• Title/Summary/Keyword: foreign tourists

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Analysis of the Quality of Foreign Tourists to Indonesia

  • DIRGANTARA, Satria;AGUSTINA, Neli
    • Asian Journal of Business Environment
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    • v.12 no.3
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    • pp.31-39
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    • 2022
  • Purpose: This research aims to analyze the quality and characteristics of foreign tourists to Indonesia. Research design, data and methodology: The indicator used to see the quality of foreign tourists is their expenditure while in Indonesia. The data used is secondary data and the statistical analysis used is panel data regression to see the effect of Economic Distance, GDP per capita, Average Length of Stay and Exchange Rate on the quality of Foreign Tourists from 2010 to 2019. Results: Foreign tourists to Indonesia are dominated by young tourists, male and stay about 8.87 days. Their expenditure is relatively low, mostly spent on accommodation, food and beverage. The variables of average length of stay, exchange rate, economic distance, and GDP per capita have a significant and positive effect on the quality of foreign tourists to Indonesia. Conclusions: The number of foreign tourists visiting Indonesia in 2010-2019 tends to increase where the majority of tourists come from countries that are geographically close to Indonesia, young tourists, and male. The quality of tourists in terms of spending is still relatively low. The characteristics of foreign tourists and economic indicators used in the study have a positive effect on improving the quality of tourists.

Association between Shopping Items and the Demographics of Foreign Tourists in South Korea

  • Jeong, Dong-Bin
    • East Asian Journal of Business Economics (EAJBE)
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    • v.7 no.3
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    • pp.63-73
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    • 2019
  • Purposes - In this research, we look over and investigate associations between shopping items and the demographics of foreign tourists in South Korea. The related seven variables are gender, age, occupations, country of residence, visit month, visit purpose and trip type. In addition, we can graph twenty-one shopping items in association with the demographics of foreign tourists by computing their dissimilarity or similarity on two dimension planes granting that the association exists between the underlying variables. Research design and methodology - This research is performed by Ministry of Culture and Tourism in 2017 and investigated 13,200 foreign tourists from 20 countries. For analyzing the detailed relationships between shopping items and the demographics of foreign tourists, we take advantage of both independent test and correspondence analysis as key statistical techniques. Results - The findings show that shopping items which foreign tourists purchase are closely associated with the three different demographics variables such as country of residence, tour type and visit purpose by monitoring significant p-value of chi-squared statistic Conclusions - This study suggests Ministry of Culture, Sports and Tourism must explore ways toward tourism infrastructure such as global marketing, municipality strategy for attracting foreign tourists, development of diverse shopping items and services and so on.

A Study of the National Hangeul Museum for the Foreign Audience : Comparison by major nationality(United State·Japanese·Chinese) (국립한글박물관 외래관람객 방문행태간 연관성 및 차이 분석: 주요 국적별(미·일·중) 외래관람객 비교)

  • Kim, Ju-Yeon;Choi, Hyun-Joo;Ahn, Kyung-Mo;Purevjav., B
    • The Journal of the Korea Contents Association
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    • v.17 no.6
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    • pp.116-123
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    • 2017
  • This research was designed to seek and plan the foreign tourists visiting the National Hangeul Museum revitalization method; foreign tourists in this research refer to Japanese, Chinese and Americans tourists since they make up the big proportion of foreign tourists visiting the National Hangeul Museum. This research was aimed to seek the visiting revitalization method through correlation analysis among: foreign tourists' visiting purpose, requested improvement on exhibition facility and service, satisfaction level on exhibited contents and service quality, overall satisfaction level on viewing exhibition and behavior intention. As the result of research, tourists visiting purpose from three countries showed a difference; American and Japanese tourists picked 'guidance system in foreign language' while Chinese tourists picked 'experiment programs' as the most requested improvement on exhibition facility and service. Also, Tourist' satisfaction level on exhibited contents and service quality showed a difference among tourists from three countries; American tourists' satisfaction level was shown higher than that of Japanese and Chinese tourists. In addition, American tourists' overall satisfaction level on exhibition and behavior intention after viewing the exhibition in National Hangeul Museum tends to be higher than that of Japanese and Chinese tourists. Based on this research, visiting revitalization method to attract more foreign tourists to the National Hangeul Museum, such as contents development is suggested in the research.

Foreign Tourists' Experience Structure Visiting Cultural Tourism Resources in Jeju using Co-occurrence Network Analysis: Focused on Online Review and Grade of Global OTA (Co-occurrence 네트워크 분석을 활용한 외국인 관광객의 제주 문화관광자원 경험구조: 글로벌 OTA의 온라인 리뷰 및 평점을 대상으로)

  • Hee-Jeong Yun
    • Asia-Pacific Journal of Business
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    • v.15 no.1
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    • pp.273-287
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    • 2024
  • Purpose - This study conducts the co-occurrence analysis, one of the social network analysis using global OTA's online reviews and grades in order to understand the experience structure of foreign tourists visiting cutural tourism resources in Jeju, Korea. Design/methodology/approach - For this purpose, this study selects 6 cultural tourism resources in Jeju as the study sites, and collects qualitative review data (noun, adjectives, and verb) and quantitative grade data. Findings - The co-occurrence network analysis between words and grade of market and street shows that the grade of 5 appears the most simultaneous with pork, buy, lot, try, fresh, black, food, price, seafood, local, market, good, street, etc. and the grade of 1 connects with small, dish, better, taste, etc. And the co-occurrence network analysis between words and grade of tradition and folklore shows that the grade of 5 appears the most simultaneous with village, place, museum, visit, time, life, culture, women, diver, use, lot, etc. and the grade of 1 connects with minute, spend, room, recommend, honey, etc. Research implications or originality - The above research results are relevant in order to find out the core experience of foreign tourists using online review and grade generated by foreign tourists and use as the important information to develop the strategies related to the planning and management of cultural tourism resources.

The Study of Foreign Tourist's Preference and Purchasing Behavior of Traditional Souvenir (외국인 관광객의 전통관광기념품 기호 및 구매행동 연구)

  • Lee, Ji-Yeon;Soh, Hwang-Oak
    • Journal of the Korean Society of Costume
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    • v.61 no.7
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    • pp.1-16
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    • 2011
  • The purpose of this research is to study and understand the foreign tourist market's preferences and purchasing behaviors of Korean. Especially this study seeks to achieve this purpose by classifying the preferences and purchasing behaviors by nationality into general product. To confirm this research objective, data was collected with questionnaire method along with literature research. Targeting tourists from Japan, America, and China, the questionnaire survey examined their preferences for general color and design as well as the differences and commonality of their purchasing behaviors. As a result of examining foreign tourists' awareness of traditional tourist souvenir, the significant difference was shown by each country. Also, as for the purchasing behavior and preference for foreign tourists' traditional tourist souvenir, results indicated that Americans consider the element of geographical significance and value more than other groups of tourists. Resultantly, people have a different taste of souvenir in color, design, transform and so on by nationality.

Marketability Analysis of Seoul Landmark Pass (서울 랜드마크 패스의 상품성 분석)

  • Oh, Junseok;Kwak, Sunhee;Kim, Hanbyeol;Jeon, Heesoo;Kim, Jonghwa
    • Journal of Korean Society of Industrial and Systems Engineering
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    • v.40 no.1
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    • pp.131-143
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    • 2017
  • As the number of tourists visiting Seoul are continuously increasing, the demand of an integrative tour pass is also increasing. However, only a few tour passes are available for the tourists in Seoul. In this paper, we propose a new tour pass called "Seoul Landmark Pass" targeting foreign individual travelers and investigate the marketability of the proposed tour pass. For the configuration of the Seoul Landmark Pass we listed 17 candidate attractions charging entrance fee in Seoul, referring to e-guidebook on Visit Seoul web site. Among them we selected 6 attractions using the checklist with the attributes that foreign tourists would prefer. We also performed SWOT analyzes on existing tour passes to determine the benefits to be included in the proposed tour pass. To investigate the marketability of the proposed tour pass we have surveyed the foreign individual tourists in Seoul. Using the survey data, we have analyzed the intent of purchase by age, visiting period, visiting purpose, frequency of visit, and nationality to identify target customers. The results show that the intent of purchase is high among the Chinese tourists at the age of twenties who visited Seoul for the first time or second times. Also, the individual tourists prefer to bundle T-money card with the proposed tour pass. Finally, we have provided a brief review of the Price Sensitivity Measurement (PSM) method and applied PSM to determine the acceptable price range and the optimal price of the proposed tour pass. The optimal price of the proposed tour pass is determined at 53,000 won including T-money card.

The Appraisal of the Kimchi Festival (김치축제 행사에 관한 평가 연구)

  • Jeung, Gang-Hoan;Roh, Yong-Ho;Kim, Hyun-Duk
    • Journal of the Korean Society of Food Culture
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    • v.19 no.6
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    • pp.640-651
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    • 2004
  • The purpose of this research was to investigate the satisfaction of visitors of Kimchi food festival in 1999, 2000, and 2003. This is the longitudinal study on the cultural festival which used Kimchi as the main resource. This study also investigated the possibility of Kimchi festival as a foreign tour product. This study has several important findings including as follows; First, the satisfaction of residents was higher than domestic visitors in most programs. Second, there were many foreign visitors to the festival and the satisfaction of foreign tourists was higher than residents and domestic tourists. More programs for the foreign visitors are recommended to be an international food festival. Third, experience based food tour events were popular. Introducing more experience oriented programs are recommended for this festival Fourth, There should be more improvement on food price and parking.

Study on Safety Measures for Foreign Tourists Visiting Korea (외국인 관광객 대상 위법행위 실태와 관광경찰제도에 관한 연구)

  • Lee, Chang-Moo;Lee, Do-Sun
    • Korean Security Journal
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    • no.37
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    • pp.197-220
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    • 2013
  • To develop the tourism industry, which is a 'no smoking environment-friendly green industry' and can contribute to creating jobs, it is the goal of top priority to resolve foreign tourists' discomfort and fear by allowing them to look around the country satisfactorily without fear and return to their home and inducing them to naturally promote tourism in South Korea to people around them. No matter how great tourist attractions a country has, there is not many foreign tourists who will go on a tour trembling with fear of crimes such as thefts, frauds, threats and blackmail. Therefore, it is necessary to prepare the conditions of tourism free from various illegal acts and inconveniences for domestic and foreign tourists, and for this, it is urgently necessary to make efforts to improve laws and institutions. Domestic tourists can report their complaints themselves through the Tourist Complaint Center of Korea Tourist Service, Inc. or Korea Consumer Agency, or to the police through the 112 Crime Report. In contrast, there are a lot of cases in which foreign tourists cannot receive compensation as it is not easy for them to report due to the differences in language, culture and the criminal justice system though they have suffered illegal acts or inconveniences. This, consequently, has an adverse effect that would disturb the tourism in South Korea as the tourists may spread its bad images to people around them after they return to their home countries with discomfort, so it is urgently necessary to establish a foreign tourist-centered tourist police system.

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Evaluation of Shopping Items: Focused on Purchase of Foreign Tourists in South Korea

  • Jeong, Dong-Bin
    • East Asian Journal of Business Economics (EAJBE)
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    • v.7 no.2
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    • pp.21-30
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    • 2019
  • Purpose - In this work, we categorize the 21 shopping items which foreign tourists purchase in South Korea and monitor the level of dissimilarity (or similarity) between each item by utilizing distance matrix, and both hierarchical and k-means cluster analyses, respectively, based on several purpose of visit attributes in 2017. In addition, multidimensional scaling (MDS) method is applied for mining visual appearance of proximities among shopping items based on purpose of visit attributes. Research design and methodology - This study is carried out in 2017 by Ministry of Culture, Sports and Tourism and conduct a face-to-face survey of foreign tourists from 20 countries who purchase shopping items in South Korea. CLUSTER, PROXIMITIES and ALSCAL modules in IBM SPSS 23.0 are used to perform this work. Results - We ascertain that 21 shopping items can be classified into five similar groups which have homogeneous traits by going through two-step cluster analysis. We can position homogeneous places of cluster and shopping items joining each cluster. Conclusions - We can relatively assess patterns and characteristics of each shopping item, come by useful information in activating shopping tour based on the actual state of recognition of foreign tourists and practically apply to each tourism industry on underlying results.

Predicting Foreign Tourists' Visit Intention toward Korean QSR Applying a Model of Goal-oriented Behavior: with a Moderating Effect of Restaurant Involvement (목표지향적 행동모형을 통한 외국인관광객의 한식QSR 방문의도 예측: 관여도의 조절효과와 함께)

  • Nam, Min-jung;Yang, Eun-ju
    • The Journal of the Korea Contents Association
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    • v.16 no.3
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    • pp.171-183
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    • 2016
  • It is often reported that foreign tourists visiting Korea are not satisfied with dining in a Korean restaurant, and the reason is assumed that most of the Korean restaurants are targeting Koreans and operating in a traditional way; thus, this study suggests the need of a new type of Korean restaurant such as quick service restaurant, where foreign tourists could have Korean food in a more familiar way. It is attempted to examine foreign tourists' visit intention toward Korean quick service restaurant (QSR) applying the model of goal-oriented behavior (MGB). The survey was conducted with foreign tourists and total 275 data was gathered. Structural equation modeling was used for analysis. Among MGB variables, attitude, subjective norm, perceived behavioral control had significant effect on desire, while postive and negative anticipated emotions did not had significant effect. Also, involvement showed a significant moderating effect as positive anticipated emotion had much stronger effect on desire in a high involvement group.