• Title/Summary/Keyword: generation Y

Search Result 26,422, Processing Time 0.048 seconds

Generational Differences in Responses Related to Advertisements (광고 관련 변수들에 대한 세대 간의 반응 차이)

  • Kim, Woo-Sung
    • Korean Journal of Human Ecology
    • /
    • v.21 no.6
    • /
    • pp.1145-1160
    • /
    • 2012
  • This study empirically compared generational differences in responses between baby boomers, Generation X, and Generation Y groups as measured by key variables related to advertisement. The respondents in this study were consumers throughout Korea, with 914 survey questionnaires used for the final analyses. Eight of the original 10 hypotheses were validated and two were rejected. Both baby boomer consumers and Generation Y consumers showed more positive responses to affective advertisements than their Generation X counterparts. Generation Y consumers showed more positive attitudes towards humorous advertisements than their baby boomer and Generation X counterparts. The effect of advertising models on the evaluation of advertisements was greater among Generation Y consumers than their Generation X counterparts. Generation Y consumers showed more positive attitudes towards storytelling-type marketing than their baby boomer and Generation X counterparts. Baby boomer consumers showed more positive attitudes towards symbolic advertisements than their Generation X and Generation Y counterparts. Generation X consumers showed more positive attitudes towards functional advertisements than the baby boomer and Generation Y groups. There were significant differences in attitudes towards two types (symbolic and functional) of advertisements in both baby boomer consumers and Generation X consumers.

Isometric evaluation of the Lumbar extensors in Choronic Low Back Pain Patients and Healthy subjects (만성요통환자와 정상인의 요부신전근의 등척성 근력 평가)

  • Lim, Chang-Hun
    • The Journal of Korean Physical Therapy
    • /
    • v.14 no.1
    • /
    • pp.169-176
    • /
    • 2002
  • The purpose of this study were to measured peak torque of lumbar extensor at various degrees and to compare with the choronic low back pain patients and healthy subjects back extensor peak torque. Research subject are fifty choronic low back pain patients and fifty healthy subjects are Dong-a university hospital visited to 2000, January since 1999, august none lumbosacral traumal past history and neurologic disorder that is twenty generation, thirty generation, forty generation, fifty generation, sixty generation in healthy subjects and twenty generation, thirty generation, forty generation, fifty generation, sixty generation in cause choronic low back pain patients. The result were as follows. 1. There were each generation choronic low back pain patients and healthy subjects back extensor peak torque are consideration (p<.05). 2. Twenty generation was all degree of angle in lumbar extention peak torque in choronic low back pain patients back extensor are lower than healthy subjects(p<.05). 3. Thirty generation was all degree of angle in lumbar extention peak torque in choronic low back pain patients back extensor are lower than healthy subjects(p<.05). 4. Forty generation was all degree of angle in lumbar extention peak torque in choronic low back pain patients back extensor are lower than healthy subjects(p<;.05). 5. Fifty generation was all degree of angle in lumbar extention peak torque in choronic low back pain patients back extensor are lower than healthy subjects(p<.05). 6. Sixty generation was all degree of angle in lumbar extention peak torque in choronic low back pain patients back extensor are lower than healthy subjects(p<.05).

  • PDF

A Study on the Housing Consciousness of the Parent & Children generation for the 3-Generations Sharing (3세대 동거주택에 대한 부모.손자녀세대의 의식주)

  • 이동숙;윤충열
    • Journal of the Korean housing association
    • /
    • v.11 no.1
    • /
    • pp.1-12
    • /
    • 2000
  • Comparing with an upper generation who have experienced a living with a extended family in a sudden aged tendency, the Parent & Children generation who haven't had a experience in it. So they have much different life styles each generation. It may cause many problems that many generation are living in a common residential space. Further more every generation gets their own characteristic of the life style. In addition, the middle & lower generations's understanding can be explained on their position about an Grand-parent generation's using. In this study, I am going to find out the problems in these situation in comparison with each generation's understanding dwelling environment among them, and then analyze what affection of 3-generation sharing preference standard is given by the differences each generation have with the above result. The standard of living with an Grand-parent generation ; Children generation or living separately through evaluating the Parent & Children generation's residence surroundings will be estimated and the standard of importance of sharing house will be analyzed. And then the result will be used as basic information of planning the 3-generation sharing house.

  • PDF

Arbitrary Waveform Generation via Spectral Line-by-Line Pulse Shaping on Mode-Locked Pulses

  • Seo, Dong-Sun;Jiang, Zhi;Weiner, Andrew M.
    • Journal of IKEEE
    • /
    • v.10 no.2 s.19
    • /
    • pp.116-122
    • /
    • 2006
  • We have built a grating-based, high-resolution, spectral line-by-line pulse shaper. By controlling individual spectral lines of a mode-locked laser output, we demonstrate the interesting functionalities of the pulse shaper for arbitrary waveform generation, such as width tunable pulse generation, phase controlled waveform generation, microwave waveform generation, etc.

  • PDF

Probability-Based Context-Generation Model with Situation Propagation Network (상황 전파 네트워크를 이용한 확률기반 상황생성 모델)

  • Cheon, Seong-Pyo;Kim, Sung-Shin
    • The Journal of Korea Robotics Society
    • /
    • v.4 no.1
    • /
    • pp.56-61
    • /
    • 2009
  • A probability-based data generation is a typical context-generation method that is a not only simple and strong data generation method but also easy to update generation conditions. However, the probability-based context-generation method has been found its natural-born ambiguousness and confliction problems in generated context data. In order to compensate for the disadvantages of the probabilistic random data generation method, a situation propagation network is proposed in this paper. The situation propagating network is designed to update parameters of probability functions are included in probability-based data generation model. The proposed probability-based context-generation model generates two kinds of contexts: one is related to independent contexts, and the other is related to conditional contexts. The results of the proposed model are compared with the results of the probabilitybased model with respect to performance, reduction of ambiguity, and confliction.

  • PDF

A Study Analyzing Y Generation Users' Needs for Next Generation Digital Library Service (차세대디지털도서관서비스에 대한 Y세대 이용자의 요구분석 연구)

  • Noh, Younghee
    • Journal of the Korean Society for information Management
    • /
    • v.31 no.3
    • /
    • pp.29-63
    • /
    • 2014
  • This study attempted to reveal the characteristics of the Y generation, to derive the services of the next generation digital library, and to compare differences between the demands of the baby boom generation and the Y generation to some extent. As a result, first, it is shown that the digital device the Y generation uses the most, was a cell phone or smartphone, followed by desktop PC, notebook PC, and digital camera. Although there were some differences, the Y generation's use ratio of digital devices was substantially similar to the baby boomers'. Second, there was a significant difference between the Y generation and baby boom generation in terms of using digital services. While the Y generation used internet portals the most, the baby boom generation used e-mail service the most. Third, we surveyed the services which the Y generation and baby boom generation require for the next generation digital libraries, by grouping as follows: the cloud service, infinite creative space (maker space), big data, augmented reality, Google Glass, context-aware technologies, semantic services, SNS service, digital textbook service, RFID and QRCode service, library space configuration, a state-of-the-art display technology, and other innovative services. While the most demanded service by the Y generation was big data service, the baby boom generation most demanded digital textbook service.

Impact of Generation on the Food Culture of Uzbekistan-Koreans : Comparison between Second and Third Generation (우즈베키스탄 고려인의 세대별 식생활 문화의 특성 : 고려인 2세대와 3세대 간의 비교를 중심으로)

  • Park, Young-Sun;Chung, Young-Sook
    • Journal of the East Asian Society of Dietary Life
    • /
    • v.19 no.4
    • /
    • pp.479-492
    • /
    • 2009
  • The purpose of this study was to identify the impact of generation on the traditional food culture of Uzbekistan-Koreans. The generation of Uzbekistan-Koreans was divided into two groups i.e., the second and third generation. The second generation suffered from the compulsory emigration during 1930s because of the minority racial breakup policy by the Soviet Russia. The third generation was born after the compulsory emigration and the economic condition was much better for them. In terms of identifying traditional food culture, generation was an important factor because each generation had different social environments and different life styles. Data were collected from 634 Koreans living in Uzbekistan and analyzed by chi-square and correlation analysis. The results of this study revealed that the impact of generation was an important factor regarding the traditional food culture. Chi-square analysis showed that factors related to making a menu, food priority, and consideration of the person preparing the food were likely to vary depending on the generation. Also, reasons for preferring traditional food and preparing foods for family events as well as national holidays were different between the second and the third generation. The second generation preferred traditional food because of flavor, while the third generation preferred traditional food because of nutrition. For family events and national holidays such as New Year's Day, the second generation was more likely to prepare traditional foods than the third generation. The correlation analysis indicated that the relationship between preference and intake frequency of traditional foods was positively related, and the degree of correlation was higher for the second than the third generation. Similarities and differences between generations were discussed, and implications for food and nutrition specialists and food marketers were provided.

  • PDF

Power Pattern Analysis According to Irradiation for Photovoltaic Systems (태양광 발전시스템의 일사량에 따른 전력 패턴 분석)

  • Park, Sang-Jun;Kim, Hyeong-Seok;Choi, Yong-Sung;Lee, Kyung-Sup
    • Proceedings of the KIEE Conference
    • /
    • 2009.04a
    • /
    • pp.46-48
    • /
    • 2009
  • This paper aims to investigate generation conditions necessary for the most efficient generation by measuring electricity power under various irradiation conditions, since the photovoltaic generation system has high costs and low efficiency. In addition, because the irradiation varies hourly, daily, monthly, and yearly, the research on the irradiation necessary for photovoltaic generation was carried out by analyzing the pattern o( Bower under various irradiation conditions. Also, after measuring the daily variations of irradiation and generation power, the monthly accumulated irradiation and monthly accumulate power which had the most generation power were investigated and the pattern of the annual generation power was analyzed. The results of this study are as follows. As for the relationship between the photovoltaic generation system and the irradiation, the generation power increased with the irradiation and when the irradiation was more than 600 $[W/m^2]$ the generation power amounted to more than 100 [Wh] as the resonable result.

  • PDF

A Study on Development of Wind Power 400W Generation System with Vertical axis Type (400W 수직형 풍력발전시스템의 개발에 관한 연구)

  • Yoon, Jeong-Phil;Choi, Jang-Kyun;Cha, In-Su
    • New & Renewable Energy
    • /
    • v.2 no.3
    • /
    • pp.23-30
    • /
    • 2006
  • Need developments of substitute energy to solve problem of global warming by excess use of fossil energy, excess discharge of carbon dioxide. wind power generation system is all-important energy in next generation as clean energy. Environmental pollution of wind power generation system is not exhausted entirely. And, electric-power generation system cost is cheap than other energy. Wind Generation system that is supplied much present is most horizontality style blade structure. But, Horizontal style structure is serious noise and there is problem in stability of blade. We designed special blade solve to this problem. And, manufactured vertical axis wind power generation system because using blade. Also, developed assistance power generator to increase driving efficiency ago wind power generation. We expect this devices that is such cover shortcoming of wind power generation system.

  • PDF

Estimate over the Number of Chronic Disease Patients and Medical Care Expenditure at the Time of Transition of Baby Boomer into 65 Years Old Aging Population (베이비붐세대가 65세 노인인구로 전환 시의 만성질환 환자수와 진료비 예측)

  • Lee, Sun-Young;Kim, Young-Hoon;Kim, Han-Sung
    • Health Policy and Management
    • /
    • v.23 no.4
    • /
    • pp.376-386
    • /
    • 2013
  • Purpose: The purpose of study is to estimate the number of chronic disease patients and medical care expenditure at the time baby-boomers belong to 65 years old aging population, and compare with current 65 year-old aging population. Methods: Analysis method used an estimating formula devised by the researcher and estimated the number of chronic disease patients and medical care expenditure of each generation. Results: When comparing the estimated number of chronic diseases patients of each generation, 40.6% of the first generation, 76.4% of the second generation, 95.2% of third generation are expected to get chronic disease. When comparing each generation's total medical care expenditure, based on the estimated number of chronic diseases patients of each generation, the second generation( 1,206,251,224 thousand won) showed higher than other generation. This study compared the number of chronic disease patients and medical care expenditure between the second generation of the elderly and current elder generation. As a result, the second generation patients was higher than the fourth generation in high blood pressure, diabetes, psychological and behavioral disorder, and neurological diseases whereas the fourth generation is only high the number of patients in heart disease. As for total medical care expenditure, the second generation paid more in high blood pressure, psychological and behavioral disorder while the fourth generation in neurological disease and heart disease. Conclusion: It is desired that considering the number of chronic disease patients and medical care expenditure of baby boomers accounting for 14.6% of total population, in-depth follow-up study is carried out that inquires into what are issues with a current chronic disease management project, what business is needed in order to manage these issues, and how to fund to cover increasing medical care expenditure.