• 한국지반환경공학회 논문집
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• 제13권3호
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• pp.85-90
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• 2012

본 논문은 ABAQUS 유한 요소 프로그램을 사용하여 다층지반(화강풍화토-점토-화강풍화토)에서의 외말뚝과 군말뚝의 횡하중에 대한 영향을 설명한다. 본 연구에서의 변수는 캡이 없는 외말뚝과 캡이 있는 군말뚝으로, 파일의 직경은 0.5m, 길이는 10m인 말뚝을 사용하였다. 수치 해석은 말뚝의 간격을 (s=3D, 4D, 5D) 변화시켜 외말뚝과 군말뚝의 거동을 비교하기 위하여 수행되었다. $1{\times}3$군말뚝(leading pile, middle pile, trail pile)은 각각의 말뚝의 저항분포와 수평저항력을 조사하기 위하여 선정되었다. 점토의 해석모델은 Druker-Prager 구성관계를 이용하였고, 화강풍화토의 물성치는 기존의 논문을 사용하였으며, 말뚝은 탄성 원형 콘크리트로 모델링하였다. 해석 결과, 말뚝의 간격이 넓어짐에 따라 P-multiplier의 값이 leading pile의 영향을 덜 받는 것으로 나타났다. 또한, 단층지반이 다층지반에 비해 수평저항력이 약 4~20% 크게 작용하는 것으로 나타났다.

• 유통과학연구
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• 제17권1호
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• pp.73-87
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• 2019

Purpose - This research aims to investigate the effects that the selection of oriental medicine cosmetics and brand asset attributes have on consumers' economic, emotional and social values in order to shed light on the forms and characteristics of consumption within the globally developing oriental medicine cosmetics market, and in the end positively verify how such perceived values affect purchase intention. In addition, it proposes research outcomes by comparing the differences between national and cultural consumer purchase behavior based on the comparisons of consumer groups in South Korea and China, the major markets for oriental medicine cosmetics. Research design, data, and methodology - Based on advanced research a total of 9 hypotheses were designed and questionnaires consisting of 16 questions to identify six major variables were conducted. Research was carried out centered on Seoul, South Korea, and its surrounding metropolitan area as well as Beijing and Shanghai, China, and a total of 577 sets of significant data were collected. A comparison analysis was then conducted on the data from 285 Koreans and 292 Chinese. A regression analysis and path analysis were also carried out based on a structural equation model to suggest results. Results - Research results show brand value assets had a more crucial impact on consumers' perceived value than consumer selection of oriental medicine cosmetics, while emotional value had a bigger effect on purchase intension than social or economic values. For Chinese consumers in particular, social, economic and emotional values affected purchase intention, while emotional value was the most crucial factor for Korean consumers. Conclusions - With oriental medicine cosmetics, brand characteristics and images that helped express emotional desire proved to be more effective in marketing than the performance aspect of cosmetics, including their functions and ingredients. In the end, products that highlight individual desire and emotion should be introduced instead of those that emphasize price, functions and social characteristics in order to expand the global market of oriental medicine cosmetics.

• 한국사회복지학회:학술대회논문집
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• 한국사회복지학회 1999년도 춘계학술대회 및 정기총회
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• pp.294-313
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• 1999

자원봉사는 그동안 남을 돕는 자선적이고 이타적인 행동으로 정의되어 왔다. 그러나 최근 자원봉사는 지역사회의 복지를 위한 성원들의 공동 참여의 노력으로 이해되기도 한다. 이에 본 연구에서는 개인수준의 이타적이고 규범적인 동기이외에 지역성원들이 거주하는 지역내 성원들간의 연결망과 지역성원들의 공동체의식으로서의 정체성이 자원봉사 참여를 설명하는 보다 중요한 요인이 되는지를 살펴보려고 한다. 본 경험연구에서는 자원봉사 참여의 설명요인으로 감정이입, 도덕규범이외에 지역성원 연결망(친밀도, 접촉도, 통합도)과 지역성원으로서의 정체성을 그 주요 원인으로 제시하였다. 본 연구결과는 감정이입과 도덕규범이외에 지역성원으로서의 정체성이 자원봉사 참여에 있어 주요 설명요인인 것으로 나타났으며 그밖에 지역성원들간의 연결망은 지역성원으로서의 정체성을 형성하게 함으로써 자원봉사 참여에 대해 간접적인 영향력을 준다는 결과를 제시하였다. 이러한 결과는 지역성원들간의 결속력과 공동체의식이 지역사회복지와 자원봉사를 활성화하게 하는 그 주요 기반이 됨을 나타내고 있다.

• 산업융합연구
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• 제16권2호
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• pp.1-14
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• 2018

모든 사물들이 연결되고 있으며 계속 확장되고 있다. 예를 들어, BLE (Bluetooth low energy) 비콘은 인접한 수신기에 식별 신호를 보내고 근접 마케팅부터 실내형 위치기반서비스에 이르는 다양한 응용프로그램을 개발할 수 있는 무선통신기술이다. 스마트 관광 분야의 최신 기술 중 하나인 iBeacon은 관광지에서의 방문 경험을 향상시키는 데 매우 유용한 것으로 알려져 있으나 이와 관련한 학술연구는 많지 않다. 본 연구는 관광지에서 iBeacon이 채택되는 과정을 분석하기 위해 주요 영향요인의 상호 관계 및 피드백 구조를 조사하였다. 연구목적을 달성하기 위해 본 연구는 시스템 다이내믹스 방법을 이용하여 관광지에서 iBeacon 채택의 동태적 모형을 개발하였다. 분석 결과, '사회적 영향'의 개념이 관광객의 iBeacon 수용의도에 대한 중요한 예측 요인 중 하나이며, 구전효과, 주관적 규범, 프라이버시 그리고 인지된 유용성이 iBeacon 채택에 영향을 미치는 핵심 요소인 것으로 나타났다.

• 문화기술의 융합
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• 제7권3호
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• pp.89-94
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• 2021

최근 우리나라는 정보통신기술의 발달 및 스마트폰 보급의 일반화로 인해 전통적인 매스미디어(신문, 라디오, 텔레비전)때와 달리 콘텐츠를 생산하고 소비하는 사람간의 경계가 사라지고 있으며, 개방형 서비스 플랫폼을 통해 개인마다 문제의식은 동일하지만 서비스유형이 다원화되면서 문제해결방법 또한 다양해지고 있다. 이처럼 뉴미디어 플랫폼 산업의 성장을 통한 부가가치 창출은 우리인간의 삶을 풍요롭게 만들어 줄 것으로 기대되고 있는 가운데, 이로인해 발생되는 사회적 부작용도 만만치 않을 것으로 예상되고 있다. 대표적인 예로 최근 정보격차로 인한 사회 계층간의 소통문제는 또 세대 간의 갈등으로 까지 이어지고 있으며, 이 같은 문제가 지속될 경우 국가·사회적 손실을 불러일으킬 수 있다. 따라서 본 논문에서는 정보격차 해결을 위한 정책적 노력 및 시너지 효과 극대화를 위한 멀티미디어 리터러시 교육 법제화 필요성을 심리적 모형을 통해 분석해보았다.

• Journal of Information Science Theory and Practice
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• 제11권2호
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• pp.82-103
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• 2023

The Zimbabwean healthcare sector faces huge challenges due to increased demands for improved services for a growing number of patients with fewer resources. The use of information and communications technologies, prevalent in many industries, but lacking in Zimbabwean healthcare, could increase productivity and innovation. The adoption of health management information systems (HMISs) can lead to improved patient safety and high-level patient care. These technologies can change delivery methods to be more patient focused by utilising integrated models and allowing for a continuum of care across healthcare providers. However, implementation of these technologies in the health care sector remains low. The purpose of this study is to demonstrate the advantages to be attained by using HMISs in healthcare delivery and to ascertain the factors that influence the uptake of such systems in the public healthcare sector. A conceptual model, extending the technology, organization, and environment framework by means of other adoption models, underpins the study of adoption behavior. A mixed method methodology was used to conduct the study. For the quantitative approach, questionnaires were used to allow for regression analysis. For the qualitative approach, thematic analysis was used to analyse interview data. The results showed that the critical success factors (namely, relative advantage, availability, complexity, compatibility, trialability, observability, management support, information and communication technology expertise, communication processes, government regulation, infrastructure support, organizational readiness, industry and competitive support, external support, perceived ease of use, perceived usefulness, attitude, and intention to use) influenced adoption of HMISs in public hospitals in Zimbabwe.

• 융합정보논문지
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• 제12권3호
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• pp.66-74
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• 2022

본 연구에서는 간호대학생의 코로나바이러스감염증-19 (Corona Virus Disease-19, COVID-19)에 대한 정보이해력, 위험인식 및 위기소통이 COVID-19 관련 예방행위에 미치는 영향을 확인하기 위해 시도되었다. 본 연구는 간호대학생 3,4학년 187명을 대상으로, 2020년 6월 25일부터 7월 3일까지 구조화된 설문지를 사용하여 자료를 수집하였고, 자료분석은 SPSS/WIN 26.0 프로그램을 이용하였다. 회귀분석 결과, 위기소통(β=0.30 p<.001), 정보이해력(β=0.29, p<.001), 위험인식(β=0.19 p=.004) 순으로 예방행위에 영향을 미치는 것으로 나타났으며, 총 모델 설명력은 27%였다. 본 연구는 간호대학생의 COVID-19 예방행위 향상을 위한 프로그램 개발시에 COVID-19와 관련하여 개인, 가족 및 사회 간의 위기사건에 대한 정보를 교환하는 소통과정을 활성화하고, 정보접근 및 이해력 수준을 향상시킴과 동시에 질병에 대한 위험인식을 높여야함을 시사하고 있다.

• 유통과학연구
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• 제11권12호
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• pp.63-69
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• 2013

Purpose - Ethical consumption is the action of buying one product over another with an ethical idea in mind. It has gained in popularity since the 1990s with more emphasis being put on the power of consumer actions to create social, economic, and environmental change. Ethical consumption involves boycotts of certain products or brands as well as purchases linked to ethical issues. Cause-related marketing (the buying behavior of ethical consumption) involves a for-profit and non-profit entity teaming up to promote a product at the same time as promoting a social cause. Each time a consumer buys that product, a donation is made by the for-profit entity to the non-profit entity supporting the specific cause. Cause-related marketing has become a tremendously popular type of ethical consumption in recent years owing to its reputation of allowing companies to "do well by doing good." This study examines how consumers' perception of cause and attitude influence their attitude toward a cause-related marketing campaign and attempts to suggest implications for marketers. Research design, data, and methodology - First, this study was designed to examine the consumers' perception factors (cause involvement, attitude for cause, attitude for company and brand familiarity) in order to determine whether these factors have significantly affected consumers' attitude toward a cause-related marketing campaign. Second, this study developed a structural equation model and tested it empirically using survey data from 223 individual respondents. Respondents were undergraduate students in Chungnam. They were shown an existing real campaign message of cause-related marketing, and then filled out a questionnaire. Data were analyzed with SPSS 20.0 and AMOS 17.0 programs. Results - The hypotheses were tested using factor analysis and structural equation modeling. The study's results showed that brand familiarity, attitude to the company and attitude to the cause significantly affected consumers' attitude toward the cause-related marketing campaign and performance. In particular, attitude to the cause was significantly related to attitude and performance of the cause-related marketing campaign. However, the hypothesis about cause involvement was not supported with the results indicating that cause involvement did not affect consumers' attitude toward the cause-related marketing campaign. The findings underline the importance of consumer perceptions of the cause and the company and their attitude to the cause. They point to the importance of individual differences that influence consumer perceptions of the cause, the company and brand familiarity. Also of importance is the consumer's attitude to the cause. Conclusions - The findings suggest some practical implications in designing and implementing cause-related marketing campaigns. It is important to enhance brand familiarity and create a favorable attitude to the company and attitude to the cause before designing cause-related marketing campaigns. The rising popularity of cause-related marketing has been attributed to its potential to cut through advertising clutter. The findings in this study suggest that marketing campaigns supporting a cause make a difference.

• 한국병원경영학회지
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• 제16권3호
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• pp.92-114
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• 2011

The study has its purpose on providing basic resource to enforce the capability of the middle managers by examining the level of performance and the level of awareness about the capabilities of the managers and by understanding the significance of the difference and the reasons for the differences. The source of the study was 195 survey questionnaires that were carried out to the managers of the 9 general hospitals and the method of the analysis was the frequency analysis, analysis of the credibility, matching to sample T-test, independent sample T-test, dispersion analysis, correlation analysis, and multiple linear regression analysis using accumulated variables. The followings are the main result of the study. First, the difference between the level of awareness about the capabilities and the level of performance of the mediator managers in general hospitals had high capability in change management. The following orders were: competence in achievement and behavior, competence in management, competence in recognition, competence in influence, competence in individual effectiveness, and competence in personal relationship service. Second, as the result of the relation analysis in order to understand the correlation between awareness and performance of the mediator managers, everything had significant positive correlation. In the study about the level of importance, the cognitive capability and the management capability had the highest correlation with the correlation number of 0.88. In the study about the level of performance, the cognitive capability, individual capability, and the management capability had the highest correlation with the correlation variable number of 0.79. Third, as the result of studying the reason for the difference between the level of the awareness capability and the level of the performance, lack of the support recognition compensation in the organization level, inappropriate work environment, limit in the regulation were found as the highest reason in the order. As the result of the study, it was concluded that the creation of the efficient capability estimation model and the securement of the system that estimate the capability of the managers should be carried out in order to enforce the capability of the mediator managers in general hospitals.

• 유통과학연구
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• 제14권4호
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• pp.81-92
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• 2016

Purpose - In recent years, management scholars have expressed growing interest in the concept of person-Job fit because of having many benefits for employees' attitudes and behaviors. The related research is needed to determine what specific types of fit are related to each other, and to get important individual outcomes. Person-job fit of employees in service organization plays an important role in company as well as person in service industry. Person-job fit, representing the consistency between person (service provider) and job (service provided to the customers), gives significant and positive effects on the attitude and behavior of service provider. On the basis of the study background, the purpose of this study is as follows. First, we would like to examine the effects of person-job fit of service provider on their emotional intelligence. Emotional intelligence is divided into four sub-factors such as self-understanding, understanding others, emotional utilization, and emotional regulation. Second, we would like to identify the relationships between job satisfaction and sub-factors such as self-understanding, understanding others, emotional utilization, and emotional regulation. Research design, data, and methodology - We performed structural equation model using Spss 18.0 and Amos 20.0 in order to verify the hypotheses. Subjects were golf service assistants who were high-touching service with high degree in interaction and long contact time with customers. 178 out of the total 200 surveys were used in evaluation from helpers of golf service working as full-time service provider after selecting two locations of golf course located near Busan. From the evaluation of reliability and validity with variables used in this research, they satisfied and confirmed certain standard. Results - The results are as follows. First, as the results of identifying the relationships between person-job fit and emotional intelligence of service provider, person-job fit did not have positive and significant effect on self-understanding. On the other hand, it affected positively and significantly other factors in emotional intelligence such as emotion to others, emotional utilization, and emotional regulation. Second, as the results of identifying the relationship between emotional intelligence and job satisfaction, sub-factors in emotional intelligence such as emotion to others, emotional utilization, and emotional regulation except self-emotion affected significantly and positively job satisfaction. However, self-emotion did not have significant and positive effects on job satisfaction. Conclusion - These results will be valuable and used for service providers. In addition, many service providers will recognize that person-job fit is very important to get a job. This research has a purpose on the assumption that appropriateness between individual and task in service industry shall act as major influence in emotional intelligence of service provider. Recognitive ability of service provider is also very important per characteristics of service, but emotional intelligence that interacts and connected directly with most customers can be a very meaningful factor as well. Emotional intelligence allows people to recognize, understand, and empathize the emotion of customers shall be a positive reinforcement for customers to evaluate the service ultimately.