• Title/Summary/Keyword: customer

Search Result 10,322, Processing Time 0.033 seconds

Qualitative Analysis of Emotional Labor by Forest Healing - Focused on Travel Agency Employees - (숲 치유를 통한 감정노동의 질적 연구 : 여행사 종사원을 중심으로)

  • Kim, Dong-Joon;Kang, Hee-Seog;Seo, Ye-Jung
    • Journal of Korea Entertainment Industry Association
    • /
    • v.13 no.2
    • /
    • pp.47-56
    • /
    • 2019
  • This study conducted in-depth interviews with employees who worked at three different travel agencies in Seoul and had different employment years. In order to resolve emotional labor, we investigated and analyzed the positive effects of forest healing programs and tried to help both travel agents and forest healing operators. According to the analysis, the person who was selected for the H travel agency was interviewed at the forest healing experience center in Gapyeong in April 2018 and her job as an operator for the fifth year since she joined the company. He said that he suffered from depression due to emotional labor in the customer service process and that it has a positive effect through forest healing. Next, M travel agents conducted an interview in May 2018 at the forest experience center in Uiwang, and their job as a woman was product planning. In the case of emotional labor and physical illness in the work with customers, participants were interested in forest stability, people's humanity, and wooden crafts in particular. Lastly, participants of R travel agency conducted an interview at the forest experience center in Seoul in June 2018 and it was their 10th year as a man and their job as a tour contact. In order to solve the difficulties, I experienced forest experience in close geographical areas and received great help.

Developing Indicators for Assessing the Quality of Universities Based on Comparative Analysis of Major approaches in Foreign Countries (주요국의 질 평가 접근법 비교분석에 기초한 대학의 질적 수준 평가 지표 개발)

  • Choi, Jeung-Yun;Jeong, Jinchul;Lee, Jung-Mi
    • Korean Journal of Comparative Education
    • /
    • v.19 no.1
    • /
    • pp.25-58
    • /
    • 2009
  • This study aimed to establish a conceptual scheme of the quality of university and to develop a set of structured indicators for assessing the quality of university based on the result of comparative analysis of major approaches in foreign countries. Reviewing extensive literatures regarding the quality of higher education, a conceptual scheme of the quality of university, in which three representative approaches such as a goal-accomplishment approach, a customer-satisfaction approach, and a value-added approach were emphasized, was proposed and the quality of university was defined as a function of harmonization of input-process-output elements of universities. To develop indicators for assessing the quality of university, four types of approaches including university accreditation system, commercially-producted university ranking system, college student survey, and direct assessment of students' learning outcomes were reviewed. Finally thirteen sets of evaluation indicators out of six countries were comparatively analyzed. The analyses focused on the format, the content, and the primary concept of the quality in each instrument and a draft of the assessment indicators were structured. The draft of the assessment indicators were verified through a panel of professionals. The final indicators assessing the quality of university consist of three dimensions and seven areas. The input dimension comprised institutional goals, human resources, and physical resources. In the process dimension, curriculum and learning process areas were included. And, finally, the output dimension consists of educational outputs and research outputs. Based on the outcomes of the study, the recommendations were suggested for improving and utilizing the assessment indicators of the quality of university.

A Study on the Influence of the Marketing Strategy Factor at Golf Courses in Jeonnam Area on Perceived Values and Customers' Behaviors (전라남도 골프장의 마케팅전략 요인이 지각된 가치와 소비자 행동에 미치는 영향)

  • Jun, Ho-Moon
    • 한국체육학회지인문사회과학편
    • /
    • v.51 no.3
    • /
    • pp.171-181
    • /
    • 2012
  • The purpose of this study was to analyze the influence of the marketing strategy at golf courses in Jeonnam area on perceived values and customers' behaviors. To make this goal, the study was selected it as the population to customers who were the member of 10 golf courses run by membership and public system. The study, then, selects 366 by convenience sampling. The study was analyzed the data by frequency analysis, reliability analysis, factor analysis, and simple and multiple regression analysis. The results are as follows. First, it has a meaningful influence on perceived value to the factors of product, price and place which are the component of marketing strategy in golf courses. Second, it has a meaningful influence on revisiting intention, one of the customers' behaviors, to the factors of product, price and promotion which are the component of marketing strategy in golf courses; but the factor of place has no influence on it. Third, the factors of product and price, the component of marketing strategy have a meaningful influence on the intention of recommending others which is one of customers' behaviors while the factors of promotion and place don't have. Finally, the factor of perceived value has a meaningful influence on both of the intention of revisit and recommendation to others which are customers' behaviors.

Framing Instead of Solving: Approaching the Wicked problem of Restaurant Food Waste through Service Design Research (해결대신 프레이밍: 서비스 디자인 연구를 통해음식점 음식물쓰레기라는 난제에 접근)

  • Punyotai Thamjamrassri;Kun-Pyo Lee;Yong-Ki Lee
    • Journal of Service Research and Studies
    • /
    • v.12 no.3
    • /
    • pp.93-114
    • /
    • 2022
  • The hospitality and food service sector is the food sector that generates the most food waste. To deliver a more sustainable service, the food service industry needs to understand and reduce customer plate waste, which is mostly avoidable. Several studies have investigated the drivers of plate waste behaviors and proposed mitigations. However, service designers need actionable insights that inspire innovative solutions. The goals of this study are twofold. The first goal is to identify factors influencing young consumers' food waste behavior in restaurants. The second goal is to frame food waste challenges as design opportunities for service designers. A photo diary was conducted with 10 Korean university students. Participants took before and after photos of two meals and fill out questionnaires. The questions include personal background, considerations when choosing a meal, satisfaction with the meal, and reasons for leaving food. Both qualitative and quantitative data were collected and analyzed. The results suggest that lack of awareness and control are the key drivers of leftovers. The food waste problem is framed into "How Might We" design opportunities for service design. Interventions should focus on improving communication with oneself, dining partners, and restaurants. The paper contributes by demonstrating the service design research approach to framing wicked problems with the example of restaurant food waste.

Temperature-dependent developmental model of Echinothrips americanus Morgan(Thysanoptera: Thripidae) on pepper leaf (포인세티아총채벌레(Echinothrips americanus Morgan)의 온도발육모형)

  • Min-Jae Kong;Kwang-Ho Kim;Jae-Kun Kim;Hong-Hyun Park;Sung-Wook Jeon
    • Korean Journal of Environmental Biology
    • /
    • v.40 no.4
    • /
    • pp.556-566
    • /
    • 2022
  • The temperature-dependent development of Poinsettia thrips, Echinothrips americanus was studied at eight constant temperatures (15.0, 17.5, 20.0, 22.5, 25.0, 27.5, 30.0, and 32.5±1℃), 65±5% RH and photoperiod of 16L:8D conditions. The developmental stages were divided into egg, 1st instar, 2nd instar, pre-pupa, pupa, and adult. The total developmental time in the immature stage was 40.4 days at 15.0℃ and 11.6 days at 30.0℃, and it decreased with increasing temperature. The lowest temperature of the whole immature period was 10.7℃, and the cumulative temperature to complete the entire immature period was 217.4 degree days. The optimal development temperature (Topt) for the whole immature stage was estimated to be in the range of 30.51-31.21℃. Topt for each immature stage was 31.64-35.47℃ at egg, 30.02-33.08℃ at 1st instar, 29.16-34.43℃ at 2nd instar, 27.63-29.21℃ at pre-pupa, and 29.81-30.12℃ at pupa. In the analysis of the six non-linear models, Logan 6 model was the most appropriate as Zi(Weighting Factors) was 0.18.

Factors Influencing Individual's Intention to Provide MyData: Focusing on the Moderating Effects of Individual Capabilities and Institutional Type (개인의 마이데이터 제공의도에 영향을 미치는 요인: 개인역량과 기관유형의 조절효과를 중심으로)

  • Dong Keun Park;Sung-Byung Yang;Sang-Hyeak Yoon
    • Knowledge Management Research
    • /
    • v.24 no.1
    • /
    • pp.73-97
    • /
    • 2023
  • Recently, the MyData market has been growing as the importance of data and issues related to personal information protection have drawn much attention together. MyData refers to the concept of guaranteeing an individual's right to personal information and providing and utilizing one's data according to individual consent. MyData service providers can combine and analyze customer information to provide personalized services. In the early days, the MyData business was activated mainly by private companies and the financial industry, but recently, public institutions are also actively taking advantage of MyData. Meanwhile, the importance of an individual's intention to provide MyData for the success of MyData businesses continues to increase, but research related to this is lacking. Moreover, existing studies have been mainly conducted on individual benefits of MyData; there are not enough studies in which both public benefit and perceived risk factors are considered at the same time. In this regard, this study intends to derive factors affecting the intention to provide MyData based on the privacy calculus model, examine their influencing mechanism, and further verify the moderating effects of individual capabilities and institutional type. This study can find academic significance in that it expanded and demonstrated the privacy calculus model in the context of MyData providing intention. In addition, the results of this study are expected to offer practical guidelines for developing and managing new services in MyData businesses.

A Study on the Introduction of Library Services Based on Blockchain (블록체인 기반의 도서관 서비스 도입 및 활용방안에 관한 연구)

  • Ro, Ji-Yoon;Noh, Younghee
    • Journal of the Korean BIBLIA Society for library and Information Science
    • /
    • v.33 no.1
    • /
    • pp.371-401
    • /
    • 2022
  • If the blockchain means storing information in a distributed environment that cannot be forged or altered, it is mentioned that this is similar to what librarians collect, preserve, and share authoritative information. In this way, this study examined blockchain technology as a way to collect and provide reliable information, increase work efficiency inside and outside the library, and strengthen cooperative networks. This study attempted to propose various ways to utilize blockchain technology in book relations based on literature surveys and case studies in other fields. To this end, this study first analyzed the field and cases of blockchain application to confirm the possibility and value of blockchain application in the library field, and proposed 12 ways to utilize it based on this. The utilization model was proposed by dividing it into operation and service sectors. In the operation sector, it is a digital identity-based user record storage and authentication function, transparent management and traceable monitoring function, voting-based personnel and recruitment system, blockchain governance-based network efficiency function, and blockchain-based next-generation device management and information integration function. The service sector includes improved book purchase and sharing efficiency due to simplification of intermediaries, digital content copyright protection and management functions, customized service provision based on customer behavior analysis, blockchain-based online learning platforms, sharing platforms, and P2P-based reliable information sharing platforms.

Factors Affecting Consumers' Acceptance of e-Commerce Consumer Credit Service: Multiple Group Path Analysis by Naver Shopping and Coupang (이커머스 후불결제(BNPL) 수용에 영향을 미치는 요인: 네이버쇼핑과 쿠팡 간 다중집단 비교)

  • Kim, Su Jin;Mo, Jeonghoon
    • The Journal of Society for e-Business Studies
    • /
    • v.27 no.2
    • /
    • pp.105-135
    • /
    • 2022
  • As COVID-19 has led to a surge in e-commerce Buy Now Pay Later(BNPL) has become preferred choice among millennials. In Korea Coupang followed by Naver Pay offers a deferred payment, aiming to create customer lock-in effect, save credit card processing fee and lay the groundwork for entering into new financial services. However the literature related to the influential factors of customers' usage intention toward a deferred payment is scarce. For the study, a multi-group analysis was carried out to find differences between Naver shopping and Coupang. The results revealed that the important factors that affect a deferred payment adoption were compatibility, impulsive buying tendency in Naver shopping, whereas compatibility, relative advantage, additional value in Coupang(listed in order of most important). In addition, impulsive buying tendency had a positive effect on adoption intention in Naver shopping and on perceived risk in Coupang. The results imply that Naver shopping need to focus on managing delinquency while Coupang should provide sufficient information on how late fees and credit rating downgrade work and try not to make a deferred payment option stand out. In order to increase adoption rate it is recommendable to narrow down target segment of a deferred payment and expand it to a specialized vertical such as travel.

A Study on the Development Methodology of Intelligent Medical Devices Utilizing KANO-QFD Model (지능형 메디컬 기기 개발을 위한 KANO-QFD 모델 제안: AI 기반 탈모관리 기기 중심으로)

  • Kim, Yechan;Choi, Kwangeun;Chung, Doohee
    • Journal of Intelligence and Information Systems
    • /
    • v.28 no.1
    • /
    • pp.217-242
    • /
    • 2022
  • With the launch of Artificial Intelligence(AI)-based intelligent products on the market, innovative changes are taking place not only in business but also in consumers' daily lives. Intelligent products have the potential to realize technology differentiation and increase market competitiveness through advanced functions of artificial intelligence. However, there is no new product development methodology that can sufficiently reflect the characteristics of artificial intelligence for the purpose of developing intelligent products with high market acceptance. This study proposes a KANO-QFD integrated model as a methodology for intelligent product development. As a specific example of the empirical analysis, the types of consumer requirements for hair loss prediction and treatment device were classified, and the relative importance and priority of engineering characteristics were derived to suggest the direction of intelligent medical product development. As a result of a survey of 130 consumers, accurate prediction of future hair loss progress, future hair loss and improved future after treatment realized and viewed on a smartphone, sophisticated design, and treatment using laser and LED combined light energy were realized as attractive quality factors among the KANO categories. As a result of the analysis based on House of Quality of QFD, learning data for hair loss diagnosis and prediction, micro camera resolution for scalp scan, hair loss type classification model, customized personal account management, and hair loss progress diagnosis model were derived. This study is significant in that it presented directions for the development of artificial intelligence-based intelligent medical product that were not previously preceded.

The Effect of Partner Type and Technological Intensity on Innovation in SMEs (중소기업의 파트너 유형 및 기술집약도가 기업 혁신성과에 미치는 영향)

  • Ekaterina, Dronova;Park, Byung-Jin
    • Korean small business review
    • /
    • v.41 no.3
    • /
    • pp.1-22
    • /
    • 2019
  • The purpose of this research was to investigate the impact of the partner types (supplier, customer, competitor, research institution, more than one partner type) for SMEs on radical and incremental innovation. Another purpose was to examine how the relation varies according to the technological intensity of an industry to which the focal firm belongs. To test the hypotheses, we used the 'KIS(Korean Innovation Survey) 2014' data and the empirical analysis was done with the effective survey from 3,846 Korean SMEs. We employed STATA 14 for validity, confirmatory factor analysis, and binary logistic regression analysis. The results revealed that, when viewed the entire manufacturing SMEs, cooperation with suppliers, customers and research institutes has all been shown to have a positive effect on the radical and gradual innovations of SMEs. However, The relationship between partner type and radical innovation has been significantly different depending on the technical intensity of the industry. When cooperating with suppliers, the impact on radical innovation of SMEs was significant only in low-tech and medium-low tech industries. In contrast, when working with customers, the impact on the radical innovation of SMEs was significant only in the high-tech, medium-high tech, and medium-low tech industries, except for low tech industries. Meanwhile, although cooperation with competitors has a positive effect on radical innovation, this has been only significant in the medium-high tech industries.