• Title/Summary/Keyword: digital transformation

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Gemas: Enhancing the Distribution of Integrated Eco-Friendly Marketing Strategies towards Digital Transformation and Global Competitiveness

  • Diana AQMALA;Febrianur Ibnu Fitroh Sukono PUTRA
    • Journal of Distribution Science
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    • v.22 no.5
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    • pp.39-57
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    • 2024
  • Purpose: Various policies continue to be strengthened to develop Micro, Small and Medium Enterprises (MSMEs), which have a strategic role in the economy through the pillars of corporatization, capacity and financing to support strong and inclusive economic growth. Efforts to transform MSMEs marketing strategies are undertaken through eco-friendly digitalization to increase resilience and more productive and innovative capacity. Research design, data and methodology: This research is an exploratory qualitative approach taken to investigate the transformation of eco-friendly marketing strategies for MSMEs to increase competitiveness at the global level. The samples obtained were 425 MSMEs assisted by the DKI Jakarta, Bali, Java, Borneo, and Sumatera. The data collection technique used non-probability sampling (snowball sampling). Data is analyzed through collection, reduction, analysis, validity testing, presentation and conclusion. Results: This research shows the transformation of eco-friendly digital-based MSME marketing strategies occurred through four stages, namely production and institutional activities, expanding market share, digitalization and financing, and export market access. Conclusions: Eco-friendly digital transformation allows MSMEs competencies to be refined to improve business processes and business competitiveness at the international level. The contribution of this marketing strategy transformation is expanding MSMEs access to financial institutions (fintech), marketplaces, and QRIS (QR Code Indonesian Standard) digital payments.

R&D Transitions in Response to Digital Transformation in Korea

  • Lim, Jongyeon;Lee, BangRae;Won, Dongkyu
    • Journal of Information Science Theory and Practice
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    • v.10 no.spc
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    • pp.96-111
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    • 2022
  • With the rapid development of the Fourth Industrial Revolution and digital transformation, scientific and technological innovation measures are being devised to overcome Korea's low-growth, high-cost structure. Accordingly, by examining the R&D investment evaluation system of R&D PIE (R&D Platform for Investment and Evaluation), which has been promoted by the Korean government in response to the Fourth Industrial Revolution, from the perspective of R&D transformation, this study aims to explore a new path for a sustainable national science and technology innovation system following digital transformation. In particular, from the perspective of R&D PIE, a MLP (Multi-level Perspective), which had been conducted as an abstract theoretical study, was attempted with specific cases and analysis for each of the three layers: niche, landscape, and regime. In conclusion, R&D PIE was intended to elevate the abstract R&D investment evaluation system to a platform that leads innovation in the digital space of the Fourth Industrial Revolution. In addition, it was confirmed that the R&D PIE could be replaced or enhanced as a platform for innovation in response to the Fourth Industrial Revolution, thereby providing an alternative to job creation and an escape from economic crisis.

Digital Transformation, Manipulation of Asset Evaluation and M&A Performance: Discussion on the Intermediary Effect of Internal Control

  • Chen Chen;Hee-Jung Lee;Nan Hui;Xue-Hua Qian
    • Asia-Pacific Journal of Business
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    • v.14 no.1
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    • pp.1-19
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    • 2023
  • Purpose - The purpose of this study was to examine the internal relevance between digital transformation, manipulation of asset evaluation and corporate M&A performance and further explores the impact path of manipulation of asset valuation on corporate M&A performance. Design/methodology/approach - This study based on the financial data of A-share listed companies in Shanghai and Shenzhen Stock Exchanges from 2013 to 2021. Findings - First, manipulation of asset evaluation is negatively correlated with M&A performance. Second, Digital transformation significantly weakens the negative correlation between manipulation of asset evaluation and corporate M&A performance. Third, The effectiveness of internal control plays a partially intermediary role in the process of manipulation of asset evaluation affecting M&A performance. Research implications or Originality - Enriching the existing literature on the subject, the study can also provide useful reference for improving the performance of corporate mergers and acquisitions, regulating asset valuation, promoting the digital transformation of enterprises and improving internal control mechanisms, with both theoretical and practical implications.

디지털 전환 시대 미래 혁신 융합기술에 대한 탐색적 연구

  • Kim, Eunjin;Kim, Sun-Tae;Lee, Jong-Suk
    • Proceedings of the Korean Institute of Information and Commucation Sciences Conference
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    • 2021.10a
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    • pp.627-629
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    • 2021
  • After the outbreak of COVID-19 that hit the world in 2019, the demand for digital transformation is rapidly spreading not only in the field of science and technology, but also in society to prepare for the era of Post Corona. This study explores technical keywords about digital transformation through the analysis for national R&D programs. It is expected that it will be able to provide important implications for the establishment of policies and R&D strategies for the successful implementation of digital transformation.

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A Study on the Factors that Influence the Digital Transformation of the Supply Chain on the Enterprise Environmental Performance of Chinese Automobile Manufacturers (공급망의 디지털 전환이 중국 자동차 제조기업의 환경성과에 미치는 영향 요인에 관한 연구)

  • Yujie Cai;Jae yeon Sim
    • Industry Promotion Research
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    • v.9 no.2
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    • pp.207-221
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    • 2024
  • Automotive manufacturing is a traditional manufacturing industry that consumes a lot of energy and emits a lot of pollutants, and needs to improve environmental performance through digital transformation of supply chains.In this study, 13 hypotheses were put forward based on supply chain digital transformation, supply chain dynamic capability and enterprise environmental performance. The results of the questionnaire survey on the managers and employees of automobile manufacturing enterprises in 7 regions of China show that the digital transformation of supply chain can help improve the environmental performance of automobile manufacturing enterprises under the influence of supply chain dynamic capability

Success of Digital Transformation in the Context of the Agile Principles : A Case Study of the Seoul Metro (애자일 수행 방식으로 본 디지털 전환의 성공요인 : 서울교통공사의 디지털 전환 프로젝트를 중심으로)

  • Youn, Jeong Won;Kim, Jong Yoel;Chang, Suk-Gwon
    • Journal of Information Technology Services
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    • v.19 no.5
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    • pp.137-153
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    • 2020
  • Most enterprises today work on digital transformation projects to cope with uncertainties caused by the rapid change and cutting-edge technology. The key point is they need to take a novel approach on new projects for high performance. In this context, there is a growing interest in utilizing agile method; however, many studies on Impact of Digital Transformation on the Results of Innovation do not deal with agile methodology. The research specifies the case of Seoul Metro, regarded as best-practice on digital transformation, based on the agile way of working. The case study is based on in-depth interview with Seoul Metro's executives and employees, and the interview is analyzed using keywords from the 12 Agile Principles. Thus, among the 12 Agile Principles, Motivation and Trust, Face-to-face Interactions, Continuous Attention to Technical excellence and good design, Self-Organizing Team contributed the most to successful digital transformation projects. In addition, based on Requirements Uncertainty and Technical Degree of Uncertainty, they carry different kinds of traits. For instance, the higher the uncertainty toward requirements and required technology is, the more technological development pace is maintained. Given the conservative nature of public corporations, it is necessary to adopt the agile way of working, such as improving employees' technological capabilities and allowing teams to be organized within themselves, in a bid to produce successful innovation outcome.

A Lightweight Deep Learning Model for Text Detection in Fashion Design Sketch Images for Digital Transformation

  • Ju-Seok Shin;Hyun-Woo Kang
    • Journal of the Korea Society of Computer and Information
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    • v.28 no.10
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    • pp.17-25
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    • 2023
  • In this paper, we propose a lightweight deep learning architecture tailored for efficient text detection in fashion design sketch images. Given the increasing prominence of Digital Transformation in the fashion industry, there is a growing emphasis on harnessing digital tools for creating fashion design sketches. As digitization becomes more pervasive in the fashion design process, the initial stages of text detection and recognition take on pivotal roles. In this study, a lightweight network was designed by building upon existing text detection deep learning models, taking into consideration the unique characteristics of apparel design drawings. Additionally, a separately collected dataset of apparel design drawings was added to train the deep learning model. Experimental results underscore the superior performance of our proposed deep learning model, outperforming existing text detection models by approximately 20% when applied to fashion design sketch images. As a result, this paper is expected to contribute to the Digital Transformation in the field of clothing design by means of research on optimizing deep learning models and detecting specialized text information.

How to Apply the New Quality Dimensions to the New Business in the Digital Transformation Era? (디지털 전환 시대의 새로운 품질 차원 적용 사례연구)

  • Park, Min Seo;Bae, Kyung Mi;Kim, Youn Sung
    • Journal of Korean Society for Quality Management
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    • v.49 no.4
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    • pp.609-622
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    • 2021
  • Purpose: In recent years, several new attempts have been made to offer products and services based on servitization and customization for comparative advantage and customer satisfaction. Apparently, these attempts are empowered by new digital technologies. Therefore, this study aims to present new business cases with features of digital transformation era in Korea on the perspective of new quality dimensions. Methods: The study approaches the subject by presenting a number of recent business cases in multiple fields in Korea. All cases are analyzed and compared with "10 Quality Dimensions" and several related implications such as servitization, customization, digitalization and differentiated value. Results: The results of this study are as follows; the common core quality dimensions of case are customization, aesthetic and convenience. Furthermore, the critical role of technology is deduced as the core quality dimensions are built on new digital technologies. Lastly, businesses in the age of digital transformation must focus on the core performance of their products and services for customer satisfaction while delivering new core quality dimensions. Conclusion: Recent digital technologies are capable to realize servitization and empower companies to provide differentiated and customized products, services, and experience to their customers. However, it is significant to retain other factors for customer satisfactions rather than customization.

Features of the Impact of Social and Digital Changes on the System of Government Regulation of Banking Activity

  • Zalutska, Khrystyna;Pasichnyk, Vаsyl;Smolinska, Natalia;Grybyk, Igor;Antonova, Liudmyla
    • International Journal of Computer Science & Network Security
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    • v.22 no.4
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    • pp.217-222
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    • 2022
  • The main purpose of the article is to study the features of the impact of social and digital changes on the system of government regulation of banking acitivity. The digital economy sets the vector along which socio-economic systems of micro-, meso-, macro-levels will develop in the long term, which necessitates research and a comprehensive analysis of digital transformation processes. Once a priority for individual innovative companies, today digital transformation has become a mass phenomenon, and the corresponding projects are vital for the success of not only individual companies, but also regions and countries. At the same time, this transformation itself is closely connected with the trend of servicing socio-economic systems and is largely implemented on its basis. Moreover, this relationship and the mechanism for its implementation remain insufficiently studied, which necessitates the development of tools for its identification, assessment and management. As a result of the analysis, the key aspects of the impact of social and digital changes on the system of state regulation of banking activities were identified.

Policy Advices for the Success of Digital Platform Government in South Korea

  • Zhan, Sen;Chung, Choong-Sik
    • Journal of Platform Technology
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    • v.10 no.3
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    • pp.11-20
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    • 2022
  • South Korea is now recognized as a world leader in the field of digital government thanks to a president who had insight in the field of e-Government more than 20 years ago. Today, many countries around the world are establishing various strategies to cope with the great digital transformation beyond the industrial society and the information society. The Korean government is also establishing and promoting digital government policies to respond to such a global digital transformation. In South Korea, the digital platform government policy began in 2022. Therefore, it is an early stage of policy formation, and many details are not well known yet. Recently, the Korean government announced the vision, three goals, and five strategies for realizing a digital platform government. And specific digital platform government projects that can be implemented are selected. In order to successfully implement a digital platform government, the following three policies should be prioritized. First, the digital platform government should be approached from the perspective of total government innovation, not industry revival. Second, the political perspective should be excluded from ICT policy. Third, the vision and strategy of the digital platform government should be established and clearly presented to the public. And based on this, strong governance should be formed and strongly promoted centered on the leadership of the president.