• Title/Summary/Keyword: goodwill

검색결과 52건 처리시간 0.022초

해외진출 벤처기업의 R&D협력이 경쟁우위에 미치는 영향 (The R&D Collaboration and Competitive Advantages in Korean Global Venture Firms)

  • 이양복
    • 무역학회지
    • /
    • 제47권2호
    • /
    • pp.47-67
    • /
    • 2022
  • This study is to investigate the relationships between R&D collaboration and competitive advantage in Korean international venture firms from the perspective of resource-based theory, organizational learning and network theory. The R&D collaboration is divided into vertical cooperation within the value chain and horizontal cooperation beyond value chain. The first key finding from empirical analysis is that both vertical and horizontal R&D collaborations have significantly positive impacts on technology based competitive advantages. The vertical R&D collaboration has more impacts on competitive advantages than horizontal R&D collaboration. This suggests that R&D collaboration with purchasers and suppliers plays a greater role for venture organizations' competitiveness. Second, the potential knowledge based absorption capacity and mutual goodwill trust also work significantly to reinforce the positive influences of R&D collaboration to the competitive advantage. This implies that mutual trust between partners participating in collaboration and absorption capacity within venture organizations would strengthen the effectiveness of R&D cooperation. This study provides the practical implications that the performance and effectiveness of R&D collaboration may rely on the nature of cooperation partners and internal organization capability.

Future Design and Success Engineering in Global Society by Creative Self-innovation

  • Kim, Yun-Hae;Park, Se-Ho;Kubota, Shusuke;Takahata, Yasuyuki
    • 공학교육연구
    • /
    • 제13권5호
    • /
    • pp.41-48
    • /
    • 2010
  • In this paper, we proposed "Future Design and Success Engineering in Global Society by Self-Innovation" (an abbreviated name: FDSE). We started to make a small experiment between Korea Maritime University and Yamagata University at the current year. After inspecting the results, especially, successful and unsuccessful points in our lecture, we have to develop the strong points and amend the week points, through making the analysis of success-failure, which is his favorite management method. We have to level up the contents of our work in the future. The students for this lecture would learn from experiences of "the common knowledge (common field of discussion)", held common languages, common thought, common system. They filled up the blanks of "The Matrix Frame" which is mentioned in the previous report, and they expressed their own way of life (work, study). As a matter of course, their personal private affairs must not be made public. It is quite happy that the cultural, economical exchanges between Korea and Japan are now in full flourish and people do a lot of traveling each other. However, if this project will start on the educational global standard, we have a world-wide significance. Moreover, we can promote goodwill between Korea and Japan, and also we can contribute to a better international understanding and the peace of the world by students in both Universities. We hope that candidates for this lecture will have a rounded personality and be a life worthy of human being for realizing Self-Actualization in "Motivation and Personality" by Abraham Maslow.

  • PDF

슬로우 패션의 소비욕망 (The Consumption Desire for Slow Fashion)

  • 이정순;권혁상;고애란
    • 한국의류학회지
    • /
    • 제38권1호
    • /
    • pp.59-72
    • /
    • 2014
  • This study investigated slow fashion consumers from a human desire viewpoint in order to examine the psychological aspects of slow fashion consumption. First, the concept of slow fashion was defined. Second, this study reviewed the concepts of desire found in Oriental philosophies and applied them to slow fashion consumption. This process identified the fundamental desire that motivates consumers of slow fashion. Lastly, the psychological aspects slow fashion consumers were examined through a comparison of fundamental desire and external reasons given by interviewees in regards to personal motivation to purchase slow fashion products. Data were collected through in-depth interviews with 10 unmarried women 25 to 37 years old with experience in buying slow fashion products. Exploratory data were classified into external reasons and fundamental reasons to derive the concept of slow fashion. First, slow fashion is defined as sustainable fashion that considers humans and nature. It also seeks to produce morally good products that transcend time and space. Second, we identified the following external reasons: social responsibility, pursuit of healthy products, and pursuit of beauty. Finally, we extracted four factors that reflected fundamental desire: Recognition Desire, Ostentation Desire, Sexual Appeal Desire, and Power Desire. Altruism was emphasized by respondents who expressed social responsibility among external reasons and the desire for recognition among fundamental reasons. However, this goodwill also originated from human desire due to the emotional healing they receive from helping others. Interviewees sought psychological benefits such as self-satisfaction and spiritual growth through slow fashion that implied an Association of slow fashion consumption with human desire. Slow fashion consumption was influenced by moral convictions as well as various desires; in addition, external reasons for slow fashion consumption could be explained by desire.

고객의 선호 특성 정보를 이용한 상품 추천 시스템 (Goods Recommendation Sysrem using a Customer’s Preference Features Information)

  • 성경상;박연출;안재명;오해석
    • 정보처리학회논문지D
    • /
    • 제11D권5호
    • /
    • pp.1205-1212
    • /
    • 2004
  • 전자상거래 시스템의 보급이 활성화되기 시작하면서, 사용자의 필요와 욕구에 밀착한 적응형 전자상거래 에이전트의 필요성이 증대되고 있다. 이와 같은 적응형 전자상거래 에이전트는 사용자의 행위를 모니터하고 자동 분류하여 사용자의 취향을 학습하는 기능을 요하게 되었다. 이러한 기능을 가지는 적응형 전자상거래 에이전트를 구축하기 위해서, 본 논문에서는 사용자 개인의 관심정보와 선호하는 상품에 대한 호감도를 고려한 적응형 전자 상거래 에이전트 시스템을 제안한다. 제안하는 시스템은 사용자의 구매 행위에 적응력을 가질 수 있도록 보다 정확한 사용자 프로파일을 구축하고, 이와 같은 사용자 프로파일을 기반으로 사용자에게 불필요한 검색과정 없이 필요한 상품 정보를 제공 할 수 있도록 한다. 본 시스템에서는 모니터링을 통하여 사용자 의도를 파악하는 모니터 에이전트, 사용자의 행동성향을 학습 한 후 행동 패턴이 유사한 그룹을 참조하는 유사도 참조 에이전트, 사용자의 행위의 변화에 따른 개인화된 행동 DB를 구축할 수 있는 관심 추출 에이전트로 구성하였다.

CAD/CAM의 복제 기법을 이용한 전방 유도의 재현 증례 (Reconstruction of anterior guidance using duplication technique of CAD/CAM: a case report)

  • 배지철;김원희;전영찬;정창모;윤미정;허중보
    • 대한치과보철학회지
    • /
    • 제52권2호
    • /
    • pp.121-127
    • /
    • 2014
  • 광범위한 보철 수복 치료는 수복 부위별로 다양한 고려 요소를 필요로 한다. 특히, 상악 전치부의 교합 계획은 다른 부위보다 더 많은 지식과 기술을 요한다. 전방 유도(anterior guidance)를 결정하는 상악 전치부 설면 외형을 제대로 형성하지 못하면, 기능적인 불편감과 함께 전체 치열의 불안정성을 야기한다. 임시 수복물 장착한 상태에서 적절한 조정을 통해 조화로운 전방 유도를 얻었다면 임시 수복물의 설면 형태를 최종 보철물로 정확하게 구현하는 방법에 주의를 기울여야 한다. 본 증례에서는 CAD/CAM (computer-aided design / computer-aided manufacturing) 시스템의 복제 기법을 활용하여 지대치의 디지털 이미지와 임시수복물의 디지털 이미지를 중첩시켜 보다 간편하게 보철물 형태를 복제하였다. 기존의 방법에 비해 술자는 진료실 시간을 줄일 수 있고, 환자는 기능과 심미 모두 만족할 만한 결과를 얻어 이를 보고하고자 한다.

근대 일본의 가부장제 시스템과 『세이토』 (Patriarchal System and Seito of Modern Japan)

  • 손지연
    • 비교문화연구
    • /
    • 제27권
    • /
    • pp.291-317
    • /
    • 2012
  • Until now, the 'Ie' system, the distinct Japanese Family system, was dominantly recognized as the vestige of former feudal system. But as the research for gender-especially the family history-gets active, various aspects showing that 'Ie' is the modern product developed through thoroughly intended plans of Meiji government after latter-day. According to Ueno Chizuko, 'Ie' system is not at all a traditional feudal system, but it rather is the family revised by modernization, in other word, it is the Japanese version of modern family. This words began with it being the study of goodwill, and recognizing that 'Ie' is the creation of modernization, and as well as the need to listen to the new woman's inner voice under the Japanese patriarchal system. The most appealing characteristic of modern Japanese patriarchal system is that the it needs only the family members who are dedicated to the 'Nation'. With this, women were expected to submit to the authority and their roles, which are, as a wife and mother who obeys by supporting, preserving, and maintaining the patriarchal system. But as the new women themselves expressed their independence, these roles are hard to be expected. It was no other than new women's magazine Seito which arose against the Japanese patriarchal system. In this statement, careful observation was done on the novel based on tiny internal conflicts or the aspects of anguish, that could not have been illustrated enough after judging the significant issues of early modern liberalism of women based on new women's editorials, discussions, that were illustrated most directly and compressively. Through this, it was pointed out that Seito magazine is not consisted logically, and that reason for that is the female authors' different desires were tangled and it reflects the complicated situation of that period whether they were intended or not. Overall, unlike the literatures (men-centered) of same era, the genre of literature or the novel did not put them on prerogative place, and confirmation could be made once again that the women's writing aspects are related closely with gender recognition more than anything.

정책결정의 환경문제와 국제적 성향에 관한 연구 (The Study on the International Inclination of Policy Decision in Environmental Problem)

  • 김경우
    • 국제지역연구
    • /
    • 제15권3호
    • /
    • pp.127-143
    • /
    • 2011
  • 본 문의 목적은 환경문제에 관한 세계적인 담론과 의사소통이 증대함에 따라 비교정책학자들은 환경문제를 정책영역으로 결합하는 이론들을 발전시켜 나가는 데 상당한 기여를 해 왔다. 두 영역간의 연계에 대하여 기본적 이해와 전제에 대한 구축에 성공해왔다. 비교학자들은 환경문제를 국가를 초월하는 문제로 이해하고 있으나 실제 구축과 연결사례는 소수에 불과하다. 더군다나 이러한 학자들은 심오한 이론적 틀이 없이 단순하고 부분적인 경험적 고찰에 이르고 있다. 그러한 한계는 통합이론과 대규모 비교연구에 있어서는 부족함을 가져왔다. 본 연구는 정책채택에 대한 경험적 조사를 통하여 이러한 문제점에 대한 원인을 제시하고자 한다. 특히 120개국의 나라에 대한 회귀분석을 통하여 정책채택에 여부에 대한 영향을 미치는 요인을 검증하고자 하였다. 그 결과 국제적인 환경보호와 관련하여 국제환경기구의 존재여부가 정부의 정책채택의 규모에 영향력을 미치고 있으며 이러한 관심은 한국의 정책선택과정에 시사하는 바가 크다.

Rule-based Normalization of Relative Temporal Information

  • Jeong, Young-Seob;Lim, Chaegyun;Lee, SeungDong;Mswahili, Medard Edmund;Ndomba, Goodwill Erasmo;Choi, Ho-Jin
    • 한국컴퓨터정보학회논문지
    • /
    • 제27권12호
    • /
    • pp.41-49
    • /
    • 2022
  • 문서에는 상대적인 시간표현이 포함되어있으며, 이를 다루기 위한 시간표현 체계를 구축하고 상대시간정보를 추출하는 모델을 개발하는 것은 중요하다. 본 연구에서는 timex3 태그에서 상대적인 시간표현의 정규값을 담을 수 있도록 하기 위해 연, 월, 일, 주, 시, 분, 초 단위에 대하여 총 7가지의 새로운 속성을 새롭게 제시하였으며, 이전, 이후, 번째 등에 대한 정규값의 기술방법도 함께 제시하였다. 또한, 새롭게 추가된 속성들의 정규값을 추출하는 규칙 모음을 설계하였다. 추가된 속성들을 바탕으로 구축한 데이터셋은 일상대화, 뉴스, 역사와 관련된 총 1,041개의 문서를 포함하고 있으며, 본 연구에서 설계한 규칙 모음을 전체 데이터셋에 대하여 적용하여 전반적으로 70% 이상의 정확도를 보이는 것을 확인하였다. 특히, 데이터셋에 자주 등장한 상대시간표현인 year, day, week 속성에 대한 성능이 비교적 높은 것을 확인할 수 있었다. 본 연구의 결과물인 추가적인 timex3 속성과 규칙기반 모델은 질의응답시스템, 챗봇 등의 서비스 개발에 유용하게 활용될 수 있을 것이다.

온라인 패션 커뮤니티의 나눔 활동 - 어빙 고프만의 인상관리 이론을 중심으로 - (Sharing Activities in an Online Fashion Community - Focusing on Erving Goffman's Impression Management Theory -)

  • 허현주;전재훈
    • 한국의류산업학회지
    • /
    • 제25권4호
    • /
    • pp.449-459
    • /
    • 2023
  • This study focuses on online communities and the ritual conversations of users when participating in sharing activities. The study aims to understand the social and psychological phenomena that occur between users within the context of Erving Goffman's impression management theory. Case studies and a content analysis were conducted by collecting posts and comments related to fashion products in the sharing activities category on Naver Cafe "Family Sale." On the one hand, the study identified various disposition motives among givers, including a desire for recognition, self-expression, activation of the community, emotional sympathy, goodwill, play, and simple disposition. On the other hand, receivers' purchase motives included the need for a product, reciprocation based on a sense of belonging, play, gift-giving, and simple response. Analyzing the posts of givers and the comments of receivers of fashion products using impression management strategies and dramaturgical analysis, the study interpreted users' impression management and revealed propensities in fashion consumption: fashionability, conspicuousness, value orientation, and economic feasibility. Through ritual conversations, users managed to attain emotional stability on an individual level, while they reinforced collective bonds on a social level. They fulfilled their roles with their own narratives to achieve personal and collective goals in a non-face-to-face situations and non-monetary transactions. This study is significant in that it examines normative communication in an online community and user relationships to understand a recent phenomenon in the fashion industry.

A Study on the Effect of Storytelling Marketing on Brand Image and Brand Attitude

  • Kim, Hye-Jin;Park, So-Yeon;Park, Hye-Yoon
    • 융합경영연구
    • /
    • 제6권4호
    • /
    • pp.1-16
    • /
    • 2018
  • Purpose - This study will investigate and identify the relationship between brand image, brand attitude and intent to purchase based on subjects that have remembered or watched more than one storytelling marketing ad related to airlines. The purpose of the project is to secure market competitiveness by presenting the basis for and use of the marketing strategy using storytelling, which can capture the goodwill of the aerospace competition market in the future. Research, design, data, and methodology - Prior to the research model and hypothesis testing phase, a verification factor analysis was conducted to assess internal consistency among each measurement item and to ensure reliability and validity of the measurement tool. Further, the organization was assessed for validity by calculating the mean variance estimation (AVE) and the construction concept reliability (CCR) through a positive factor analysis. Hypothesis verification was analyzed through a structural equation model, and each concept set in the hypothesis was entered as a potential variable, and each measurement item was entered as an observation variable. Results - Airline's storytelling marketing has a significant impact on the brand image and two emotional and cognitive responses have been shown to influence the brand image. In addition, airline storytelling marketing has a significant impact on brand attitudes and airline storytelling marketing derived from factor analysis has shown two emotional and cognitive responses to brand attitudes. Conclusions - The parts derived based on the research results show that storytelling marketing has a strong influence on the airline's brand image and attitude, and that it is necessary for airlines to have a brand image and attitude. Also, forming a favorable brand image has a significant impact on brand attitudes. We believe that by presenting basic data to the aviation industry in future research on airline storytelling, we will be able to increase understanding and contribution to development of storytelling marketing in aviation.