• 한국멀티미디어학회논문지
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• 제23권10호
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• pp.1318-1330
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• 2020

The purpose of this study is to identify the effect of the innovation characteristics that AI Elderly Care Robots have on elderly consumers and to verify the acceptance or mediated resistance by the elderly of the innovation characteristics. Research was conducted throughout this study of the characteristics of the elderly so that the study results could contribute to the improvement of the quality and manufacture of AI Elderly Care Robots by lowering the psychological resistance of the elderly. Survey questions were answered by senior citizens aged 65 and older. The SPSS25 and AMOS22 programs were used for analysis. The analysis confirmed that innovation resistance has a significant mediated effect on the characteristics of elderly consumers and their willingness to accept the innovation characteristics of the AI Elderly Care Robots. Through this study, Ram's innovation resistance model has been verified empirically and it is estimated that by considering the specificities of elderly consumers and using the information to contribute to the development and modification of AI Elderly Care Robots will increase the willingness of the elderly to accept the innovation characteristics of the AI Elderly Care Robots.

• 한국주거학회논문집
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• 제5권1호
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• pp.1-7
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• 1994

The purpose of this study was to investigate the difference in the trend of the study of elderly housing for the suggestion of the direction in Korea. This study was the first series about the study of elderly housing and analysed the 164 pieces of researches in Japan. The data were analysed classification with contents first, then examined the class in chronological order, and suggest the trend in the study of elderly housing in Japan. 1. The study of elderly facilities was reported the highest interest and was completed in the latter half of the 1980s except the payment elderly home in Japan. 2. Their second interest was the study of general elderly housing. Rural elderly facilities as a local elderly housing were researched frequently. 3. The study of housing for three generation was studied much in early 1980s, but decreased concerns these days. The study of housing for the elderly was studied the latter of 1980s and concerns were sustained. 4. Trend of the study of elderly housing was classified as follows; 1950s was the stage of unconsciousness, 1960s was the stage of sprout, 1970s was the stage of blossom, 1980s was the stage in full bloom and then the study was peak in 1986 and slowly decrease the concern. 5. In 1990s the study of elderly housing was moved into elderly facilities in a consumer's view and older people's life their family relation.

• 한국유통학회지:유통연구
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• 제10권4호
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• pp.23-39
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• 2005

우리나라의 노인인구가 전체인구에서 차지하는 비율이 다른 선진국에 비해 빠르게 증가함에 따라 한국경제에 있어 노년소비자층이 중요한 수요자로 부상하고 있다. 이렇듯 노년소비자 시장규모의 확대와 노년생활을 위한 연금제도의 확산으로 노년소비자 구매력의 비중이 크게 향상되고 있으므로 기업이 시장에서 경쟁적 우위를 차지하기 위해서는 노년소비자 구매행동의 특성을 파악하고 이에 적합한 마케팅 전략을 개발해야 한다. 따라서 본 연구에서는 우리나라 노년소비자의 구매행동특성을 파악하기 위해 이 분야에 관한 선행연구들을 검토하고 미국의 노년소비자와 비교분석하기 위한 후레임을 작성하였으며, 미국 노년소비자의 구매행동에 관한 기존의 연구들에서 많은 변수를 추출하여 작성한 설문으로 약품/건강 보조식품, 식품/주류, 의류/신발, 전기/전자제품, 또한 보험회사, 종합병원, 금융기관 등 특정 서비스업체 선호이유와 식품점, 약국 등 점포선정 이유를 조사하여 이를 미국노년소비자의 경우와 비교분석하였다. 따라서 본 연구에서의 조사 분석 결과는 이미 고령사회에 진입한 미국의 시장환경과는 차이가 있으나, 우리나라 노년소비자를 대상으로 마케팅활동을 전개하는 기업들이 소비자 구매행동에 관한 마케팅 전략을 수립하는 데 지표로 사용될 수 있을 것이다.

• 대한가정학회:학술대회논문집
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• 대한가정학회 1997년도 Program & Abstracts * The 7th Korea-Japan Home Economics Joint Syposium
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• pp.207-207
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• 1997

• 가정과삶의질연구
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• 제28권1호
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• pp.159-174
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• 2010

The purpose of this study was to examine the health care expenditure of elderly single and elderly couple households whose head is more than 60 years old. The data analyzed for the study were Korean Retirement and Income Study(KRelS) conducted in 2007 by National Pension Corporation. The major finding of this study were as follows: First, the amount of health care expenditure of elderly single households was lower than that of elderly couple households. However, ratio of health care expenditure to total consumption expenditure of elderly single households was larger than that of elderly couple households. Second, the ratio of health care expenditure in consumption expenditure in this study was larger than the ratios in past analyse showed in the previous studies. Third, common factor affecting on health care expenditure of elderly single and elderly couple households was the existence of the family member with chronic disease or handicap. The health care expenditure of elderly singer households was influenced by income, gender and the ownership of national health insurance. The influence of income for elderly singer households seemed to be greater than for elderly couple households. The variables which affected health care expenditure of elderly couple households were age and housing tenure status. The amount and ratio health care expenditure were increased as the age increases. These results show that the health care expenditures for each groups varied according to socio-demographic variables and health-related behavior variables. It is suggested that there should be a discriminative health care policy for each elderly single and elderly couple households. In addition, the health care policy for the elderly households of which member has a chronic disease is certainly necessary. Especially a health care plan for the elderly single households with lower income is in need. For the elderly couple households, the priority group of health care policy would be the high age group.

• 가족자원경영과 정책
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• 제15권2호
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• pp.1-21
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• 2011

Housing selections of the elderly depends on various changing factors as they get old. Among those factors, housing satisfaction might be one of the most predictable and crucial factor. This study is focused on the casual effect of housing satisfaction on the elderly's likelihood of selection among three alternatives of housing type. The sample was selected from 349 elderly aged above 65 who were living in Jeonju area, and was analyzed from multiple regressions and casual analysis. The results could be summarized as follows; First, the elderly preferred 'their own house living at present (aging in place)' among three housing type. Second, factors that influenced on housing satisfaction of the elderly were condition of health, economic status, living with spouse or not, level of social activities, and family supports. Third, the elderly who were male, without spouse living in single-family houses, in better health condition and with lower educational level were having more likelihood of selection of present housing. The elderly who were having more likelihood to select reverse mortgage payment were male, with spouse, living in apartment houses, the older, in worse health conditions and economic status. And the elderly who were male, with spouse, living in apartment houses, and in worse health conditions were having more likelihood to select national rental housing.

• 동아시아식생활학회지
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• 제18권4호
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• pp.608-617
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• 2008

This study examined the level of reaction towards damage related to health foods and the factors affecting this reaction among the elderly. Data were collected from 269 elderly individuals living in Seoul, Daejeon, Daegu, Gwangju and Busan. Frequencies, chi-square tests, and a multinomial logistic regression analysis were performed using the SPSS v. 14.0 program. When asked about their reaction towards damage related to health foods, approximately 48% of the respondents answered 'no response', 34% answered 'private response', and 18% answered 'public response'. Multinomial logistic regression analysis revealed that education level and awareness of health food price were significant factors influencing 'private response', and concerns about health foods and awareness of damage redemption were significant factors for 'public response'. These results imply that consumer education for elderly to prevent damage derived from the purchase and consumption of health foods is required.

• International Journal of Costume and Fashion
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• 제10권1호
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• pp.47-66
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• 2010

New elderly consumer market composed of consumers 50 years or older has both resemblance and difference with younger fashion market. This study aimed to examine the effect of socio-demographic and psychological factors on fashion innovativeness and monthly spending on clothing of new aged elderly consumers with the moderating role of materialism. The study found that socio-demographic factors tended to have direct effects on clothing spending, while psychographic factors have both direct effect and indirect effect through fashion innovativeness. The mediating role of fashion innovativeness in predicting clothing spending was found to be moderated by materialism of new elderly consumers. Marketing implications and limitations were discussed.

• 복식문화연구
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• 제13권6호통권59호
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• pp.990-998
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• 2005

The purpose of the study was to examine Korean elderly women's attitudes toward fashion and to determine formal jacket designs preferred by them. The subjects of the study were older than 50 years who will become aging population in 2014. For data collection, interview investigated 200 copies of questionnaire were collected, and available data used final analysis were 174 volumes. As the results of the principal components factor analysis, it revealed 4 attitudinal factors including cautious attitude, fashion-conscious attitude, ostentatious attitude, and easy-conscious attitude. The subjects divided into two groups, highly involved group and lowly involved group, for each factor. As the result of preference differences by the degree of each attitude, it revealed that the attitudes toward fashion products would significantly influence elderly women's jacket design preferences. The results of the study show that they are a diverse group whose consumer needs and wants vary dramatically and give initial information to assist designing appropriate formal jacket for elderly women.

• International Journal of Human Ecology
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• 제2권1호
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• pp.17-38
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• 2001

The purpose of this study is to take a new look at factors affecting the spending of retired elderly households by identifying the effects of different types of wealth components, along with socio-demographic factors, on current consumption. A tobit linear regression model was utilized to estimate parameters in the consumption functions. Data was drawn from the 1990 Consumer Expenditure Survey, Interview Survey in the United States.Total consumption and various consumption categories were the most responsive to changes in annual income flow and the least responsive to changes in property assets. The four wealth components differed in their influence on consumption categories among retired elderly households. In addition, age, residential area, household type, and education were found to be significant factors affecting total consumption and consumption categories of the retired elderly.