• Title/Summary/Keyword: information- acceptance

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A Dual Path Model of Intention to Use QR Code Virtual Stores -The Moderating Effect of Consumer Use Experience- (QR코드 가상점포 사용의도의 이중경로모델 -소비자 사용경험의 조절효과-)

  • Kim, Eun Young;Yoon, Namhee
    • Journal of the Korean Society of Clothing and Textiles
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    • v.38 no.6
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    • pp.913-928
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    • 2014
  • This study estimated a dual path model to predict consumers' intention to use a QR code virtual store by the effect of a mobile transaction system and a facilitating condition that also examined the role of experience and the use of an intention model in the context of a QR code virtual store. A longitudinal field study was conducted at selected QR code virtual stores. A questionnaire containing mobile transaction system, facilitating condition, performance expectancy, effort expectance, and intention to use was administered at two different points in time: Initial use (T1) and the second use after one month (T2). This study sampled 109 subjects who voluntarily participated in field studies twice at different time points (pooled sample=218). Participants were asked to visit at the QR code virtual store and undertake shopping tasks on their smartphones. The estimated dual path model showed that a mobile transaction system had a positive effect on performance expectancy, which influenced intention to use; however, facilitating condition had a positive effect on effort expectancy, but the effort expectance did not lead to intention to use. The effort expectance significantly also affected the performance expectance influencing intention to use QR code virtual stores. It was also found that use experience moderated the effect of mobile transaction systems on performance expectancy. The findings discussed a critical and success factor in consumer technology acceptance and use over time. A managerial implication was also discussed to capture potential users by emphasizing performance expectancy with the superiority of an innovative system or consumer facilitating condition as external resources in the introduction stage of new technology.

A Study on Characteristics of Emotional Design in Smart Space - Centered on Future Housing Gallery of Construction Companies - (스마트 공간에서 감성 디자인 특성에 관한 연구 - 건설사 미래 주택전시관을 중심으로 -)

  • Kim, Mi-Shil;Moon, Jeong-Min
    • Korean Institute of Interior Design Journal
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    • v.20 no.6
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    • pp.27-35
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    • 2011
  • Various thoughts about the concept of space have brought a variety of paradigms to the trend. Just as existing information innovation applied activity and function of physical space for computers to overcome time and space limits, future space transplants intelligence to all the objects as organic whole in electronic and physical space by using IT technology to create emotional space. The most universal housing space in our living has had considerable changes in application of life style and technology. However, advanced technology space which corresponds to acceptance and desires of residents does not meet the needs and emotion of residents because of its limited network system. Therefore, it should be transformed into smart space which stimulates human emotion in the trend of advanced technology culture. As future residential space needs technological elements and design process which can stimulate human emotion, this study is to analyse it as a base of emotional design. This study aims to present characteristics of space image for space realization which meets the age of smart technology in terms of unifying smart space with emotional design, focusing on four future housing galleries shown by construction companies. First, the study speculated smart space in theory and classified characteristics and types of smart space into connectivity, sensitivity, reiteration and variability according to changes in space paradigm. Second, the study identified the background and main points emotional design appeared, analysed types of smart space based on characteristics of experimentation, connectivity and symbolism and speculated characteristics of emotional design in each type. In respect to characteristics of emotional design in smart space, organic connection and sensitivity are remarkably presented through experimentation and reiteration is presented through organic connection and experimentation, and variability through symbolism and experimentation.

A Study on Design and Implementation of CAI System for Mammography Education in Radiological Technologist (방사선 유방촬영 교육을 위한 CAI 시스템의 설계 및 구현에 관한 연구)

  • Park Byung-Rae
    • The Journal of the Korea Contents Association
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    • v.5 no.4
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    • pp.78-84
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    • 2005
  • The education system that based on objective data is needed for the beginning technologists in the department of radiology, development of the CAI system based on breast images is needed mammography field. So, in this study, we implemented CAI system based on mammography images for medical radiological technologists under Web using multimedia toolbook. This system is implemented under Web, more and more beginning technologists can have a remote-education beyond time and space, can save human power and time that needed due to hold in common of educational information, and cannot team mistaken breast images because of learning execution based on objective data. Also, implemented system brings a higher interest and a learning effect to medical radiological technologies because of hyper-media method that offered from toolbook. In the future, it will be needed a continuous acceptance of changing knowledge and it will be useful system for technologist in case of applying various examinations based mammography method of this study.

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Application of TAM and QFD for analyzing the user requirement in u-Healthcare System - Focused on fitness service (u-헬스케어 시스템에서 사용자 요구사항을 분석하기 위한 TAM과 QFD의 적용 - u-휘트니스 서비스 중심)

  • Kim, Min-Cheol
    • Journal of Digital Convergence
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    • v.10 no.3
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    • pp.191-196
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    • 2012
  • The importance of hi-tech communications technology including mobile or ubiquitous system and the related business field is currently expanding. In terms of wellness for enhancing quality of individual life, ICT technology became a requirement, not an option. The first purpose of this study is to identify factors that influence user's perceived usefulness & perceived ease of use related to the acceptance of TAM focused on ubiquitous fitness service through multiple regression analysis, thereby discovering important factors influencing consumer behavior. In conjunction with the result, the second purpose of this study has also its implication on the u-Healthcare system development using QFD. That is, this research is to propose the possibility of combining the external variables of TAM to u-Healthcare system service characteristics with user requirement reflected by using QFD method. Based on these results, the suitable system may be constructed and developed.

An Empirical Study on Utilization of Electronic Government Services (전자정부 서비스 활용에 관한 실증연구)

  • Kim, Kyung-Hee;Park, Tae-Jun;Jang, Woo-Jung
    • Journal of Digital Convergence
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    • v.10 no.5
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    • pp.7-17
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    • 2012
  • This paper identifies the determinants of adoption and diffusion of e-government services, and examines the causal relationship among the variables of adoption behavior. The main findings, based upon survey responses from service users, are as follows: first, both the value of service and the socially influencing factor have the positive effect to the intention of utilizing services. Second, the socially influencing factor has the indirect effect to the intention of utilizing services, because it positively affects the value of service. The interaction factors, however, do not directly affect the intention of utilizing services. These interaction factors indirectly affect the intention of utilizing services through the path which increases the value of service, and its effect is larger than the socially influencing factor.

A Comparative Study on the Radiation Awareness of University Students Gender in Chungbuk Area (남녀 대학생들의 방사선 인식 정도에 관한 비교 연구)

  • Jang, Jae-Seon;Hwang, Seong-Hee
    • The Korean Journal of Food And Nutrition
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    • v.28 no.3
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    • pp.486-492
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    • 2015
  • This study was conducted to provide fundamental data on the awareness of radiation, specifically the differences between general awareness, psychological state and harmful effects. Data was collected from 334 University students in the Chungbuk region through a self-administered questionnaire. According to the results of the reliability and factor analysis, the awareness of radiation was 2.80, with a Cronbach alpha coefficient of 0.815 and KMO of 0.798. Factor analysis extracted three components of the awareness of radiation, which we named general awareness (factor 1), psychological state (factor 2), and harmful effect (factor 3). There were significant differences in the general awareness of natural radiation and radiation-containing foods (p<0.05), whereas no significant differences were found in the general awareness of radiation food supply (p>0.05). Also, the psychological state showed a significant difference in exposure inspection, future exposure, and radiation-containing food (p<0.05), whereas no significant differences were found in the refusal of radiation inspection (p>0.05). The harmful effects showed a significant difference in the rejection of radiation (p<0.05), but no significant differences in the cancer and genetic effects, diseases and physical harmfulness (p>0.05). A significant positive result (p<0.05) was found for the psychological state according to the harmful effects of radiation. Based on this study, detailed and continuous education must be accomplished by increasing the awareness of radiation and the acceptance level, conveying a proper understanding of radiation and assisting subjects with receiving the information they desire through various educational mediums.

Changes in the Construction Industry: A Study on the Reduction of Individuals' Resistance (건설산업 변화에 따른 개인 저항성 저감에 관한 기초 연구)

  • Park, Min-Seo;Jun, Young-Joon;Park, Eun-Soo;Lee, Tai-Sik
    • Proceedings of the Korean Institute Of Construction Engineering and Management
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    • 2008.11a
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    • pp.311-314
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    • 2008
  • While relevant fields of construction industry have rapidly changed, the adaptation (skill) level of individuals to apply or utilize them has slowly followed. By understanding how individuals resist and conform under this change of construction industry and which factors are important for the adaptation, much time, effort, and cost can be saved for organization operation and management, and these saved resources will be able to be effectively invested to others. Accordingly, for construction industry it is necessary to understand and study how the users fit into the rapid technological change. Through this research, therefore, a systematic guideline should be created for the relevant fields of construction industry. For this research, the characteristics of individual personalities and behaviors based on the traditional model was observed and factors that contribute to the resistance and their mutual relations were theoretically identified and categorized, and then a conceptual and figurative model to show the mutual relation between the identified resistive factors was suggested.

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Development of the Disaster Medical Manual in Korea (국가재난의료매뉴얼의 개발)

  • Wang, Soon-Joo
    • Journal of Korean Society of Disaster and Security
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    • v.9 no.1
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    • pp.39-45
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    • 2016
  • The disasters in Korea, such as the Sewol Ferry Ship sinking disaster has had problems related to the medical response system, with the problems of emergency medical support team in the site, the cooperation between medical staff and fire department officer at disaster site, field medical support and hospital acceptance of the wounded in trouble, the lack of specific systematic medical response manual. Therefore, from May 2014, when the disaster emergency information center in Central Emergency Medical Center starts, collection, modification and education of scattered preexisting disaster emergency medical manual had appeared as important issues. So, it was necessary to develop the early medical response system to disaster. The correction planning of disaster emergency medical response system by Central Emergency Medical Center included quick response system with the fast medical team operation, but the practical application was not enough. So the researcher and his team developed the first Korean disaster emergency medical response manual and the process of development was documented and arranged with the application by education and training.

Survey of Consumer Awareness and Attitudes about Food Biotechnology in Korea (유전자재조합식품의 안전성과 표시에 대한 인식도 조사)

  • 김명희;안정미;박세원;김연순;경규황
    • Journal of Food Hygiene and Safety
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    • v.16 no.2
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    • pp.152-158
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    • 2001
  • A survey of consumers'awareness and attitudes about food biotechnology was conducted during May through August of 2001 with a random sample of 750 Korean consumers. More than 70% of the respondents was exposed to some informations related to genetically modified (GM) foods. The greatest benefit of the development of GM foods was thought to be the remedy for the food shortage in the future. More than 90% of Korean consumers wanted GM foods labeled. About 20% of the respondents would buy GM foods voluntarily, whereas over 50% would not until they found out more. More consumers responded that they would not buy herbicide-tolerant GM soybean but buy vitamin-enriched GM soybean. It seemed to be that many Korean consumers do not make decisions of acceptance or rejection of GM floods not on the basis of biotechnology but on the basis of the word(s) used to describe the products, such as herbicide and vitamin. Only 4% of Korean consumers responded that GM foods were the greatest safety-threatening factor of Korean foods and that the most interested information on food labels was whether the food was produced by biotechnology.

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Uncertainties in Risk Assessment

  • Hattis Dale;Froines John
    • 대한예방의학회:학술대회논문집
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    • 1994.02a
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    • pp.440-449
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    • 1994
  • Current risk assessment practices largely reflect the need for a consistent set of relatively rapid, first-cut procedures to assess 'plausible upper limits' of various risks. These practices have important roles to play in 1) screening candidate hazards for initial attention and 2) directing attention to cases where moderate-cost measures to control exposures are likely to be warranted, in the absence of further extensive (and expensive) data gathering and analysis. A problem with the current practices, however, is that they have led assessors to do a generally poor job of analyzing and expressing uncertainties, fostering 'One-Number Disease' (in which everything from one's social policy position on risk acceptance to one's technical judgment on the likelihood of different cancer dose-response relationships is rolled into a single quantity). At least for analyses that involve relatively important decisions for society (both relatively large potential health risks and relatively large potential economic costs or other disruptions), we can and should at least go one further step - and that is to assess and convey both a central tendency estimate of exposure and risk as well as our more conventional 'conservative' upper-confidence-limit values. To accomplish this, more sophisticated efforts are needed to appropriately represent the likely effects of various sources of uncertainty along the casual chain from the release of toxicants to the production of adverse effects. When the effects of individual sources of uncertainty are assessed (and any important interactions included), Monte Carlo simulation procedures can be used to produce an overall analysis of uncertainties and to highlight areas where uncertainties might be appreciably reduced by further study. Beyond the information yielded by such analyses for decision-making in a few important cases, the value of doing several exemplary risk assessments in. this way is that a set of benchmarks can be defined that will help calibrate the assumptions used in the larger number of risk assessments that must be done by 'default' procedures.

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