• Title/Summary/Keyword: important value

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Information Systems Planning Method Based on Value-focused Thinking

  • Li, Yi-Jia;Wang, Zhi-Yong
    • Proceedings of the Korea Society for Industrial Systems Conference
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    • 2007.02a
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    • pp.114-121
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    • 2007
  • In the existing ISP methods, the important' role of enterprise value is usually ignored or not recognized in the information systems planning (ISP). Besides, in some ISP methods, there is a connotative precondition that the main body of value is always the enterprise stakeholder. Thus, in ISP, the enterprise stakeholders‘ value has been recognized while the value of other main bodies has been neglected, which has resulted in boycott and other problems in normalization construction. Based on the existing ISP analysis frame and ways, this article analyzes the enterprise fundamental principle of enterprise value acting on ISP and defines the formation of enterprise value. On the basis of Keeney's analysis way of value focused thinking for decision-making, we induct the factors of enterprise value into the ISP method and set forth such an ISP process: (1) identify the aggregation of enterprise value; (2) conform the objective structure of enterprise levels; (3) determine the appraisal standard for enterprise fundamental objectives; (4) determine the basic structure for information systems ; (5) confirm the data requirements for information systems; (6) give appraisal and comment.

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The Impact of Consumption Values on Environmentally Friendly Product Purchase Decision

  • LEE, Juyon
    • The Journal of Economics, Marketing and Management
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    • v.9 no.4
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    • pp.31-43
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    • 2021
  • Purpose: This study investigated how consumption values influence consumers' purchasing decisions regarding environmentally friendly products. Based on the Consumption Values Theory, six dimensions of consumption values were defined: functional value-quality, functional value-price, emotional value, social value, conditional value, and epistemic value. In particular, the current study analyzed the differential impact of the environmentally friendly consumption values between two consumer groups - users and nonusers. By doing so, more effective marketing strategies can be applied to the target groups. Research design, data, and methodology: The online survey was conducted through Macromill Embrain in Korea to collect data from users vs. nonusers of environmentally friendly products. There were 215 usable responses in the users sample and 225 responses in the nonusers sample. Structural equation modeling (SEM) was performed by using AMOS 18.0. Results: The results revealed that four dimensions of consumption values, i.e., functional value-price, emotional value, conditional value, and epistemic value, positively influenced the users, while functional value-price and epistemic value positively influenced purchase intention toward environmentally friendly products among the nonusers. Conclusions: These results have important implications for applying effective marketing strategies for target consumers. Theoretical and practical implications are also discussed.

Effects of Family Value on Family Adaptation in Family Who has a Child with Cancer (가족 가치관이 암환아 가족의 적응에 미치는 영향)

  • Park In-Sook;Tak Young-Ran;Lee Jung-Aee
    • Child Health Nursing Research
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    • v.7 no.4
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    • pp.494-510
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    • 2001
  • As a family respond to any stressful situation as a whole system, cancer diagnosis of a child, as a serious life event, could be emotional shock to destroy homeostasis of the family system. A family has a resilient capacity to adjust and adapt to stressful events. Previous studies have been focused on family stress and adaptation, but little attention has been given to family value as one of resilient factors. The data for model testing were collected from July 18, 2000 to August 30, 2000 and the analysis included 309 parents of children who are diagnosed as cancer, 18 or less years of age, and treated either hospitalized or at the outpatient clinics. The data analysis utilized SAS 6.12 and LISREL 8 for descriptive statistics, correlation, cluster analysis, factor analysis, and LISREL. The study findings are as follows. 1) Monthly income (γ=-0.28, t=-5.81) was the most important factor to explain family strain along with family support (γ=-0.11, t=-2.43), severity of children's illness (γ=0.26, t=5.22), and family stressor (γ=0.22, t=4.62). All of these factors together explained 40% of variance in family strain. 2) Among general family value, the relationship with the parents (γ=0.28, t=4.89) and relationship with the children (γ=0.20, t=3.60) showed positive effects to family value for cancer children, while relationship with the spouse (γ=-0.19, t=-3.22) and the age of the cancer children (γ=-0.11, t=-2.21) showed negative effects. These predictors together explained 22% of variance in family value for cancer children. 3) Family hardiness was explained mostly by family strain (γ=-0.53, t=-8.65) along with direct negative effects of family persistency and indirect negative effects of severity of children's illness, family stressor, relationship with the spouse, and the children's age. Family value for cancer children was the most important predictor with positive effect (γ=0.44, t=6.76) along with indirect effects of monthly income, relationship with the parents, relationship with the children, support from family and significant others, and confidence with the health professionals. 51% of variance in family hardiness was explained by all of these predictors. 4) The most important predictor for family adaptation was family stressor (γ=-0.50, t=-6.85) with direct and indirect negative effects along with the severity of children's illness (γ=-0.27, t=-5.21). However, family value for cancer children showed compromised total effect (γ=-0.13, t=-1.99) with negative direct effects (γ=-0.28, t=-3.43) and positive indirect effects (γ=0.14, t=3.01). Similarly, confidence with the health professionals also showed compromised total effect (γ=0.09, t=1.99) with positive direct effects and negative indirect effects. Family hardiness showed the biggest positive direct effects while other factors such as monthly income, family stressor, family persistence, support of family and significant others, relationship with the parents, relationship with the children, and relationship with the spouse, and children's age showed indirect effects only. 39% of variance in family adaptation was explained by all of these predictors.

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Evaluation of consumer preferences for general food values in Korea: best-worst scaling approach

  • Chang, Jae Bong
    • Korean Journal of Agricultural Science
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    • v.45 no.3
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    • pp.547-559
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    • 2018
  • Consumers are becoming increasingly interested in what kind of value their food has. Many studies have focused on consumers' preferences and willingness to pay for specific food values. However, few studies have asked consumers to consider or rank the importance of different food values. This paper determined consumers' food values by implementing the best-worst scaling approach and segmented consumers based on the relative importance of general food values that consumers place on them. Among a list of eleven food values (taste, safety, origin, appearance, price, environmental impact, naturalness, convenience, nutrition, fairness, and habit) which was compiled from previous studies on food preferences, on average, safety, nutrition, taste, and price were the most important values to consumers, whereas fairness, habit, appearance, convenience, origin, and environmental impact were the least important values. However, significant variation exists among consumers in terms of the relative importance of food values. To investigate the heterogeneity among consumers, a Latent Class Analysis was performed to classify consumers into subgroups based on responses to questions. Two latent classes were found and characterized as 'safety-nutrition' and 'taste-price'. The 'safety-nutrition' cluster represents 61% of the sample and a group of people who find safety and nutrition centered values to be the most important. Another cluster represents about 39% of the sample, and relative to the first group, this group finds price and taste values to be more important.

A CLV (Customer Lifetime Value) model in the wireless telecommunication industry

  • Hyunseok Hwang;Kim, Suyeon;Euiho Suh
    • Proceedings of the Korean Operations and Management Science Society Conference
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    • 2003.11a
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    • pp.187-190
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    • 2003
  • Since the early 1980s, the concept of relationship management in marketing area has gained its importance. Acquiring and retaining the most profitable customers are serious concerns of a company to perform more targeted marketing campaigns. For effective CRM (Customer Relationship Management), it is important to gather information on customer value. Many researches have been performed to calculate customer value based on CLV (Customer Lifetime Value). It, however, has some limitations. It is difficult to consider the churn of customers, because the previous prediction models have focused mainly on expected future cash flow derived from customers'past profit contribution. In this paper we suggest a CLV model considering past profit contribution, potential benefit, and churn probability of a customer. We also cover a framework for analyzing customer value and segmenting customers based on their value. Customer value is classified into three categories: current value, potential value and customer loyalty. Customers are segmented according to the three categories of customer value. A case study on calculating customer value of a wireless communication company will be illustrated.

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A Study on the Effect of Anthropomorphism, Intelligence, and Autonomy of IPAs on Continuous Usage Intention: From the Perspective of Bi-Dimensional Value

  • Ping Wang;Sundong Kwon;Weikeon Zhang
    • Asia pacific journal of information systems
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    • v.32 no.1
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    • pp.125-150
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    • 2022
  • Technology companies launched their intelligent personal assistants (IPAs). IPAs not only provide individuals with a convenient way to interact with technology but also offer them the opportunity to interact with AI in a useful and meaningful form. Therefore, the global IPAs have experienced tremendous growth over the past decade. But maintaining continuous usage intention is still a massive challenge for developers and marketers and previous technology adoption models are not enough to explain continuous usage intention of IPAs. Thus, we adopted the bi-dimensional perspectives of utilitarian and hedonic value in this research model, and investigated how three characteristics of IPAs - anthropomorphism, autonomy, and intelligence - affect utilitarian value and hedonic value, which in turn continuous usage intentions. 227 data were collected from IPA users. The results showed that IPAs' continuous usage intention is significantly determined by both utilitarian and hedonic value, with the hedonic value being more prominent. In addition, the results showed that anthropomorphism and intelligence are the most important antecedents of utilitarian and hedonistic value. The results also illustrated that autonomy is a crucial predictor of utilitarian value rather than hedonistic value. Our work contributes to current research by widening the theoretical understanding of the effect of IPA characteristics on continuous usage intention through bi-dimensional values. Our paper also provides IPAs' developer and marketer guidelines for enhancing continuous usage intention.

Study on Business Model Innovation : The Case of Joycube and Netflix (비즈니스 모델 혁신의 성공 및 실패 사례연구 : 조이큐브와 넷플릭스 중심으로)

  • Han, Jung-Hee;Cho, Ok-Joo
    • Journal of Information Technology Services
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    • v.13 no.1
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    • pp.253-267
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    • 2014
  • This study explores to identify the characteristics of the business model by comparing and analyzing the value creation between two cases, and to be successful in business model innovation. In order for the pursuit of purposes, domestic and international firm' business model cases are analyzed. Regarding the business model innovation, huge differences are found between two cases. First, a clear customer value proposal is important. Netflix is constantly monitoring the customer's needs and satisfactions to improve value proposition, while Joycube, domestic firm does not adjust to meet the change of the customer's behaviors. Second, the business model innovation should be taking into account the customer's behaviors in the constant changing market environments. For the growth, firms should consider strategic monitoring the market environments, and find a novelty of the markets, and to create the jump through business model innovation.

A Study on Relationships among Customer Value, Supply Chain Integration, and Business Performance (고객가치, 공급사슬통합 그리고 기업성과 간의 관계에 대한 연구)

  • Joo, Jae-Hun;Kim, Jin-Wan
    • The Journal of Information Systems
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    • v.21 no.2
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    • pp.27-44
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    • 2012
  • The goal of supply chain integration is to improve the effectiveness and efficiency of supply chain for creating customer values. Supply chain integration can be classified into IT integration and structural integration. Also, structural integration can be collapsed into three dimensions: internal, supplier and customer integration. In this study, we investigate the relevance between customer value and supply chain integration. To explore the current study, we collected from 73 Korean firms. The results are as follows: First, customer value has a positively significant effect on IT integration. Second, customer value influences on customer integration but does not has an effect on internal and supplier integration. Third, IT integration improve internal, supplier and customer integration. Finally, each of structural integration positively influences firm performance. These results indicated that declaration of customer value is important factor in supply chain integration.

Indicators of Customer Value for the National Technology Information Service

  • Lee, Sun-Young;Suh, Sang-Hyuk;Lee, Byeong-Hee
    • Asian Journal of Innovation and Policy
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    • v.3 no.2
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    • pp.245-261
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    • 2014
  • Knowledge, technology and information have special characteristics different from the ones of normal consumer products and services. Especially the value of such information varies according to external elements such as the provided environment, their method of utilization, and the level and purpose, etc. of the user. In this study, the indicators of information customer value are developed and measured to enhance customer-based values with efforts for making new customers and maintaining existing customers. The result is as follows: 14 customer value indicators were developed. Among the indicators, value gained versus effort, reduced time for research idea investigation and savings in time searching for equipment, and tools and materials got the highest score, which means that time-saving effects were the most important. The field study of this paper was conducted from information users in the field of national R&D, and thus future studies could be conducted in various industries in many countries to attain generalized results.

A Study on Signal Control Effect for Lower Jitter Value in Optical Disc Memory (광디스크 메모리에 있어서 Jitter 저감을 위한 신호계 조절효과)

  • 임실묵;허창우
    • Journal of the Korea Institute of Information and Communication Engineering
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    • v.5 no.7
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    • pp.1295-1300
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    • 2001
  • This paper presents the system that decreases the Jitter value having an important effect for signal quality in optical disc memory. Level controller of input signal was made and applied to line between format generator and laser beam recorder of DVD. This try means to decrease jitter value without adjustment for many kinds of mastering process. Experimental results show that the jitter value is about 6.9%.

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