• 제목/요약/키워드: internal service quality

검색결과 356건 처리시간 0.027초

태국 범룽랏 병원(Bumrungrad Hospital)의 성공요인과 마케팅 전략 (Success Factors and Marketing Strategies of Bumrungrad Hospital)

  • 장원;김경아;이기효
    • 보건의료산업학회지
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    • 제5권2호
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    • pp.209-226
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    • 2011
  • The purpose of this study is to analyze and find out key success factors and marketing strategies of Bumrungrad Hospital in Bangkok, Thailand. The major success factors of Bumrungrad Hospital are as follows; First, Bumrungrad Hospital had professional medical team and board of directors who had the international career. Second, Bumrungrad was supported by Thai government and they were in a cooperative relationship with each other for the development of the medical industry. Third, Bumrungrad appropriately handled the internal and external changes including Asia Financial Crises in 1997 and others. Fourth, Bumrungrad diversified and broaden its business field such as global medical investing and management, medical technology, anti-age medicine and wellness. Marketing strategies of Bumrungrad analyzed are the following four factors. First, Bumrungrad focused on the quality of services by employing professional medical staffs, who have the international certification, and by constructing IT system for hospital management. Second, Bumrungrad has maintained an equalized price policy to attract the customers bothin the domestic and foreign markets. The cost for care has appealed the foreign customers for its comparatively low price, but it focused mainly on the upper middle class in Thailand. Third, it established, managed, and consulted hospitals in the foreign countries including the Philippines and the Arab Emirates. Fourth, it adopted differentiated promotion strategies suitable for the special needs of domestic and foreign customers, and put emphasis on the buzz marketing.

병원학교의 사회적 가치 증진을 위한 개방형 혁신 네트워킹에 관한 연구: 영남대학교의료원 병원학교와 영남대학교 경영대학 교육기부봉사 사업단 '희열위고'의 협업사례를 중심으로 (Enhancing Social Value of Hospital School through Open Innovation with Networking: The Cooperative Case of YUH's Hospital School and YUBS's Volunteering Club of Herewego)

  • 박재찬;이재민
    • 지식경영연구
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    • 제19권4호
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    • pp.133-148
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    • 2018
  • The hospital school is an organization designed to encourage long-term health-impaired students to receive treatment and education at the same time. There are 33 hospital schools in Korea. However, the management of hospital schools varies greatly depending on the amount of resources and support they possess, and especially the lack of manpower and quality improvement of education programs were found to be the biggest problems. This study aims to discuss the case of Hospital School in Yeungnam University Hospital (YUH), which successfully overcame internal resource limitations while solving existing hospital schools through networking and open innovation with external organizations. In particular, through cooperation with students of Herewego, volunteering club in Yeungnam University business school(YUBS), we increased the social interest of hospital school by creating a special program with financial support of Daegu city. They created customized education service programs for hospital schools that reflect their major-business management. The cooperativ e case of YUH's Hospital School and YUBS's Volunteering Club of Herewego showed that the cooperation is not only about volunteering service but also the open innovation, introduced as a platform to expand the company's source of product development. We think that this is a case of value creation through exchange of knowledge. It could have many implications for solving the problem of hospital school.

Analysis of Temporomandibular Joint Disorders in Children and Adolescents: Diagnosis and Treatment Pattern by Age

  • Heemin Kim;Jaegon Kim;Daewoo Lee;Yeonmi Yang
    • 대한소아치과학회지
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    • 제51권2호
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    • pp.185-196
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    • 2024
  • Temporomandibular joint disorders (TMDs) can occur at any age, including childhood and adolescence, and pain-related TMDs can affect growth and quality of life. In the present study, recent trends in the diagnosis and treatment of TMDs in children and adolescents were analyzed over a 10-year period. Using 10 years of data from the Health Insurance Review and Assessment Service (HIRA) and Jeonbuk National University (JBNU) Dental Hospital, patients between 0 and 19 years of age diagnosed with K07.6 (temporomandibular joint disorders) were analyzed by 5-year bins. Both datasets indicated a higher prevalence in females (1.2-fold in HIRA, 1.5-fold in JBNU) and in ages 15 to 19 years (72.1% in HIRA, 74.7% in JBNU). HIRA reported a 42.3% increase in prevalence per 100,000 people, from 651.4 in 2011 to 927.0 in 2020. JBNU reported K07.66 (masticatory muscle disorders) as the most common diagnosis in subjects under 10 years of age and K07.60 (internal derangement of temporomandibular joint) in those over 10 years of age. In addition, both were treated mainly by a combination of physical therapy and medication, and the treatment rate increased in accordance with age. Because TMDs can affect various structures in the orofacial region and cause pain that tends to differ with age, an early and specific diagnosis appropriate for age is important for treatment. Therefore, pediatric dentists need to promptly recognize TMDs in children and adolescents and consult with specialists as the prevalence increases.

청상보하탕에 대한 국내 임상연구 동향 분석 (A Literature Review of Domestic Clinical Studies on Chungsangboha-tang (Qingshangbuxia-tang))

  • 박지원
    • 대한한의학방제학회지
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    • 제32권3호
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    • pp.325-343
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    • 2024
  • Objective : To understand how Chungsangboha-tang (CSBHT) is being utilized in clinical practice and research in Korea, clinical studies related to CSBHT published in domestic academic journals were analyzed. Methods : The search was conducted using the following six databases: Korean Traditional Knowledge Portal, Oriental Medicine Advanced Searching Integrated System, ScienceON, Research Information Sharing Service, Koreanstudies Information Service System, and The Journal of Internal Korean Medicine. After selecting relevant literature published before June 24, 2024, the studies were classified and analyzed according to their research design. Results : The final selection comprised 20 studies categorized as follows: 1 non-randomized controlled trial and 10 before-and-after studies in prospective clinical research, along with 7 case reports and 2 retrospective chart reviews in retrospective clinical studies. Among the 233 participants included in these studies, 169 had asthma, 53 had chronic cough, and 5 had chronic obstructive pulmonary disease. Additionally, other conditions reported included Churg-Strauss syndrome, pulmonary Langerhans cell histiocytosis, non-tuberculous mycobacterial pulmonary disease, bronchiectasis, and pulmonary hypertension. CSBHT was administered as a decoction in 13 studies, as granules in 6 studies, and both in one study. The most frequently used assessment tools were pulmonary function tests and quality of life evaluations. For safety assessment, liver function test results and adverse events were reported. Conclusion : To enhance the utilization of CSBHT in Korean medicine clinical practice, continuous accumulation of domestic clinical research is essential. Moreover, meticulously designed randomized controlled trials are necessary to elevate the level of evidence.

의료서비스 제공자들의 코로나 및 환자 관련 사회적 스트레스의 영향력에 관한 연구 (A Study on the Impact of COVID-19 and Patient-Related Social Stress on Healthcare Providers)

  • 박사라;장영혜
    • 보건의료생명과학 논문지
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    • 제10권2호
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    • pp.285-293
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    • 2022
  • 본 연구는 코로나 상황에서 의료서비스 제공자들의 코로나 스트레스와 환자 관련 사회적 스트레스(부당요구, 공격성)가 감정적 소진 및 친환자 지향성에 미치는 영향을 확인하는 것이다. 또한 의료 서비스 제공자들의 일에 대한 의미감이 코로나로 인한 환자 관련 스트레스가 감정적 소진 간의 관계에서 조절변수의 역할을 확인하는 것이다. 자료는 의료서비스 제공자들을 대상으로 온라인 조사를 통해 수집하였으며, 최종 219부를 분석에 사용하였다. 분석 결과, 의료서비스 제공자들을 코로나 스트레스는 감정적 소진을 증가시키는 요인이라는 것이 확인되었으며, 환자 관련 스트레스의 경우에는 환자의 부당요구는 감정적 소진을 증가키는 것으로 확인되었으나 공격성은 통계적으로 유의미한 결과가 나타나지 않았다. 이러한 연구 결과는 의료서비스 품질향상을 위한 이론적 시사점뿐만 아니라 내부직원 관리를 위한 방안을 마련하기 위한 관리적 시사점을 제공할 수 있다.

종합병원의 비보험환자 처치행위 양상과 수가분석에 관한 연구 (An Analysis of Nursing Behavior and Unit of Treatment Cost of Non- Insurance Patients)

  • 오세영
    • 대한간호학회지
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    • 제10권1호
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    • pp.41-55
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    • 1980
  • The medical care insurance system, being put into practice nearly for three years, seem to have brought about some considerable problems as serious for the government as to consider a revision of that system. As one of the most serious problems of present system, the treatment cost of insurance patients is so remarkably low in comparison with than of non-insurance cases that normal operation of hospitals is threatened and care services of low quality are induced. The researcher carried out this survey to analyze and bring to light several aspects of treatment cost of non-insurance patients as a material for a re-assessment of the cost of insurance cases which shows a a considerable difference in amount at the standpoint of hospitals with than of non-insurance cases and further, hoping the significant blind spot of present insurance system(that is, the absence of regulations' for cost assessment by patterns or types of health care treatment) will be mended in near future. The survey was carried out with the treatment invoice sheets of total 902 in-hospital Patients of a general hospital in Seoul during the period of the 2 nd quarter of the year(1979). Among total 902 patients, 694 cases were used for analysis, because those disease or syndromes shared by less than 10% of the patients were put aside before procession. The data were analyzed by kinds or types of diseases, demographic characteristics of patients, hospitalization patterns, types of nursing treatment, etc. The result of analysis was as follows 1. Among all the non-insurance cases, those who received one or more kinds of nursing treatment mounted up to 96. 7 %. The invoice issue frequency per person was 7.2 times, while that frequency per day for a person was 0.8, : the treatment cosr per person was ₩22,650 while its daily average was ₩2,430, due to the average 9.3 in-hospital days per person. 2. As to the nursing treatment types by the demographic characteristics of patients and hospitalization patterns. a. The unit cost female patients was generally more expensive them that of males, and independent nursing service was more given than other types of treatment. As to age, higher age groups received independent nursing service most, while the youngest group received instrumental and integrated nursing services. b. As to room grade, the unit cost of I.C.U. cases was the highest : and the cast of private room patients was higher than that of public room patients. By in-hospital days, the curve of function showed L. type : that is, the longer stay, the lower function. 3. State of treatment types by kinds of disease were ; a. Dependent nursing service showed comparatively high availability in surgical and neurologic disease and independent nursing service was most received by medical, obstetrical and urological patients, while instrumental and integrated services were most available for respiratory disease and obstetrical and neurologic diseases next. b. The invoice issue frequency per day for a patient was highest in obstetrical disease 3.8 times, and the unit cost(per one invoice sheet) was also highest in obstertrical disease(₩10,880) and next in neurologic cases(₩ 4,690 ). 4. As to the pertained departments. a. Cost amount per person was highest in department of Psychiatries daily cost was highest in obstetrical cases : while the invoice issue frequency was highest in obstetrics and next in pediatrics. b. In departments in need of surgical operation, dependent nursing care was highly availabl : while in internal medicine and obstetrics, independent service was higher. Psychiatrics showed the highest the of integrate nursing while pediatrics and obstetrics higher of instrumental services. The variation co-efficien of treatment cost came out to be relatively in high in special surgery, opthalmology and internal medicine. 5. State of treatment cost by types of nursing behavior was. a. The average frequency of invoice issue was 3.5 (times). Among the type four types of treatment, instrumetal service (4.3) and independent nursing behavior(3.9) showed higher frequency than average respectively. But as to unit cost (per invoice). dependent (₩5,200) and integrated (₩5,340) nursing care services were higher than average and considerably higher than the other two types. b. In repect patient distribution. independent nursing behavior(80.3% ) was the highest and depend ent nursing (31.7% ) the lowest. The variation co-efficient of treatment cost appeared highest in dependent nursing be havior as a whole, and among that, doctor's diagnosis showed the highest coefficient value (100.7). In conclusion, the variaty of treatment cost(treatment itself ) by various characteristics and treatment types pro- that treatment various sort of patients and treatment cost of various types of nursing behavior cannot be uniform. Therefore, to attain the equalization of health care service and its cost both for insurant and non-insurant patients, a more specific provision for assessment of cost should be added to the present medical care insurance system and, in addition, the cost of nursing treatment is desired to be inserted into the treatment invoice.

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식수인원에 따른 보육시설 급식소 위생관리 수준 평가 (Assessment of Food Service Management at Childcare Facilities According to the Number of People Eating Meals)

  • 김동수;권혁성;김평원;이자영;김상구;이상윤
    • 한국식품위생안전성학회지
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    • 제39권1호
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    • pp.26-34
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    • 2024
  • 본 연구에서는 보육시설 내 식수인원 및 조리 종사자 근무현황에 따른 급식소 위생 관리수준을 평가하였다. 2021년부터 2022년까지 풀무원푸드머스를 통해 식자재를 공급받는 전국 199개 보육시설을 대상으로 61개 점검문항 중 평가결과에서 유의미한 일부 분석결과를 바탕으로 작성하였다. 분석결과 식수인원이 적고, 조리 종사자가 적을수록 검수기록이 미 실시(P<0.05)되는 평가되었으며, 식수인원이 적을수록 조리 종사자의 건강상태 확인이 미흡하고, 조리 종사자가 적을수록 복장착용(P<0.05)이 미흡하였다. 또한, 식수인원이 적은 보육시설일수록 소비기한 경과 식재료 보관이 확인(P<0.05)되는 빈도 수가 높아 관리가 요구되었으며, 가열조리 시 심부온도 측정기록은 미 실시(P<0.05)되는 것으로 확인되었다. 그리고 식수인원이 적은 보육시설일수록 조리시설의 유지관리가 미흡(P<0.05)하였다. ATP 측정결과에서는 식수인원이 적은 조리시설 종사자의 손과 도마에서 유의적으로 높은 ATP 수치가 검출(P<0.05)되었으며, 조리종사자가 적을수록 근무 급식소의 도마에서 높은 ATP 수치(P<0.05)가 측정되었다. 분석결과를 종합해 볼 때 식수인원이 적은 보육시설일수록 조리운영을 위한 시설기반 관리가 부족하고, 위생관리가 미흡한 것으로 확인되었다. 따라서 본 연구결과를 통해 식수인원 및 조리 종사자 수에 따른 보육시설 급식소의 위생 관리수준을 판단하였으며, 향후 보육시설에 대한 국가 지원사업 선정 시 해당 연구결과가 기초자료로써 활용될 수 있을 것으로 사료된다.

An Empirical Study on the Correlation among Innovative Strategies, Motivation, Level of Implementing Innovative Activities and Business Performance in Taiwan's High-tech Manufacturers

  • Chung, Yi-Chan;Hsu, Yao-Wen;Chiu, Chung-Ching;Chen, Ching-Piao;Tsai, Chih-Hung
    • International Journal of Quality Innovation
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    • 제9권3호
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    • pp.93-112
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    • 2008
  • This study explores the influence of Taiwan's high-tech manufacturers' innovative strategy and innovation motivation concerning the implementation of innovative activities, as well as the influence of innovative activities implementation on business performance. The two intermediate variables, industry group and enterprise scale are also considered. Through a review of the relevant literature, a theoretical model of the influence relationship is developed, while an empirical analysis is simultaneously conducted on Taiwan's high-tech manufacturers. The research result shows that the internal driving force of innovative activities has a significant impact on the level of implementing technological innovative activities and cultural innovative activities. The external driving force of innovative activities has a significant impact on the level of implementing market innovative activities and management innovative activities. Companies adopting self-developed technology and purchased as well as self-developed technology strategies, perform better than those adopting purchased new technology or those with neither purchased nor self-developed technology strategies, at implementing technological innovative activities and cultural innovative activities. The level of implementing innovative activities has a significant influence on business performance (cost reduction and product/service differentiation). For the intermediate variables of "industry group" and "enterprise scale", it is proven in this study that they have no significant influence on the level of innovative activity implementation or business performance.

자연 노화된 니트로셀룰로오스의 수명에 관한 연구 (A Study of Life about Naturally Aged Nitrocellulose by Storage)

  • 김동성;진홍식
    • 한국산학기술학회논문지
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    • 제21권11호
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    • pp.595-601
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    • 2020
  • 10년 이상 보관된 니트로셀룰로오스 (Nitrocellulose, 니트로셀룰로오스) 재질의 화약용기 안전 검사를 진행하는 과정 중 화약이 보관되어진 용기에 균열이 발생한 것을 확인하여 고장 원인 분석 시험을 실시하였다. 고장이 발생한 데에 영향을 준 요인을 선별하기 위해 먼저 고장수목분석(Fault Tree Analysis, FTA)을 통해 고장 요인 및 원인에 대해 탐구하였으며, 보관 시 발생할 수 있는 내·외부적인 요인 및 환경에 대한 영향성을 확인한 결과 열에 의해 화학 반응이 가속화되어 발생한 화약용기의 물성 변화가 고장의 원인인 것으로 추정하였다. 이를 확인하기 위해 자연 노화된 화약용기를 이용하여 열충격시험, 양립성 시험 등의 환경시험을 수행하여 고장의 원인 분석을 수행하였으며, 가속노화시험을 통해 고장 재현 시험을 실시하였다. 이를 통해 앞선 고장수목분석 결과와 같이 열과 화약에 의해 화학 반응이 가속화되는 것을 확인할 수 있었으며, 화약용기의 물성이 변화하는 것을 확인하였다. 또한, 열 노화에 의한 수명 추정을 위해 아레니우스 모델(Arrhenius Model)을 이용하여 화약용기의 사용 수명을 추정하였다.

중소기업 컨설팅 추천의도에 미치는 영향에 관한 연구: 한·중 창업 초기 소상공인 간 비교를 중심으로 (A Study on the Effects of Recommendation Intention of Small and Medium-sized Enterprise Consulting: Focused on the Comparison between Korean and Chinese Small Business Startups)

  • 조미영;유연우
    • 디지털콘텐츠학회 논문지
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    • 제18권7호
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    • pp.1347-1356
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    • 2017
  • 내적 및 외적인 자원이 부족한 창업 초기 소상공인의 경쟁력 강화를 위한 방안으로 정부에서는 중소기업 컨설팅 지원 사업을 실시하고 있다. 하지만 무형 지식서비스인 컨설팅이 갖는 품질 불확실성으로 초래되는 시간, 노력, 비용적 측면의 리스크는 수진 기업이 일방적으로 떠안아야 한다는 한계도 존재한다. 때문에 국내 상당수의 컨설팅 수진 기업들이 컨설팅 결과물의 신뢰성에 의문을 품고 있으며 비용 대비 컨설팅 효과가 낮다는 부정적인 태도를 갖고 있다. 따라서 본 연구에서는 한국과 중국의 컨설팅 수진기업의 추천의도에 미치는 영향에 관한 실증적 연구를 진행하였고 그 차이에 대해 분석하였다.