• The Journal of the Korea Contents Association
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• v.13 no.9
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• pp.111-120
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• 2013

As craft is representing the historical culture of one country based on the old cultural characteristics and traditions of the regions in our life and is also representing the contemporary cultural culture, the interest in the crafts is becoming bigger and bigger as days pass by. However, despite this potentiality for growth, the craft that we encounter is not reflecting the ever-changing environment of the times, is failing to go beyond the folk art industry level of 1970s to 1980s. Although most of the industrial craft corporations have highly developed craft technology, but the products are not sublimated into marketable products. Also, so far schemes for development of industrial craft have not been many and studies on industrial craft in a sense of the design management have not been performed. Accordingly, this study intends to survey the effect of the design management strategy on the industrial craft product purchase intention in the industrial craft. The main contents comprehended in the study process are as follows. The design management strategy affects the industrial craft product purchase intention. Among the lower elements of the design management strategy, which are cost reduction-oriented design strategy, image-oriented design strategy and the market-oriented design strategy, the image-oriented design strategy and the market-oriented design strategy showed to affect the industrial craft product purchase intention. Especially, the image-oriented design strategy showed to affect the industrial craft purchase intention more than the market-oriented design strategy does.

• Journal of Conservation Science
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• v.36 no.1
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• pp.60-72
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• 2020

The Inscribed stones of Hanyangdoseong has been weathered for a long time because of external environment and living organisms. To establish a long-term conservation-management strategy for the inscription stones, the material characteristics of the inscription stones of Naksan Mountain Area were identified, and its deterioration state was diagnosed. Consequently, it was confirmed that the Inscription stones of Naksan Mountain Area mainly comprised coarse-to medium-grained pinkish granite and biotite granite, and, in part, comprised reddish granite, quartz porphyry, and aplite. Presently, the Inscription stones of Naksan Mountain Area, Hanyangdoseong, is undergoing a considerable decrease in physical properties because of physical, chemical, and biological weathering. Moreover, it has been confirmed that the type of damage, such as blistering, soiling, and dicolouration, on the surface shows a significantly high deterioration rate, and that conservation treatment might be required in future. In addition, because the possibility of damage recurrence is high even after the treatment, the conservation state must be regularly monitored.

• Journal of the Economic Geographical Society of Korea
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• v.11 no.3
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• pp.375-388
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• 2008

The early studies on the cultural industries had mainly emphasized the viewpoint of "efficiency" based on the "flexible specialization" theory, but they have gradually shed light on the viewpoint of "creativity": creative human resources and various networks generating creative energies. Despite the importance of these studies, it is impossible to explain every cultural industrial agglomeration phenomena from specific and few viewpoints due to the diversity of each cultural industry. This study describes the dissimilarity of agglomeration factors between the Japanese animation and home video game industries which form salient agglomeration in the same region. Both industries share similar characteristics with industrial agglomeration of SMEs in Tokyo and close inter-firm relationships. However, they differ in their historical development paths and each firm's behavior and strategy because of their own distribution systems and production processes. In particular, the difference in distribution systems clearly affects whether a company values "efficiency" factors of agglomeration advantage or "creativity" factors of that in case of locational choice. The distribution sector of the cultural industry, compared with the production sector, has a tendency to value profitability rather than creation itself. Therefore, a cultural industry with the strong distribution sector tends to form the industrial system emphasizing profitability. The Japanese animation firm is apt to choose its location from the perspective of efficiency, which easily contributes to profitability, because television broadcasting stations are strong distribution sector. Conversely, the Japanese game firm chooses its location from the perspective of creativity due to the absence of strong distribution sector.

• International Journal of Contents
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• v.17 no.3
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• pp.15-29
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• 2021

The purpose of this paper is to explore how the Confucius Institute Chinese international promotion could better promote the development of China's foreign trade, by analyzing the distribution of the Confucius Institute worldwide, based on the theory of language economics, using SWOT analysis to analyze the advantages and disadvantages of the internal environment, opportunities and challenges of the external environment of Chinese international promotion of Confucius Institute. The following findings were gathered: as a language teaching institution and information exchange platform, Confucius Institute has the ability to share trade information and increase trade opportunities; to improve cultural identity and reduce transaction costs; to promote cultural communication and integration, and drive the development of related industries. The internal disadvantages were mainly reflected in the mismatch between the global regional distribution structure of Confucius Institutes, and the economic and trade structure, such as, the asymmetry between language, culture output, and demand. In addition, the management mechanism was not perfect. External opportunities were mainly new opportunities brought by economic globalization, cultural diversity, and the development of the Belt and Road initiative. External challenges were mainly influenced by the China threat theory and the fierce cultural competition among countries. The corresponding countermeasures were put forward based on the advantages of the platform and grasping the external opportunities: improving the quality of operation and speeding up the localization process; respecting cultural differences and realizing cultural common learning; seeking multilateral cooperation and enhancing the capacity for independent development.

• THE INTERNATIONAL COMMERCE & LAW REVIEW
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• v.66
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• pp.191-218
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• 2015

This research is, first of all, a theoretical study concerning 'conflict.' Only then, we could obtain ways in which we manage and resolve various problems arising from conflicts in business between Korean and Chinese companies. In doing this, we also tried to grasp cultural characteristics, or factors, in Chinese ways of carrying out negotiations that lead to conflicts with us. On the basis of these preliminary considerations, we developed practical techniques of conflict management and types of negotiation strategy. We thereby could suggest broader strategic implications for better performance in international business. Concretely, this research investigates techniques of conflict management and types of negotiation strategy. For such techniques and types, we suggest, (1) Sharing technique or reconciliatory compromising negotiation and its compromise strategy, (2) collaborative technique or cooperative negotiation and its win-win strategy, (3) competitive technique or competitive negotiation and its profit-seeking attack strategy, (4) accommodative technique or receptive negotiation and its relation-maintaining yield strategy, (5) avoidant technique or evasive negotiation and its indifference-showing avoidance strategy. This research contributes to promote understanding on negotiation culture of chinese corporate. and we provide the guideline of the conflict management and the insight for the efficiency strategy of chinese business negotiation. But, empirical data and statistical examinations should be added to our present research for the future prospective ones.

• Journal of The Geomorphological Association of Korea
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• v.17 no.3
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• pp.17-30
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• 2010

This paper aims to excavate and make storytelling of cultural landforms around Shincheon, Geumho river in Daegu and then to build the strategy for making its application. The main results are as follows. 1) There are main cultural landforms such as Yongdubawi(龍頭岩, river cliff), river cliff, rock shelter(岩蔭), sheeting joint landform, river cave, tor, etc. around Shincheon. 2) there are main cultural landforms such as riverine wetland, ferry, point bar, river cliff, Hwadam(畵潭, pool), Donghwacheon(stream), Mutae(無怠), Chimsan(hill), Yeonamsan(hill), Sanghwadae(river cliff), etc. around Geumho river. 3) It is necessary to excavate and restore cultural landforms around Shincheon and Geumho river for protection, Also the valuable cultural landforms should be designated as cultural assets in order to prevent damage. 4) Considering from application of cultural landforms around Shincheon, natural observation site need to be designed for experiencing culture, history and ecological environment. However, in viewpoint of application of cultural landforms around Geumho river, it is much better to plan a few of Geumho river cultural landform trails for self-guided tour.

• Management & Information Systems Review
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• v.34 no.1
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• pp.35-49
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• 2015

Recently, researchers and practitioners are emphasizing the importance of integrated-strategic perspective between market and non-market strategies. In this perspective, this study was designed to examine the relationships between cultural distance and the degree of localization strategy and also the moderating effects between them. Using CSR data together with the localization index data (from 2010 to 2012) of multinational companies competing in Chinese market, the three hypotheses proposed in the study were examined. The results of multiple regression analyses show that cultural distance is positively related to the degree of localization strategy of multinational companies. The corporate social responsibility is also positively related to the degree of localization strategy of multinational companies. However, there is negative moderating effect of corporate social responsibility on the relationship between cultual distance and the degree of localization strategy. The findings of this study representing the complementary effects between localization strategy and corporate social responsibility imply that the effect of market competitive strategy can be complemented by non-market strategy. Thus, firms should plan their non-market strategies in the perspective of integrated strategic perspective with market strategy to compete with competitors and increase performance more efficiently.

• Journal of the Korea Academia-Industrial cooperation Society
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• v.20 no.5
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• pp.170-179
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• 2019

Following the uprise of the Korean Wave, Korean big entertainment corporations, such as SM or YG, are selling cultural products through their subsidiaries. These cultural products or 'cultural goods' are using artists' images of the entertainments for various products including stationary, consumer electronics, cosmetics, snacks, etc, to produce significant profits. We focused on the level of marketing strategy that affects the intention of purchase of those cultural goods. Specifically, we classified three levels including product-level(quality and design), brand-level(price and brand name), and corporate-level(merchandising and sales methods) and investigated if consumer nationality has any effects on the relationship. Based on the survey results performed by 220 Korean and Chinese college students, we found that Chinese consumers generally have higher intention to purchase on Korean cultural goods. Especially, Chinese consumers showed that their purchase intention is affected by price and brand name strategies, thus we found that they are more sensitive to brand-level marketing strategies.

• The Journal of the Convergence on Culture Technology
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• v.9 no.2
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• pp.159-169
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• 2023

The purpose of this study is, first, to establish a theory about the conflict between sustainable tourism development and the restoration process of modern cultural heritage. Second, a research model is established through literature research, and the difference in perception between the local government (Incheon Jung-gu Office) and the local residents is analyzed. Third, based on the results of the analysis, we will present a conflict management strategy for sustainable tourism development in the modern hotel restoration project. If a conflict management strategy is presented based on the analysis results, first, a procedure to confirm whether the goal of development for sustainable tourism development and local residents is the same before the modern cultural heritage restoration project is necessary. Second, it is necessary to coordinate opinions on priority items among sustainable tourism development indicators during the modern cultural heritage restoration project. Third, in the modern cultural heritage restoration project, priority should be given to the change of awareness of the development subject rather than the change of awareness of the local residents. Fourth, in the modern cultural heritage restoration project, the development entity should attempt continuous dialogue and compromise in an effort to find an alternative that satisfies local residents. Fifth, in the modern cultural heritage restoration project, it would be effective to pay special attention to and focus on the part of 'adjustment of opinions' where the difference of opinion between the developer and the local residents is the largest.

• Korean Journal of Culture and Social Issue
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• v.10 no.2
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• pp.79-101
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• 2004

This study is performed to understand and resolve psychologically the issue of North Korea-South Korea's cultural heterogeneity which is treated importantly in unification debates. We collected data from 181 North Korea Defectors through survey, and found out that the North Korea Defectors perceived cultural heterogeneity so much especially at the early settlement stage. However, this fact itself didn't give a serious suggestion, What is significant was how much South Korean cultural orientation they had as a coping strategy. When they coped with South Korean cultural orientation, they showed high level of self-efficacy, and furthermore they demonstrated high level of psychological adaptation. By the way, this psychological adaptation level was not significantly correlated with positive index such as life satisfaction, but correlated with negative index such as depression. That is, low self-efficacy group showed high level of depression and 43% of them could be classified as a depression-symptom group. Thus, we can conclude that it is rather helpful for the North Korean Defectors to have South Korean cultural orientation for overcoming North Korea-South Korea's cultural heterogeneity, and coping strategy is more important than cultural heterogeneity itself.