• Journal of the Korean Society of Food Culture
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• v.18 no.3
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• pp.292-301
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• 2003

The purpose of this study was to know the perception on acne for the college students to provide basic data for the suitable care of acne. Self-administrated questionnaires were completed by 641 college students. Dietary attitude, food habit, general perceptions on acne, knowledge level on acne, and relationship perception between special food and acne were analyzed. The results were as follows. 1. Self reported health status, smoking, obesity index were significantly different by experience of acne. 2. Dietary attitude and food habits were not significantly different by experience of acne. 3. Acne experienced subjects had acne on their face mostly and responded positively to specialized treatment. Proportions of getting the knowledge on acne were 40.6% from friends, 35.4% from magazine and 21.7% from TV or radio. 4. Proportions of correctly answered for the questions about pregnancy, hair cosmetics, oily food, male hormone, family history, constipation related with acne were less than 50% for acne experienced subjects. 92.5% of acne experienced subjects were answered eating chocolate, nut, and fat were related with breaking out and aggravating of acne. Perceptions on breaking out factors and aggravating factors of acne were not significantly different by gender. 5. More than 70% acne experienced subjects stated that instant foods, oily foods, meats, cookies, nuts were related with developing and aggravating acne. Soybean, Seaweed, fermented fish were recognized as less related with developing and aggravating acne.

• Journal of Korean Elementary Science Education
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• v.27 no.4
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• pp.446-454
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• 2008

The purpose of this study was to examined the effects of different grouping according to the levels of students' achievement in science cooperative learning on students' science academic achievements, science-related attitudes, perceptions of science learning environment and self-efficacies. The results of this study can be summarized as following. First, the homogeneous grouping was more effective than the heterogeneous grouping in improving the science academic achievements of high academic ability students. Second, the homogeneous grouping was more effective than the heterogeneous grouping in improving the science-related attitude of students, especially for low academic ability students. Third, both the homogeneous grouping and the heterogeneous grouping improved the perceptions of science learning environment of students. For low academic ability students, the homogeneous grouping was more effective. Fourth, the homogeneous grouping was more effective than the heterogeneous grouping in improving self-efficacies of students, especially for middle and low academic ability students.

• Journal of Service Research and Studies
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• v.7 no.4
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• pp.51-68
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• 2017

Financial technology (FinTech) is an emerging financial service sector include innovations in financial literacy and investment, retail banking, education, and crypto-currencies like bitcoin. One of the crucial branch of financial technology-third-party payment (TPP) is undergoing rapid growth, with online/mobile systems replacing offline financial systems. System quality and user attitudes are key perceptions driving third-party payment usage, the importance of these perceptions, however, may be different with countries as users' thinking varies from country to country. Thus, the purpose of this study is to elaborate how factors differ from China to Korea by drawing on the unified theory of acceptance and use of technology (UTAUT2). Additionally, this study also aims to propose a multi-attribute evaluation of the third-party online payment system based on analytic hierarchy process (AHP), fuzzy sets and technique for order performance by similarity to ideal solution (TOPSIS), to examine the relative importance of the perceptions influencing new technology adoption intention. The results showed that the price value has the most significant influence on Chinese perceptions, while the perceived credibility has the most significant effect on Korean perceptions. Sub-criteria also performs different results to Chinese and Korean third-party online payment system.

• English Language & Literature Teaching
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• v.17 no.3
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• pp.119-139
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• 2011

Free-talking in Korea has recently been emphasized as a way of improving students' speaking ability outside of the classroom. The purpose of this study is to examine perceptions of free-talking, to understand what type of roles were played by or allotted between Korean students and international professors (IPs) and to look for effective speaking strategies for utilizing free-talking. Participants of this study were 68 university students and 23 IPs. The data collected through a survey type of questionnaire were analyzed by this researcher and the main findings indicate that students and IPs have somewhat different viewpoints about their concepts of free-talking. Students expressed varying viewpoints depending on their experience and class (year). In terms of the benefits, usefulness, and satisfaction of free-talking, students and IPs seem to be in more agreement with each other although the two groups have conflicting perceptions in the particular operation of free-talking, especially in terms of preparation and feedback. Students stated that they feel anxious, nervous, and that they struggle with peer pressure while free-talking. However, they feel that through free-talking they build up confidence and increase their speaking ability. Regarding roles, most professors play a helpful role as a guide or facilitator while students want professors to provide more suitable materials and to tutor them by means of appropriate feedback and strategies as well-prepared teachers like a prompter, participant or tutor in the timely manner. Finally, this paper proffers a few practical suggestions for activating free-talking and a discussion of the pedagogical implications.

• Journal of the Korean Society of Food Culture
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• v.32 no.1
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• pp.1-9
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• 2017

The objective of this study was to explore the role of familiarity in cross-cultural product perception and perception changes according to food systems (hot sauce and spicy-chicken) in Korean and US consumers. Free choice profiling was conducted by Korean and US consumers on four spicy-chicken samples made using four hot sauce samples. Half of the hot sauce samples were selected to be more familiar to US consumers and vice versa to Korean consumers. A previous study that investigated cross-cultural perceptions of the same four hot sauce samples in US and Korean consumers was incorporated in this study. For distinct sample differences, US and Korean consumers perceived products similarly. However, for less obvious differences, flavor familiarity seemed to affect consumers' product perceptions. In addition, product perceptions changed more dramatically according to food systems for familiar samples in each country. The findings of this study show that consumers' product perception can be affected by flavor familiarities.

• English Language & Literature Teaching
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• v.17 no.1
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• pp.191-208
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• 2011

The quantitative study investigated perceptions of evaluative criteria in L2 writing between two groups - learners (N=212) and instructors (N=52) in Korea. Specifically, the purpose of the study is (1) to examine learners' and instructors' perceptions on evaluative criteria in L2 writing and to provide empirical evidence concerning how they respond to a list of them and (2) to ultimately devise appropriate rating criteria applicable to an EFL context like Korea. Analyses of evaluative criteria were conducted using factor analysis and yielded the following results: learner and instructor groups perceived the evaluative criteria differently and weighted them in a different way. For the learner group, the combined elements of grammar and language in use were identified as Factor 1 and mechanics as Factor 2. The results may infer that learners' response patterns are primarily linked to their instructors' writing practice in class, which may largely focus on grammatical knowledge based on lexical use and mechanical accuracy. Similarly, the instructor group acknowledged grammatical knowledge as Factor 1 and lexical use as Factor 2. The first two factors found in both learner and instructor groups indicate that in an EFL context like Korea, the form-then-content way of teaching and learning is still being considered more effective in L2 writing than any other method. Taking into consideration these perceptive similarities and differences between learners and instructors, the categories of evaluative criteria in writing include content and organization, grammar, mechanics, language in use, and flow of the essay, respectively.

• Journal of the Korean Home Economics Association
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• v.40 no.1
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• pp.99-112
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• 2002

The purpose of this study was to examine characteristics of online consumer groups by information seeking type and to identify the variables influencing consumers'purchase intention of internet fashion product shopping by consumer groups. A questionnaire was administered to 456 adults who had purchasing experience at fashion outline shopping mall. SPSS 9.0 package was used for data analysis. Factor analysis, ${\chi}^2$-test, t-test, frequency, percentage, one-way ANOVA and stepwise regression analysis were utilized. The online store attribute dimensions of fashion online shopping main were tangibility, variety, marketing promotion, responsiveness, reputation, price and convenience. The online store attributes had directly different influences in the purchase intention of Internet fashion product shopping by online consumer groups. Outline information seeking type who had higher variety and reputation perceptions had more positively affected on the purchase intention of internet fashion product shopping. Offline information seeking type who had higher tangibility and variety perceptions had significantly positive influence on the purchase intention of it. Combination(online+offline) information seeking type who had higher price and responsiveness perceptions had positive impact on purchase intention of it.

• Journal of the East Asian Society of Dietary Life
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• v.19 no.5
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• pp.690-702
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• 2009

Mandu has become more increasingly essential and popular. Various types of Mandu are on saleavailable for purchase and are receiving good response from customers. This study explored the buyers' perceptions and their usage behaviors regarding to Mandu. The results showed the followings: 1) The respondents considered Mandu a snack rather than a meal. 2) The perceptions of a meal were different by gender, age, annual income, and number of children. 3) Respondents frequently have consumed frozen Mandu more than handmade Mandu and the type of Mandu consumed differed by age, marriage, occupation and annual income. 4) Respondents generally preferred meat to vegetable for as the stuffing in Mandu and favorite stuffings differed by gender and age. 5) The 'snack factor' was the highest purchasing motive among three factors including 'meal', 'economy' and 'snack' factor. 6) The derived factors for Mandu purchasing attributes were 'safety', 'loyalty/practicality' and 'storage' factor. 'Loyalty/practicality' represented the highest among them and each purchasing attribute differed according to gender, marriage and annual income.

• Asian Journal of Business Environment
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• v.8 no.1
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• pp.31-38
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• 2018

Purpose - This study aimed to verify some cues for invigorating sales of mobile social commerce companies by analyzing differences in consumers' perceptions on characteristics of mobile commerce, after applying the step 1 of strategy deduction approach using the differences in their perceptions. Research design, data, and methodology - Efficient questionnaires of a total of 365 respondents who answered the questions about the importance of and the satisfaction with 14 characteristics of social commerce were returned, and then, paired-samples t-test and IPA by all respondents, gender, age and incomes were conducted. Results - The analysis showed that a maintenance/reinforcement strategies planned by companies are required for some factors including discount rate at the first quadrant, while active improvement strategies are required for others including reliability and interactivity at the second quadrant. Conclusions - The findings show that different marketing strategies should be established for each consumer who often uses mobile social commerce, and that more effective and efficient performance of mobile social commerce may be acquired by establishing and operating active improvement strategies.

• The Research Journal of the Costume Culture
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• v.13 no.1
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• pp.75-86
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• 2005

The objectives of this study were to investigate differences between image perceptions according to gender, place of residence, and fashion trend; and to examine how the image of preferred clothing was evaluated in each given area of fashion trend. Subjects were 386 schoolchildren (boys:196, girls:190) in Seoul, Daejeon, and Jinju, Korea. Based on a quasi-experiment study, a survey was conducted with a questionnaire providing different clothing images of fashion trend. Stimuli were 5 colored photo pictures of a girl wearing clothing according to fashion trend. The clothing used in the study met requirements of 2004 S/S trend of children's clothing. The high valued clothing sold in three target places were used. There was a significant difference in image perceptions between two sexes. Girls showed more positive attitude in image perceptions toward fashionable clothing in most areas than boys. Children from smaller towns evaluated the model clothing more fashionable. Schoolchildren preferred sporty clothing to the other fashionable clothing. In view of trend, romantic clothing normally viewed less dynamic were evaluated preferable clothing when children viewed the clothing active. Sports-wears were considered fashionable when they viewed the clothing neat and vigorous.