• 산경연구논집
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• 제8권5호
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• pp.23-33
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• 2017

Purpose - The present study aims to examine the relationship between small enterprise start-up preparatory factors and increases in sales and operating profits, which are business performances utilizing the National Survey of Actual Conditions of Small Enterprises conducted by the Small Enterprise, Market Service. Research design, data, and methodology - Start-up preparatory factors were divided into six types; business type, start-up history, start-up motives, preparatory periods, and start-up funds to figure out the relationship between sales and operating profits with regression analyses. Regression analyses were conducted based on the foregoing with a view to identifying the effects of start-up preparatory factors on business performance. Results - Since start-up preparatory factors generally affect business performance, it was identified that start-up preparatory factors importantly affect operating profits and sales, which are business performances. However, start-up preparatory periods and the implementation of education among preparatory activities were shown to have no effect on business performances, and the effect of the ratio of start-up fund provided by the founder on operating profits was shown to be not significant. Conclusions - The present study comprehensively examined those start-up preparatory factors that have positive effects on business performances after start-up. The present study is meaningful in that it can provide positive implications for efficient start-up of small enterprises hereafter.

• 산업경영시스템학회지
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• 제43권1호
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• pp.50-60
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• 2020

The omni-channel customer system is the communication system between enterprise and customer via multiple channels such as mail, email, SMS, and mobile. The omni-channel customer system complements each other channel through the integration of each channel. The purpose of this research is to derive key factors and calculate the weights that a financial enterprise considers when adopting the omni-channel customer system. For this research, we analyzed the request for proposal documents used for the omni-channel customer system implementation projects in the financial enterprise. Also, we derived, classified, and stratified the key factors to be considered for the introduction of the omni-channel customer system in the financial enterprise. As a result of analyzing the key factors, customer experience, operations, and security were identified as the components of the top category in introducing the omni-channel customer system in the financial sector. Furthermore, the weight for each key factor was calculated by using ANP. As a result of ANP, operations, customer experience, and security were important in order. Also, the degree of easiness for connecting with other systems and the various abilities for representing the contents of the omni-channels were derived as the important key factors.

• 한국안전학회지
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• 제20권4호
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• pp.154-161
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• 2005

As disasters in the modem era become a large scale and complexity, no single entity can manage them. Instead collective cooperation between civilian, enterprise, school and government sectors is significantly needed, along with a well prepared mechanism. Thus, I attempt to construct the applicable network of civilian, enterprise, school and government sectors for disaster management through exemplary case studies of established countries as well as Korea's current operations and its drawbacks, based upon a networking design of disaster management organizations as belows: Firstly, it is cooperation and coordination among relevant organizations that are required essentially in the new era, in view of formative condition of necessary environment for civil participation. The cooperation and coordination can be made only through the network of civilian, enterprise, school and government sectors. Secondly, in order to build up the network, major roles and tasks which should be done by civilian, enterprise, school and government sectors respectively are listed based upon a stage of disaster management. Thirdly, operation models of a safety monitoring unit, a disaster prevention unit, a emergency response unit, and a rehabilitation unit are proposed in line with the network of civilian, enterprise, school and government sectors in regional base.

• 한국산학기술학회논문지
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• 제14권3호
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• pp.1033-1039
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• 2013

제품수명주기가 짧아지고 고객의 니즈가 다양화되고 있는 글로벌 시장에서 보다 빠른 신제품 설계와 개발을 위해서는 정보시스템의 도움이 필요하다. 본 논문에서는 자동차산업의 경영 스피드 향상을 위한 방안으로 제품에 관한 정보를 전사적으로 통합하는 Enterprise-BOM의 기본모델을 제시하였다. 여기에는 세가지 BOM의 종류를 포함하며, 내부 주요 데이터 구조설계를 진행하여 전사 일원화 관리를 지원할 수 있도록 자동차 산업의 차종, 등급, 옵션, 색사양 주문 사양 등의 주요 속성에 대한 데이터를 체계화하였다. 이를 통해 사양변화와 개발변경이 빈번한 환경하에서 신속하고 유연성 있는 개발이 가능할 것이다.

• International Journal of Quality Innovation
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• 제7권2호
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• pp.19-49
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• 2006

Due to the globoal economic effect, Taiwan's small and medium-sized enterprise (SME) is much threatened by China. Since remarkable advances have being made in information technology, taking competition advantage for an enterprise has become a very important issue when facing rigorous global competition. However, the business of the enterprise starts with finding the customers' demands, and ends with fulfilling customers' demands. Therefore, in order to increase competition advantage for SME, the customer management must be effectively strengthened, especially by increasing customer satisfaction and maintaining good relationship with the customer. This is the key for an enterprise leading to success. The purpose of this study is aiming to discussing the relational analysis between customer and SME by viewing the four aspects of customer relationship management (CRM), which are relation marketing, customer service, customer value, and customer satisfaction. Moreover, this research will perform an empirical analysis on CRM for a typical small and medium-sized company so as to grasp its real definition and enterprises' demands. The conclusions will be drawn from our literature survey and practical experience as well as site investigation. Recommendations are evolved from discussing the interaction between customers and enterprises in improving their constructing factors and increasing benefits and values.

• The Journal of Asian Finance, Economics and Business
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• 제8권11호
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• pp.133-143
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• 2021

This study investigates the relationship between social capital and enterprise performance with knowledge sharing as the mediator. By employing the data of 677 respondents collected from delivering questionnaires to small and medium-size firms in Vietnam in 2020, this study suggests a two-step approach that combines exploration factor analysis (EFA), confirmatory factor analysis (CFA), and path analysis (SEM). The empirical findings significantly support our proposed model by demonstrating that knowledge sharing mediates the connection between all three elements of social capital and enterprise performance. At the same time, the results emphasize the importance of knowledge sharing as a major benefit of social capital and a substantial driving element of both operational and financial performance. The results show that all three social capital qualities (structural, relational, and cognitive) significantly impact both tacit and explicit knowledge sharing, while knowledge is one of the main routes connecting social capital to enterprise performance. Hence, our research model may be used in future studies to evaluate social capital, knowledge sharing, and firm performance as a new theoretical model. Our results offer a plausible explanation for how social capital improves knowledge sharing and enterprise performance.

• 한국컴퓨터정보학회논문지
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• 제24권8호
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• pp.159-166
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• 2019

In this paper, we propose takes network marketing as a starting point for analysis, uses the theory of purchasing behavior and enterprise performance to analyze the network marketing strategy of artistic products, incorporates the practical problems encountered by some artistic products enterprises in Zhejiang Province in network marketing into theoretical research. The theoretical model of network marketing strategy acting on enterprise performance through the intermediary effect of purchasing behavior is constructed. This paper conducted an in-depth survey of three representative core domestic companies engaged in Internet marketing of artistic products, and analyzed the questionnaires of 357 respondents. The initial model was verified by statistical tools such as SPSS and AMOS, and three conclusions were drawn: Firstly, network marketing strategies of different dimensions have different effects on purchasing behavior: pricing strategy and product strategy have significant positive effects on impulse purchasing behavior, but channel strategy has no significant impact on impulse purchasing behavior; Channel strategy and product strategy have a significant positive impact on repeated purchasing behavior, but pricing strategy has no significant impact on repeated purchasing behavior. Second, user purchasing behavior has a significant positive impact on enterprise performance. Third, network marketing strategies of different dimensions have significant direct and positive impact on enterprise performance.

• International Journal of Computer Science & Network Security
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• 제21권8호
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• pp.119-126
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• 2021

The study develops methodological aspects for modeling the determining impact of modernization on the enterprise's economic security in development competitive conditions using the model of speed, stability and spaciousness of modernization. Modeling the determining impact of modernization on the enterprise's economic security in a competitive conditions involves: firstly, the formation of estimated modeling indicators in accordance with the speed, stability and spaciousness of the enterprise's modernization; secondly, establishing the weight of indicators in the assessment system using the tools of cognitive judgment; thirdly, the establishment of reference values of sound evaluation indicators; fourthly, the calculations of the integrated impact assessment of the modernization's determining impact modeling on the enterprise's ensuring economic security in a competitive conditions; fifthly, conducting calculations and analytical summarization of the results. To determine a comprehensive integrated indicator of the modernization changes impact on the competitiveness and economic security of enterprises, we use the correlation method of the calculated value with the reference value, as well as use weights for groups of calculations. Approbation of modeling of determining influence of modernization on maintenance of economic safety of the enterprise in competitive conditions of development by authors was carried out concerning such enterprises, as: JSC "Ukrzaliznytsia", SE "Ukraerorukh", SE IA "Boryspil", SE "Ukrposhta", KP "Kyivpastrans".

• 유통과학연구
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• 제13권12호
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• pp.73-84
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• 2015

Purpose - Various social issues have arisen since the beginning of the 21st century therefore, enterprises that disregarded social issues have become unsustainable, and social enterprises have appeared to address these issues. A social enterprise is a social mission-focused organization that uses a market-based strategy and has a vulnerable business structure. To be self-sustainable, a social enterprise should make consumers aware of the value that it provides and secure its profitability through consumer consumption. From this perspective, this study investigates the relationship between perceived value (utilitarian and hedonic) and loyalty, and examines how memory and attitudes play mediating roles between perceived value and loyalty. For these purposes, the author developed a structural model consisting of several variables. In this model, perceived value, which was utilitarian and hedonic, was proposed to affect the memory and attitudes toward social enterprise products, thus increasing loyalty. Therefore, memory and attitudes were proposed as core mediating variables between perceived value and loyalty. Research design, data, and methodology - To analyze the proposed model, data were collected from 582 respondents and analyzed using SPSS 21.0 and AMOS 21.0. To test unidimensionality and the nomological validity of the measures of each construct, we employed a scale refinement procedure. The results of the reliability test with Cronbach's α and confirmatory factor analysis warranted the unidimensionality of the measures for each construct. In addition, the nomological validity of the measures was warranted from the results of the correlation analysis. The result of the overall model analysis demonstrated a good fit (χ²=529.881, df=144, χ²/df=3.680, p-value=0.000, GFI=0.905, NFI=0.948, CFI=0.961, RMR=0.036, RMSEA=0.068). Results - The findings are summarized as follows. First, the hedonic and utilitarian value of social enterprise products had positive effects on memory and attitudes. Second, the hedonic value of social enterprise products more strongly affects memory and attitudes than utilitarian value. Third, memory and attitudes had positive effects on loyalty. Lastly, memory had a stronger effect on loyalty than attitudes. Conclusions - The purchase rate of social enterprises' products increases only if the products are included in the "information search" and "alternative evaluation" processes in consumers' purchase decision-making processes. Therefore, a social enterprise must actively promote the fact that it pursues a social value, and shares both the hedonic and utilitarian values of its products. Accordingly, because hedonic value has a more significant impact on a company and attitudes, a social enterprise should develop hedonic values for product consumption, thereby leading consumers who care about value consumption to purchase its products. Moreover, a social enterprise must maintain good memories and attitudes for consumers because memory does not change over time, although attitude does. The limitations of this study and suggestions for future research are as follows. This study viewed "consumer loyalty" as the success factor of social enterprises, thereby considers an "increase in sales" as the success factor. Therefore, in future studies, diverse factors, including social contribution and word-of-mouth intention, should be regarded. In addition, future studies need to thoroughly review and make assurances about the relationship between memory and attitude.

• 한국정보과학회논문지:소프트웨어및응용
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• 제33권1호
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• pp.32-43
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• 2006

Enterprise JavaBeans (EJB)는 컴포넌트 기반 소프트웨어 개발 (Component-based Development, CBD)을 위해 보급된 환경이다. 컴포넌트는 재사용 단위의 복합 객체이지만, EJB는 객체단위의 작은 컴포넌트이므로 다수의 엔터프라이즈 빈을 복합하여 큰 단위 재사용을 지원해야 한다. 따라서 EJB를 이용하여 컴포넌트를 상세 설계 및 구현하기 위한 구체적이고 실용적인 기법이 필요하다. 본 논문에서는 CBD의 구성요소를 EJB를 이용하여 어떻게 설계하는지의 지침과 기법을 제시한다. 단일, 복합, 화이트, 블랙 박스, 다중 인터페이스, 가변성을 지원하는 EJB 환경의 컴포넌트 설계 및 구현 기법을 제시한다. 사례 연구를 이용하여 제시한 설계 기법을 보이고, CBD 컴포넌트의 특징과 본 논문의 기법을 비교하여 검증한다. 결론적으로 EJB 환경에서 컴포넌트의 재사용성, 활용성, 이식성을 더욱 증가 시킬 것이다.