• Title/Summary/Keyword: image of elderly people

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Comparison of Brand Images Between Men′s and Women′s Wear Brands Targeting Middle Aged People or Older People (중.노년층 남성복.여성복 브랜드이미지의 특성 비교)

  • 양승진;정성지
    • Journal of the Korean Society of Clothing and Textiles
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    • v.25 no.6
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    • pp.1112-1121
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    • 2001
  • The purpose of the study was to investigate and make comparison of brand images of men's wear brands and women's wear brands targeting middle-aged people or older people. Thus, the study could be an exploratory study to search apparel niche-market for middle-aged or older consumers. The questionnaire consisted of questions on 28 brand image. The subjects were to evaluate their brand images and rate on 5 point Likert-type scales of 28 adjectives. Most of the subjects were designers or merchandisers who worked for men'wear brands or women's wear brands. The SPSS/WIN Program was used to calculate frequency, t-test, and cluster analysis. The results from the study were as follow : 1) The common images which men's wear brands and women's wear brands strongly pursued were prestigious, luxurious. 2) Each 37 men's wear brands and 36 women's wear brands were clustered into one groups by brand images. The common images included in first clusters of men's wear and woman's wear brands consisted of prestigious. luxurious, formal, comfort, and conservative. This market needs to be more segmented by differentiated brand images.

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A Study on Psychological Rehabilitation to Decrease Powerlessness in the Elderly Population (노인의 무력감 완화를 위한 심리 재활에 관한 연구)

  • 김조자;임종락;박지원
    • Journal of Korean Academy of Nursing
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    • v.22 no.4
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    • pp.506-525
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    • 1992
  • Older people, because of the psychological and physiological changes related to the aging process are more vulnerable to experiencing powerlessness than any other age group. This self destructive cycle of depression in older people related to the experience of continued and long term powerlessness can lead even to death. The purpose of this study was to measure powerlessness and resources to increase power in older people, and to measure the effectiveness of a psychological rehabilitation program for reducing powerlessness. The research methodology used was a two step process. In the first step, a survey was done of perceived powerlessness and power resources comparing four groups of elderly people ; those living at home, those in hospital, those living in nursing homes and those attending educational programs for the elderly. The total sample size was 236. In the second step, a psychological rehabilitation program was carried out, pre and post measurements were taken related to this program. The sample consisted of 29 residents in a nursing home. The results of the study are as follows : 1. Powerlessness was classified as cognitive, emotional, activity and learning. The lowest score for powerlessness was in the area of activity, that is the people in the sample felt more power concerning their activities. The highest score was in the area of cognition where they felt they had less power. 2. When the different groups of elderly were compared, it was found that the residents of the nursing home had the highest score on perceived powerlessness and the group who were living at home had the lowest score. 3. Among the general characteristics, the factors influencing the powerlessness score were age, sex, level of education, financial resources and health status. In the interaction effects among these factors, it was found that level of education and health status were factors influencing perceived powerlessness. The elderly with lower education and poorer health status had the higher scores for perceived powerlessness. 4. The power resources could be classified into the following areas : physical strength, emotional strength, positive self-image, energy, knowledge, motivation and belief system. Belief system was given the highest score among the power resources and energy, knowledge and motivation were given low scores. 5. The group participating in an educational program for the elderly had the highest score for power resources while the group made up of residents of a nursing home had the lowest score as well as the highest score for perceived powerlessness. 6. The factors influencing the power resource scores were sex, level of education, financial resources and health status. In the analysis of the interaction effect among the factors, it was found that sex, level of education and financial resources were the factors that influenced the power resource score, that is, women, those with a low level of education and those with poor financial resources reported a lower level of power resources. 7. There was a negative correlation between perceived powerlessness and power resources in the elderly in this study. Since power resources explainded 49% of the variance for powerlessness, it can be concluded that the power resources can be used to reduce powerlessness. 8. The psychological rehabilitation program was carried out with the nursing home residents over a period of five weeks. No statistically significant difference was found in the scores on powerlessness between the pre and post tests, but there was a slight decrease in the raw scores on the post test for emotional, activity and learning powerlessness. There was a statistically significant increase in the power resource scores for emotional strength, positive self-image, energy, knowledge and motivation in the post test as compared to the pre test. In conclusion, the study indicates that a psychological rehabilitation program for the elderly could be effective in increasing power resources and this in turn could lead to a decrease in perceived powerlessness.

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A Study on Interactive Talking Companion Doll Robot System Using Big Data for the Elderly Living Alone (빅데이터를 이용한 독거노인 돌봄 AI 대화형 말동무 아가야(AGAYA) 로봇 시스템에 관한 연구)

  • Song, Moon-Sun
    • The Journal of the Korea Contents Association
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    • v.22 no.5
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    • pp.305-318
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    • 2022
  • We focused on the care effectiveness of the interactive AI robots. developed an AI toy robot called 'Agaya' to contribute to personalization with more human-centered care. First, by applying P-TTS technology, you can maximize intimacy by autonomously selecting the voice of the person you want to hear. Second, it is possible to heal in your own way with good memory storage and bring back memory function. Third, by having five senses of the role of eyes, nose, mouth, ears, and hands, seeking better personalised services. Fourth, it attempted to develop technologies such as warm temperature maintenance, aroma, sterilization and fine dust removal, convenient charging method. These skills will expand the effective use of interactive robots by elderly people and contribute to building a positive image of the elderly who can plan the remaining old age productively and independently

The Dual Mediating Effects of Growth mindset and Hope in the Relationship between Body Image and Successful Aging of the Elderly (노인의 신체이미지와 성공적 노화의 관계에서 성장 마인드셋과 희망의 이중 매개효과)

  • Hwang, Yeoun-Kyoung;Lee, Chang-Seek
    • Journal of Industrial Convergence
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    • v.18 no.1
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    • pp.87-96
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    • 2020
  • The purpose of this study was to examine the dual mediating effects of growth mindset and hope between body image and successful aging of the elderly. For this purpose, we surveyed 422 elderly people in D and S city of Chungcheongnam-do, and D metropolitan city. Collected data were analysed using SPSS 25.0 and PROCESS macro 3.4 program. Frequency analysis, reliability analysis and dual mediating effect analysis by using bootstrap were performed. The results of the study are as follows. First, as a result of correlation analysis there was a statistically significant positive correlation between variables. Second, as a result of path analysis, body image had a positive effect on growth mindset and hope, growth mindset had a positive effect on hope and successful aging, and hope also had a significant effect on successful aging. Third, as a result of dual mediation effect analysis, growth mindset and hope mediated in the relationship between body image and successful aging. This study provided new models and basic data by using body image, growth mindset and hope for successful aging of the elderly.

Perceived Age Prediction from Face Image Based on Super-resolution and Tanh-polar Transform (얼굴영상의 초해상도화 및 Tanh-polar 변환 기반의 인지나이 예측)

  • Ilkoo Ahn ;Siwoo Lee
    • Journal of Biomedical Engineering Research
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    • v.44 no.5
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    • pp.329-335
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    • 2023
  • Perceived age is defined as age estimated based on physical appearance. Perceived age is an important indicator of the overall health status of the elderly. This is because people who appear older tend to have higher rates of morbidity and mortality than people of the same chronological age. Although perceived age is an important indicator, there is a lack of objective methods to quantify perceived age. In this paper, we construct a quantified perceived age model from face images using a convolutional neural network. The face images are enlarged to super-resolution and the skin, an important feature in perceived age, is made clear. Moreover, through Tanh-polar transformation, the central area of the face occupies a relatively larger area than the boundary area, helping the neural network better recognize facial skin features. The experimental results show mean absolute error (MAE) of 6.59, showing that the proposed model is superior to existing method.

Experiences of Ageism and "Self-Ageism" (노인차별 경험과 자기연령주의(self-ageism))

  • Kim, Juhyun;Oh, Hyein;Ju, Kyonghee
    • 한국노년학
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    • v.40 no.4
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    • pp.659-689
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    • 2020
  • This study focuses on the process of internalizing the perception of negative discrimination among elderly people who have experienced age discrimination. The grounded theory method was used to identify the age discrimination experienced by the elderly in their daily lives and to explore the consequences of such discrimination through self-ageism. According to the analysis results, the elderly respond not only to explicit discrimination but also to implicit discrimination. In this process, the stronger the pain of old age (poverty, disease, ignorance, and solitude) and the stronger the memory of failing to respond to discrimination, the higher the level of self-ageism. "Self-ageism" has internalized the negative image of the elderly, who have been discriminated against by age, resulting in disadvantages in terms of quality of life through various reject/separate/suspension actions in reality. In the presence of supportive resources such as health, institutional support, and caregivers, the elderly have room to overcome self-ageism through more active ways. However elderly people who cannot motivate themselves and they lack these resources, elderly are trapped in negative reflux caused by self-ageism and sustained a depressed and shrinking life. In this state, it is not easy to motivate themselves and make physical, cognitive, emotional and social responses. Therefore, in this analysis, we specifically noted two aspects, contextual conditions and interventional conditions, and proposed programs for synchronizing senior citizens and improving resiliency from a microscopic point of view, and argued for the need to develop systems such as supplementing welfare and health service systems related to the entire life cycle, expanding accessibility and 'age-integration' through 'Community Care', awareness improvement and anti-discrimination laws.

Study of Tongue Color Histogram in Elderly People with Evacuation Disorder (대변장애를 주증으로 하는 고령자의 혀 색상 히스토그램 특성 연구)

  • Jung, Chang Jin;Kim, JI Hye;Nam, Ji Ho;Jeon, Young Ju;Kim, Keun Ho
    • Journal of Physiology & Pathology in Korean Medicine
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    • v.27 no.5
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    • pp.683-687
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    • 2013
  • Evacuation disorder(ED) is frequently observed in the elderly people. In this study, we investigated the tongue color properties in the elderly. 327 subjects were participated in this study and classified into normal group (n=95) and ED group (n=23) by two Korean Oriental Medicine doctors. The tongue images were acquired by using computerized tongue diagnosis system, and its color were linearly corrected base on CIE $L^*a^*b^*$ values of 12 color samples. The tongue region was segmented from acquired image and divided into two regions along the vertical direction. In order to estimate color properties of the tongue, a color histogram was calculated for the root region based on the CIE $L^*$ and $a^*$ values, and differences of color histogram values between normal and ED groups were computed based on the Mann-Whitney U test. As results, pixels corresponding to typical colors of the pale tongue and thin tongue coating were significantly more distributed in ED than those in normal group(p<0.05). The tongue color of the root region in ED was revealed to be different from those in healthy subjects.

Kinematic Difference between the Lower Limb Joints and the Lower Extremities Given Elderly Women's Walking through the Lower-limb Resistance Exercises (하지 저항운동을 통한 여성고령자 보행 시 하지관절 및 분절의 운동학적 차이)

  • Seo, Se-Mi
    • The Journal of the Korea Contents Association
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    • v.9 no.12
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    • pp.364-375
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    • 2009
  • The purpose of this study is to offer basic data for the fall prevention by analyzing the kinematic difference between the lower limb joints and the lower extremities in elderly people's walking given the lower-limb resistance exercises. For this, three-dimensional image analysis was carried out by selecting 7 elderly women from over 70s to under 80 years old. To obtain the three-dimensional location coordinates in the lower limb joints and the lower extremities, it shot with 100Hz/s by using MCU(Qualisys, Sweden) camera. The shot image gained raw data on the location coordinates by using QTM(Qualisys, Sweden). As a result of calculating three-dimensional angle by using program of Matlab 6.5, the following conclusions were obtained. Flexion and extension in the thigh and the lower-leg extremities were indicated to be big in motion of flexion after exercising at E5. Foot segment indicated statistical difference while showing eversion at E4. Knee joints showed flexion at E4 after exercising. Ankle joints showed statistical difference while indicating motion in inversion at E3 and in eversion at E4(p<.05).

Images of the Elderly held by Non-Elderly (비노인층이 갖는 노인 이미지 연구)

  • Lee, Yun-Kyoung
    • Korea journal of population studies
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    • v.30 no.2
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    • pp.1-22
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    • 2007
  • This study explores the images of the elderly held by non-elderly. Unlike previous studies on the topic, it considers various dimensions of the images including health, personality, intelligence, and economic ability. The study also attempts to examine factors affecting the images by age groups of non-elderly as well as the dimensions above. The data come from a nationwide survey on the Korean Elderly conducted by Korea Institute for Health and Social Affairs in 2004. Analysis of the samples aged 20-64 reveals that the overall image of the elderly are negative across four dimensions. Nonetheless, differences by dimensions are also observed. Young people in their 20s are more likely than other age groups to have negative views on elderly's health. In the meanwhile, the middle aged are more likely to have negative views on elderly's economic ability. Multivariate analysis based on legit regression model shows that the images of the elderly are affected by age, place of residence, co-residence with older persons, attitude toward life in old age. The findings from this study contain important implications for the improvement of the elderly's images in rapidly aging society.

The Study of the Relationship between Clothes and Brooch in Fashion Collection (패션컬렉션에 나타난 의복과 브로치와의 관계 연구)

  • Bae, Jung-Who;Lee, Kyoung-Hee
    • Fashion & Textile Research Journal
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    • v.14 no.5
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    • pp.739-748
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    • 2012
  • Modern people gratify their self-satisfaction to express their distinctive image and symbolic significance through various and sensible direction. The image that is formed by each factor of coordination and harmony of aesthetic characteristic has emphasized its importance in modern society. And also, the item which is conflated by the wearer's feeling figures the image and it takes a role that lifts the degree of fashion's completion. For the rapid change of fashion trend in modern society, the role of Jewelry has been emphasized. Even though the shape of Jewelry is tiny, but it has risen as one of the fashion items which could be used for various application. Especially, the Brooches are mainly put on her's top where they hold someone's eyes, so it could be regard as Artwork which assists for wearer's distinctive style and lingering impression. Overviews of Researches Trend in Brooch, they have been concerned about Brooch Design, Internal state of the Accessory in clothes and Accessory Design which is expressed in Fashion. But, the study on the relations between Clothes and Brooch is insufficient. So, in this paper, first of all we arrange the terms according to characteristic of Brooch, and then study empirically for the relations between Clothes and Shape of Brooch, Colors of Brooch, Materials of Brooch in Fashion Collection in order to study for the new physical beauty that is expressed by interaction between Clothes and Brooch.