-off test. The predicted fractural energy functions with the shear stress were determined from a numerical analysis of the moving average method and the polynomial regression method. METHODS : In this research, the shear and pull-off tests were performed to evaluate the properties of mixtures constructed using no interlayer, a tack-coat, and SAMI with fabric and without fabric. The lower mixture parts (describing the existing pavement) were mixed using the 25-40-8 joint cement-concrete standard. The overlay layer was constructed especially using polymer-modified stone mastic asphalt (SMA) pavement. It was composed of an SMA aggregate gradation and applied as the modified agent. The sixth polynomial regression equation and the general moving average method were utilized to estimate the interlayer shear strength. These numerical analysis methods were also used to determine the predictive models for estimating the fracture energy. RESULTS : From the direct shear test and the pull-off test results, the mixture bonded using the tack-coat (applied as the interlayer between the overlay layer and the jointed cement concrete) had the strongest shear resistance and bonding strength. In contrast, the SAMI pavement without fiber has a strong need for fractural energy at failure. CONCLUSIONS : The effects of site-reflection cracking can be determined using the same tests on cored specimens. Further, an empirical-mechanical finite-element method (FEM) must be done to understand the appropriate SAMI application. In this regard, the FEM application analy pavement-design analysis using thesis and bonding property tests using cored specimens from public roads will be conducted in further research.
Recently, there has been much interest in the converged platform that enables the harmonized collection, integration, exchange, presentation and analysis of various kinds of marine information by using the ICT means. Regarding such the converged platform, S-100 standards including the international hydrographic data model are being announced and various studies have been published based on the S-100 standards. However, the existing studies have presented simple solutions for only given problems on the converged service of the maritime information. They could not propose the design concept of the converged platform which makes it possible to provide the standardized and integrated services among the geospatial data, the real-time maritime data, and the next ENC. Therefore, we propose design and implementation details of the converged service platform for the geospatial and the maritime data based on the S-100, WMS, WMTS, WPS, SOS standards. The proposed platform has advantages of supporting both the S-57 and the S-101, supporting the converged services of heterogeneous geospatial data and ENC data, supporting the real-time services of sensor data such as weather, AIS, and CCTV, and supporting the development of various kinds of maritime systems such as ECDIS, ECS, VTS based on the WebApp service. Finally, we proved the effectiveness of our proposed platform through the actual implementation of the converged service of geospatial data, S-101 data, and KWeather data.
The Journal of the Convergence on Culture Technology
/
v.5
no.4
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pp.387-394
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2019
In this study, in order to evaluate the damage and deterioration of the track components of sleeper floating track (STEDEF), the field samples(specimens) were taken from the serviced line over 20 years old, and the track components were visually inspected, and investigated by laboratory tests and finite element analysis. As a result of visual inspection, the damage of the rail pad and fastener was slight, but the rubber boot was worn and torn at the edges of bottom. The resilience pads were clearly examined for thickness reduction and fatigue hardening layer. As a result of spring stiffness test of rail pad and resilience pad, the deterioration of rail pad was insignificant, but the deterioration of resilience pad exceeded design standard value. Therefore resilience pad was directly affected by train passing tonnage. As a result of comparing the deterioration state of the field sample and the numerical analysis result, the stress and displacement concentration position of the finite element model and the damage position of the field sample were coincident.
The Seokgaejae section is located along a timber access road and a driveway across Bonghwa County, North Gyeongsang Province, and Samcheog city, Gangwon Province. Its stratigraphic column shows all of the ten strata of the lower Paleozoic Taebaek Group, Joseon Supergroup. The Seokgaejae section is proved to be scientifically important. Thirty-eight domestic/international journal papers have been published on this early Paleozoic stratigraphic site, and many distinguished researchers over the world have visited the site. However, the section has never been considered to be designated as a national natural monument and was not included in the adjacent Gangwon Paleozoic National Geopark due to management or administrative issues. Although the Seokgaejae section sufficiently satisfies many of the national natural monument criteria, designation for the natural monument may not be justified because of the facts that the outcrop was artificially exposed by road construction; the chance of destruction of the outcrop is relatively few; demage on the outcrop to some extent does not impair the intrinsic value of the section; and the geomorphological/landscape value of the section is low. The application of the recently modified geological heritage assessment model to the Seokgaejae section shows very high scores on the scientific/educational, intrinsic, and functional values. Based on the improved geological heritage grade standard, the Seokgaejae section conforms to the national-level protection criteria. It is strongly recommended to manage the Seokgaejae section as a principal geosite by including it in the Gangwon Paleozoic National Geopark. This case study on the Seokgaejae section also suggests that the process of application and endorsement of a national geopark need further improvement. As well as the improvement of the system or policy related to geological heritages, further efforts of the experts in various fields of geoscience are required in order for other geological heritages not to be neglected from now on.
Journal of the Korea Academia-Industrial cooperation Society
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v.22
no.2
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pp.85-91
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2021
The DAPA (Defense Acquisition Program Administration) has been operating the DQ mark certification since 2012 to certify the superior technology and quality of munitions. On the other hand, the current DQ mark certification can not directly provide DQ mark certification to software because it is impossible to verify the quality of software alone. Therefore, this study analyzed domestic/overseas software quality evaluation/certification standards to find a way to verify the quality of software in the DQ mark certification. Among them, the method of applying the GS certification according to the international standard ISO/IEC 25000 series to the DQ mark certification was suggested as an improvement plan, and DQ mark certification verified the quality of software and provided certification. An attempt was made to expand the certification scope of DQ mark certification. This paper proposes that the DQ mark can be given to the system software by introducing GS certification to the DQ mark certification. To this end, an improved procedure for omitting the factory audit and verification by submitting a GS certificate for product evaluation is proposed. This is expected to increase defense exports using the granted DQ mark and improve the quality of defense software products through GS certification.
Nam, Sang Kwan;Jang, Hanme;Kang, Hye Young;Choi, Hyun Sang;Lee, Ji Yeong
Journal of the Korean Society of Surveying, Geodesy, Photogrammetry and Cartography
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v.38
no.6
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pp.623-633
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2020
As the time spent in indoor space has increased, the demand for services targeting indoor spaces also continues to increase. To provide indoor spatial information services, the construction of indoor spatial information should be done first. In the study, a method of generation IndoorGML, which is the international standard data format for Indoor space, from existing BIM data. The characteristics of IFC objects were investigated, and objects that need to be converted to IndoorGML were selected and classified into objects that restrict the expression of Indoor space and internal passages. Using the proposed method, a part of data set provided by the BIMserver github and the IFC model of the 21st Century Building in University of Seoul were used to perform experiments to generate PrimalSpaceFeatures of IndoorGML. As a result of the experiments, the geometric information of IFC objects was represented completely as IndoorGML, and it was shown that NavigableBoundary, one of major features of PrimalSpaceFeatures in IndoorGML, was accurately generated. In the future, the proposed method will improve to generate various types of objects such as IfcStair, and additional method for automatically generating MultiLayeredGraph of IndoorGML using PrimalSpaceFeatures should be developed to be sure of completeness of IndoorGML.
Jung-Youl Choi;Jae-Min Han;Dae-Hui Ahn;Jee-Seung Chung;Jung-Ho Kim;Sung-Jin Lee
The Journal of the Convergence on Culture Technology
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v.9
no.1
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pp.685-690
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2023
It was analyzed that the volume of deep excavation works adjacent to existing underground structures is increasing according to the population growth and density of cities. Currently, many underground structures and tracks are damaged by external factors, and the cause is analyzed based on the measurement results in the tunnel, and measurements are being made for post-processing, not for prevention. The purpose of this study is to analyze the effect on the deformation of the structure due to the excavation work adjacent to the urban railway track in use. In addition, the safety of structures is evaluated through machine learning techniques for displacement of structures before damage and destruction of underground structures and tracks due to external factors. As a result of the analysis, it was analyzed that the model suitable for predicting the structure management standard value time in the analyzed dataset was a polynomial regression machine. Since it may be limited to the data applied in this study, future research is needed to increase the diversity of structural conditions and the amount of data.
While extensive research is being conducted to reduce greenhouse gases in industrial fields, the International Maritime Organization (IMO) has implemented regulations to actively reduce CO2 emissions from ships, such as energy efficiency design index (EEDI), energy efficiency existing ship index (EEXI), energy efficiency operational indicator (EEOI), and carbon intensity indicator (CII). These regulations play an important role for the design and operation of ships. However, the calculation of the index and indicator might be complex depending on the types and size of the ship. Here, to calculate the EEDI of two target vessels, first, the ships were set as Deadweight (DWT) 50K container and 300K very large crude-oil carrier (VLCC) considering the type and size of those ships along with the engine types and power. Equations and parameters from the marine pollution treaty (MARPOL) Annex VI, IMO marine environment protection committee (MEPC) resolution were used to estimate the EEDI and their changes. Technical measures were subsequently applied to satisfy the IMO regulations, such as reducing speed, energy saving devices (ESD), and onboard CO2 capture system. Process simulation model using Aspen Plus v10 was developed for the onboard CO2 capture system. The obtained results suggested that the fuel change from Marine diesel oil (MDO) to liquefied natural gas (LNG) was the most effective way to reduce EEDI, considering the limited supply of the alternative clean fuels. Decreasing ship speed was the next effective option to meet the regulation until Phase 4. In case of container, the attained EEDI while converting fuel from Diesel oil (DO) to LNG was reduced by 27.35%. With speed reduction, the EEDI was improved by 21.76% of the EEDI based on DO. Pertaining to VLCC, 27.31% and 22.10% improvements were observed, which were comparable to those for the container. However, for both vessels, additional measure is required to meet Phase 5, demanding the reduction of 70%. Therefore, onboard CO2 capture system was designed for both KCS (Korea Research Institute of Ships & Ocean Engineering (KRISO) container ship) and KVLCC2 (KRISO VLCC) to meet the Phase 5 standard in the process simulation. The absorber column was designed with a diameter of 1.2-3.5 m and height of 11.3 m. The stripper column was 0.6-1.5 m in diameter and 8.8-9.6 m in height. The obtained results suggested that a combination of ESD, speed reduction, and fuel change was effective for reducing the EEDI; and onboard CO2 capture system may be required for Phase 5.
This study estimate radiation biological danger factor by measuring patient's exposed dose and propose the low way of patient's exposed dose in panoramic radiography. We seek correcting constant of OSL dosimeter for minimize the error of exposed dose's measurement and measure the Left, Right crystalline lens, thyroid, directly included upper, lower lips, the maxillary bone and the center of photographing that indirect included in panoramic radiography by using the human body model standard phantom advised in ICRP. In result, the center of photographing's level of radiation maximum value is $413.67{\pm}6.53{\mu}Gy$ and each upper, lower lips is $217.80{\pm}2.98{\mu}Gy$, $215.33{\pm}2.61{\mu}Gy$. Also in panoramic radiography, indirect included Left, Right crystalline lens's level of radiation are $30.73{\pm}2.34{\mu}Gy$, $31.87{\pm}2.50{\mu}Gy$, and thyroid's level of measured exposed dose can cause effect of radiation biological and we need justifiable analysis about radiation defense rule and substantiation advised international organization for the low way of patient's exposed dose in panoramic radiography of dental clinic and we judge need the additional study about radiation defense organization for protect the systematize protocol's finance and around internal organs for minimize until accepted by many people that is technological, economical and social fact by using panoramic measurement.
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