• International Journal of Internet, Broadcasting and Communication
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• 제12권1호
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• pp.45-54
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• 2020

One of the typical characteristics of smart media is that it is interactive, which shows a different form and property from the existing mass media, and also changes the way users use it. This change requires a different system from the existing method in the advertising process strategic model for effective interactive advertising in smart media. We attempted to derive an effective smart media interactive advertising process strategic model by understanding the interactive advertising processin smart media that is expected to continue to grow asthe main market of the advertising market and identifying the constituent factors. To this end, We analyzed the preminiary research results of interactive advertising and organized expert panels for the Delphi method and reflected their opinions and evaluations. The components and factors of interactive advertising were found and the effective interactive advertising process strategy model in smart media was derived from this study.

• 한국콘텐츠학회논문지
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• 제12권3호
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• pp.84-94
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• 2012

2011년 현재, 선진국을 포함하여 많은 중진국 이상의 나라에서는 인터넷과 정보통신기술이 발달하고 쌍방향성을 지원하는 통신매체와 디지털기기가 점차 대중화되고 있다. 쌍방향성 매체와 기술의 발달은 디지털콘텐츠의 성장뿐만이 아니라 인터랙티브미디어(쌍방향성 매체)를 이용한 다양한 예술분야의 발전에 큰 공헌을 하였다. 본 연구는 인터랙티브미디어를 이용한 인터랙티브미디어 영상의 연출에 관해 기술하고 작품의 주제 및 제작 의도를 효과적으로 표현할 수 있는 인터랙션(쌍방향성) 연출모형을 세 개로 분리하여 제시하였다. 제시된 인터랙션 연출구조의 이해를 돕기 위해 인터랙티브미디어 영상, 작품명 '두개의 방(미술관 속 혼합실험실, 부제: Interactive media art & Experimental mixing, 예술의 전당)'의 작품과 RPG(Role-playing game)스타일 게임 등을 사례로 일부 사용하였다. 이를 통해 아직은 충분치 못한 인터랙티브미디어아트 분야의 지적 자료를 보강하고, 인터랙티브미디어를 활용한 인터랙티브미디어 영상 제작을 시도하는 예술가들의 작품 활동을 돕고자 한다.

• 제어로봇시스템학회:학술대회논문집
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• 제어로봇시스템학회 2004년도 ICCAS
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• pp.794-799
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• 2004

Recent paradigm in technology shifts from object-based technology to environment-based technology. Issue here is interaction among humans and the world around humans, which is natural and artificial "space." Holistic interactions based on "Mom (embodiment)" suggest a good starting point for exploring this issue. Soft engineering, "Mom," holistic interactions, tangible space, ubiquitous computing, science of emotion, and interactive media are key concepts in interactive technology. Interactive tangible media "iT_Media" is proposed to explore and synthesize these ideas. Interactive technology initiative (ITI) is an interdisciplinary research group to search for the proper technology and the proper way of implementing technology: "interactive technology" or "soft engineering." Some experimental activities conducted by ITI are presented in this session, "Interactive Technology."

• International Journal of Fuzzy Logic and Intelligent Systems
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• 제4권2호
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• pp.241-248
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• 2004

Recent paradigm in technology shifts from object-based technology to environment-based technology. Issue here is interaction among humans and the world around humans. The world we consider includes natural and artificial "space." Interactive technology, which explore holistic interactions based on "Mom (embodiment)," suggests a good starting point for exploring this issue. Soft engineering, "Mom," holistic interactions, tangible space, ubiquitous computing, science of emotion, and interactive media are key concepts in interactive technology. Interactive tangible media "iT_Media" is proposed to explore and synthesize these ideas. Interactive technology initiative (ITI) is an interdisciplinary research group to search for the proper technology and the proper way of implementing technology: "interactive technology" or "soft engineering." Some experimental activities conducted by ITI are presented in this paper.tal activities conducted by ITI are presented in this paper.

• 디자인학연구
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• 제16권4호
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• pp.375-384
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• 2003

Interactive storytelling is a scenario created "on the fly" with digital content through user interaction. Every time interaction occurs between the user and content, a brand new story is created. Interaction intrigues people because it provides different story from same content. Through conventional media, people shared same content and experience. However through interactive media, people encounter unique experience, over same content possibly everytime they use it. People we, by their nature, very interactive being. However, interacting with media is not an activity that people are accustomed to. Hence, designing content has been all migrating experience from existing media to an unfamiliar ground. Unique and adoptive ways of designing content for digital interactive media is being sought out from the need as the result of the evolution of integrated society and emerging information technology. People are already used to some of interactive storytelling through hyper text in CD-ROM and web sites. More complicated and different structured models were born through games that offered graphics, virtual spaces and interactivity. When drawn onto a structural graph, few attributes and similarities seem to occur. This paper will try to outline and discuss structural graphs of interactive storytelling methods and suggest some ways for better storytelling design.

• 한국콘텐츠학회논문지
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• 제13권12호
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• pp.585-594
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• 2013

본 논문은 비언어커뮤니케이션의 분류방법을 사용하여 인터랙티브 미디어아트를 분석하고 관객, 작품, 작가간의 커뮤니케이션 방법에 관하여 연구하였다. 비언어 커뮤니케이션 분류방법 중 기호 및 의미 분류방법[1]을 기반으로 4가지 유형을 분석하고 인터랙티브 미디어아트 작품 분석에 적합한 오감, 몸짓, 단서, 상호작용의 기준으로 재 분류를 시도하였다. 이를 통해 각 유형에 상응하는 인터랙티브 미디어아트 작품을 분석하여 유형별 특성을 도출해 내었다. 또한 작품들이 각 유형에 중첩되는 영역을 분석하고 상호작용하는 대상을 분류한 결과, 작품에 포함되는 커뮤니케이션 방법이 다양한 비언어 커뮤니케이션의 유기적 접목에 의해 관객과 작품을 연결하는 요인으로서 작용한다는 사실을 도출하였다. 본 연구는 비언어 커뮤니케이션의 분류방법을 사용하여 인터랙티브 미디어아트 분석을 통해 관객, 작품, 작가간의 커뮤니케이션 방법에 대한 새로운 접근 방법 제시한다.

• 디지털융복합연구
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• 제10권5호
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• pp.193-197
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• 2012

본 연구는 Interactive Media Art 기술을 적용한 콘텐츠 를 제작을 중심으로 사용자, 즉 관객은 단순히 스크린에 나타나는 인터렉티브 미디어 퍼포먼스를 관람하는 입장이 아닌 콘텐츠의 일부분으로서 연주자와 관람자가 일체가 되어 콘텐츠의 최종 효과를 완성하여 피지컬 컴퓨팅을 악기 연주에 적용하여 실시간으로 다른 시각프로그램과 효과적이고 적절하게 상호작용하여 최종 시각효과를 보여주는 것이 주된 목적이다.

• 제어로봇시스템학회:학술대회논문집
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• 제어로봇시스템학회 2004년도 ICCAS
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• pp.1195-1200
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• 2004

We introduce an introductory engineering education course for engineering majors and non-engineering majors. This course does not require any previous knowledge and experience on engineering. It requires strong curiosities and imaginations on current and future society we live in, where technology is inseparable ingredient. Course encourages attendees to explore fundamental issues of engineering: what is proper technology and what are proper ways of exercising engineering, issues dealt in soft engineering. Since course topics cover many aspects of technology, traditional learning methods fail to be successful and efficient. Various efficient learning methods have been proposed and implemented. We utilize various interactive tangible media, which include simulated thought experiments and physical media experiences. About 20 episodes in short film format are produced based on scenario written according to related issues selected. Physical media like interactive robots are introduced for attendees' stimulated experiences. We summarize our exciting experiments on interactive teaching experiences at Pusan National University which include on/off-line interactions, assignments, projects, and evaluations.

• 디지털산업정보학회논문지
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• 제11권2호
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• pp.101-112
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• 2015

New media which appeared in accordance with the development of IT technology includes elements of the interaction to be developed as an interactive media. In the field of interactive media which can be most actively applied, there is the filed of experience exhibition based on the active participation of people who experienced. Interactive media applied to the experience exhibition area, in order to have an effective communication that is based on a high degree of immersion, has been utilized as a platform for educational contents. This study is intended to explore the elements of visual perception for developing an optimized interface in the perspective of children who are the main subject of educational contents to present the criteria for the development of an interface for children. Thus, this paper derives the elements by the analysis of the visual perception elements of children and the experiment for the immersion environment. By analyzing the results, this study is to present the criteria of the visual perception elements for the development of interactive media contents for children.

• 한국콘텐츠학회논문지
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• 제16권9호
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• pp.658-666
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• 2016

미디어 파사드(Media Facade)는 건축물의 내 외 공간을 겸하며 건축에 디자인, 동영상, IT 기술 등이 융합되어건축물을 새로운 의미 공간으로 변모하게 하는 종합 정보 전달 매체이다. 현재 미디어 파사드는 건축물의 외부 에 한정되지 않고, 영상 매체 설치가 가능한 다양한 공간에서 관객들에게 새로운 경험을 선사하고 있다. 또한 인터렉션 미디어 파사드는 단방향 커뮤니케이션에서 쌍방향 커뮤니케이션으로의 변화를 가져와 관객들에게 현장감을 더해 주고, 참여도와 몰입도를 증가시켜 효과를 극대화하고 있다. 본 연구는 인터렉티브 미디어 파사드(Interactive Media Facade)의 미학적(美學的) 특징에 대해 다각도로 살펴보고, 관련 사례들을 분석해보았다. 국내 외 사례를 바탕으로 향후 국내 인터렉티브 미디어 파사드의 지향점에 대해 고찰해보았다.