• 제목/요약/키워드: interactive design

검색결과 1,237건 처리시간 0.031초

Moderating Effect of Color on Store Atmospherics Predictors

  • Verma, Pranay;Prashar, Sanjeev
    • Asian Journal of Business Environment
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    • 제7권1호
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    • pp.13-23
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    • 2017
  • Purpose - Pleasing ambient colors, music, scent, layout and salespeople are hypothesized to positively impact shoppers' perceptions about the atmosphere of a store. Few studies on the interactive effect of these atmospheric factors have earlier been undertaken. This paper looks at the interactive effect of color on the other predictor variables. Research design, data, and methodology - This study is from field locations in the shopping malls located in Delhi NCR. A descriptive study was undertaken to decipher the interactive effect of color with music, scent, layout and salespeople. Moderation of color on music, scent, layout and salespeople is regressed on store atmospherics. The authors investigate the effects of color, light, music, scent, layout and salespeople on store atmospherics in a retail context. They also study the interactive effect of color with predictor variables which significantly influence the perception of store atmospherics. Results - The paper reveals that music, scent, layout and salespeople influence customer's perception about store atmospherics. The interactive effect of color with scent, layout and sales people influence customer's perception about store atmospherics significantly. It does not moderate with layout and music. Conclusions - Store color is important in predicting store atmospherics. Care is needed to ensure that the effects of different environmental stimuli match.

인터렉티브 미디어 체험에 따른 전시공간에 대한 공간 만족도 및 인지도 분석 (Analyses on Satisfaction and Perception for Space according to Experiencing Interactive Media in Exhibition Halls)

  • 송유영;이지현;김수영
    • 설비공학논문집
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    • 제24권3호
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    • pp.271-280
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    • 2012
  • This study examines the influence of experiencing interactive media in exhibition halls on the satisfaction and perception for the exhibition space. Field measurements and surveys were performed in two exhibition halls where various interactive media were exhibited. Results imply that experiencing interactive media was important to enhance understanding the information provided by them. In order to improve satisfaction for the exhibition halls, the layout of space need to be organized effectively in a way that visitors easily feel interest in the contents and information exhibited in the space. Also, in order to keep better perception for exhibition space, the information provided in the space should be organized clearly and open to visitors easily. The flow of visitors' traffic in the exhibition space should be perceived easily by the visitors. Multiple linear regression indicated that the space should be organized effectively with good visual composition that surrounds the exhibits in order to improve satisfaction level for the exhibition hall. In addition, various information provided by the media contributed to improve perception for the exhibition hall.

웹기반 다차원 민군겸용 인터액티브 디지털 콘텐츠의 효과적인 구현 방안 (An Effective Implementation Method for Dual Use of Web-based Multidimensional Interactive Digital Contents)

  • 강석훈;김대청
    • 안보군사학연구
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    • 통권3호
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    • pp.197-242
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    • 2005
  • Active catalog is a kind of digital content that enables consumers to test the functions and features of products from their PCs as if they were using it in real life, by simulating the actions and responses of the product. This new type of interactive digital content can be used extensively to make sales personnel training manuals, sales tools, user manuals and user trouble shooting documents. With active catalogs, companies will be able to compare different designs, show actions according to different functions, and evaluate user reaction to new products without having to produce a single physical prototype or mock-up. At the same time, consumers will be able to understand and 'operate' the product and make well-informed purchase decisions. In this paper, we present a visual event-driven modeling tool, PlayMo, for creating active catalogs, analyze the advantages of using PlayMo, describe the event-driven method used by PlayMo and also introduce two enhanced characteristics of the Event Flow Chart with which the events in PlayMo are structured. Interactive digital content by using the PlayMo3D makes easy, simple and effective design for e-learning, e-catalogue, e-marketing/sales, e-prototyping, customer support, etc. Through its application-ready 3D function visualization solution, engineers and designers can rapidly turn a CAD design model into a 3D interactive virtual product, and the effective function prototyping job can be also completed within a minute.

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Research on the Application of VR Technology in Meteorological Simulation

  • Lu, Kai;Cho, Dong Min
    • 한국멀티미디어학회논문지
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    • 제24권10호
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    • pp.1435-1448
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    • 2021
  • Recent years, due to the direct or indirect damages caused by meteorological disasters more and more attention have been paid to natural disasters. At same time, diversified and multi-sensory interactive meteorological services is increasingly demanded. In this study, novel interactive meteorological service was compared with the traditional communication methods. Combining with case studies and systems creation, a virtual reality weather simulation framework was proposed, and a realistic virtual game environment providing real-time and historical weather information was created. The primary goal of this study is to build a weather display cabinet game system by using virtual reality technology, and promoting public's understanding of the principles of weather changes. With the interactive games in realistic scenarios, public's awareness for disasters prevention could be promoted. It is helping to change public's traditional understanding of meteorological theories, and will provide a more convenient way for the public to explore more effective weather forecasts. The simulation system is supported by VR technology. It was combined with Leap Motion interactive equipment to make popularization games for weather science. T-test data analysis showed that the application of VR technology in weather games has strong operability and interactivity.

증강현실 기반 인터랙티브 관광 콘텐츠 발전사례연구 - 중국 지역도시 구랑위를 중심으로 (Augmented Reality Based Interactive Tourism Content Development Case Study)

  • 주지화;이태훈
    • 디지털융복합연구
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    • 제19권2호
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    • pp.379-386
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    • 2021
  • 관광산업과 AR(증강현실, Augmented Reality)은 서로 접목하여 관광산업을 다양화하는 중요한 요소로 작용한다. 현재, 모바일 스마트폰과 AR 인터렉티브의 등장은 관광객들의 체험 개선과 관광 홍보에 큰 역할을 할 것으로 예상된다. AR의 높은 엔터테인먼트 성격, 현실감 그리고 강력한 상호작용은 관광 홍보에 큰 장점으로 작용하여 적극적으로 사용될 수 있다. 본 논문은 AR 인터렉티브 디자인이 관광 분야에 사용되는 다양한 이용 사례를 통해 AR 인터렉티브 디자인이 관광 마케팅에 어떻게 사용되는지 몇 가지 적절한 예시를 보여준다. 또 <신비로운 구랑위(신기고랑서(神奇鼓浪屿))>에 대한 구체적인 분석을 통해 본문을 통해 나열한 서술들을 검증하고 이에 관한 향후 연구 방향을 제시한다.

A Simple Interactive 3D Interior Design Application for Living Room - Cost Management

  • Winnie, Chin;Hui, Saw Seow;Gee, Yap Seok
    • Journal of Multimedia Information System
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    • 제4권3호
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    • pp.157-162
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    • 2017
  • The title of this project is "A Simple Interactive 3D Interior Design Application for Living Room - Cost Management", focusing on developing an application that enables costing and designing to be executed concurrently in interior design phases. This is because any changes made at costing phase after design phase is completed, it will potentially lead to unnecessary increase in cost and time. Therefore, the objective of this project is aimed to devise a cost management module to be included in the proposed application, allowing interior designer to make cost-based decision at the designing phase itself. This can be achieved through its proposed functions which include total cost update, budget management, cost estimator calculator and material list generation. The methodology being proposed in this project is Prototyping Development, categorized under Rapid Application Development (RAD), by starting off with planning, analysis, design and implementation phases are performed concurrently and repeatedly in a cycle to produce a prototype until the application is completed. In the end of this project, the developed prototype is expected to contribute a better solution towards cost management in interior design.

사용자 인터페이스 디자인에서 프로토타입의 의미와 프로토타이핑 전략에 대한 연구 (A Study on the Meaning of Prototypes and Prototyping Strategy in User Interface Design)

  • 박정순
    • 디자인학연구
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    • 제13권3호
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    • pp.145-152
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    • 2000
  • 사용자와의 상호작용이 중요한 인터렉티브 시스템의 디자인 프로세스는 곧 연속적인 프로토타이핑을 통한 검증과 피드백 과정이라 할 수 있다. 이런 프로토타이핑을 기반으로 한 디자인 프로세스는 프로토타입을 매개체로 하여 디자인 문제를 탐색하고 학제적 개발팀의 다른 구성원과 커뮤니케이션할 뿐 아니라 사용성 테스트를 통하여 사용자의 의견을 수렴한다. 따라서 시스템과 프로젝트의 목적에 따라 그것에 적합한 프로토타이핑 전략이 필요하며 이런 프로토타이핑 전략에 따라 최종 결과물의 질이 달라질 수 있다. 따라서 본 연구에서는 최적의 프로토타이핑 전략을 수립하기 위하여 프로토타입을 둘러싼 여러 문제점들을 밝히고 이를 통해 프로토타입을 보다 광범위하게 이해하고자 하였으며 프로토타이핑 전략을 수립하기위한 하나의 틀로서 프로토타입 모델을 제시하였다.

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Effects of Interactive Pictorial Education on Community Dwelling Older Adult's Self Efficacy and Knowledge for Safe Medication

  • Park, Myong-Hwa
    • 대한간호학회지
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    • 제41권6호
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    • pp.795-804
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    • 2011
  • Purpose: The purpose of this study was to examine the effects of interactive pictorial education on community dwelling older Korean adults' self-efficacy and knowledge for safe medication. Methods: A quasi-experimental, three-group pre- and post-intervention design was used in this study. The interactive pictorial education was designed to suit the learning patterns and psychomotor skills of older adults. The education content, dealing with safe medication, was delivered over three sessions. A total of 136 older adults from local senior centers were assigned to one of the three groups: a) interactive pictorial education plus information booklet (experimental); b) education only with information booklet (conventional); or c) no intervention (control). Results: Participants receiving interactive pictorial education had significantly higher self-efficacy (F=24.32, p<.001) and knowledge (F=24.26, p<.001) scores than the information booklet or control group at post intervention. Post-hoc analyses indicated that both the interactive pictorial and the information booklet groups had significantly higher self-efficacy and knowledge scores than the control group at the post-test point (p<.05). Furthermore, the interactive pictorial group had higher self-efficacy and knowledge scores than the information booklet group at the post-test point (p<.05). Conclusion: These results suggest that the interactive pictorial education is an innovative approach that provides a means for older adults to learn appropriate medication use to improve their own health. It empowers older adults with different literacy levels to enhance their self-efficacy and knowledge for the safe use of medication.

Comparison of Usability and Prefrontal Cortex Activity of Cognitive-Motor Training Programs using Sensor-Based Interactive Systems

  • Jihye Jung;Seungwon Lee
    • Physical Therapy Rehabilitation Science
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    • 제11권4호
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    • pp.571-578
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    • 2022
  • Objective: Cognitive-motor trainings had a positive impact on cognitive function and dual-task trainings led to improvements of global cognitive function. The brain activity of the prefrontal cortex (PFC) is another indicator that can infer cognitive function. This study aims to confirm the usability of the interactive system cognitive-motor training program and the changes in the prefrontal cortex through training. Design: Cross-sectional study Methods: In this study, two cognitive tasks were randomly applied to 20 adults as cognitive-motor training using an interactive system, and the same task was performed using the original method. During all tasks, the brain activity of the prefrontal cortex was measured by the change in oxyhemoglobin (HbO) in real-time using Functional Near-Infrastructure. After performing the tasks, the usability of the developed interactive system was evaluated by a usability questionnaire which consists of five items, and each item consists of a 7-point Likert scale that responds from 1 point to 7 points. Results: The HbO levels were increased during cognitive task performance than at the resting phase. And evaluating the usefulness of the interactive system, a questionnaire result showed that it would be useful for cognitive-motor programs. Conclusions: The cognitive-motor training using the interactive system increased the activity of the prefrontal cortex, and the developed wearable sensor-based interactive system confirmed its usefulness.

미디어 아트의 인터랙티브 개념과 유비쿼터스 공간과의 관계성 연구 (A Study on Relationship between Interactive in Media Art and Ubiquitos Space)

  • 정재원;김문덕
    • 한국실내디자인학회:학술대회논문집
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    • 한국실내디자인학회 2006년도 추계학술발표대회 논문집
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    • pp.141-145
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    • 2006
  • The development of information & communication technology in 21st century along with the mass media In 20th century, the influence of state-of-art culture in our society rapidly increased in these days. This state-of-art culture makes the world becomes single-channeled by network, and there is a big change not only in human life but also in concept and understand for art and space. The development of digital paradigm and media technology is exerting a strong influence on the Ubiquitous computing environment that is being drawn great interest. The ubiquitous is concerned as expansion of media art, and the interactive art which is part of media art has the similarity with the ubiquitous computing environment. In this study, the possibility of connection between the territory of ubiquitous environment which is recently focused and has strong interrelation feature, and the territory of interacting will be examined. Furthermore, possibility of new space design work through seeking the possibility of connection between two territories will be estimated.

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