• Journal of the Korean Society of Costume
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• v.53 no.8
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• pp.53-63
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• 2003

Under the social conditions that an understanding of a men change socially and men's interests in their appearances are on the increase, this research intends to study and analyze the changes of people's sensibility of values on ads for men's cosmetics, which is said to be performed the social, cultural function reflecting the social consciousness, the value and the idea creating a new one. The documents for the research was sindonga. The documents were analyzed quantitatively in regard of contents of a linguistic expression and a visual expression showing on advertisements for man's cosmetics, a time series analysis. As a result of analyzing the consumption value through headline of an ad, the emotional value took the highest percentage extending whole periods. Beside emotional value, a time series analysis showed that social values appeared to the major themes in the 1970s, and functional values was important themes in 1980s, and the social values and functional values appeared equally during 1990-2002.

• International Commerce and Information Review
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• v.9 no.2
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• pp.141-160
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• 2007

Though the brand management of trade shows are increasingly important, there are few studies with this theme. This research studies what factors have an effect on the brand loyalty of trade shows. To this purpose, we conduct empirical study on the relationship among perceived quality, perceived value, image of the trade show with attendee's satisfaction and loyalty of trade show. The results of this study are as follows: (1) Perceived quality has a direct effect on perceived value and satisfaction of trade show and indirect effect on attendee's loyalty of the trade show. (2) Perceived value has a direct effect on attendee's satisfaction and indirect effect on attendee's loyalty of the show. (3) Trade show image has a direct effect on perceived value, attendee's satisfaction and loyalty of the trade show. Especially, image has the greatest effect on attendee's satisfaction and loyalty of the show. This means that the trade show image a critical variable in the brand management of the show.

• International Commerce and Information Review
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• v.10 no.1
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• pp.117-135
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• 2008

It may be claimed that generating revisit intention is very important task in online marketing environment. The purposes of this study were to investigate empirically the relationships among online experiential value, affect, trust and re-visit intention in Internet Shopping store. The results of this study suggest that the service experiential value and economic experiential value significantly have influence on trust and affect. But playfulness experiential and aesthetic experiential values had not effect trust. And trust and affect factors significantly influenced intention of re-visit. Based on major findings of this study, both academic and practical issues were discussed and suggestions in this paper.

• Proceedings of the Korean Society of Broadcast Engineers Conference
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• 2009.01a
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• pp.229-232
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• 2009

Shot change detection is an important technique for effective management of video data, so detection scheme requires adaptive detection techniques to be used actually in various video. In this paper, we propose an adaptive shot change detection algorithm using the mean of feature value on variable reference blocks. Our algorithm determines shot change detection by defining adaptive threshold values with the feature value extracted from video frames and comparing the feature value and the threshold value. We obtained better detection ratio than the conventional methods maximally by 15% in the experiment with the same test sequence. We also had good detection ratio for other several methods of feature extraction and could see real-time operation of shot change detection in the hardware platform with low performance was possible by implementing it in TVUS model of HOMECAST Company. Thus, our algorithm in the paper can be useful in PMP or other portable players.

• Journal of the Korean Society of Industry Convergence
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• v.8 no.2
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• pp.85-95
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• 2005

The margin level in the futures market platys an important role in balancing the default probability with the investor's opportunity cost. In this paper, we investigate whether the movement of KOSPI200 futures daily prices can be modeled with the extreme value theory. Based on this investigation, we examine the validity of the margin level set by the extreme value theory. Moreover, we propose an expected profit-maximization model for securities companies. In this model, the extreme value theory is used for cost estimation, and a regression analysis is used for revenue calculation. Computational results are presented to compare the extreme value distribution with the empirical distribution of margin violation in KOSPI200 and to examine the suitability of the expected profit-maximization model.

• Proceedings of the KSRS Conference
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• 1998.09a
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• pp.159-162
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• 1998

Land cover and land use classification on a huge scale, e.g. national or continental scale, has become more and more important because environmental researches need land cover: And land use data on such scales. We developed a crop field extraction method, which is one of the steps in our land cover classification system for a huge area. Firstly, a crop field model is defined to characterize "crop field" in terms of NDVI value and textual information Textual information is represented by the density of straight lines which are extracted by wavelet transform. Secondly, candidates of NDVI threshold value are determined by "scale-space filtering" method. The most appropriate threshold value among the candidates is determined by evaluating the line density of the area extracted by the threshold value. Finally, the crop field is extracted by applying level slicing to Landsat TM image with the threshold value determined above. The experiment demonstrates that the extracted area by this method coincides very well with the one extracted by visual interpretation.

• KSII Transactions on Internet and Information Systems (TIIS)
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• v.3 no.2
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• pp.163-177
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• 2009

The demand for services using digital technology is constantly increasing as new developments in digital consumer electronics and the Internet are made. This is especially true in terms of the demand for IPTV utilizing high speed Internet networks. Research on IPTV threats is important for facilitating financial transactions via IPTV and preventing illegal use or copying of digital content. Thus, this paper analyzes IPTV threats via the IPTV value chain. That is, the distribution system for IPTV service is analyzed along with the components of the value chain and corresponding IPTV security requirements or security technologies, in order to perform a threat analysis and research suitable for the IPTV service environment. This paper has a greater focus on the value chain of the IPTV business than the approach in previous research, in order to analyze security requirements and technologies that are more applicable to the business environment.

• Proceedings of the Safety Management and Science Conference
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• 2004.05a
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• pp.291-294
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• 2004

Last 2003, the CRM mayor was not lively glaringly. At beginning of the year, it may be said that gained result fewer than half of that is forecasted. Enterprises are seen that there are a lot of occasions that did not carry CRM project that planned very first time in practice or put off investment program until 2004 altogether. This can see that it is thing which CRM's accuracy of data analysis process drops up to now and investment of enterprises is unprepared. In this paper, It consolidates the necessity on a LTV (Life Time Value) and analyzes data which is concerned of Customer Value. Under the these environments, defines the LTV rule that can improve the customer value. And then, Scheduling plays an important role in shop floor planning. Therefore, this study tries to proposed that Scheduling by customer needs group for minimizing the problem.

• Asia-Pacific Journal of Business
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• v.12 no.1
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• pp.57-69
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• 2021

Purpose - The purpose of this study is to investigate the effect of macroeconomic conditions on the relationship between CSR and firm value. Design/methodology/approach - Employing KEJI index as a proxy for a firm's CSR activities, we investigate whether investors discount the value of CSR activity during the economic recession when a firm's bankruptcy risk is high and thus its future sustainability is suspected. Findings - Our empirical result represents that the value of a firm with high CSR score is undervalued during recession, reflecting investors doubt the sustainability of a firm whose CSR score is high when overall economy is exposed to high downside risk. Research implications or Originality - It implies that investors may not regard the CSR activities as an indicator of corporate sustainability. Also, the result represents that stable macroeconomic condition can be one of the important factors to make the CSR activity increase a firm's value.

• Korean Journal of Food Science and Technology
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• v.52 no.6
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• pp.627-631
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• 2020

High amounts of lemon seeds are discarded as by-products of processing industries. It is important to find some measures, whereby they could be used in value-added ways. Although few studies have been conducted on lemon seed oils, no study has been conducted on the nutrient content of lemon seed sprouts. The objective of this study was to investigate the nutritional value and antioxidant potential of lemon seeds and sprouts. The 1,1-diphenly-2-picrylhydrazyl radical-scavenging potential, total polyphenol, and total free amino acid content were higher in the sprouts than in the seeds. Similarly, the content of such mineral elements as Fe, Na, and Zn, increased with germination. However, salicylic acid and total mineral content were lower in the sprouts than in the seeds. The results indicate that lemon seeds and sprouts could be regarded as high-value materials in food and cosmetic industries.