• 제목/요약/키워드: grounded approach

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Using a Grounded Theory Approach for Understanding Multichannel Users' Crossover Shopping Behavior (근거이론을 활용한 멀티채널 사용자의 크로스오버 쇼핑행동 이해 )

  • Sang-Cheol Park;Woong-Kyu Lee
    • Information Systems Review
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    • 제19권3호
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    • pp.179-199
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    • 2017
  • As users' cross-over shopping behaviors become more popular, many studies have attempted to describe a theoretical mechanism in multichannel environments. Apart from explaining a simplified multichannel user behavior, relevant researchers must deeply understand the mechanism of users' cross-over shopping behavior, which cannot be discovered by employing either existing theories or traditional research methods. Thus, this study explores why, how, and when users conduct cross-over shopping behaviors in multichannel environments by employing a grounded theory approach. In this study, we have interviewed 25 participants who have prior experiences in cross-over shopping. By analyzing the interview manuscripts using the grounded theory approach, we have extracted 118 codes in the coding steps and ultimately presented 28 categories by incorporating similar concepts from those codes. In this qualitative grounded theory study, we have discussed why, how, and when users do cross-over shopping behavior based on our selected codes and categories as well as by listening to the stories of our interviewees. By grounding our proposed framework, which can capture both dynamic information search and purchasing behavior, this study provides an alternative research approach to explain user behavior, thereby bolstering our current understanding of the cross-over shopping behavior of users in multichannel environments.

An Analysis of Current State of Grounded Theory Methodology in Korean Information Systems Research with Suggestion of its Application Guidelines (우리나라 정보시스템 연구에서 근거이론방법론 현황 분석과 적용 지침 제시)

  • Lee, Woong-Kyu
    • The Journal of Information Systems
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    • 제29권1호
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    • pp.181-199
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    • 2020
  • Purpose The purpose of this study is to analyze the current state of grounded theory methodology in Korea information systems studies and to suggest its application strategies. Design/methodology/approach After reviewing previous studies, this study reviewed 16 papers which adopted grounded theory methodology and analyzed these papers by two ways, research contents and methods adopted from grounded theory methodology: Main characteristics in grounded theory methodology are selected as main criteria in analysis such as data collection method, constant comparison, software use, coding ways, suggested model, proposition suggestion etc., while subject, theory/practice orientation, and role of prior knowledge are included in research contents. Findings Based on the review and analysis, this paper suggested four guidelines for adopting grounded theory methodology to information systems research in Korea: First, division of research methodology into stages. Second, explicit documentation of research process. Third, pursuit of diversity in research topics. Fourth, strengthening scale up and theoretical integration.

Identifying the Determinants and the Dynamic Characteristics of ICT Non-Use: A Qualitative Study by Grounded Theory Methodolgy (정보기술 비사용의 결정요인과 동태적 성격의 규명: 근거이론방법론에 의한 질적 연구)

  • Lee, Woong-Kyu
    • The Journal of Information Systems
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    • 제27권1호
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    • pp.1-20
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    • 2018
  • Purpose The purpose of this study is to identify the determinants of non-use and the dynamic nature of non-use by the qualitative research methodology, grounded theory methodology, as part of identifying the nature of non-use. Design/methodology/approach We applied the grounded theory methodology to a total of 23 college students, including non-users who are not currently using them, users with low intention to use them, and users with high intention to use. We extracted the codes related to the use and proposed the non-use dynamics conversion process based on the coding results. Findings First, the use of information technology can also promote the frequency of use, but can also lead to the use of negative attitudes which would fall in the state of non-use. Second, the user may have both positive and negative attitudes toward the current information technology. Third, if usage is dominated by habits, it is not so easy to change persistent use into an unused state. Fourth, factors that determine the use of specific information technology can be a factor in determining nonuse. This study has contributed to understand the essence of non - use as well as the nature of use, overcoming limitations of quantitative research approach and confirming possibility of grounded theory method in information system research.

Investigating Antecedents of IS Success in SMEs: Applying Grounded Theory Approach in ISP Context (중소기업 정보화 성공의 선행요인: 정보전략계획 산출물의 토대이론 접근적인 분석)

  • 김재윤;이훈희;이정우
    • Proceedings of the Korean Operations and Management Science Society Conference
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    • 한국경영과학회 2003년도 추계학술대회 및 정기총회
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    • pp.139-143
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    • 2003
  • This paper is a report on in-progress investigation on antecedents of IS success in small and medium size enterprises. Previous studies on IS success in SME context largely extends research models derived from a large enterprise context. This research applies the grounded theory approach to 1109 ISP outputs exploring SME specific constructs in successful IS implementation and management. When successful, results of this research will provide insights into theories of IS in SME context that may practically applicable to IS practice in SMEs.

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Divergence of Grounded Theory : Focused on the Differences of Glaser and Strauss (근거이론의 분기: Glaser와 Strauss의 차이를 중심으로)

  • Kim, In-Sook
    • Korean Journal of Social Welfare Studies
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    • 제42권2호
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    • pp.351-379
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    • 2011
  • This study explores the divergence of grounded theory focused on the differences of Glaser and Strauss. Grounded theory has been divided into two versions, Glaser version and Strauss version. Two versions are different in research methodology. Therefore, it is important for us to choose one of these two version. There are many grounded theory researches or qualitative researches by grounded theory approach in Korea. But Theses researches has been studied only Strauss version. Therefore this article introduces the differences of Glaser method and Strauss method in various aspects of research methods: basic logic of research process, core category and basic social process, and coding methods - especially axial coding, selective coding and theoretical coding. Glaser and Strauss argued differently in many aspects of grounded theory method.

Decoding the Branded App Engagement Process: A Grounded Theory Approach

  • Harish Kumar;Nikhita Tuli
    • Asia pacific journal of information systems
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    • 제31권4호
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    • pp.582-605
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    • 2021
  • The study aims to explore the nature, drivers of BAE. In particular, how and why consumers engage with branded mobile apps. Since consumer engagement is a multi-dimensional and complex phenomenon, the authors took an interpretivist paradigm and used a grounded theory approach by interviewing 24 participants. The findings reveal that branded app engagement (BAE) is triggered by mainly three aspects, i.e., media characteristics (Privacy and security, customization, and convenience), brand-related aspects (brand image and product/service quality), and benefits sought (inherent and derived). More importantly, we uncover the underlying mechanism for each factor. Furthermore, the study explains the BAE process in its entirety from an app-centric perspective rather the brand powering the app. Thus, the study offers a fresh perspective and novel insights into the BAE process.

A Study of Changes Experienced and Processes of the Participants in Group Bibliotherapy by Grounded Theory (근거이론을 적용한 집단독서치료 참여자들의 변화경험과 과정에 관한 연구)

  • Park, Myung-Hee
    • Journal of Korean Library and Information Science Society
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    • 제45권3호
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    • pp.463-488
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    • 2014
  • The purpose of this study is to investigate and understand changes experienced by participants in group bibliotherapy. For this purpose, individual interviews were conducted with 14 adults who were chosen by the best bibliotherapists through peer nomination and the results were analyzed by grounded theory, which is one sort of qualitative research method. This study has a significant meaning to provide a foundation of understanding of group bibliotherapy by exploring participants' experiences in depth through grounded theory approach and revealing the changes experienced and process of group bibliotherapy.

Occupational Socialization Patterns of Librarians : A Qualitative Multimethod Study (사서의 직업사회화 경험 유형 - 질적 다방법연구 -)

  • Kim, Kapseon
    • Journal of Korean Library and Information Science Society
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    • 제44권1호
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    • pp.177-199
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    • 2013
  • Using a qualitative multimethod approach, this study was to construct a substantive theory about occupational socialization of librarians. Through theoretical sampling, 42 participants were in-depthly interviewed at three studies, i. e., phenomenological, ethnographic, and grounded theory approach. These data were analyzed and finally integrated using grounded theory approach. 'Acquiring Social Recognition as Information Professionals' was emerged the core category for describing and guiding the occupational socialization process. Six patterns were discovered: 'the Beliefs', 'the Seeking-Success', 'the Work-Obiligations', 'The Stucked', 'the Self-Pride', 'The Frustrated' Also, it discussed characteristics and socialization strategies of the pattern.

Generating Grounded Theory with Community Partners

  • Gillespie Ardyth H.;Gillespie Jr Gilbert W.
    • Journal of Community Nutrition
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    • 제8권1호
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    • pp.16-23
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    • 2006
  • This paper describes a methodology for conducting Community Nutrition research with rather than on people in a community to generate grounded theory. This collaborative grounded theory methodology incorporates local knowledge and wisdom and builds community leadership capacity through engaging community-based professionals and para-professionals in the research process. In addition to building capacity for participation and leadership in research, education and action, this approach can increase the validity and value of the research and facilitate its application in community led programs. The methodology has five components: background, study design, data gathering, data analysis and interpretation, and application of findings in community programming. Three stages of the data analysis component focus sequentially on each interview independently, comparing across interviews, and systematically testing theory developed in the first two.

Threats to Identity: A Grounded Theory Approach on Student Nurses' Experience of Incivility during Clinical Placement (정체성 위협: 임상실습 중 간호대학생의 무례함 경험에 관한 근거이론적 접근)

  • Kang, Jiyeon;Jeong, Yeon Jin;Kong, Kyoung Ran
    • Journal of Korean Academy of Nursing
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    • 제48권1호
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    • pp.85-95
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    • 2018
  • Purpose: This qualitative study aimed to explore the experience of incivility among nursing students. Methods: Sixteen nursing students who had experienced incivility during their clinical placement were invited for one-on-one interviews until the point of theoretical saturation. The grounded theory approach of Corbin and Strauss was adopted to analyze transcribed interview contents. Results: Incivility occurred in the context of a hierarchical organizational culture, due to nursing students' position as outsiders, non-systematic clinical education, and poor nursing work environment. The experience of incivility was identified as "being mistreated as a marginal person," and nursing students responded to this phenomenon in the following three steps: reality shock, passive action, and submissive acceptance. This process caused students to lose self-esteem and undergo role conflict. Furthermore, nursing students' experience of incivility could eventually lead to workplace bullying in nurses. Conclusion: The results of this study suggest that nursing students' experience of incivility can be a process that threatens their identity. It is necessary to develop educational programs and provide appropriate counseling services so that nursing students can actively cope with the incivility. In addition, institutional plans are needed to ensure safe and supportive clinical learning environments.