• 한국기술혁신학회:학술대회논문집
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• 한국기술혁신학회 2003년도 추계학술대회
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• pp.55-65
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• 2003

Since 1990s, despite the emergence of innovative telecommunication services in accordance with technological changes, only few services have attained satisfactory number of subscribers, and create revenues. As with other products or services, the possibility for the success of new telecommunication services is low, thus a systematic business strategy by businesses is required to achieve market success with broadband wireless Internet. For the current broadband wireless Internet to successfully enter the early market with an early growth, a customer oriented market strategy and service provisioning strategy is inevitable. In this study based on the market survey of individuals and business customers, the customer demand and related needs of broadband wireless Internet have been analyzed in depth. Then with the analysis and establishment of the killer applications and market segmentation, market development strategy is proposed.

• 디지털산업정보학회논문지
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• 제7권1호
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• pp.127-141
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• 2011

This paper provides a method to evaluate the competitiveness based on IT innovativeness considering the adoption phase and shows how to apply the method with a case of foreign market in the early-adoptive phase. The proposed method considers a variety of corporate and market characteristics concerned with the technology adoption, and it consists of several internal and external impacting factors that can influence the level of IT diffusion. Main advantage of this method is the ease of its applicability that allows evaluating the innovativeness, regardless of corporate size, industry type, or level of technology adoption. Therefore, it is possible for this method to evaluate the technology competitiveness easily and repeatedly, in terms of IT innovativeness by inter-organizations and inter-nations. For the case analysis, the Mongolian IT market with several Korean IT joint firms is introduced, and final data resulted from an early-adoptive phase case are analyzed.

• 한국게임학회 논문지
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• 제11권5호
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• pp.31-41
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• 2011

최근들어 온라인게임 개발사에 대한 투자가 활발해짐에 따라 상용화 이전 단계의 온라인 게임 개발사에 대한 투자도 본격적으로 진행되고 있으나, 이들 업체들은 기술적 불확실성 및 시장 불확실성이 매우 높기 때문에 고전적인 가치평가 방법으로는 한계가 존재한다. 따라서, 이러한 불확실성을 효과적으로 반영할 수 있는 실물옵션 방법론을 적용하여야 한다. 이를 블루홀스튜디오의 실제 투자 사례에 대해 적용한 결과, 실물옵션 방법론이 고전적인 가치평가 방법에 비해 더 효과적으로 시장 가치를 설명하며, 실물옵션 방법론 중에서도 MAD(Market Asset Disclaimer) 방법이 더 효과적임을 사례연구를 통해 실증하였다.

• 기술혁신학회지
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• 제1권3호
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• pp.386-401
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• 1998

Videophone service was developed and marketed by AT&T in the late 1960s and early 1970s. The market did not respond to the service offering, and the service was withdrawn. However, Videophone returned in the late 1980s and early 1990s. Due to the technological advance, establishment of ITU standards and fall of videophone price, many analysts are very optimistic about videophone market. But on the other hand, some analysts anticipate that recent videophone will only replicate the past with the same results: namely, market failure. First, this article reviews the history of videophone service, the recent development trend and reasons for its market failure. Second, this article reviews prospects for videophone service. Finally authors examine some of the technological and service features that might shift the value of videophone service.

• 경영과학
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• 제25권1호
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• pp.169-191
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• 2008

In this paper, we examined the difference of the effects of buying factors in two consumer segments divided by the innovative behavior for digital convergence products, and developed relevant managerial implications. As the digital convergence product could be understood as a innovative bundling product, the buying factors of the digital convergence products were clustered in 3 groups : common innovation-bundling factors, innovation factors and bundling factors. Tests for the difference of regression coefficients of the purchasing factors in the two markets show that (1) the early market is affected by both of the common innovation-bundling factors and the innovation factors, while the mainstream market is affected by all of the common innovation-bundling factors. the innovation factors and the bundling factors, (2) the early market is more affected by the technical benefit, while the mainstream market is more affected by the pragmatic benefit, and (3) both of the two markets are affected by the compatibility and the message communicability. The relevant managerial implications for the successive diffusion of the digital convergence products can include (1) in the entire period of the diffusion. enhancing the compatibility between consumer and product concept, performing constant and differentiated marketing communication activities, (2) in the early market of the diffusion, introducing unique innovative product which provides obvious and differential synergy through the convergence, appealing to the technical benefit, and (3) in the mainstream market of the diffusion, improving the qualities and features of individual products for the digital convergence product, appealing to the pragmatic benefit, reducing the complexity of product.

• 한국가금학회지
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• 제44권4호
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• pp.259-265
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• 2017

본 연구는 토종닭에 있어 초기성장 단계의 체중들이 출하 체중에 미치는 영향을 살펴보고자 한 것이다. 공시닭으로는 국내 토종실용닭 13계통의 암수 1,087수를 대상으로 1일령부터 84일령까지 2주 간격으로 각 개체별 체중을 측정하여 이들의 성장능력을 조사하고, 측정 일령별 체중 간의 상관분석 및 출하체중에 대한 성장초기체중의 회귀분석을 수행하였다. 분석결과 본 시험에 공시된 토종닭의 70일령 평균 체중은 1,962 g이었고, 수컷은 2,154 g, 암컷은 1,819.7 g으로 나타났다. 성장일령에 따른 체중에 대한 회귀방정식은$\hat{Y}=0.1347X^2+18.738X-40.134$($R^2=0.9418$)로 추정되었고, 본 함수식을 이용한 토종닭의 2 kg 출하체중 도달일령은 71.8일로 예측되었다. 1일령부터 84일령까지 성장단계별 체중들 간의 상관계수는 모두 유의한 정(+)의 값을 보였고, 비록 체중 측정치 간의 기간이 증가할수록 상관계수가 낮아지긴 하였으나, 토종닭에 있어 초기성장이 후기성장에 유의한 영향을 미치는 것으로 나타났다. 70일령 출하체중과 발생체중과는 0.10~0.13 정도의 낮은 상관계수를 보이고 암컷의 경우 적어도 28일령 이후의 체중과 출하체중 간에, 수컷은 42일령이 후의 체중과 출하체중 간에 고도의 상관계수 및 높은 결정계수($R^2$)를 나타내었다. 따라서 토종닭의 성장초기체중들과 출하체중 간의 상관 및 회귀분석 결과 암컷의 경우 28일령, 수컷은 42일령 체중을 토대로 출하체중의 예측이 가능할 것으로 사료된다.

• 한국사회복지학
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• 제42권
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• pp.169-198
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• 2000

This paper attempts to analyze the early retirement in the OECD countries and discuss implication of that in the old age policy in Korea. The increase of the early retirement in the almost all OECD countries is a common fact. Especially the rate of early retirement rapidly increased in the 1980s, mostly reflecting the high rate of unemployment and states' policies to reduce it. However, it varies across countries: the unemployment compensation pathway in France, the mixture of social assistance and private insurance in England, VUT in Netherland, the privatization of the early retirement in the U. S., and partial retirement and labor market policy in Sweden. The early retirement in the advanced countries contributes to de-institutionalization and de-standardization in life course model. It resulted in the erosion of the ordinary conception that the retirement was the beginning of the old age. And the last phase of life course became blurred. With respect to the problem of the early retirement, there is a big difference between Korea and the OECD countries. Above all, the retirement age is 55 years in many companies and the public pension is not universalized in Korea. Accordingly the policy for income security of the old age in Korea should be connected with social security policy such as the gradual extension of the retirement age and the expansion of the public pension and labor market policy such as job training for the old age, transformation of the seniority wage system etc.

• Journal of Korea Trade
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• 제24권6호
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• pp.135-156
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• 2020

Purpose - This study investigates whether the internationalization process of traditional industry firms can be categorized as born global, early internationalization, or gradual internationalization, and examines what factors promote internationalization in traditional industries using a case study of two firms, one each in China and Korea. Design/methodology - This study elects to use case study methodology to determine the "how" and "why" of internationalization process of traditional industry firms. Taking into consideration that factors that impact the internationalization process of firms are diverse and unclear in terms of causality, this study utilizes exploratory case study methodology. This research performs a comparative two-case study of two firms in traditional industries, one each in China and Korea, to examine similarities and differences of study subjects in order to improve the validity and suitability of research results. Findings - The findings of this research are as follows: First, traditional industries are more likely go through early and rapid internationalization rather than being born global; born globals are far more likely to appear in high tech industries. Second, the internationalization process of companies that go through early and rapid internationalization differs from what is indicated by traditional internationalization theories, and are not limited by factors like psychological distance and lack of experiential knowledge. Third, international entrepreneurship, international market orientation, and imitation and learning are important internal driving factors for early and rapid internationalization. Fourth, conditions within the domestic market, policy support from the government, and pilot effect from industry leaders are external driving factors for early and rapid internationalization. Originality/value - This study shows that the internationalization process of traditional industry firms is more likely to be early and rapid internationalization rather than being born global and suggests answers to why this may be the case. In addition, through an examination of case studies, it reveals that the internationalization process of traditional industry firms that undergo early and rapid internationalization is different from traditional internationalization theory, in that they are not limited by the lack of psychological proximity and empirical knowledge, and are driven by international entrepreneurship, international market orientation, imitation and learning, competitive pressure within the domestic market, government's policy support, and the pilot effect of industry leaders. Therefore, this study contributes to literature by expanding the scope of application of born global theory to traditional industries, making born global theory more generalizable and identifying driving factors to internationalization of traditional industry firms.

• 한국의류학회지
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• 제36권5호
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• pp.562-572
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• 2012

Market mavens are known as powerful consumers for the diffusion of market information in general fields. This study investigates the market mavens in fashion consumers. Data were gathered by surveying university students in Seoul, using convenience sampling; 312 questionnaires were used in the statistical analysis. This study proved that consumers recognized the existence of market mavens and the importance of market mavens' information and their evaluations. In regards to the demographic factors, the more clothing expenditures and family income then the higher the tendencies of the market maven. Market mavens were consumers who were aware of marketer's persuasion but showed no differences in marketplace interfaces. Market mavens were particularly interested in dressing styles and were highly convinced in their abilities to make fashion decisions.

• 한국건축시공학회:학술대회논문집
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• 한국건축시공학회 2014년도 춘계 학술논문 발표대회
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• pp.14-15
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• 2014

The modular construction is as yet early stage of market in Korea. So It is have difficulty of market demand forecast of the modular building. Therefore, this study was done analysis for market trends of the modular building using ARIMA(Auto Regressive Integrated Moving Average) model by time series data.