• Journal of Families and Better Life
• /
• v.32 no.4
• /
• pp.91-104
• /
• 2014

This study aims to understand how consumers consume by presenting the concept of 'consumption style' and the meaning of consumption for modern consumers. As modern consumers cannot lead their daily lives without engaging in consumption, their daily lives are deeply related to consumption. However, we have not been largely interested in how we manage consumption. It is a fact that marketing-oriented studies are focused on consumers for the establishment of corporate activities and strategies until now. For the analysis of the research, SPSS for Windows and AMOS were used. In order to examine the general characteristics of the investigation object, the technical statistics of frequency, percentage, average and standard deviation were obtained. To develop the research item analysis, Cronbach's ${\alpha}$, exploratory factor analysis, confirmatory factor analysis and cluster analysis were conducted. Based on the meaning of consumption through the consideration of preceding studies, the consumption style was extracted with 4 economic, socio-cultural, psychological and ethical perspectives. Also, 4groups were classified according to the type of consumption style: professional consumers, practical consumers, indifferent consumers and emotional consumers.

• Fashion & Textile Research Journal
• /
• v.8 no.2
• /
• pp.183-190
• /
• 2006

The purpose of this study was to analyze social, economic and cultural phenomena of the luxury brand in the viewpoint that the consumption system of the modern society stood for the sign consumption and the industrial production of difference as Baudrillard mentioned in the Consumer Society. The result was divided into the two subjects popularization and differentiation of luxury brand. Firstly the meaning of luxury brand was that the personal effects of consumption of king or aristocratic class who did not exist in the modern and were made into the selection and consumption-possible things of exchange value. The popularization of this sign was accelerated through TV drama. Secondly as differentiation strategy of luxury brand, was made by giving meaning to the life style concept of the upper class with advertisement and design, and also the logo of design was used as sign differentiated from people. Also the reason why the producer of the luxury brand gave meaning to such life style was that the awareness of the brand which people have consistently makes them consume more products. The consumption system of the modern society stood for the sign consumption, difference sign mark value which was the desire on a social meaning basis, not the consumption of things as used value. And the consumer could express his personality by selecting and consuming the product of luxury brand model made with this sign. Accordingly the distribution, purchase, sales and acquisition of the things with this difference sign were our verbal activity and linguistic code today, and it was the essential feature of the society, culture and economy of the consumer society.

• Journal of the Korean Society of Costume
• /
• v.59 no.3
• /
• pp.27-41
• /
• 2009

Interpreting the phenomenon of Fast fashion that is prevalent these days, this research is meaningful in that it prepares the frame which suggests the vision to read the trend of 2000s and analyzes the property of phenomenon of Fast Fashion in the connection with society and culture. The so[io-cultural property can be largely characterized by consumption orientation, change orientation, efficiency, moment and multiculturism. Analyzing the phenomenon of fast fashion that emerged after 2000 on the basis of such sociocultural background, it is largely classified into imitation, fashionability, disposability, portability, transformation and convergence. Due to the hi-polarization of consumption, people tend to select imitated goods, and people accustomed to speed get interested in the fashionability of all Phenomena. Further, society that is transient and changing rapidly makes the habit of purchasing in disposability. The property of nomad society encourages to keep the habit of portability. Such change-oriented society and rapidly changing life pattern make them adapt in diverse transformation modes of Fast Fashion. Further, multi-cultural world integrates enterprises through combination of all cultures and the convergence of all factors.

• Journal of The Geomorphological Association of Korea
• /
• v.23 no.3
• /
• pp.57-66
• /
• 2016

The objective of this study is to find out geomorphological characteristics of historical ruins where people produced and consumed large jar coffins excavated in the Yeongsan river basin using the map of old drainage network to restore distribution network. For this purpose, we chose the 21 consumption sites. The results are as follows. First of all, large jar coffins(relics, 47.6% of total) in the Yeongsan River basin were located in Sampo stream basin, almost all of them were located within the Yeongsan River main stream basin and Sampo stream basin. Also, distance from all consumption site to river was within about 2km. Therefore, it is thought that the all consumption sites are located at the place of the gift of nature that was very favorable to water transport of jar coffins. The results of this study may be used as basic data for research of cultural relics in the Yeongsan river basin.

• Proceedings of the KGS Conference
• /
• 2006.06a
• /
• pp.110-112
• /
• 2006

• Review of Culture and Economy
• /
• v.20 no.3
• /
• pp.3-33
• /
• 2017

The present study analyzed movie consumption behavior from the perspective of transaction cost, taking into account the possible incurrence of additional costs in the process of consumers obtaining movie information to choose movies. Regression and multinomial logistic regression analyses were performed in the analysis by taking movie information and the individuals' social demographic characteristics as independent variables and the number and frequency of movies watched as dependent variables, using information from the "2015 movie consumer survey." The results showed that consumers considering elements such as "directors" and "online reviews" were found to be more active in movie consumption. The analysis of movie-watching frequency showed that the information considered when choosing a movie was different for high- and low-frequency movie viewers. Putting these factors together suggests that movie consumption can vary according to an individual's cultural capital, preferences, and their degree of movie information awareness. While existing studies have mostly analyzed the determinants of box office performance, the significance of the present study is its empirical analysis of individual movie information in terms of transaction cost. Based on the results above, it can be inferred that the cyclical structure of trading expenses influences movie consumption and, once preferences are formed through a certain level of consumption, the trading cost expenses decrease, which results in increasing consumption. Therefore, film makers need to establish and execute marketing strategies that appropriately use movie information so that consumers can reduce the trading costs necessary for movie watching.

• Cross-Cultural Studies
• /
• v.45
• /
• pp.433-478
• /
• 2016

This article investigates the role of Japan in Korean consumption of Nordic design. In spite of the development of greater access to wide information and global markets, the popular trends in Korea have been mediated by Japan. The cultural power of Japan comes from otaku subculture. Japanese influence can be discussed by two sides. One is the images or symbols composing the Nordic style in Korea. The other is the way how to consume the Nordic design. Japanese neopop images combined with the Nordic design. Japanese 'slow movie' has combined American Kinfolk style with Nordic style. 'Database consumption' from otaku subcultre conceptualized by Azma Hiroki can be applied to Korean consumption of Nordic design.

• Management & Information Systems Review
• /
• v.38 no.3
• /
• pp.151-170
• /
• 2019

This study deals with the rent-seeking behavior that exist in cultural voucher from the viewpoint of culture and arts management. Art organizations open to consumers, producers and governments of the arts are dependent on the internal and external influence of an open system. Researcher has found rent-seeking in the course of introducing policies and legalization of the cultural voucher business which has been promoted in the direction of democratization of culture or cultural democracy. Cultural voucher business is a legal term. Although the government has increased the budget or tried to change the policies of the cultural voucher business, the implementation of the cultural voucher business has been opposed to the diversity of consumption and equity as the consumption of genre and the concentration of the capital region have increased. These results were structurally related to the process of legalization and rent-seeking behavior in bureaucracy. This study reaffirms that the efficient operation standard of the cultural voucher business is a balance between the choice of the beneficiary, the competition of the supplier, and access to the cultural voucher. And the theory of rent-seeking was applied as a criterion to analyze this balance. Thus, it is suggested that the criteria of evaluation and improvement to check the conservativeness of bureaucrats are needed to establish a legal system applied to the purpose of 'cultural democracy' and 'democratization of culture' ideology and to guarantee individual creativity and autonomy.

• International Journal of Contents
• /
• v.16 no.3
• /
• pp.66-86
• /
• 2020

With the rapid growth of high-tech, the development of cultural and creative industries has gradually become the focus of national industrial development. With the proposal of China's "Belt and Road" strategy, the role of cultural and creative industries in the provinces and cities along the "Belt and Road" in the entire international trade is becoming increasingly critical. It is necessary to explore solutions to improve the competitiveness of China's cultural and creative industries, factoring the surrounding cities of the "Belt and Road" as an example. Thus, this paper proposes the six-element diamond model based on innovation capability and government support to render a comprehensive evaluation of the competitiveness of the cultural and creative industries in the 31 provinces and cities across the country. The results show that the overall competitiveness of the 18 provinces and cities along the "Belt and Road" cultural and creative industries is weak. Focusing on the 18 provinces and cities along the "Belt and Road", using the linear regression measurement model quantitative analysis, the four types of influencing factors affecting the development of the competitiveness of cultural and creative industries along the "Belt and Road" were obtained. Finally, according to the four types of influence, the competitiveness improvement plan is proposed from the four aspects: government role, consumption preference, industrial innovation ability, and the introduction of high-quality talent.

• The Journal of the Korea Contents Association
• /
• v.20 no.1
• /
• pp.378-391
• /
• 2020

This paper tries to critically examine how development of digital technology affects on the processes of production, consumption and intermediation of popular culture. We focus on the case of BTS to find changes after new media environment. In production part, artist produces diverse contents through multiple platforms to be a 'total package', and in consumption part, fans vote and promote online to support their artist, and their roles have expanded to the cultural intermediary at some part, so on the part of intermediation, inequalities from the power relations have changed in a part.