• English Language & Literature Teaching
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• v.15 no.2
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• pp.93-119
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• 2009

Internalized Confucian cultural scripts trigger meta-pragmatic thinking in Korean communication. Commonly shared cultural knowledge acts as a powerful constraint upon the behavioral patterns of each participant and this knowledge can be strategically manipulated to avoid confrontations. The strategic use of address reference terms utilizes cultural values as a face-redress mechanism to achieve situation-specific goals. This paper offers a view of Korean address reference terms that rests on four revisions of politeness theory (Brown & Levinson, 1978, 1987). First, the notion of discernment - or 'wakimae' - as a culture-specific mechanism is reanalyzed. Secondly, culture-specific values as another R (ranking of imposition) variable are introduced. Thirdly, a reevaluation of the notion of positive face (respect) is discussed. Finally, the address reference terms in combination with other honorifics by the speaker that can be strategically applied either to threaten or to enhance the face of the hearer is observed. Because Confucianism is embedded in Korean cultural identity, teaching cultural values integrated and their roles in situation-dependent politeness is required in order to understand interactional nature of politeness occurring from particular discourse contexts.

• Language and Information
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• v.12 no.1
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• pp.1-26
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• 2008

This paper proposes a dynamic approach to anaphoric resolution in conjunction phrases, in terms of Discourse Representation Theory. Unlike Kamp, van Genabith, and Reyle (forthcomming)'s analysis, it proposes two different types of discourse representation structures for conjunction phrases; one for coordinate phrases such as and conjunction phrases and the other one for subordination conjunction phrases such as when subordination phrases. Following Chung (1992), Chung (2004), every element is processed in the order of occurrence and conjunction operators in a non-sentence-initial position cause the ongoing DR to split in two with the same index. DRS conditions and accessibility are accordingly modified so that DRs for conjunction clauses can be accessible from DRs for main clauses.

• Language and Information
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• v.17 no.1
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• pp.17-32
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• 2013

Birner (1998) analyzes the construction of inversion within the centering theory, claiming that the preposed constituent in the inversion structure represents the backward-looking center that connects the current utterance to the previous discourse. However, this paper refutes such a strong claim, pointing out various problems of her work. Instead, this paper argues that the preposed element in the inversion construction is merely the preferred center under the condition that the ranking of the forward-looking centers is determined by the surface word order, rather than by grammatical relations. Thus, this paper claims that the discourse function of the construction of inversion is not text development but merely prominence-giving, in the sense of Ili$\acute{c}$ (1998).

• International Journal of Contents
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• v.11 no.2
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• pp.50-56
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• 2015

The area of discourse analysis has long neglected the value of images as a semiotic resource in communication. This paper suggests that like language, images are rich in meaning potential and are governed by visual grammar structures which can be utilized to decode the meanings of images. Employing a theoretical framework in visual communication, two digital images are examined for their representational and interactive dimensions and the dimensions' relation to the magazine advertisement genre. The results show that the framework identified narrative and conceptual processes, relations between participants and viewers, and symbolic attributes of the images, which all contribute to the sociological interpretations of the images. The identities and relationships between viewers and participants suggested in the images signify desirable qualities that may be associated to the product of the advertiser. The findings support the theory of visual grammar and highlight the potential of images to convey multi-layered meanings.

• Language and Information
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• v.13 no.2
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• pp.1-27
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• 2009

This paper examines the (a)symmetries in the realization of focused subjects and objects in Korean. Through rating experiments, we demonstrate that native speakers' judgments of acceptability of sentences containing case-marked or case-ellipsed subjects and objects are sensitive to the contrastiveness strength and the discourse accessibility of focused arguments. However, our experiments also show that focused subjects exhibit stronger preference for explicit case marking over case ellipsis and that contrastiveness strength and discourse accessibility have weaker influence on the case marking and ellipsis of focused subjects compared to focused objects. We propose an account of variable case marking that is capable of subsuming both the similarities and differences between focused subjects and objects under the universal theory of markedness. In particular, it is shown that the similarities between focused subjects and objects are predicted by the proposed account based on the contrastiveness strength and the discourse accessibility of focused arguments and that the differences between focused subjects and objects follow naturally from the relative markedness of focus as subjects.

• The Journal of the Korea Contents Association
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• v.13 no.2
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• pp.88-99
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• 2013

This study considered the transition of changes in social status of the film through the discourse analysis of printed media, having been published since 6th revised film policy in 1987. For the purpose, Pierre Bourdieu's cultural sociology, or 'Field theory approach' was engaged as a theoretical background. On the basis of that theory, changes in social status was divided into expert and popular field. From 1988 to 2007, doctor's and master's theses on filmologie and the representative academic journal, "Film Studies" were examined with regard to area of expertise, and movie-related books with regard to popular one. This study demonstrated that the symbolic capital had inhered in the cinematic field along with specialization and diversification of analytic aspects, and the relation between the academic approach and political consideration had performed an important role in intellectualization of film.

• Journal of Fashion Business
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• v.24 no.1
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• pp.88-101
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• 2020

The music videos of BTS go beyond the limit of media promoting music and shows their meaning in various ways and complete the visual message of music through fashion style. BTS' fashion style in the music videos shows a change in symbolic representation of the genre of each album and song, of which gender images are changing aligned with the music messages of BTS. The purpose of this study was to derive gender images of fashion style in BTS music videos and to interpret their meaning based on Judith Butler's theory that performativity creates discourse through iterative process. It is conducted as a research method, an analytical study was conducted in parallel with literature studies and empirical case analysis. The scope of the study was limited to 301 costumes that appeared in 21 official music videos from debut single album '2Cool 4 Skool' released in 2013 to the mini album 'Map of the Soul: Persona' released in 2019. As a result of the analysis, the controversial fashion style, challenging fashion style, boyish fashion style, hybrid fashion style, the playful fashion style were revealed. The conclusion of studying the gender image of BTS, interpreted by this analysis using Judith Butler's theory, is as follows. The gender image of BTS is the traditional image that identifies with the dominant gender discourse, the resistive gender image that intentionally distances mainstream culture, the eclectic image parodying the gender of the opposing term, and the deconstructive image that transcends the dominant gender discourse.

• The Journal of the Convergence on Culture Technology
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• v.7 no.2
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• pp.333-338
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• 2021

Development of 5th generation mobile telecommunication technology is visualizing ideal hyper-connected social information and communication technology (ICT). In particular, virtual reality (VR) technology is at the starting point for new expansion and leaps. This work defines virtual reality as media in this context and collects and analyzes discourse on its scalability around space and communication theory. We first elaborated the concept, starting with the early discussions of the virtual reality concept in 1990, and discussed the relationship between the physical world and digital information, expression and interaction immersion as a medium, simulation, art creation theory, and finally evolutionary development. In conclusion, beyond the discourse on the technology of virtual reality, academic subjects were required to have theoretical frameworks on cognitive science, neuroscience, social science, and humanities issues (ethics, personality, etc.) for the development and evolution of virtual reality. In other words, it is time for the evolution of virtual reality to be discussed, which can be moved beyond.

• Korean Journal of Social Welfare
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• v.43
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• pp.328-357
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• 2000

From Foucault's Perspective of power, this study is trying to illuminate the characteristics and limitations of 'empowerment' which is widely accepted as a central value and practice skill of social work. Notwithstanding the superficial consensus on the empowerment, the author shows that it is a confusing concept with contrasting expectations and conflicting methodologies or only a wishful rhetorical jargon. Furthermore, he argues that the empowerment is not just a value-free intervention skill working outside the ruling power but a ruling-discourse or power-mechanism of a liberal society which makes citizens responsible voluntarily. For a theoretical background for these arguments, the 2nd chapter reviews Foucault's theory of power. The 1st part of the 3rd chapter summarizes the historical background of empowerment practice and its methodological characteristics and meanings, the 2nd part reviews the existing critics on the conceptual and practical limitations of empowerment, and the last part reveals, based upon Foucault's theory of power, that the empowerment is a typical mode of ruling power in liberal societies. The author expects that this study may warn the moral and intellectual superiority complex of social work discourse and help stimulate the ethical sensibility and responsibility in social work practice.

• (The)Korea Educational Review
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• v.22 no.3
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• pp.67-87
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• 2016

The paper has tried to analyze the sense of 'meta-praxis' in the educational discourse. Against the dichotomy of theory vs practice, the senses of practice and 'meta-praxis' can be hold under the Greek conception of human activities such as theoria, poiesis and praxis. We can establish the meaning of meta-praxis contrasted with one of metaphysics, not with one of meta-theory. Some significant points included in the concept then have been minutely examined so as to lead us to get the recursive structure and practicability. The Buddhist notion such as 'Well-Rounded Discretion' and the linguistic one such as 'Grand Father' throw light on the educational practice and discourse. These are ones that we never fail to recognize in terms of 'meta-praxis'.