• Asia pacific journal of information systems
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• 제16권1호
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• pp.45-69
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• 2006

Technology Acceptance Model (TAM) has been widely used to predict user's behavior to accept the technology. Prior researches have been mainly focused on innovation constructs such as perceived usefulness and perceived ease of use. However, very little research has been conducted to understand individual mental beliefs in technology acceptance and imitation influence. This study integrates Technology Acceptance Model (TAM), Flow Theory (FT) and Diffusion of Innovation Theory (DIT). This paper indicates that imitation context, cognitive absorption (CA) based Flow theory and innovation context are the three important factors influencing user acceptance of information technologies. The proposed model has been tested among 232 users of MP3 players. Results showed that innovation context and cognitive absorption have positive influences on intention to use technology. Not all factors of the imitation context have direct effect on intention to use. However, we found that imitation context has positive influence on intention to use technology through cognitive absorption.

• 한국벤처창업학회:학술대회논문집
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• 한국벤처창업학회 2017년도 추계학술대회
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• pp.149-153
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• 2017

Intentions influence behaviors and, consequently, individual and organizational outcomes. The ability to understand intentions becomes a central issue. The objective of this study was to present and test an Entrepreneurial Intentions (EI) model. Drawing on a generally utilized paradigm, the theory of planned behavior and Shapero's model of the Entrepreneurial Event (SEE), we show the impact of individual and contextual factors on the intention development. Relying on the Global Entrepreneurship Monitor data(GEM), we test a EI conceptual model. The EI conceptual model is tested using the dataset of GEM over 30 countries and 3 subgroups. All the variables of interest indicate positive and significant effect on EI. Our results indicate that EI is influenced by Perceived Opportunity(PO), Perceived Capability(PC) and Government Support & Policy(GSP).

• 한국병원경영학회지
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• 제8권2호
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• pp.70-92
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• 2003

The main objective of this paper is to investigate the factors affecting organizational citizenship behavior of hospital employees, and based on the investigation, to suggest some implications for effective human resources management of hospitals. For this purpose, physical therapists were selected as the subject of the research. Using their individual characteristics, job characteristics, professionalism and group cohesiveness as the variables affecting organizational citizenship behavior, an empirical model was constructed and tested. A survey was conducted through structured and self-administered questionnaire for the physical therapists working at hospitals of Busan-Kyongnam area, and data from 240 therapists were utilized in the final analysis. Major results of the empirical analysis are as follows: First, perception on professionalism and the degree of organizational citizenship behavior were higher for male, older, relatively more-educated and higher-grade employees. It is necessary to develope some measures to educate and motivate the employees who are in lower state of professionalism and organizational citizenship behavior. Second, among the individual characteristics, need for growth was found to have significant, positive influence on professionalism and group cohesiveness, but no direct effect on organizational citizenship behavior. On the other hand, extroversion had direct, positive effect on organizational citizenship behavior, as well as on professionalism and group cohesiveness. This result suggests that personnel selection and personality education should be conducted carefully. Third, job characteristics appeared to have very large, positive effect on professionalism, but not directly on organizational citizenship behavior. Fourth, professionalism was found to have very large, positive influence on group cohesiveness and direct, positive effect on organizational citizenship behavior. This implies that enhancing professionalism of physical therapists can strengthen organizational citizenship behavior in hospitals, and hence top management should actively support the programs for job re-design, skill education and quality improvement to enhance professionalism of their employees. Fifth and last, as an intervening factor, group cohesiveness appeared to have the largest, direct, positive effect on organizational citizenship behavior. It is, therefore, important for top management to improve group cohesiveness by exploring ways toward greater harmony and solidarity among the members of physical therapy department.

• 한국ITS학회 논문지
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• 제15권1호
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• pp.16-27
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• 2016

본 연구는 고령자의 목적별 보행 행태에 대한 기초분석과 함께 토빗모형을 활용해 보행 행태에 영향을 끼치는 요인을 규명하였다. 영향요인으로는 보행자 행태와 연관 있는 개인 특성, 가구 특성, 존 특성 변수 등을 선정하였다. 보행 행태를 대변하는 변수로는 보행 빈도와 보행 시간 변수를 채택하였다. 분석 결과, 보행시간 모형이 빈도 모형보다 더 우수한 것으로 나타났다. 목적별로는 교육 목적 모형의 설명력이 가장 낮았으며 기타목적 모형은 다양한 특성이 혼재되어 있었다. 독립변수로는 개인, 가구 및 존 특성 변수가 고령 보행자 목적에 따라 각기 다른 영향을 끼치는 것으로 나타났다. 연령이 증가하거나 차량 및 운전면허를 보유한 사람은 보행활동이 감소하였다. 노유자 시설은 고령 보행자의 활동을 촉진하는 것으로 나타났으며 근린 및 업무시설은 업무 목적 보행 활동을 증가시켰다. 마지막으로 집약적 토지개발은 고령 보행자의 보행 활동을 감소시키는 것으로 나타나 향후 도시계획 관점에서 이를 고려해야할 필요성이 있다는 점을 도출하였다.

• 보건행정학회지
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• 제29권3호
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• pp.332-341
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• 2019

Background: This study analyzes the effects of the individual's health behavior on the health and the medical demand for the management of health and medical expenses. Methods: This study uses the Korea Health Panel Survey data from 2010 to 2015. We utilize the panel ordered logit model and the panel Tobit model with the subjective health status and the medical expenses as the dependent variables. Results: Chronic diseases would cause the deterioration of his or her health and the increase in medical expenses. Smoking and drinking alcohol would deteriorate one's health. The total amount of cigarettes increases medical expenses. Exercises could make people healthier, whereas excessive exercise might increase medical expenses. Private health insurance would increase medical expenses. Conclusion: Since health could reduce the medical expenses, people should promote one's health by changing one's behavior for health.

• Computers and Concrete
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• 제21권6호
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• pp.649-659
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• 2018

Adaptive neuro-fuzzy inference systems (ANFIS) can be efficient in modelling non-linear, complex and ambiguous behavior of cement-based materials undergoing combined damage factors of different forms (physical and chemical). The current work investigates the use of ANFIS to model the behavior (time of failure (TF)) of a wide range of concrete mixtures made with different types of cement (ordinary and portland limestone cement (PLC)) without or with supplementary cementitious materials (SCMs: fly ash and nanosilica) under various exposure regimes with the most widely used chloride-based de-icing salts (individual and combined). The results show that predictions of the ANFIS model were rational and accurate, with marginal errors not exceeding 3%. In addition, sensitivity analyses of physical penetrability (magnitude of intruding chloride) of concrete, amount of aluminate and interground limestone in cement and content of portlandite in the binder showed that the predictive trends of the model had good agreement with experimental results. Thus, this model may be reliably used to project the deterioration of customized concrete mixtures exposed to such aggressive conditions.

• 한국비블리아학회지
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• 제27권1호
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• pp.217-235
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• 2016

21세기에 들어서 인문학계와 과학계가 서로 융합되며 새로운 이론과 모델들이 창출되고 있다. 그 중에서도 여러 제반분야에서 관심을 받는 이론이 체화된(embodied) 인지이론이다. 본 연구는 이때까지의 정보학 이용자 행태에 대한 메타이론을 간략하게 살피고, 그 한계를 짚어 본다. 다음으로 이러한 체화된 인지이론과 더불어 정보행위의 주체인 인간이 속하는 생명체에 관한 엔트로피 개념을 도입해 새로운 시대의 흐름에 맞는 생명 패러다임 정보행태모델을 제시하고자 한다. 검색이라는 개념과 이용자의 행위에 대한 개별적인 접근의 한계를 극복하고 통합적 패러다임으로서의 새로운 정보검색이론의 담론을 기대한다.

• The Journal of Asian Finance, Economics and Business
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• 제7권8호
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• pp.371-381
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• 2020

The objectives of this study are (1) to review previous studies in the context of brand management in consumer behaviors using costumer based brand equity (CBBE) and theory of planned behavior (TPB) as the basic foundation of the study; and (2) to develop a comprehensive research model by integrating relevant research constructs using meta-analysis. This study reviewed a total 173 studies from 58 published papers with 40 journals during 1991~2014 and developed a comprehensive framework with 16 research hypotheses. The results showed that (1) brand image, brand personality, brand association, and subjective norm are the important antecedents of brand attitudes; (2) brand awareness, brand trust, perceived quality, and perceived behavioral control are the important antecedents of brand loyalty; (3) brand attitude positively influences brand loyalty, which further influences brand equity; and (4) brand equity positively influences behavioral intention. This study fills in the research gap by integrating more research variables into CBBE model, particularly to include the influence of social context on consumer behavior through TPB. These results indicated that the integration between CBBE and TPB is meaningful and the comprehensive model can explain more variances than that of the individual model. Limitations, and recommendations for future research in this area are provided.

• 한국산학기술학회논문지
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• 제17권5호
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• pp.104-115
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• 2016

연구목적: 본 연구는 의사로부터 고혈압으로 진단받은 사람들을 대상으로 개인 건강행태 및 지역 보건의료수준이 치료순응에 미치는 영향을 파악하고자 실시하였다. 고혈압 치료순응은 고혈압 약물치료율로 조작적 정의를 하였다. 정의는 의사에게 고혈압을 진단받은 30세 이상 사람 중 현재 혈압 조절약을 한 달(30일)에 20일 이상 복용하고 있는 사람의 분율로 정의하였다. 연구방법: 2010년도 지역사회건강조사대상 만 19세 이상 성인 229,229명을 대상으로 개인특성에 따른 고혈압 치료순응지표의 차이 비교는 카이제곱 검정을 사용하였으며, 개인 및 지역수준 변수를 고려한 고혈압 치료순응의 관련지표의 지역 간 변이 파악은 다수준 로지스틱회귀분석 실시하였다. 통계 프로그램은 SPSS 18.0과 HLM 7(hierarchical linear model)을 이용하였다. 연구결과: 개인 건강행태 및 지역 보건의료수준이 고혈압 치료순응에 미치는 관련성 연구에서 건강행태 및 지역의 보건의료수준에 따라, 치료순응에 미치는 영향이 크다는 것을 알 수 있었다. 결론: 본 연구에서는 지역보건의료 수준의 변수들의 교차비가 높지는 않았지만, 개인수준의 변이에 초점을 맞춘 기존연구와는 달리 지역보건의료수준의 변이를 찾을 수 있었다는데 의의가 있었으며, 추후 많은 연구에서 지역수준을 고려한 다수준 분석이 필요할 것으로 사료된다.

• 한국재난정보학회 논문집
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• 제13권2호
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• pp.130-138
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• 2017

본 연구는 부상식 기초가 사용되는 오일샌드 플랜트의 하부기초에 소형강관 말뚝이나 마이크로 파일 등을 마찰말뚝개념으로 사용할 경우 발생할 수 있는 말뚝의 개별 침하나 부상을 1개의 군으로 연결하여 복합거동이 가능하도록 하는 복합거동 연결체에 관한 것이다. 이에 기존의 무리말뚝과 파일드 래프트(piled raft) 기초의 장점을 오일샌드 플랜트에 적용하기 위한 복합거동 연결체의 형상을 검증하기 위하여 축소모형을 제작, 하중에 대한 거동을 계측하고 이를 통해 장치의 안정성 및 취약 부위를 선정하여 연결체의 형태를 결정하였다.