• Title/Summary/Keyword: demand management strategy

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A New Bootstrap Simulation Method for Intermittent Demand Forecasting (간헐적 수요예측을 위한 부트스트랩 시뮬레이션 방법론 개발)

  • Park, Jinsoo;Kim, Yun Bae;Lee, Ha Neul;Jung, Gisun
    • Journal of the Korea Society for Simulation
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    • v.23 no.3
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    • pp.19-25
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    • 2014
  • Demand forecasting is the basis of management activities including marketing strategy. Especially, the demand of a part is remarkably important in supply chain management (SCM). In the fields of various industries, the part demand usually has the intermittent characteristic. The intermittent characteristic implies a phenomenon that there frequently occurs zero demands. In the intermittent demands, non-zero demands have large variance and their appearances also have stochastic nature. Accordingly, in the intermittent demand forecasting, it is inappropriate to apply the traditional time series models and/or cause-effect methods such as linear regression; they cannot describe the behaviors of intermittent demand. Markov bootstrap method was developed to forecast the intermittent demand. It assumes that first-order autocorrelation and independence of lead time demands. To release the assumption of independent lead time demands, this paper proposes a modified bootstrap method. The method produces the pseudo data having the characteristics of historical data approximately. A numerical example for real data will be provided as a case study.

Application of Fuzzy Theory and Analytic Hierarchy Process to Evaluate Marketing Strategies

  • Yu, C.S.;Tzeng, G.H.;Li, H. L.
    • Proceedings of the Korean Institute of Intelligent Systems Conference
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    • 1998.06a
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    • pp.352-357
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    • 1998
  • Conventional marketing research generally focuses on a single layer's benefit. A notable example is the consumer layer providing managers with partial market information to evaluate relevant strategies. As generally known, marketing management encounters complex supply and demand behaviors, thereby necessitation that a successful marketing strategy adopt multi-layer considerations, such as the consumer layer, channel-retailer layer, and marketing planner layer. In light of above situation, this study applies fuzzy theory and the analytic hierarchy process(AHP) technique to analyze the performances of marketing strategies under multi-layer benefits, In addition, conventional marketing research has difficulty in efficiently allocating the limited budget so that each desired criterion can be significantly enhanced by a group of events. Therefore, a weighting structure among the goal, layers, criteria, and strategies(i.e. a group of events) is also developed herein to trace the influential process and assist marketing managers in efficiently allocating resources(i.e.budget).

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A Study on the Needs about Hospital Coordinator (병원 코디네이터의 도입 필요성에 대한 연구)

  • Ryou, Duk-Hyun;Richard Kim, Jin-Gu
    • The Journal of Information Technology
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    • v.10 no.4
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    • pp.69-83
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    • 2007
  • As a hospital environment is reconstructed from supplier-centered values to consumer-centered ones for the existence in the rapidly changing medical market, it can be said that not only must old slogans such as unconditional restructuring, remodelling, etc. be reconsidered, but a new strategy for the development and renovation of a hospital must be urgently required. Accordingly, development of customer-oriented practical strategies is needed and it appears possible to develop marketing and manage contacts, as a practical management strategy, for raising satisfaction of internal and external customers. The ultimate goal of such strategy development may be to ensure consistent potential development by maintenance of existing customers and securing new customers through a strategy of satisfying both existing and new customers. It appears that the competition in the medial will be keener in the future by human resources, members of an organization, Under these circumstances, and in relation to appearance of a new type of occupation of a coordinator, if a hospital could offer appropriate service which can meet the demand of the customers by efficiently utilizing the limited resources through efficient management of contacts between the customers and personnel, the competitive power of a hospital would be much stronger. Therefore, it is necessary to seek customer-impressing management by utilizing a coordinator as a more specialized intermediary as well as many-sided contact management through positive introduction of an expert coordinator system for internal and external customer contact management. It is expected that a hospital can secure a competitive advantage in the market through strategy development supported by an expert coordinator and increasing competitive power by means of practice of a developed creative strategy.

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A study on the development strategy of home meal replacement in relation to the consumption trends (소비 트렌드에 따른 가정간편식 개발 전략)

  • Hong, Wan-Soo
    • Food Science and Industry
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    • v.50 no.3
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    • pp.2-32
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    • 2017
  • Due to the increasing demand for convenience and simplicity, Home Meal Replacement (HMR) has become a key trend in the food service industry. This study researched the current consumer trend and analyzed the national and international HMR product trend, aiming to find useful insights for the field. Results showed that in order to expand the HMR market demand, it is possible to consider diversifying the product category by making customized premium products, such as products for the elderly, infants, patients, and sports players, or products with enhanced nutritional fortification. From the industrial aspect, centralization through Central Kitchen (CK) and implementation of the scientific and advanced ISO and HACCP system are necessary. Lastly, to develop high value-added HMR products, it is deemed essential to utilize the so-called 'food tech', the technology which integrates core technologies of the fourth industrial revolution into the food industry.

A promotion strategy of ice storage system (축냉설비 보급 활성화 방안)

  • Lee, Sang-Soo
    • Proceedings of the KIEE Conference
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    • 2006.07a
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    • pp.368-369
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    • 2006
  • 축냉설비는 심야시간대에 얼음이나 냉수를 저장하였다가, 이를 주간 및 저녁시간대에 냉방에 이용할 수 있는 기능을 가진 냉기저장식 냉방설비를 말한다. 여름철 냉방용 전력을 전력수요가 적은 심야시간대로 분산시킴으로써 하계 Peak 억제 및 심야수요 증대로 부하평준화를 촉진하여 전기공급 원가를 절감하기 위하여 보급을 하고 있는데 활성화 방안을 제시한다.

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Burnout and Engagement in the Context of Job Demands-Resources Model: The Mediating and Moderating Role of Self-Efficacy

  • Hui-Ling Tung;Hsu-Mei Lee;Munkhzaya Narantsetseg
    • Journal of Information Technology Applications and Management
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    • v.31 no.1
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    • pp.45-55
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    • 2024
  • How to create high levels of employee engagement and how to avoid burnout in the workplace is main issue in human resource management. According to Job Demands-Resources (JD-R) model, this study aims to investigate when self-efficacy plays as a mitigator on the impact of job demand on burnout, and explains why job resources are translated into work engagement. A sample of 237 Mongolian employees is used to test hypotheses. Results show that self-efficacy does offset the relationship between job demands and burnout. Meanwhile, self-efficacy plays as a mediator on the impact of job resources on work engagement. The implications of these findings for the context of JD-R model are discussed.

A study on Management Strategy and Cases of Failure of Low Cost Carriers (저원가 항공사의 경영전략과 실패사례에 관한 연구)

  • Ha, Su-Dong;Lee, Yun-Cheol
    • Journal of the Korean Society for Aviation and Aeronautics
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    • v.14 no.2
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    • pp.45-55
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    • 2006
  • Air transportation industry becomes more competitive because that the restrictions on new access to market were eased and related enough for each airline to choose the freight rate and the route without rein. New competitors are pursuing convergence strategy which focuses on low freight rate as a niche strategy for increasing market share by stimulating low cost demand. This strategy is now spreading all over the world such places as Europe, Asia, Oceania and etc. As of December 1, 2004, hundreds of low cost carriers are participating actively in the market and finding their level as a new strategic group in the air transportation industry with expanding their market. In case of USA, however, many airlines, which had newly entered to the market, went into bankruptcy in the mid-1980s. People Express in USA established in 1980 is one of the examples of failure. In case of Japan, Hokkaido International Airline, a typical low cost carrier which established in 1997, filed for bankruptcy. This study is for examining the strategic implication closely through the study on management strategy and cases of failure of low cost carriers.

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A Study on Retraining for Career Development of Information Security Workforce (정보보호 업무인력의 경력개발을 위한 재교육 방향)

  • Jun, Hyo-Jung;Kim, Tae-Sung
    • Journal of Information Technology Applications and Management
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    • v.25 no.4
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    • pp.67-77
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    • 2018
  • With the types and targets of cyber attacks expanding and with personal information leaks increasing, the quantitative demand for information security specialists has increased. The base for training the workforce has expanded accordingly, but joblessness and job-seeking still coexist. To resolve the gap between labor demand and supply, education and training systems that can supply demand quickly are needed. It takes a considerable amount of time for information security education and new manpower supply through universities and graduate schools to be reflected in the market. However, if information security retraining is carried out in terms of career development of information security and related workforce, the problem of lack of experts could be solved in a relatively short period. This paper investigates and analyzes the information security work of the information security workforce, the degree of skill level, the need for retraining, and the workplace migration experience; it also discusses the direction of career development retraining.

Farm-map Application Strategy for Agri-Environmental Resources Management (농업환경자원관리를 위한 팜맵 활용전략에 관한 연구)

  • Wee, Seong-Seung;Lee, Won-Suk;Jung, Nam-Su
    • Journal of The Korean Society of Agricultural Engineers
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    • v.64 no.3
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    • pp.1-8
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    • 2022
  • In this study, a farm map utilization strategy for sustainable agricultural environmental resource management was derived. In addition, it is intended to present an efficient method of providing farm map-related services. As a result of the demand survey, the additional information required for the farm map includes 29% of information on crops grown on farmland, 21% of management-related information such as the owner or business entity, 17% of topographical information including slope, 15% of agricultural water information, 17% of land status information, and the addition of functions. 2% was investigated. As a result of intensive interview survey, it was found that it can be used for information on crops cultivated by agricultural businesses, actual cultivated area by township, arable land consolidation division boundary, and management of agricultural promotion zones. The farm map can be used as basic data to efficiently manage agricultural environmental resources. Since the status of support for individual farms or lots, such as soil improvement agent support and organic fertilizer support, may belong to personal information, it can be processed and provided in units required by administration or policies, such as administrative boundaries, subwatersheds, and watersheds. It can serve as a basis for executing the direct payment currently supported only by individual farms, even in a community unit that manages environmental direct payments.

Human Resource Training and Development in the Korean Marine and Fisheries Sector : Current Status, Prospects, and Recommendations (해양수산 분야 인력양성 실태와 개선방안 연구)

  • Park, Kwangseo;Kim, Ju-Hyeoun;Kim, Jeehye;Lee, Jeongmin;Lee, Sunryang
    • Journal of the Korean Society for Marine Environment & Energy
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    • v.20 no.1
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    • pp.45-54
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    • 2017
  • The youth unemployment problem has become a consistent issue with the number recently surpassing 1million. The marine and fisheries sector, being no exception, is having problems attracting outstanding individuals to the sector on the one hand, and in providing high quality jobs on the other, resulting in an imbalance in the supply and demand of the marine and fisheries sector workforce. In order to supply a workforce that meets the future and on the ground demands, addressing of the qualitative rather than the quantitative aspects of the imbalance issue is more important. Thus, the following strategies are recommended: 1) focus on developing a highly skilled workforce that corresponds to future and on the ground demands; 2) improve educational infrastructures such as training equipment, and enhance the professional capacity of school teachers; 3) establish an integrated system for the management of the education and re-education of human resources.