• Fashion & Textile Research Journal
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• v.21 no.1
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• pp.13-26
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• 2019

In this study, Western-style first birthday clothing for girls from online shopping malls was explored. Specifically, clothing types, forms, colors, textiles, prints/patterns, and trimmings were examined. Using the keyword dol bok (meaning "first birthday clothing") and the search engines Naver and Daum, online shopping malls that sell or rent Western-style first birthday clothing for girls were found. From 15 online shopping malls, 317 dresses, 76 outers, and 69 bonnets were analyzed. The one-piece dress was the main item of Western-style first birthday clothing for girls. Most first birthday dresses were white or ivory in terms of color; other common features were the bell silhouette, a high waistline, a midi- or knee-length skirt with multiple layers, and bow trimming. The upper bodices of dresses featured round necklines without collars and sleeves, and the main textiles used for dresses were satin, lace, organza, and tulle. Two main types of outers were jackets and capes. Most outers were white or ivory and waist-length or shorter, with elbow-length or longer sleeves. Outers were typically made of fur, satin, and lace. Most bonnets were also white or ivory in color, made of satin and lace, and decorated with ribbon ties and frills/ruffles. Because a precedent study indicates that a monochromatic color scheme was the least favorite and that consumers want a proper fit and length-adjustable design, conclusions of this study point to the need for color diversification; color combinations for two-piece dresses, outers, and accessories; and lacing or shoulder snaps instead of zippers.

• The Research Journal of the Costume Culture
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• v.7 no.4
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• pp.38-51
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• 1999

The purpose of this study finds that (1) history of the First birthday rite(첫돌 의례) and (2) changing process of the First birthday\`s dress and ornaments(첫돌 복식). The results of this study are as follows. The history of the first birthday rite has been continued vary long years in Korea, but it\`s origin is not clearness. The purpose and form of the first birthday rite are vary similarity in China and Korea. The rate of infant mortality was regarded that an absolute element of the first birthday rite. Making process of the first birthday\`s dress and ornaments was not definite, The adoption of that\`s form and elements act on affect local·homely·individual situation. First birthday\`s dress and ornaments was changed by changing process and convert of recognition about First birthday rite. It shows that the change of rites clothing contacted with changing process of rites.

• Journal of the Korea Fashion and Costume Design Association
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• v.16 no.3
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• pp.33-48
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• 2014

Based on the advent and dissemination of new developments concerning information & telecommunications technology, web services have brought new paradigms into society, thus facilitating the birth and evolution of various service industries to society as a whole. This study is aimed at investigating the expansion of the first Birthday party culture and design examples of the first Birthday partywear appearing in social media, through an inquiry into the communication functions inherent in social media. Also, the development of the first Birthday partywear designs for women aged 20 to 30 years was accomplished by categorically analyzing design characteristics in preferred fashion styles uploaded and shared within online childcare communities. First, it can be concluded that due to the bidirectional flow of information between corporations and consumers occurring from the expansion of social media, the entire structure of the market is undergoing great changes. Next, the need for the supply of professionalized the first Birthday partywear can be proved by the influx of party planners and caterers into this new industry. Third, Through a categorical analysis of these 523 photos, elegance style was the most preferred while classic and romantic styles followed. Last of all, 5 pieces of partywear reflecting contemporary consumer lifestyles which focus on 'enjoying one's own life' were created under the concept of 'Romantic chic'. The created designs aim to present a style which follows the predominant trend of elegance, classic and romantic, whilst keeping sensitivity in moderation. In this context, this study has aimed to present fundamental research data in the field of online the first Birthday partywear, through the development of the first Birthday partywear design based on the first Birthday party consumer characteristics gleaned from various forms of social media.

• Korean Journal of Human Ecology
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• v.6 no.1
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• pp.35-44
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• 2003

In Anthropology, ceremonies which human should pass in lives are difined as ‘Rites of Passage’. Each Rite has its own Clothing style, which is little different from general Clothing in shape, composition, color, meaning, etc. This Study shows composition and characters on Birth Ceremony Clothing through Documents and Survey around Chonnam Area. Survey Area is subdivided into 3 parts : Koksung(A Basin of Sumjin River-Eastern Area of Chonnam), Na-ju( A Basin of Yeongsan River-Western Area of Chonnam), and Kangjin(Southern Area of Chonnam). This Study analyses characters on Baenaet Jogori, 100th-day Clothing and First-birthday Clothing in Chonnam Area. In case of Baenaet Jogori, its shape in Survey is similiar to that of documents. In case of 100th-day Clothing, New Jogori and Baji have been made usually. First-Birthday(called “Dol”) Clothing shows difference between male and female infant. Male clothing consists of Pungcha Baji, Jokki, Magoja, Doltti while Female clothing consists of Pungcha Baji, Chima, Jumoni, and Doltti. In making of infant Clothing, 5-colors(Blue. Red, Yellow, White, Black) which consists of basic color in the Theory of the cosmic dual forces and Shape of Letters such as 壽ㆍ福ㆍ亞ㆍ卍 are used usually. This kind of colors and Shape of letters symbolize longevity and fortune. As a result of study, I find what Ritual Clothing in Birth has many symbolic meaning which reflects life-style culture. This study lay meaning on that deals infant clothings as a kind of Ritual Clothing.

• Journal of the Korean Society of Costume
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• v.63 no.3
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• pp.110-123
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• 2013

The purpose of this study is to analyze the first birthday Hanboks on Internet shopping malls and to find the reason why the costume has various types. From April to May 2012, first birthday costumes were sold on 154 Internet shopping mall sites. On 48 of the shopping malls, traditional Hanboks were sold, on 33 of the shopping malls, fusion Hanboks were sold, and on 73 of the shopping malls, Western formal wear was sold. The percentage of the Hanboks and Western costumes for the first birthday was almost the same. Boys costumes in the traditional Hanbok consisted of 'Magoja, Joggi, Jeogori, and Baji" or 'Baeja, Jeogori, and Baji" with Jeonbok or Sagyusam. Boys' headgear consisted of Bokgun and Hogun. Girls' costumes in the traditional Hanbok consisted of 'Jeogori, Chima' or 'Dangui, Chima or Seuranchima'. Girls' headgear was Gulle, Jobawui, and Baessidaenggi. Boys' costumes in the fusion Hanbok consisted of 'Jeogori, Baji, and Wanggunmo' which is different from the traditional Hanbok in materials, colors, and parts of construction. Girls' costumes in the fusion Hanbok could be divided into 3 different types; a modified traditional skirt, Chima, 'Chima and Jeogori" with new materials and colors, and Western dress with traditional materials. The first birthday Hanboks on the Internet shopping malls are simple and convenient compared to the traditional ones. Furthermore, parts of the costumes are influenced by some popular historical dramas. One of the reasons why the costumes have changed is because the customers have few experiences about traditional Korean costumes and their interests have been affected by the modern media.

• Journal of the Korean Society of Costume
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• v.59 no.7
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• pp.1-16
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• 2009

This study is on the children's clothing in Seoul Gyeonggi-do, Chungcheong-do and Gangwon-do between the $1920s{\sim}1950s$, by comparing positive data collected from pictures and literatures, remains and interviews. A baenaet jeogori was made of soft white cotton fabrics and was used as a charm when the baby had grown and had an test or a big occasion. A dureong chima and pungcha trousers were clothes for both boys and girls from their birth to the age of $4{\sim}5$ when they could have bowel movements by themselves. Occasions for celebrating a baby's growth were the one-hundredth day and the first birthday. In general, ordinary families had their babies' one-hundredth day in a simple way without special clothes. On the first birthday, however, even ordinary families prepared new clothes for their babies, and read their fortune and prayed for their well being and long life through events such as doljabi. In the age when medicine was poor and the infant mortality was high, the meaning of such a ceremony was to congratulate on the baby's safe growth through dangerous moments.

• International Journal of Costume and Fashion
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• v.11 no.2
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• pp.13-24
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• 2011

This study explores the opportunities for new market of traditional Korean costumes, Hanbok, following not only the consumer's needs and wants, but marketing trends of fashion industry. This paper is the exploratory consumer research of fusion Hanbok, it aims at examining how consumers wear fusion Hanbok. Study participants were limited to mothers who wore Korean-fusion Hanbok to their baby's first birthday party once or more. A total of 221 respondents completed online questionnaires. The results of this study are as follows. First, regarding the reasons of wearing fusion Hanbok is a beautiful and traditional dress although traditional Hanbok is uncomfortable and inconvenient. Second, the most satisfactory aspect of fusion Hanbok was found to be its design. Satisfaction with the color, size and length was also high. Third, most female consumers in their 20s and 30s have stronger preferences for and intentions of purchasing fusion Hanbok. Some people criticize that as fusion Hanbok is westernized in its designs and materials, it has lost the classical beauty and impression of traditional Hanbok. However, if no one routinely wears Hanbok, Hanbok will never be popularized or globalized. This study suggest that traditional Hanbok should be improved by developing effective merchandising strategies based on consumer needs for traditional Hanbok such as various product assortment and promotion strategies using traditional Korean beauty. So, traditional Hanbok could be retained and succeeded in the future by improving consumers' dissatisfactions of traditional Hanbok and creating the new market of traditional Hanbok in which fusion Hanbok are produced focused on consumers' needs and market environments.

• Journal of the Korean Society of Clothing and Textiles
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• v.25 no.9
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• pp.1681-1692
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• 2001

본 연구는 광복 이후 현재까지 첫돌 복식 변화를 시대적으로 고찰, 그 변화 양상과 영 향 요인을 규명하는 것을 목적으로 하고 있다. 연구 방법은 문헌 고찰과 사진 자료를 통한 내용 분석을 주로 하였다. 더불어 자료의 보충을 위해 첫돌 의례와 관련된 주변 인물들-가족, 기성 아동 한복 유통 상인, 상업적 사진사 등-의 면접 조사도 병행하였다. 이상의 연구를 통해 다음과 같은 결과를 얻었다. 1940년대 중반∼50년대 초에는 해방 이후 혼란과 전란으로 인한 물자의 부족으로 첫돌 의례의 명분은 남아있으나 복식 문화는 공백기를 맞는다. 1950년대 중반이후 60년대 전반기는 미국의 경제 원조와 섬유 공업 활성화로 의료의 공급이 원활하여 전기에 비해 의례적 의미를 지닌 첫돌 복식의 착용이 가능해 졌다. 전통 한복을 기본으로 한 위에 서양식 복식 품목들이 섞여서 나타나고 있다 60년대 후반에서 1970년대의 두드러진 양상은 기성복 산업 의 발달로 전문적 인 기성복 시장이 형성되었고 이는 기성복화 된 첫돌 복식의 일습 개념을 등장시키게 하였다. 또한 한복이 예복화 되는 경 향이 두드러지게 나타났던 시기로 70년대 후반의 칼라 필름의 보급은 금박과 자수와 같은 다양한 재료와 재단 방법을 사용한 장식화 된 첫돌 복식의 사용을 가속화 시 켰다. 특히 70년대 중반에 소수의 일반에게 입혀졌던 궁중복식의 하나인 당의가 소매없는 당의로 바뀌어 여아의 돌옷으로 입혀지기 시작하였다. 1980년대 전반기는 칼라 TV의 보급, 비디오 촬영의 보편화로 한복이던 양복이던 일습화 된 첫돌 복식이 대중적으로 정착하게 되었다. 후반기에는 국내의 국제적인 행사의 유치와 전통 복식 소개를 위한 전시들을 계기로 왕실 복식에 대한 관심이 고조되었다. 이로 인해 여아에게 소매없는 당의를 입히고 남아에게 용포를 입히는 유행이 가속화되었다. 또한 서양식 예복을 입히는 유행이 시작되었다. 90년대에 들어와 아기 전문사진점의 등장은 1 회적인 첫돌 의례에 한복과 서양식 예복, 일상복 등을 다양하게 착용시키는 계기를 가져오게 하였다. 이상과 같은 다양한 변화 양상에도 불구하고 첫돌을 기념하기 위해 특별한 옷을 마련하고자 했으며, 그 복식의 구성 이 전통적인 일습 개념을 꾸준히 지향해 온 경향을 보여주고 있다. 반면 최근 과열된 아동 산업은 보다 다양한 복식을 입혀서 촬영한 사진으로 특별하게 꾸민 상업적인 기념물들을 남겨주게 하고 있다. 비록 특별한 옷을 준비하여 아동에게 입히는 행위는 유사한 표현 양태이나 지나치게 많은 옷을 갈아 입히는 표현 방식은 지양되어야할 것이다

• Journal of the Korean Society of Clothing and Textiles
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• v.19 no.1
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• pp.71-79
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• 1995

Journal of the Korean Society of Clothing and Textiles Vol. 19, No. 1 (199i) p. 71~79 The authors study on the traditional textile production and the formal dress through the field research concerning the folk attitude toward dress style around the Mt. Kumo area. In this area, people produced and wove hemp, cotton, and silk except ramie. Because of poor production of raw materials, they produced textiles only for self-sufficiency. Every household dealt with dyeing on a small scale. In the past, people dyed cloth natually using plants as material. Natural dyeing, however, gradually changed into chemical one since the Japanese rule. The formal dresses, which people wore on particular occasions such as the hundredth day after child's brith, the first birthday, and traditional holidays, were very meager due to poor living standards. People could not see the formal dresses with full decoration. Bride and bridegroom were the village.owned wedding dresses, and if they could not afford to, they simply put cloth on to remember the occasion. People around the Mt. Kumo area, however, provided fully-decorated shroud and ritual robes to the level of other better-off areas. It seemed to be the result of influence of deep-rooted Confucianism in Gyungbuk province. This Phenomenon could be found in the folk dress style in other regions as well as the Mt. Kumo area in Gyungbuk province.

• Korean Journal of Human Ecology
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• v.7 no.1
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• pp.39-51
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• 1998

This study was carried out with the purpose of capturing current state of Korean family life culture related to childrearing. The Questionnaire developed for this study in order to delineate the values and perceptions related to general childrearing practices in present Korean families consisted of 73 items concerning prenatal care and child birth, child caring and rearing, and role division and value education. Subjects were mothers of young and primary school children currenly residing in Seoul area and Choongchung province of South Korea. Four hundred and four questionnaires were analyzed, and the summary of results were as follows. First, both the respect for children's individual needs concerning food, clothing, and health-related behaviors and the pursuit of convenience in everyday life on the part of mothers appeared to be important and valued by Korean mothers. Second, the basic values and traditional meanings of family events such as prenatal care, children's birthday, especiall the first one, and family rituals and gatherings still appeared to be exsiting and influential, but there seemed to have been some changes both in their formal aspects and detail contents. Third, meaningful differences in childrearing attitudes were found according to mother's place of growth, educational level, and her employment status. Finally, traditional distinction between sexes and sex-role division in childrearing seemed to have weakened to some extent, which was particularly among mothers with higher educational level or residing in big cities.