• Title/Summary/Keyword: global diversification

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A Study on Global Marketing Strategy for Improving the Ship-Parts Exports (조선기자재 수출확대를 위한 글로벌 마케팅 전략에 관한 연구)

  • Hwang, Sun-Woo;Shin, Dong-Ho;Kim, Hwan-Seong
    • Proceedings of the Korean Institute of Navigation and Port Research Conference
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    • 2019.05a
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    • pp.127-128
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    • 2019
  • After the financial crisis in 2008, Korean ship-parts manufacturing companies faced the survival of companies due to the difficulty in securing the volume of orders by sharp dropping in orders from big-three Korean shipbuilders. In ship-parts industry, product diversification and overseas market entry are important targets. Based on the expert Delphi survey and SWOT analysis, this study analyzes the key factors of overseas advancement by the growth stage of ship-parts companies and suggests a systematic and efficient overseas marketing strategy. Also, we propose a systematic and efficient advancement into overseas market by suggesting the traditional offline marketing strategy of exporting materials, marketing and marketing, and suggesting the need to build an integrated online and offline platform.

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Scheduling of Printing Process in which Ink Color Changes Exist (잉크 색상 변화가 존재하는 인쇄 공정의 스케줄링)

  • Moon, Jae Kyeong;Uhm, Hyun Seop;Tae, Hyun Chul
    • Journal of Korean Society of Industrial and Systems Engineering
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    • v.44 no.4
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    • pp.32-42
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    • 2021
  • The printing process can have to print various colors with a limited capacity of printing facility such as ink containers that are needed cleaning to change color. In each container, cleaning time exists to assign corresponding inks, and it is considered as the setup cost required to reduce the increasing productivity. The existing manual method, which is based on the worker's experience or intuition, is difficult to respond to the diversification of color requirements, mathematical modeling and algorithms are suggested for efficient scheduling. In this study, we propose a new type of scheduling problem for the printing process. First, we suggest a mathematical model that optimizes the color assignment and scheduling. Although the suggested model guarantees global optimality, it needs a lot of computational time to solve. Thus, we decompose the original problem into sequencing orders and allocating ink problems. An approximate function is used to compute the job scheduling, and local search heuristic based on 2-opt algorithm is suggested for reducing computational time. In order to verify the effectiveness of our method, we compared the algorithms' performance. The results show that the suggested decomposition structure can find acceptable solutions within a reasonable time. Also, we present schematized results for field application.

Analytic Hierarchy Process Modelling of Location Competitiveness for a Regional Logistics Distribution Center Serving Northeast Asia

  • Kim, Si-Hyun;Lee, Kwang-Ho;Kang, Dal-Won
    • Journal of Korea Trade
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    • v.24 no.3
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    • pp.20-36
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    • 2020
  • Purpose - As the global product network expands through both internationalization and diversification of the multimodal transportation system, corporate strategies have shifted to emphasize the importance of a high value-added international logistics system. To guide policies and strategies to attract relevant industries, this study aims to analyze the location competitiveness of regional logistics distribution center to serve Northeast Asia. Design/methodology - Multi-criteria techniques are considered to offer a promising framework for evaluating decision-making factors. This paper employed an analytic hierarchy process to analyze the hierarchal structure of determinants for selecting the location of a regional logistics distribution center. Adopting both qualitative and quantitative evaluations, this study suggest political implications for a regional logistics distribution center development, such as the direction of political support, service differentiation and infrastructure development. Findings - This study developed a location competitiveness evaluation model, based on the case study of the major port-cities in Northeast Asia. Evaluation model incorporates five factors underpinning 17 components extracted using factor analysis. The results revealed that the logistics factor is the most significant factor for evaluating the competitiveness of a regional logistics distribution center. The remaining factors were market, costs, and services environment. Comparing qualitative and quantitative evaluations, results provide useful insights for a regional logistics distribution center development in Northeast Asia. Originality/value - This study revealed differences between qualitative and quantitative evaluations. The finding implies that prior works on evaluation models of competitiveness has not successfully measured the gap between quantitative data and expert' evaluations. To overcome this limitation, this paper considered both actual data such as actual distance, cost, the number of companies located, and expert opinions.

Digitalization and Diversification of Modern Educational Space (Ukrainian case)

  • Oksana, Bohomaz;Inna, Koreneva;Valentyn, Lihus;Yanina, Kambalova;Shevchuk, Victoria;Hanna, Tolchieva
    • International Journal of Computer Science & Network Security
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    • v.22 no.11
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    • pp.11-18
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    • 2022
  • Linking Ukraine's education system with the trends of global digitalization is mandatory to ensure the sustainable, long-term development of the country, as well as to increase the sustainability of the education system and the economy as a whole during the crisis period. Now the main problems of the education system in Ukraine are manifested in a complex context caused by Russian armed aggression. In the context of war, problems include differences in adaptation to online learning among educational institutions, limited access to education for vulnerable groups in the zone of active hostilities, the lack of digital educational resources suitable for online learning, and the lack of basic digital skills and competencies among students and teachers necessary to properly conduct online classes. Some of the problems of online learning were solved in the pandemic, but in the context of war Ukrainian society needs a new vision of education and continuous efforts of all social structures in the public and private environment. In the context of war, concerted action is needed to keep education on track and restore it in active zones, adapting to the needs of a dynamic society and an increasingly digitized economy. Among the urgent needs of the education system are a change in the teaching-learning paradigm, which is based on content presentation, memorization, and reproduction, and the adoption of a new, hybrid educational model that will encourage the development of necessary skills and abilities for students and learners in a digitized society and enable citizens close to war zones to learn.

An Empirical Study on the Characteristics of Korean B2C Exporters (우리나라 온라인 수출기업의 특성에 관한 실증연구)

  • Chang, Sang-Sik;Park, Kwang-So;Nam, Kyung-Doo
    • Korea Trade Review
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    • v.41 no.3
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    • pp.43-62
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    • 2016
  • As global online business expands, direct overseas sales, where company directly sells products to foreign consumers, has become a new trend. The purpose of this study is to find out the characteristics of B2C Korean online exporters. This study analyzes export companies, 45,267 doing offline business and 205 online, and the two findings drawn from the study are as follows: First, B2C online exporters shipped 4-5 times more products to 10-13 times more countries than offline exporters. It also showed higher rate of export persistency. Second, from using gravity model analysis, it was found that export through online sales removes distance barrier by 60% more than offline. In addition, Free Trade Agreement appears to help boost online overseas sales. This study has significance in that it is the first analysis on B2C online export using actual proof, and it can be differentiated by other researches in terms of identifying the traits of Korean online export.

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A Design and Demonstration of Future Technology IT Humanities Convergence Education Model (미래기술 IT인문학 융복합 교육모델 설계 및 실증)

  • Eunsun Choi;Namje Park
    • The Journal of the Convergence on Culture Technology
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    • v.9 no.3
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    • pp.159-166
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    • 2023
  • Humanities are as crucial as the technology itself in the intelligent information society. Human-centered convergence information technology (IT), which reflects emotional and human nature, can be considered a unique technology with an optimistic outlook in the unpredictable future. Based on this research background, this paper proposed an education model that can improve the IT humanities capabilities of various learners, including elementary and secondary students, prospective teachers, incumbent teachers, school managers, and the general public, through analysis of previous studies on convergence education models. Furthermore, the practical aspects of the proposed model were closely examined so that the proposed education model could be stably incorporated and utilized in the educational field. There are seven strategies for implementing the education model proposed in this paper, including research on textbooks, teaching and learning materials, activation of research results, maker space creation, global joint research, online education operation, developing living lab governance, and diversification of self-sustaining platforms for sustainable and practical education. In the future, validity verification through expert Delphi is required as a follow-up study.

A Study on the Development Direction of Information System in the Ship repair and Shipbuilding Industry in Busan (부산지역 수리조선업 정보시스템 발전 방향에 관한 연구)

  • Lee, Jang Gun;Shin, Jae-Young;Min, Se-Hong
    • Journal of Korea Port Economic Association
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    • v.40 no.1
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    • pp.61-70
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    • 2024
  • Despite the rapid expansion and diversification of the global ship repair and shipbuilding market, the domestic ship repair and shipbuilding industry is losing competitiveness due to a lack of infrastructure compared to its high technology level, concentration of new markets, aging technology personnel, lack of IT systems, and small businesses. Although attempts have been made to develop information systems at a very low level compared to other industries, there are few successful cases. Therefore, the purpose of this study is to understand the necessity of strategic integration and organizational integration from the perspective of informatization in the ship repair and shipbuilding industry through a survey of companies operating in Busan. After that, through face-to-face interviews with major repair shipyard companies in Busan, the direction of the development of the information system of the ship repair and shipbuilding industry was derived. The results of this study are expected to enhance the need for digital conversion of the ship repair and shipbuilding industry in the future and provide a significant direction for the establishment and application process of information systems.

A Study on the Current status and the Educational Needs of Entrepreneurship Education Program : Focused on Elementary and Secondary School Teachers (초·중등 기업가정신 교육 현황과 교육요구도 분석: 초·중등 교사를 대상으로)

  • Baek, Min-Jung;Kang, Kyoung-Kuen;Yi, Bum Jin
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.18 no.12
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    • pp.564-574
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    • 2017
  • This study reviews the current status of entrepreneurship education programs in elementary and secondary schools, and analyzes the following educational needs among teachers. We have made the following conclusions from the study. First, career development teachers shared a strong need for entrepreneurship education programs. Second, the programs provided by these teachers were substandard despite the strong need expressed. In particular, insufficient training period and incentives were provided to teachers involved in the programs, and the teachers exhibited low standards in job specialization and class evaluation abilities. Third, the awareness of people involved in the education scheme was most critical in the cultivation and activation of entrepreneurship educations-according to the Borich educational demand calculations comparing the required and actual entrepreneurship education standards. In summary, the general educational conditions, such as the teachers' job specialization, educational support and environment, and partakers' awareness, were lacking in entrepreneurship education programs aimed at the youth. To stimulate the programs' effectiveness, teachers must be better trained; the programs should be better advertised; and specialization should be cultivated during training. Furthermore, the government's support towards program development and diversification through appropriate policies should aim to help the education's recipients in their proactive career development during the current 4th industrial revolution.

Consumption Values, Preference, and Purchase Intention for Luxury Fashion Brands: Post-teen Korean and Chinese Women (한국과 중국 20대 여성들의 의복소비가치가 럭셔리 패션 브랜드 선호도와 구매의도에 미치는 영향: 대도시 패션마켓을 중심으로)

  • Chen, You;Hwang, Choon-Sup
    • Journal of Distribution Science
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    • v.12 no.12
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    • pp.107-118
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    • 2014
  • Purpose - Due to the recent slowdown of growth in global luxury brands, which have been an engine of our domestic fashion market growth, there is an increasing need to develop a global market for domestic high-priced fashion brands. In spite of the large scale of trade between Korea and China with respect to fashion products, current trade concentrates on middle- and low-priced products rather than high-priced products. Diversification of the trade between Korea and China in terms of the price levels of trade products is needed. An understanding of Chinese consumption values and purchase intentions for luxury fashion brands will be very helpful for the establishment of strategies with the aim of increasing the level of trade with regard to high-priced fashion products. Therefore, the study aimed to identify the differences in the clothing consumption values of South Korean and Chinese women in their 20s, especially with reference to how those values affect their preference and purchase intention for luxury fashion brands. Research design, data, methodology - The study was implemented through a descriptive survey method using a self-administered questionnaire. The sample consisted of 283 Korean and 306 Chinese women in their 20s, residing in Seoul, Beijing, Guangzhou, and Shanghai. Data were collected from March 3 to 15, 2014. A total of 589 completed responses were analyzed. Data were analyzed by factor analysis, t-test, and multiple regression analysis. Results - Fivefactors for clothing consumption values were formulated: conspicuous/social value, fashionability value, personality expression value, hedonic value, and practical value. There were significant differences between Korean and Chinese consumers in clothing consumption values (except social value), preference, and purchase intention for luxury fashion brands. With regard to clothing consumption values, Chinese women attached more importance to fashionability value, personality expression value, hedonic value, and practical value than South Korean women. In addition, Chinese women's preference and purchase intention for luxury fashion brands were higher than South Korean women's. Second, in the case of South Korean women, social value, practical value, and fashionability value had positive effects on preferences for luxury fashion brands, while attractive/personality expression value and hedonic value had no influence. In contrast, in the case of Chinese women, social value and fashionability value had positive effects on preference for the luxury fashion brands. Third, in the case of South Korean women, social value and practical value had positive effects on purchase intentions for luxury fashion brands. In contrast, in the case of Chinese women, social value, personality expression value, and fashionability value had positive effects on purchase intention for luxury fashion brands. Conclusions - Considering the findings of the study, it is clear that differentiated marketing strategies are needed for luxury fashion brand markets in Korea and China. The results of the study could provide useful information that will help increase the effectiveness of luxury fashion brand marketing strategies in Korea and China.

The New International Division of Labor:Re-evaluation (신국제노동분업의 재평가)

  • 고태경
    • Journal of the Korean Regional Science Association
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    • v.11 no.1
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    • pp.79-91
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    • 1995
  • As an exit to solve the economic depression of the development countries in the early twentieth century, the 'old international division of labor' developed. The economic crisis(i.e., under-consumption crisis) was due to the absence of the mode of regulation compatible with the extensive regime of accumulation(i.e., "Fordist" regime). The crisis was solved by the state intervention through the creation on institutions in order to increase the level of consumption. Until the late 1960s when "high Fordism" reached(i.e., a harmonious relation between the monopoly mode of regulation and the intensive accumulation of capital), the developed core countries enjoyed a remarkable economic growth. The external market was not a necessity for the economic growth because there were increases in labor productivity and proportional increases in real wages and thus increases in consumption level. In the 1970s, however, the core faced with economic crisis again. Due to the breakdown of the postwar "Fordist" regime of capital accumulation and the post 1973 world depression, the core needed the Third World as a solution for their internal and international economic crisis. Thus the 'new international division of labor'(NIDL) arose. The "Fordist" method of production(i.e., the divisions of production process) led to the territorial division of labor and to the detailed division of labor. The aim of the NIDL is to exploit reserve armies of labor on a world scale and thus to reduce production costs. According to the NIDL model, the Third World countries have been developing by the core countries' investment on mainly labor-intensive industries and thus have been playing an important role in the global economy. And the NIDL theorists argue that multinational corporations have increasingly invested in the Third World nations and contributed to the economic growth in those regions. Tables presented in the paper show that the global trend since the 1970s does not follow the argument exactly as the NIDL theorists predicted. On the contrary, the core countries focus on developing technology, adopting the automation of production process, and trading within the core countries rather than on investing in the periopheral countries. The continuing investment of multinational corporations into the periphery is not because of cheap labor force but because of the market potentials in the regions. Majority of corporations of the core tries to reduce production costs by investing in technological development more intensively and also by changing regional strategies (i.E., investment from metropolitan areas to medium - or small - size cities, focusing on agglomeration economy, boosting regional diversification, etc.) within their own countries. The main purpose of the paper is to review and to criticize the NIDL theory based on some empirical data.IDL theory based on some empirical data.

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