• Asia Marketing Journal
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• v.25 no.4
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• pp.194-206
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• 2024

The study aimed to analyze jay-customer behavior's impact on service industry employees' job stress to understand the importance of personnel management. Additionally, it aimed to identify strategies for managing job stress by examining perceived organizational support's moderating effects. The results show that the subdimensions of jay-customer behavior (i.e., verbal aggression, physical aggression, and sexual harassment) positively influenced employees' job stress. Second, job stress acts as a mediator between customer verbal and physical aggression and customer orientation, but not between customer sexual harassment and customer orientation. Third, organizational support had a moderating effect on the association between customer verbal aggression and job stress. This study demonstrates how jay-customer behavior negatively affects employees and threatens their well-being. It not only enriches the research on jay-customer behavior but also provides implications for service companies toward developing internal marketing strategies for enhancing employee happiness and fostering customer orientation.

• Culinary science and hospitality research
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• v.18 no.4
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• pp.100-117
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• 2012

The purpose of this study is to investigate the structural relationships among frontline hotel employees' core-self evaluations (self-esteem, generalized self-evaluations, locus of control, and emotional stability) as personal resources, customer verbal aggression as a job stressor, and turnover intention as a job outcome. Data were gathered from a sample of frontline employees of 10 five-star hotels in Busan via self-administered questionnaires. A total number of 405 questionnaires were utilized. This study used structural equation modeling to verify the research model and hypotheses. As hypothesized, the results demonstrated that core-self evaluations reduced customer verbal aggression and turnover intention, and customer verbal aggression amplified turnover intention. Finally, practical implications were discussed in detail and limitations of the study and future research directions were also suggested.

• Korean Security Journal
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• no.23
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• pp.87-107
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• 2010

The purpose of this study is to examine the effects of customer aggression on the job stress and emotional burnout of security guards in casino. Investigating tools used questionnaire, the sampling was drawn from security guards at 6 casinos which had more than 30 security guards. To this study, the partisans of the study were 269 people. Data for creation for questionnaire is completely computed processing and using SPSS 15.0 Windows that is social studies scholastic mantle command program after imputed encoding according to each purpose. Analyzing techniques to use for analysis of data enforced technology figure analysis, factor analysis, reliability analysis, t-test, one-way ANOVA, multiple regression analysis. Through data analysis by such method and procedure, conclusion that gets in this research is as following. First, exposure that is difference that keep in mind partially as result that verify difference of aggression according to demographical features, job stress and emotional burnout that is security guard's in casino. Second, exposure that is difference that keep in mind as statistical as result that verify effect that customer aggression gets in job stress of security guards in casino. Third, exposure that is difference that keep in mind as statistical as result that verify effect that customer aggression gets in emotional burnout of security guards in casino.

• Fashion & Textile Research Journal
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• v.12 no.5
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• pp.591-598
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• 2010

Customer misbehavior can affect dissatisfaction and negative behavioral responses of other customers at the service encounter. This study explored other customer and retail employee reponses to customer anger and aggressive behaviors at the service encounter by examining the perceived wrongness of such behaviors under different situations and comparing the two perspectives of retail employees and consumers. Three scenarios were developed representing different situations including firm's responsibility, both of customer and employee responsibilities, and uncontrollable one. Data were collected from individual interviews with 222 retail employees and 149 consumers. The results showed that the consumers' perceived wrongness of customer aggressions were higher comparing to that of employees. The reasons of perceived wrongness were different by three situations implying that responsibility and controllability affected the perceived wrongness. The study further discusses implications.