• Title/Summary/Keyword: information source usage

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Analysis of Factors of Farmers' Use of Information Technology Equipment When Selling Agricultural Products (농산물 판매시 농가들의 정보화 기기 이용 선택 결정요인 분석)

  • Yi, Hyangmi;Goh, Jongtae
    • Journal of Korean Society of Rural Planning
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    • v.24 no.4
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    • pp.121-134
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    • 2018
  • By using the raw data of the 2015 Agriculture, Forestry and Fishery Consensus that surveyed the farmers engaged in agriculture, forestry and fishery in 2015, this study investigated the effects of the characteristics of the farms in Gangwon-do on the utilization of the digital devices, which was classified into computers usage only, smartphones usage only, both computers and smartphones usage, and no digital device usage. This study used the Multinomial Logit Model for the above purpose. Moreover, the IIA(Independence of Irrelevant Alternatives) method of the Multinomial Logit Model was analyzed to be suitable. Upon the result of the analysis, when all the other variables were constant in the average, the probability of choosing both computers and smartphones increased by 0.02% as the family member living together with the farm owner increased by 1 person. In addition, the farms with agricultural machineries have 0.03% increased probability of using smartphones to sell their agricultural products, when compared with the farms without agricultural machinery. Moreover, for the farms with high sales profit of the agricultural products, the probability of using computers and the probability of using smartphones increased by 0.04% and 0.01%, respectively, and the probability of using both computers and smartphones increased by 0.02%. On the other hand, for the farms affiliated with the agricultural organization, the probability of using both computers and smartphones increased by 0.17%, and the probability of using only smartphones and the probability of using only computers increased by 0.16% and 0.15%, respectively. In case of selling to the National Agricultural Cooperative Federation(NACF), the probability of using smartphones increased by 0.11% if all other variables were to be constant in the average. In particular, the farms participating in the agriculture-related industries have 1.09% increased probability of using computers, have 0.92% increased probability of using smartphones, and 0.85% increased probability of using both computers and smartphones. Therefore, the implications suggested based on the results of the analysis are as follows. First, the farms' choices of the digital devices are made independently. Hence, the future agricultural industry business platform establishment should necessarily consider the types of farms' choices of the digital devices in the future. Second, since the usage of digital devices has a generally positive influence on the farm household income, digital education to improve farmers' ability to use the digital devices should be urgently provided in order to improve the farm household income in the farms in Gangwon-do. Third, because the digital devices used to sell agricultural products differ depending on the age of the farm owner, it would be desirable to target the younger generation of the farm owners rather than establishing the agricultural industry business platform for the farms in the aged farm villages. Fourth, it would be advisable for the future agricultural business platform to consider the characteristics of agricultural products sales source.

A Study on the Relationship between Virtual influencer Attributes, Imitation Intention, and Usage Intention (가상 인플루언서의 속성과 모방의도, 이용의도의 관계에 관한 연구)

  • Park, Jinwoo
    • The Journal of the Convergence on Culture Technology
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    • v.8 no.3
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    • pp.245-251
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    • 2022
  • This study attempted to examine the effect of virtual influencer, which is highly interested in consumers, and has recently been increasing the frequency of use in corporate marketing activities. In particular, the purpose is to examine the effect of the attributes of virtual influencer on consumers as an information source for a product or brand. To this end, the effect of perceived attractiveness, trustworthiness, and expertise of virtual influencer on SNS usage intention and imitation intention consumers was examined. As a result of the study, it was found that attractiveness among the attributes of virtual influencer had a positive effect on the usage intention, and attractiveness and trustworthiness had a positive effect on imitation intention. In addition, it was found that imitation intention had a positive effect on usage intention. In other words, the perceived attractiveness of virtual influencer by consumers through SNS is the most important attribute. These findings imply that when virtual influencer is used in marketing, companies must perceive the attractiveness of virtual influencer through content posted on SNS as well as their attributes as information sources. We expect the results of this study to provide major implications for marketing activities such as companies and public institutions that consider using virtual influencer.

Design and Implementation of a Framework for Automatically Generating Control and Monitoring Software

  • Yoo, Dae-Sung;Sim, Min-Suck;Park, Sung-Ghue;Kim, Jong-Hwan;Yi, Myeong-Jae
    • 제어로봇시스템학회:학술대회논문집
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    • 2004.08a
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    • pp.932-935
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    • 2004
  • In this paper, we present a framework that is easy to develop, modify, maintain and extend a control and monitoring software for any kinds of instruments. The presented framework is composed of three XML documents (IID, MAP, and CMIML) and two tools (Virtual Instrument Wizard, Generator). Interface information about behaviors and states of instruments is written on IID. Mapping information between the interface information in IID and API of a real instrument driver is written on MAP. Finally information about control and monitoring software is written on CMIML. IID, MAP and CMIML are written with XML format to provide common usage and platform independence of the suggested framework. VI Wizard generates CMIML (platform independent intermediate document) using IID and existing CMIML, and Generator generates source code of a control and monitoring software (platform dependent code) automatically using CMIML and MAP. The suggested framework that automatically generates control and monitoring software based on GUI provides easy development and maintenance. Also, reusability can be increased by reusing platform independent software description documents.

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Analysis of Business Strategy and Industrial Policy Based on the Characteristics of ITS Industry (ITS산업의 특성에 따른 기업전략 및 산업정책 분석)

  • Lee, Young-Man;Lee, Bong-Gyou
    • Journal of Korea Spatial Information System Society
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    • v.3 no.1 s.5
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    • pp.109-116
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    • 2001
  • ITS industry has general characteristics of Information Economy such as network externality and information duplex. It also has characteristics exclusive to ITS including timing and locality of information, spontaneous monopolist ability, public use, and system integration. Due to its characteristics ITS industry demands different business strategies and industrial policies from past economy. Reflecting on network externality, it would be more effective to open and mutually share or build a strategic coalition among the competitors and share the market, standardization at early stage is necessary for the market maturation. Reflecting its coexistent characteristics of spontaneous monopolistic ability, public use and profitability in ITS industry it is desirable to make determination on supply source and financial funding source for each system after reviewing public usage and profitability. ITS industry characteristics in Information Economy and the effects of these characteristics on business strategy and industrial policy are analyzed in this research.

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Microservice Identification by Partitioning Monolithic Web Applications Based on Use-Cases

  • Si-Hyun Kim;Daeil Jung;Norhayati Mohd Ali;Abu Bakar Md Sultan;Jaewon Oh
    • Journal of information and communication convergence engineering
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    • v.21 no.4
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    • pp.268-280
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    • 2023
  • Several companies have migrated their existing monolithic web applications to microservice architectures. Consequently, research on the identification of microservices from monolithic web applications has been conducted. Meanwhile, the use-case model plays a crucial role in outlining the system's functionalities at a high level of abstraction, and studies have been conducted to identify microservices by utilizing this model. However, previous studies on microservice identification utilizing use-cases did not consider the components executed in the presentation layer. Unlike existing approaches, this paper proposes a technique that considers all three layers of web applications (presentation, business logic, and data access layers). Initially, the components used in the three layers of a web application are extracted by executing all the scenarios that constitute its use-cases. Thereafter, the usage rate of each component is determined for each use-case and the component is allocated to the use-case with the highest rate. Then, each use-case is realized as a microservice. To verify the proposed approach, microservice identification is performed using open-source web applications.

An Adaptively Speculative Execution Strategy Based on Real-Time Resource Awareness in a Multi-Job Heterogeneous Environment

  • Liu, Qi;Cai, Weidong;Liu, Qiang;Shen, Jian;Fu, Zhangjie;Liu, Xiaodong;Linge, Nigel
    • KSII Transactions on Internet and Information Systems (TIIS)
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    • v.11 no.2
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    • pp.670-686
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    • 2017
  • MapReduce (MRV1), a popular programming model, proposed by Google, has been well used to process large datasets in Hadoop, an open source cloud platform. Its new version MapReduce 2.0 (MRV2) developed along with the emerging of Yarn has achieved obvious improvement over MRV1. However, MRV2 suffers from long finishing time on certain types of jobs. Speculative Execution (SE) has been presented as an approach to the problem above by backing up those delayed jobs from low-performance machines to higher ones. In this paper, an adaptive SE strategy (ASE) is presented in Hadoop-2.6.0. Experiment results have depicted that the ASE duplicates tasks according to real-time resources usage among work nodes in a cloud. In addition, the performance of MRV2 is largely improved using the ASE strategy on job execution time and resource consumption, whether in a multi-job environment.

The Distribution of Information Sources within the University Selection Decision-Making Process: A Longitudinal Study

  • LE, Tri D.;NGUYEN, Tan T.;NGUYEN, Phuong N.D.;NGUYEN, Thi Quynh Trang
    • Journal of Distribution Science
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    • v.20 no.11
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    • pp.89-98
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    • 2022
  • Purpose: Increasing competition in the higher education sector has prompted universities to enhance their marketing efforts and understand their potential customers. The study aims to explore how information sources are used and changed among prospective Vietnamese students during the decision-making process. Research Design, Data, and Methodology: This study undertakes a longitudinal study involving multiple rounds of data collection to better understand the decision-making process of prospective students. Data was collected from 12th -grade students in Vietnam through two rounds of quantitative surveys with 251 students and one round of qualitative interviews, spanning the duration of their senior year. The three stages of the decision-making process correspond to the three stages of pre-purchase period. Results: Most students decide that attending open days, taking career assessments, and looking up information online are the most important information sources to consider. The WOM sources are more important in the early stages, while university-generated sources and events are important in the later stages. Conclusion: Implications from this study may contribute to the design of more effective marketing communications campaigns as university marketers gain a better understanding of the distribution of information sources utilized for each specific stage of the decision-making process.

A Cooperative ARQ Scheme for Single-hop and Multi-hop Underwater Acoustic Sensor Networks (단일-홉과 다중-홉 수중 음향 센서 네트워크에서의 효율적인 협력 재전송 기법)

  • Lee, Jae-Won;Cho, Ho-Shin
    • The Journal of Korean Institute of Communications and Information Sciences
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    • v.36 no.5B
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    • pp.539-548
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    • 2011
  • We propose an efficient cooperative ARQ (Automatic Repeat reQuest) scheme for single-hop and multi-hop underwater acoustic communications, in which cooperative nodes are used to provide more reliable alternative paths for a specific source-to-destination connection. This alternative path has higher channel quality than that of the direct source-destination path. In addition, during a packet-relay through multiple hops, the typical acknowledgement (ACK) signal is replaced with overhearing data packet returned back from the next hop. The usage of overhearing as an ACK improves the system performance. In this paper, we evaluate the proposed scheme by comparing it with a conventional S&W ARQ in terms of throughput efficiency. Computer simulation results show that the proposed cooperative retransmission scheme can significantly improve the throughput by increasing the probability of successful retransmission.

A Study on the Multimedia Design of Samkuk Yusa (삼국유사의 멀티미디어화에 관한 연구)

  • 홍석일
    • Archives of design research
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    • v.17 no.3
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    • pp.157-166
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    • 2004
  • Samguk Yusa is a important historic record about the dynasties of ancient Korea. It consists of information about the hidden, mythical history, old languages and poems. This historical book has been translated many times since the Liberation of Korea in 1945. However, these books are the result of academic research so we are restricted in our usage of them to understand Korean history. There are many historical documentaries and TV series on Samguk Yusa. However, these programs can be viewed only and not be utilized in any way by the audience. Since the computer was introduced to the public, multimedia technology has been a good source to combine text, image, moving picture, sound, animation and graphic. Producing the CD-ROM about historical books not only produce digital images but also a valuable high quality digital information. Digitalization process also keeps the original content of the historical books as well as provide value as a research material as historical, artistic and archaeological item. Furthermore, its information would be provided through a network, like internet, to share and to promote more advanced studies. The purpose of this study is to produce the basic method of multimedia design of Samguk Yusa. This study also researches the problems of multimedia process for more effective usage.

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Position-Based Multicast Routing in Mobile Ad hoc Networks: An Analytical Study

  • Qabajeh, Mohammad M.;Adballa, Aisha H.;Khalifa, Othman O.;Qabajeh, Liana K.
    • KSII Transactions on Internet and Information Systems (TIIS)
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    • v.6 no.6
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    • pp.1586-1605
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    • 2012
  • With the prevalence of multimedia applications and the potential commercial usage of Mobile Ad hoc Networks (MANETs) in group communications, Quality of Service (QoS) support became a key requirement. Recently, some researchers studied QoS multicast issues in MANETs. Most of the existing QoS multicast routing protocols are designed with flat topology and small networks in mind. In this paper, we investigate the scalability problem of these routing protocols. In particular, a Position-Based QoS Multicast Routing Protocol (PBQMRP) has been developed. PBQMRP builds a source multicast tree guided by the geographic information of the mobile nodes, which helps in achieving more efficient multicast delivery. This protocol depends on the location information of the multicast members which is obtained using a location service algorithm. A virtual backbone structure has been proposed to perform this location service with minimum overhead and this structure is utilized to provide efficient packet transmissions in a dynamic mobile Ad hoc network environment. The performance of PBQMRP is evaluated by performing both quantitative analysis and extensive simulations. The results show that the used virtual clustering is very useful in improving scalability and outperforms other clustering schemes. Compared to On-Demand Multicast Routing Protocol (ODMRP), PBQMRP achieves competing packet delivery ratio and significantly lower control overhead.