• Title/Summary/Keyword: environment changes

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Effective Marketing Strategies for Electronic Commerce Activation (전자상거래 활성화를 위한 효율적 마케팅전략)

  • Lee, Seung-Hui
    • 한국디지털정책학회:학술대회논문집
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    • 2003.12a
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    • pp.381-402
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    • 2003
  • The Purpose of this study is explore the changes of environment in terms of diffusion of EC and to present effective marketing strategies for Electronic Commerce Activation. This paper focuses on the customer management, Real-Time Responding, and market strategies in Electronic Commerce. EC(Electronic Commerce) that out of the evolution of Internet technology gets a corporation changes to survive in 21st century. So the corporation must set the strategy to fit a Internet focused society. This paper is focusing the analysing the difference between the e-marketing and traditional marketing and proposing the new strategical marketing mix. On the Electronic Commerce, the 6Cs of marketing - Contents, Community, Commerce, Connection, Communication, Customizing - are being played out quite differently than they normally are offline. In conclusion, the change in Electronic Commerce environment results in (1) redefinition of customer group, (2) different marketing strategies to fit in Electronic Commerce environment, and (3) changes in customer management, promotion strategy, advertizing appeal.

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Diagnosis of Development Projects and Water Quality Changes in the Environmental Management Sea Areas and Improvement of Impact Assessment (환경관리해역의 이용개발현황과 수질변화경향 및 영향평가 개선방안)

  • Jun, Eun Ju;Yi, Yong Min;Lee, Dae In;Kim, Gui Young
    • Journal of the Korean Society of Marine Environment & Safety
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    • v.24 no.6
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    • pp.726-734
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    • 2018
  • The total number of Sea Area Utilization Consultation in the environment management sea areas reviewed from 2015 to 2017 were 60. The number of development projects in the environment conservation sea areas decreased steadily, but special management sea areas increased. Development types in environment management sea areas showed that artificial structure installation was the highest ratio, followed by fishery port development and construction of habor and coastal maintenance and sea water intake and draining. By comparing the trend of water quality changes using marine environment information system (MEIS) data in the environment management areas from 2006 to 2017, COD showed no significant changes but the environment conservation sea areas increased slightly, and the concentration of TN and TP decreased. Gwangyang and Masan bays in the special management sea areas and Gamak bay in the environment conservation sea areas displayed oxygen deficient mass in the summer. As the use of development projects of the environment management sea areas are performed continuously, an analysis of the status of sufficient water quality changes is necessary for environmental impact assessment (Sea Area Utilization Consultation) in the marine environment and should be evaluated mainly for management of contamination by diagnosing thoroughly water quality effects and the pollution of sediment. Especially, the water quality goal for the purpose of designation in each of the environment management sea areas is set clearly, connection with pollution source control and the total pollution load management system (TPLMS) should be proposed and measured to reduce the amount of contaminated water.

A Study on Predicting Changes of Future Advertising Characteristics and Types after the Corona 19 Pandemic

  • Ahn, Jong Bae
    • International Journal of Internet, Broadcasting and Communication
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    • v.12 no.4
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    • pp.137-147
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    • 2020
  • The Corona 19 pandemic is bringing a big change in the fields of politics, economy, society, culture, environment, ecosystem, science and technology, and business management activities and advertising. Therefore, in this study, after the Corona 19 pandemic, we predicted how the characteristics of future advertising and the types of future advertising will change, and we studied countermeasures. We used, a method of analyzing related literature and the Delphi Survey method predicting the future, as a research method. As expert Panel, the subject of the Delphi technique survey, we recruited 30 experts in the field of advertising and future fields with professional insight. We study to predict how the characteristics of future advertising and the types of future advertising will change according to changes in the advertising environment such as social changes, business changes, and consumer changes after the Corona 19 pandemic. In order to cope with these changes in future advertising, it is necessary to actively prepare the advertising industry and advertising experts. Therefore, we suggested countermeasures so that the advertising industry and advertising experts can understand and respond for future advertising changes.

Changes of residents' indoor environment control behavior as a result of provided education and environmental information (거주자의 실내환경 관리행동에 교육 및 정보제공이 미치는 효과)

  • Bae, Nu-Ri;Choi, Yoo-Rim;Chun, Chung-Yoon
    • Proceeding of Spring/Autumn Annual Conference of KHA
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    • 2006.11a
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    • pp.269-274
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    • 2006
  • The purposes of this research are, first, to investigate the present condition of indoor thermal environment in winter. Second, to find out how residents' knowledge, consciousness, and behavior changed after provided with education and information of indoor climate. Finally, to reveal how this changes make alteration to their indoor environment. Thirty apartments were collected, and then divided into three groups as Control Group, Education Group, and Edu-information Group in order to conduct the purposes. Provided education and environmental information turn out to have a positive effect to residents' knowledge, consciousness, and behavior, and consequently, it leads residents to control their indoor environment more actively in some cases. Thus, it is important to provide residents with environmental education and information, and it should be conducted regularly in order to maximize the positive effect of education since it tends to decrease as time goes by.

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Analysis of the Change of Intensity Distribution and Luminous Environment by Reflector Shape in Indirect Reflected LED Luminaires (간접 반사형 LED 조명기구의 반사판 형태에 따른 배광형태 및 조명환경 변화 분석)

  • Kim, Yu-Sin;Choi, An-Seop
    • Journal of the Korean Institute of Illuminating and Electrical Installation Engineers
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    • v.25 no.1
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    • pp.9-17
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    • 2011
  • Development of high efficiency and eco-friendly LED source has been progressed continuously. Also, by nation's regulations, public institutions have changed existing luminaires to LED luminaires. However, there are several differences between existing luminaires and the intensity distribution of general planar LED luminaires. In case of changing existing luminaires to LED luminaires, by such differences, there are inefficiencies both quality aspect and energy aspect in luminous environment. Therefore, this study aims to conduct a study on the changes of intensity distribution and luminous environment by reflector shapes in indirect reflected LED luminaires with software for optical design of a luminaire (Photopia 2.0) and lighting design of a space (ReluxPro). This study shows the changes of intensity distribution and luminous environment of indirect reflected LED luminaires and indirect fluorescent lamp luminaires by reflector shapes.

A Study of about the Influence of House Price on Housing Financial Environment -The Case of Seoul Metropolitan Area- (주택 금융환경이 주택가격에 미치는 영향에 관한 연구 -수도권을 중심으로-)

  • Kim, Young-Sun
    • Management & Information Systems Review
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    • v.25
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    • pp.321-337
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    • 2008
  • The house price rise suddenly is not only Economic stability but economic, mental state of a heavy burden to people. This paper is a house finance environment analyzed in this research about the rise factor of the house price and the result to present the plan to the natural disposition. The financial institute has an influence on the disguised demand extension of the house and The mortgage Lending in commercial Banks with the earnings as the stability high than the industry loaning. A house finance environment changes and will go from economic factor of the variety of the life style, the housing conditional according to the income level, a children education condition, and the population structure many this little. The disposition of the house need changes according to this and will have an influence on the house price. Necessary for a house market environment house policy of the market need which the consistency reflects so that we are suitable and is desired.

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Pasture estimating with climate change over Mongolia using climate and NOAA/NDVI data

  • Erdenetuya, M.;Khudulmur, S.;Bolortsetseg, B.;Natsagdorj, L.;Batima, P.
    • Proceedings of the KSRS Conference
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    • 2003.11a
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    • pp.120-122
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    • 2003
  • Geographical position and associated climatic influences can be a negative environmental condition that affects sustainable use of land resources, especially pastoral livestock production. Vegetation condition of the country is sensitively changes upon climate changes and human impacts. Within last 60 years data the annual air temperature has increased in 1.66 degrees in average and the total precipitation amount had almost no change. The main goal of this work is to relate climate change within last 20 years with pasture condition, estimated by NOAA/NDVI data set.

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