• Proceedings of the Korea Contents Association Conference
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• 2012.05a
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• pp.229-230
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• 2012

국내의 대형 기획사 및 대기업 위주의 유통사들 사이에서 음반제작, 유통, 판매 등에 들어가는 비용을 인디밴드가 감당하기란 어려운 일이다. 이러한 문제의 대안의 성격을 가지고 소셜 펀드레이징으로 음반제작을 지원하는 프로젝트가 출현했다. 소셜 펀드레이징은 불특정다수로부터 후원을 받아 아이디어나 프로젝트를 성사시키고, 그에 따른 보상을 제공하는 것을 말한다. 본 논문에서는 2011년과 2012년의 SYM(Support your music) 프로젝트를 사례로 삼아, 한국 인디밴드의 음반제작에 있어 소셜 펀드레이징이 가지는 의의를 분석한다. 이것이 기존의 음반시장에서 대안이 될 수 있는지, 또한 그 한계는 무엇인지 알아본다.

• Asia pacific journal of information systems
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• v.29 no.2
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• pp.283-307
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• 2019

Although crowdfunding has emerged as a promising route to fundraising success, little is known about the specifics of equity-based crowdfunding. Using a data set of 1,111 start-ups with investment funding totaling over $4.67 billion, we analyzed the association between a start-up's underlying characteristics and its funding outcome. We found that a start-up's funding outcome is positively associated with its human capital, but negatively associated with earlier investors' business experience. Furthermore, our analyses revealed that investors have higher levels of social capital are a noise signal to later investors. These findings shed light on the critical role of human capital, investors' experience, and social capital as credible signals for start-up investment in equity crowdfunding.

• Journal of Intelligence and Information Systems
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• v.24 no.3
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• pp.45-66
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• 2018

Crowdfunding has become more popular than angel funding for fundraising by venture companies. Identification of success factors may be useful for fundraisers and investors to make decisions related to crowdfunding projects and predict a priori whether they will be successful or not. Recent studies have suggested several numeric factors, such as project goals and the number of associated SNS, studying how these affect the success of crowdfunding campaigns. However, prediction of the success of crowdfunding campaigns via non-numeric and unstructured data is not yet possible, especially through analysis of structural characteristics of documents introducing projects in need of funding. Analysis of these documents is promising because they are open and inexpensive to obtain. We propose a novel method to predict the success of a crowdfunding project based on the introductory text. To test the performance of the proposed method, in our study, texts related to 1,980 actual crowdfunding projects were collected and empirically analyzed. From the text data set, the following details about the projects were collected: category, number of replies, funding goal, fundraising method, reward, number of SNS followers, number of images and videos, and miscellaneous numeric data. These factors were identified as significant input features to be used in classification algorithms. The results suggest that the proposed method outperforms other recently proposed, non-text-based methods in terms of accuracy, F-score, and elapsed time.

• Bulletin of the Korean Space Science Society
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• 2008.10a
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• pp.36.4-37
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• 2008

KASI is planning a large telescope project to acquire 10% share of the GMT (Giant Magellan Telescope) extremely large telescope as one of national R&D project. By participating in GMT, we expect to provide the best environment for observational astronomers in Korea and give opportunity to upgrade the current research and instrumentation level to world-leading class. In this contribution, we will report the concept of the GMT project and Korean participation plan as well as the current status of fundraising activity.

• Journal of Korean Library and Information Science Society
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• v.36 no.3
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• pp.313-334
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• 2005

This study is to find the way to solve the expecting financial problems of academic library which has to secure more students than other universities. to be specialized. and to have a growth in quality. due to the decline of birth rate and increase of the number of university students. And also I would like to pave the way for raising funds. which will be the pending issue shortly. through studios and data analysis of the condition and way to collect academic library development fund and university development fund in Korea and America. Especially this study introduce some cases to raising funds at University at Albany. University of Kentucky. University of Cornell and the evaluation for the raise funds at 23 universities in the state of California, USA.

• Journal of the Korean Society for Library and Information Science
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• v.36 no.3
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• pp.287-310
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• 2002

This study used content analysis to examine the research methods in Library and Information Science journals from 1997 to 2001. Analyses measured research subjects, research method, data collection methods, data analysis methods, hypotheses, theories and research funds. Brief consideration is given to possible future methodological trends : web-based research methods, qualitative research, cooperation between academic society and librarians and research fundraising.

• Journal of the Korean Society for information Management
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• v.28 no.1
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• pp.105-122
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• 2011

Library marketing receives an attention as one of the methods to vitalize library use and to improve the value of libraries. In this study, librarians' perceptions of library marketing and PR were surveyed. The study also examined various library marketing and PRs that are practiced by special libraries via their web sites. Research library web sites were analyzed using a analytic tool that is composed of four categories and 19 sub categories, which is derived from the previous literature. The four major categories include visibility, fundraising, & networking, information, and communication. The findings of the study offer some suggestions for Internet marketing strategies that can be applicable to digital libraries.

• Journal of Integrative Natural Science
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• v.11 no.4
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• pp.212-225
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• 2018

This study is based on the purpose of organizing and planning a fundraising for Daum Kakao's 'storyfunding' during the recent crowdfunding that uses mobile-based Internet platforms to raise funds. Analysis by project subjects shows that one planner is more efficient if the ability of one planner, such as 'publishing', is important. However, there were many group A types of contents that require variety of expertise such as 'campaign' and 'journalism' after funding is completed. As a result of analysis by planning purposes, there were the most funds available to produce contents. This is a sign that there are many projects that match the basic purpose of story funding. There are also many other purposes for the purpose of raising public opinion for the project or the establishment of monuments, or for the support of people, animals, or animal rights groups. And there is a private equity fund to sell or promote products. Such quantitative research and analysis will accurately determine the current situation of crowdfunding and will provide basic data such as efficient human composition and goals setting to achieve the goals of crowdfunding in the future.

• The Journal of Korea Robotics Society
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• v.14 no.3
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• pp.163-169
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• 2019

Robot ALICE@ERICA is a service robot developed to receive donations and to provide information services. ALICE@ERICA stands for Artificial Learning Intelligence robot for Culture and Entertainment at ERICA. In order to achieve the specific purpose of receiving donations, proper appearance design, appropriate movement and good communication skills are required in terms of HRI. In this paper, we introduce three strategies for developing robots to receive donations effectively. The first is to design a robot that makes people feel intimacy, the second is to approach only one of several people as a donor, and finally the donor communicates with video contents and voice recognition. A survey was conducted on the person who showed the reaction after the robot donated money in public places. Based on the survey results, it is proved that the method presented in this study effectively contributed to fund raising. If robots can perform actions that require high level of HRI, such as donation, robots can contribute more to human society. We hope that this study contributes to the improvement of human happiness.

• The Journal of the Convergence on Culture Technology
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• v.9 no.6
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• pp.453-459
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• 2023

This study analyzed the creative properties of public service advertisements and public content in outdoor advertising. The results of a case analysis focusing on outdoor advertisements for fundraising are as follows. First, government ministries were mainly found as advertisers. Second, most of the advertising messages were about policy promotion by the government and public institutions, with few public content or public interest messages. Third, in terms of expression, text took up more weight than visual elements, and illustrations were the main visual expression element. This proves that the public content of domestic outdoor advertisements mainly has a strong purpose of conveying direct information.