• Title/Summary/Keyword: fashion sensitivity

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Analysis of Components of Fabrics in Fashion Trend Books - Focused on the Year 2002 through 2012 - (패션 정보지에 나타난 직물의 구성요소 분석 - 2002년~2012년을 중심으로 -)

  • Kim, Mi-Jin;Park, Myung-Ja
    • Journal of the Korea Fashion and Costume Design Association
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    • v.15 no.4
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    • pp.129-142
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    • 2013
  • Fabrics created unique features through the change in various ways depending on the elements including fabric structure, threads, thickness, weaving, patterns and processing. This study examined the difference between texture and image depending on components of fabrics. In order to understand the trend of components of fabrics, the actual components of fabrics was analyzed by year, using the women's apparel trend books, Nelly Rodi Fabrics and Promostyl Fabrics. This study analyzed Spring/Summer season and Fall/Winter season from 2002 to 2012. Frequency analysis, cross-tabulation analysis, multiple response cross tabulation analysis were implemented using SPSS 18.0. The followings are the analysis results. For fabric composition, Spring/Summer season used cotton fabric the most. Cotton fabric accounted for relatively high usage in 2005, 2007 and 2008. Fall/Winter season used wool the most in 2002, 2003, 2004 and 2005. In case of fiber blend by fabric composition, cotton was blended with other fibers in Spring/Summer season except wool. The fiber blending ratio of wool was the highest in Fall/Winter season. Wool was blended in most fabrics. More than two patterns were mixed for fabric patterns. The fabric patterns were applied the most in 2012. For fabric processing, the fabrics by sensitivity-functional processing were continuously used every year and the surface finish showed relatively high usage in 2002 and 2011. In conclusion, this study will build the systematic data for 11 years including fabric trends in the past. It can improve specialization, systematization and efficiency in fabric planning.

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A Study on Clothing Life Style and Clothing Selection Behavior of the New Generation Consumer (신세대의 의생활양식과 의복선택행동에 관한 연구)

  • 김미경;이선재
    • Journal of the Korean Society of Costume
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    • v.24
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    • pp.217-233
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    • 1995
  • The ultimate purpose of this study is to suggest the most effective marketing strategy for the clothing consumer market based on the new generation consumer's clothing selection behavior analysis. In this thesis, it is appempted to make a progress in the new gen-eration consumer's clothing life style types, in clothing purchase behavior analysis among the clothing life style, and also in the marketing strategy for marketers. The subjects selected for the final analysis are 412 the new gerneration women of age 20 thru 34 in seoul and satellite town area. Data were processed the spss package program. As for the analytic method, factor analysis, clustering analysis, XCross-tubulation, F-test with ANOVA, frequency and percentage were applied in the survey. The major findings are as following : life style is classified into four types : The characteristic fashion-directory type(25.7%) ; The reason traditional type(9.0%) ; The sen-sitivity fashion-following type(11.0%) ; The community brand-conscious type(54.3%). 2 Clothing life style types characteristic of the new generation consumer proved that clothing life style types are a significant difference according to the life style, the fashion consciousness and the average monthly spend-ing on clothing. 3. There is an important discrimination according to the clothing life style types in their clothing purchase behavior such as infor-mation usage, clothing choice criterion and brand loyalty. 4. Based on the result of our analysis and the review of literature, the marketing strategy is suggested that characteristic and new design development is efficient way to consumer's purchase need. Therefore apparel industary which pursue an added value must frame marketing strategy on the basis of the target consumer's sensitivity characteristic according to the life style and fashion consciousness.

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Establishing Quantitative Evaluation Standards for the Mobility test of Slacks (슬랙스 동작 적합성 평가의 정량적 평가 기준 설정)

  • Kim, Seonyoung;Nam, Yun-Ja
    • Fashion & Textile Research Journal
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    • v.18 no.1
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    • pp.80-90
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    • 2016
  • This study presents quantitative evaluation standards for they mobility test, conducted in the process of a slacks fit test. This study quantified the subjects' evaluation on the wearability of slacks to provide objective qualitative evaluation methods for existing mobility tests. The subjects were women of standard bodytype between the ages of 18 and 24 wearing slacks designed to test their mobility based on differences in ease in waist girth, hip girth, crotch length and knee length. A qualitative evaluation tested the wearability of slacks. Clothing pressure and gap area between the body and slacks were measured based on a quantitative evaluation. The clothing pressure and the gap area between the body and slacks (which reflect the results of the wearability test) were presented in this study as quantitative evaluation standards. Clothing pressure tended to increase as the ease of slacks decreased; however, clothing pressure standards, that induce discomfort, differed by body parts. The hip, crotch, and knee area were relatively less sensitive despite the waist and the abdominal area sensitivity to clothing pressure. This study suggests the minimum ease for the appropriate wearing comfort of slacks by region and motion as standards for the quantitative evaluation of mobility tests. These was reset in accordance to the limits of clothing pressure when the minimum ease was considered as wearable but exceeded the clothing pressure limits.

Bicycle Wear Survey Based a Study on the Development of the Commute for Bike Wear Textile Design (바이크복 현황조사를 기반으로 한 출.퇴근용 바이크복 텍스타일 디자인 개발에 관한 연구)

  • Lee, Youn-Soon;Eum, Ji-Eun
    • Journal of the Korea Fashion and Costume Design Association
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    • v.14 no.4
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    • pp.179-190
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    • 2012
  • During recent few years, Bike is arising as one of the most important item of sports market. As well as in domestic markets, customers are demanding specific brands only for young aged riders. Therefore, this study researched current bike wears and suggest digital textile printing with sports wear trends which also have safety and visual impact effectiveness, so it can be satisfied as green products and we also try to suggest sports sensitivity of existing cycle wear to city fashion. The purpose of this study is to figure out 20's-30's female biker attitude for bike wear and their purchasing habits and also their preference, digital textile design of city biker wear based on present condition research of riding wear markets and to establish high quality products with occupying high percentage of global markets and making high profits. For this study, bike wear distributors Survey First, foreign companies generally meet evenly sampling the 20s and 30s targeted vendors 10 companies were selected. 'city sporty ware' or 'casual line' dual 'extreme line' from all manufacturers, including, however did not distinguish it from all the vendors. This higher proportion of the recent upsurge in public and non-professional riders, despite the fact that you can see that the lack of 'Extreme line' compared to the 'casual' line of the city sporty ware production. overall seasonal sales in the spring appeared windbreak jacket, leggings and sweat emissions and at the same time built into the fabric dry faster T-shirt and shorts in the summer sales were higher. autumn jacket and produced excellent warm in winter fleece fabric T-shirts, pants, windshield jacket higher sales. showed improvements in design, improved in the order of the highest and perfect for everyday wear for both. As mentioned, we figure out 20's-30's female rider's attitude for riding suit and their purchasing habits and also their preference, so we can develop riding suit design based on their needs and suggest new design patterns.

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The Costume Culture was seen to the Foreigners in the period of the Opening of a Port (외국인의 눈에 비친 개항기 복식문화)

  • Lee Min-Joo
    • Journal of the Korea Fashion and Costume Design Association
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    • v.7 no.1
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    • pp.101-112
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    • 2005
  • 21th is the century of culture. So each country create new culture from tradition, and at the hub, there is Rapid development of network which makes these things to be able. Also, Korea selected Han-Bok as a symbol of Korea culture, and also Han-Bok internationally. Han-Bok expresses our nation's emotion very well, and also, Han-Bok has universality that can stimulate on world's sensitivity. Consequently, this study will arrange and analyze the records of foreigners' feeling who visited in the period of the opening of a port as a target of our study. This study will offer materials for study in the period of the opening of a port. Also, this study will discover the significance and organization of our clothes. Way to wear it and the beauty of our clothes that we didn't even realize or not mentioned on the record because we were too accustomed to our beauty from the ancient time. So, we would like to be basic study that can make our clothes globally and appeal to world's sensitivity by finding the universality. The result of this study is as follows. First, the items of hat made us be called as a 'world of hat' so, Gat, Galmo(갈모), a women's winter hat(조바위), a fur-lined hood(남바위) and Ayam(아얌) will be obtained the world's focus. Secondly, we checked Belt, breast-tie, rainbow striped sleeves and Pocket which append vitality and movement arrested the foreigners' attention. Thirdly, foreigner's were interested with straw shoes and paper shoes.

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Assessment of Subjective Sensation and Purchasing Preferences for Casual Shirt Fabrics (캐주얼 셔츠소재에 대한 주관적 감각과 구매 선호도 평가)

  • Choi, Jong-Myoung;Kweon, Soo-Ae
    • Korean Journal of Human Ecology
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    • v.15 no.3
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    • pp.397-404
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    • 2006
  • The purpose of this study is to analyze the subjective sensations and preference for spring/fall casual cotton shirt fabrics, and to assist in developing shirt fabrics that offer maximum comfort in wearing sensation. The subjects of this study were male and female college students who assessed the tactile sensation of seven types of spring/fall shirt fabrics available on the market: plain weave and rib weave made of cotton and that of cotton mixed fabrics. The subjects were university students between the ages of 20 to 23, who were residing in the city of Cheongju, Korea. The questionnaires related to the fabrics hand were evaluated using a nine point bi-polar scale of 9 descriptive terms. Mean, t-test, F-test and $X^2$ were used for data analysis. The fabric hand evaluation on the seven types of shirts showed a significant difference in all of the 9 descriptive terms. There were partially significant differences in the subjective sensations according to fabric characteristics regarding shirt fabrics. As regards the difference in fabric hand according to gender, female students responded with more receptiveness and sensitivity than male students in the category of woven fabric evaluation. In particular, female students responded with more sensitivity to the sensation of dense and wrinkle sensations. There were significant differences in the purchase preference according to gender regarding casual shirt fabrics. Plain weave fabrics made of cotton was most preferred among male students, whereas rib weave fabrics made of cotton/polyester was most preferred among female students.

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The Characteristics of German Romanticism Clothing Style Represented in Caspar David Friedrich's Paintings (카스파 다비드 프리드리히 회화에 나타난 독일낭만주의 복식의 특성)

  • Yang, Lee-Na;Park, Sun-Hee
    • Journal of the Korea Fashion and Costume Design Association
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    • v.14 no.1
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    • pp.13-29
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    • 2012
  • Art works reflect the spirit and aesthetic information of the times. More specially clothing shown in paintings indicates the phases of the times and contains the aesthetic values of the era. The purpose of this study is to examine the characteristics of German Romantic Era on male and female clothing style represented in Caspar David Friedrich's paintings. The study aims to highlight the following: First, German romanticism ironically gives conceptual importance but high value to freedom of inner self and imaginative sensitivity of human beings. Second, the paintings of Friedrich show the consistency with nature through human beings' inner self and transcendency ultimately expressing religious ideals paradoxically. Third, the characteristics of male and female clothing style shown in Friedrich's paintings are considered religious, contemplative, paradoxical, transcendental, conceptual, political, grass-roots oriented, and female liberating. Female clothing reflects simple empire-style, while male clothing shows romantic style of people's leaders, reflecting the political features in those days.

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A Study on the Development of Energy-Saving Business Uniform Using Body-Heat Preserving Material (인체열 보존 소재를 사용한 에너지절감형 비즈니스 근무복 개발 연구)

  • Kim, Soo-Kyung;Cho, Hyunjin
    • Journal of the Korean Society of Costume
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    • v.66 no.6
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    • pp.110-121
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    • 2016
  • The purpose of this study is to develop high value-added uniform design in response to climate change, and produce high sensitivity uniforms that conserve the energy of its wearers. The scope of the study encompassed entire production stage from the product planning stage to developing a prototype to collecting consumer ratings to securing intellectual property. The results of the study are as follows. First, the material was developed that maximizes insulation by replicating human body heat radiation and raising the temperature by 5 degree Celsius. Second, through Time to Market system, a luxurious synthetic wool material was developed, and warm effect was achieved. Third, pattern design engineering for easy movement and design development allowed the realization of uniform design that is compatible indoors and outdoors as well as respond to highly active climate change. Fourth, Fifth, the developed design was registered and intellectual property rights were obtained.

Aesthetic Characteristics of Face in the Late Joseon-dynasty's Beauty Paintings (조선후기 미인화에 표현된 얼굴의 미적 특성)

  • Lee, Hyun-Ok;Ku, Yang-Suk
    • Fashion & Textile Research Journal
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    • v.14 no.6
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    • pp.918-927
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    • 2012
  • This study identified the aesthetic characteristics of the face description in late Joseon Dynasty beauty paintings. A total of 24 beauty paintings were selected as representative of the late Joseon Dynasty genre of painting works. The paintings were analyzed by the shape, color, and physiognomy of beauty trends from the components of women's faces expressed in the works of artists. The results of this study showed that the shape of the face components expressed a round, curved and thin line. Colors were expressed through Obang-sack (a traditional Korean color). Also the physiognomy of the late Joseon Dynasty's women was soft, wise, economical and brilliant. A round-forehead meant that economical and virtuous housekeeper, thin crescent shaped eyebrows denoted women of wisdom and excellent sensitivity. Single long thin eyelids and implied a women of longevity. A round curved nose were eager tobe a wise mother and a good wife. Small concave lips were desired eagerly by gentle and intelligent women. A curve face implied a subjective women of insight and good memory. In conclusion, the late Joseon Dynasty beauty paintings expressed a traditional Korean beauty face and a modern baby face. The data are useful for the aesthetic standards of modern through meaning of Korean traditional beauty.

Symbolic Characteristics Presented in Eastern and Western Doll Costumes (동·서양 인형의 복식에 나타난 상징성)

  • Son, Ji-Won;Kim, Min-Ja
    • Journal of the Korean Society of Clothing and Textiles
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    • v.36 no.5
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    • pp.473-488
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    • 2012
  • This study examines the origin of dolls as well as how the role and types of various dolls have changed in a comparison of the functions of dolls before and after $20^{th}$ century. In addition, this study analyzes symbolic characteristics appearing in doll costumes. First, doll costumes (used in child play) represent sexual roles and various role models that are taught to children. Second, they reflect the fashion trends of that time and appear in the most beautiful forms that pursue the ideals of the time where doll costumes symbolize the latest fashion of the time. Third, the culture of doll costumes symbolizes cultural identity that show native customs, art, culture, and ethnic characteristics. Lastly, a mania society for dolls and collector groups are formed that share individual sensitivity. Members of those groups have feelings of solidarity and homogeneity through doll costumes that they have decorated and expressed themselves that show the reinforcement of a group by doll costumes.