• 복식
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• 제50권5호
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• pp.91-102
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• 2000

The purposes of this study are to determine dimension of apparel expectations. performances and service quality of home shopping and thereby, to analyze effect of apparel commodities dimension (expectations, performances, disconfirmation and satisfaction) and service dimension (service quality and satisfaction) on repurchase intention. The subject were 351 women in the age of twenty to sixty years old who live in Seoul and the suburban of Seoul. The results of this study can be summarized as follows : 1. It was found that home shopping consumers' expectation and performance with apparel commodities were classified 3 factors. On the other hand, the dimensions of service quality were found to have such 3 factors as convenience reliability, personal factor, and apparel one. 2. More frequent users of home shopping scored more on average than less frequent users in terms of service quality, service satisfaction and intention of repurchase. On the other hand, the cable TV users scored more on average than catalogue users In terms of service quality and intention of repurchase. 3. It was found that consumers' intention of repurchase of home shopping were affected by such variables as discofirmation and satisfaction with apparel commodities, service quality and service satisfaction. While less frequent users were affected by disconfirmation and service quality, more frequent users were affected by such variables as apparel commodities satisfaction, service quality and service satisfaction. Meanwhile, both cable TV and catalogue users were found to be affected by service quality and service satisfaction.

• 품질경영학회지
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• 제41권1호
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• pp.79-94
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• 2013

Purpose: Life insurance company provides insurance planners various education program to inspire service mind and to enhance its customer satisfaction. The purpose of this study is to analyze the effects of service quality of education on service commitment and to propose the implication for the effective service education. Methods: This study is intended to identify how service quality of education from the planners in life insurance affects service commitment. The research model is tested via a survey of 307 life insurance planners. Results: This study shows that tangibles, assurance, responsiveness, and empathy in the educational service quality significantly influence education satisfaction. It also positively affect customer orientation and service commitment, but it also shows that reliability in the educational service quality has very little effect on customer satisfaction. Conclusion: This study emphasizes the service quality of education on life insurance planner and also suggests practical plan to increase the service quality of education. This study has more focused on the direction in the service quality of education for making the close long-term relationship with customer.

• 경영정보학연구
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• 제10권1호
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• pp.213-235
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• 2008

서비스 산업의 비중이 지속적으로 증가하면서, 경제적인 패러다임이 제품 지배 논리에서 서비스 지배 논리로 전환됨에 따라 서비스를 보다 체계적으로 이해하고 그 생산성을 향상시킬 수 있는 서비스사이언스 분석 방법론에 대한 필요성이 증가하고 있다. 이에 따라 본 연구에서는 서비스사이언스에서의 새로운 서비스를 이해하기 위해 서비스의 구성요소를 나타내고 있는 서비스 시스템에서부터, 서비스 경험, 서비스 네트워크, 서비스 라이프사이클, 서비스 혁신에 대해 설명하고, 이러한 이해를 바탕으로 서비스사이언스 분석 프레임워크를 도출하였다. 본 연구에서 제시한 서비스사이언스 분석 프레임워크는 기업내부의 자원을 조직화하기 위해 필요한 서비스 라이프 사이클 4단계(서비스 전략 및 설계, 생산 및 전달, 운영 및 유지, 평가 및 향상)와 고객의 서비스 경험 극대화를 위한 네트워크(가치행위 네트워크, 자원통합자 네트워크, 역량 네트워크)로 구성되어 있다. 서비스사이언스 분석 프레임워크는 향후 서비스사이언스에 관한 연구를 체계화하고 종합적인 시각을 갖는데 기여할 것으로 보인다.

• 한국컴퓨터정보학회논문지
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• 제22권3호
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• pp.53-60
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• 2017

The purpose of this study is to provide empirical and quantitative analysis on user's perceived privacy, security, and user satisfaction when providing visualization information about objects and service provider behaviors that users can not perceive in internet service process. Through previous research, we have examined the importance of privacy and security factors as a key factor to be considered for the characteristics of the Internet of things and the Internet of things. In addition, service blueprint, which is one of the service design methodologies to examine the flow of service usage in providing Internet service of things, was examined. In the flow of things internet service utilization, it is found that the things that are out of the user's cognitive area and the behavior of the service provider take up a large part. Therefore, the hypothesis that the trust of the Internet service security and the satisfaction of the user experience can be improved by providing the security visualization information about the behavior of the object and the invisible service provider in the non-contact aspect of the user and the object. In order to verify the hypothesis, we conducted experiments and questionnaires on the use of virtual objects' internet environment and conducted statistical analysis based on them. As a result, it was analyzed that visual information feedback on non - contact and invisible objects and service provider's behaviors had a positive effect on user's perceived privacy, security, and satisfaction. In addition, we conclude that it can be used as a service design evaluation tool to eliminate psychological anxiety about security and to improve satisfaction in internet service design. We hope that this research will be a great help for the research on application method of service design method in Internet environment of objects.

• 한국IT서비스학회지
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• 제8권4호
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• pp.201-214
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• 2009

Today many corporations converge clients' needs and IT technology, and then they are developing new service model in order to survive global situation. The changes of manufacturing industry from simple manufacture to industry for focus on services is getting speeded up, because not only growth of service part but also enlargement in creating value in services is expected. And services through collaboration with knowledge based service and only manufacturing industry is important. In this situation, this thesis is willing to propose methodology for Inter-Industry Collaboration Service Model. The proposed methodology includes procedures which develops service model, plans for Inter-Industry Collaboration Service Model and evaluating framework. Also, this applied case studies. I look forward to offering useful guideline on the proposed methodology in this study to corporations that try to create new service model through Inter-Industry Collaboration Service Model.

• 디지털융복합연구
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• 제7권4호
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• pp.43-56
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• 2009

The concept causing all the fuss is "the utility computing or the usage-based IT service", which now represents the future for IT asset in all aspects of the way they work in business, the commercial and public sector. The core of "utility computing or usage-based IT service" is changing the IT assert from "ownership" to "borrowing", which enables managers to get greater utilization of data-centre resources at lower operating costs. This trend is spreaded in public sector centering the Governmental Internet data Center of Korea(NCIA). So, it has need to make an usage-based IT service model that is suitable for public sector. In this paper, we propose the usage-based IT service model that is composed of IT service framework, service pricing model and IT service architecture.

• 한국과학예술포럼
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• 제19권
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• pp.259-267
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• 2015

Product-Service Systems (PSS) has drawn significant attention since it can effectively address diverse values of consumers by integrating products and services. PSS has been defined as a system of products, services, supporting networks and infrastructure that is designed to satisfy customer needs and to generate values. Manufacturing companies can accomplish business innovation by devising new service elements and providing PSSs starting from their products. Such new efforts are called manufacturing servitization. With analysis of the company's business contexts, diverse strategies could be set for servitization. Services could be developed so that their product functions can be supported. On the other hand, new services could be devised to drive active emotional values of their customers in a broadly related manner with their products. In this way, different servitization strategies in service space could be employed. In this paper, the product-service integration spaces for comparison of product-service systems in manufacturing servitization is briefly sketched. Various issue spaces, termed dimensions, would be used including service space, customer space, value space and business model space. Diverse PSS cases, including well-known PSSs and brand new PSSs, will be classified and compared to demonstrate the product-service integration spaces.

• 유통과학연구
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• 제13권10호
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• pp.101-108
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• 2015

Purpose - The convenience store business sector in South Korea has contributed to economic growth and job creation, and the growth potential of this market segment remains very high. In addition, service value is a more important factor than price in determining purchase intention. Research in the convenience store market is relatively very low compared to other retail sectors. In particular, research on service quality for the convenience of retailers who examine and analyze customer behavior and service quality factors used in the convenience store side of the situation is very inadequate. We have investigated the relationship of store service quality, service satisfaction, and store loyalty. In addition, we have examined the way service value moderates the relationship among these variables. Research design, data, and methodology - The questionnaire was developed using modified and supplementary questions based on the KD-SQS and RSQS models. The study suggested a theoretical model composed of 15 hypotheses on the relations between theoretic variables, and surveys conducted with consumers in discount stores in the Seoul and Gyunggi Metropolitan area in order to verify the hypotheses. We used the SPSS/PC statistical packages to analyze the results. The number of surveys used was 227. Moreover, a structural equating model was also used to analyze the reliability and validity of the composing elements and to verify the suggested hypotheses. Results - The overall results of this study are as follows. First, all service quality elements have a significant effect on service satisfaction. Second, all service quality elements have a significant effect on store loyalty. Third, service satisfaction has a significant effect on store loyalty. Finally, when the participants were divided into high and low service value the results of the multiple regression analyses showed that only the relationship between policy of service quality and satisfaction, and human interaction and policy of service quality and loyalty were significant. The implications are discussed based on the findings of the study. Conclusions - First, through direct hypotheses testing, we confirmed that the convenience service quality positively impacts the service satisfaction and loyalty of buyers. In particular, the reliability, origin benefit, and promotion were found to have more influence on satisfaction and loyalty of consumers of a convenience store. Further, for the service quality of the convenience for the consumer loyalty, greater human interaction was a high-value and statistically significantly higher than the degree of improvement in consumer loyalty. This underscores the importance of education and human services management of employees working in a convenience store. In particular, frequent changes in personnel generate results that negatively impact loyalty with customers. These results may lead to a serious problem in the economics of the store. Therefore, it should enhance the value of services through the establishment of training and compensation for employees. In addition, a certain educational level is required as well as a basis for compensation and retention.

• 산업공학
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• 제20권3호
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• pp.315-326
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• 2007

The service industry is becoming greater importance in the current economy. The service quality has become an important competitive factor in service industry. Until now, 6 sigma method has well accomplished in manufacturing industry. 6 sigma method has been applied to the service industry to improve service quality, but it has not been reported that 6 sigma method is a successful method for service industry to improve service quality. In this paper, we suggest a MAVIC model to improve service quality. It is a model which is combined with advantages of a SERVQUAL model and 6 sigma method. We has proved its effect with applying a MAVIC model to real service techniques.

• 대한원격탐사학회:학술대회논문집
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• 대한원격탐사학회 2006년도 Proceedings of ISRS 2006 PORSEC Volume II
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• pp.836-839
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• 2006

Telematics, one of the so-called New Growth Engine of IT839, is a leading IT service where wireless internet service represented by information and mobility is extended to the area of transportation. To provide telematics service, Telematics service provider have to connect with various Contents Provider or Service Provide server - for example - LBSS(Location Based Service Server), ASPS(Application Service Provider Server), TELICS(TELematics Information Center Server), GMS(Geo-mobility Server), WTPS(World Telematics Protocol Server) and MAUS(Map Air Update Server). Presently, It is nearly impossible or very difficult for the company that are manufacturing and testing telematics device to develop and test telematics solution without connecting Telematics Service Provider, Service Provider, Contents Provider. And, it is very difficult to connect in TSP, CP, SP having the product to be developed. In this paper, we proposed virtual telematics service provider. The proposed Virtual Telematics Service Provider is to provide telematics services and functionalities by integrating telematics servers into TSP gateway virtually. In other words, VTSP is performs with the role of TSP, CP, SP. And the VTSP support integration of telematics servers, interfacing and monitoring between terminal and the integrated servers.