• Title/Summary/Keyword: cultural communication

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Local vs. Foreign Television Drama: Niche Analysis of a South Korean Audience's Use of Korean, American and Japanese Dramas

  • Chang, Byeng-Hee;Khang, Hyoungkoo;Jeong, Irkwon;Chung, Jin-Young;Nam, Sang-Hyun
    • International Journal of Contents
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    • v.9 no.4
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    • pp.52-59
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    • 2013
  • The present study explored the reception and consumption processes of a Korean audience's viewing of local and international television dramas. Findings indicated that the influential factors on the level of viewing in regards to Korean, American, and Japanese TV dramas among Korean viewers differed. In particular, a significant difference was found in terms of perceived drama characteristics. Applying niche theory, the present study also examined the audience's motivation for watching these television dramas. Results demonstrated that Korean TV dramas possessed the broadest niche breadth and were the most competitive. In a comparison of the perceived characteristics of TV dramas, American drama earned competitive superiority for most characteristics. The implications from the results were discussed in terms of cultural discount and proximity.

The Development of Political Economy of Communication as a Critical Scholarship and Its Theoretical Limitations (미디어 정치경제학의 학문적 지형과 이론적 과제)

  • Moon, Sang-Hyun
    • Korean journal of communication and information
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    • v.45
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    • pp.77-110
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    • 2009
  • This study explores the academic development of the Political Economy of Communication, which is pursued by reviewing academic characteristics, research subjects, key scholars, formal and informal institution as an academic hub, key articles, major academic associations and academic journals. In addition, this study examines important theoretical limitations and tasks to deal with in the future, which have been exposed through several heated debates with other research traditions such as Cultural Studies and Post Modernism.

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L3 Socialization of a Group of Mongolian Students Through the Use of a Written Communication Channel in Korea: A Case Study

  • Kim, Sun-Young
    • Cross-Cultural Studies
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    • v.19
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    • pp.411-444
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    • 2010
  • This paper explored the academic socialization of a group of Mongolian college students, learning Korean as their L3 (Third Language), by focusing on their uses of an electronic communication channel. From a perspective of the continua of bi-literacy, this case study investigated how Mongolian students who had limited exposure to a Korean learning community overcame academic challenges through the use of a written communication channel as a tool in the socialization process. Data were collected mainly through three methods: written products, interviews, and questionnaires. The results from this study were as follows. Interactional opportunities for these minority students were seriously constrained during the classroom practices in a Korean-speaking classroom. They also described the lack of communicative competence in Korean and the limited roles played by L2 (English) communication as key barriers to classroom practices. However, students' ways of engaging in electronic interactions differed widely in that they were able to broaden interactional circles by communicating their expertise and difficulties with their Korean peers through the electronic channel. More importantly, the communication pattern of "L2-L2/L3-L3" (on a L2-L3 continuum) emerging from data demonstrated how these students used a written channel as a socialization tool to mediate their learning process in a new community of learning. This study argues that a written communication channel should be taken as an essential part of teaching practices especially for foreign students who cannot speak Korean fluently in multi-cultural classes.

A Shift in Information Dissemination Methods in a Cultural Ritual amid the COVID-19 Pandemic

  • Suhadah, Suhadah;Mulyana, Deddy;Yusup, Pawit M.;Sjafirah, Nuryah Asri
    • Journal of Information Science Theory and Practice
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    • v.9 no.4
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    • pp.50-62
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    • 2021
  • This study aims to unravel the shift in the customary method of disseminating information about the ritual of Perang Topat (literally translated as "rice-cake war") as carried out by the custom community of Kemaliq Lingsar in the West Lombok Regency of Indonesia during the COVID-19 pandemic. Grounded in the ethnography of communication research methodology, this study examines the process of the cultural ritual during the 2020 period of the pandemic and compares it to the ones held in 2018 and 2019 (before the current pandemic). Drawing on findings from observations, in-depth interviews, and documentation, it was revealed that the traditional or custom-oriented community of Kemaliq Lingsar abandoned all three prominently used methods of disseminating the information of the Perang Topat ritual that had been used prior to the pandemic, and that they were replaced by a strategy with solely face-to-face (FTF) interpersonal communication carried out by visiting the homes of the target participants of the cultural event. This method was relevant to the current viral crisis because it enabled the committee to minimize the number of spectators which might potentially violate COVID-19 health protocols. This finding also reinforces the hypothetical statement that interpersonal communication via FTF is effective in disseminating information in a limited manner and empowering the emotional bond between the individuals who share relationships and similar interests. The findings of the present study can be a reference for any events where physical distancing must be strictly imposed and require a limit to the number of participants during the pandemic.

Outdoor Augmented Reality based 3D Model Visualization System of Cultural Heritage Sites (야외 증강현실 기반의 문화 유적지 3D 모델 시각화 시스템)

  • Han, Jong-Gil;Park, Kyoung-Wook;Ban, Kyeong-Jin;Kim, Eung-Kon
    • The Journal of the Korea institute of electronic communication sciences
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    • v.8 no.3
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    • pp.459-464
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    • 2013
  • Recently, at home and abroad cultural content industry has developed as the growing importance of history. Among them, the reconstruction contents area which combined with IT technology is attracting attention. Specially, using augmented reality technology, 3D visualization researches which restore contents of architectural heritage, cultural heritage sites, and artifacts have been performed in cultural content area. The existing cultural site restore contents are mostly made based on the images taken from indoor. In this paper, efficiently visualize the restore contents in indoor, but outdoors is limited. This theses presents the cultural heritage sites 3D model visualization system using augmented reality in outdoor. Proposed system augments 3D model to cultural heritage site in outdoor by using Smart Phone.

Animal Symbolism of the Trademarks and Trade Characters - Cultural influences of the animal symbols

  • Kim Hyun-Jee
    • Archives of design research
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    • v.19 no.3 s.65
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    • pp.71-92
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    • 2006
  • People have their own cultural backgrounds and experiences in terms of visual perceptional thinking so that they could misunderstand the cultural symbols, trademarks, Brand Identities, and trade characters, especially, animal trademarks. Sometimes Easterners and Westerners seem to not comprehend the different meanings of the cultural symbols. The signs of twelve Chinese zodiac animals are the typical symbol of the Asian mythology. What I wanted to focus on emphasizing the different views and perspective of an animal trademark is according to the Chinese Zodiac between Eastern and Western cultures. Generally, multiple symbolisms are difficult to comprehend, because they are created by individual ideas and incorporate several mythologies and histories. How do Westerners interpret the implied meaning of Eastern animals in general? How are they going to understand the Eastern animal logos or marks accurately? How can we solve the problem to make people understand their different meanings? There were some confusing pictorial images in the area of the design field when a designer creates an animal mark for globalization and localization. Creating of hybrid symbol is the best way to break the communication barriers with people all around the world.

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Gender Differences in Health Status, Health Behavior and Disease Prevalence of Multi-cultural Family (성별에 따른 다문화 가족의 건강상태, 건강행위 및 질병이환)

  • Kim, Eungyeong;Wee, Hwee
    • Health Communication
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    • v.13 no.2
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    • pp.103-108
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    • 2018
  • Background: This study was to analyze gender differences in health status, health behaviors and disease prevalence of multi-cultural family in order to contribute to health promotion of them. Methods: This study used raw data from the Korea Community Health Survey(KCHS) which was performed in 2015. Among them, 3,045 multi-cultural family members were included in this study. Data was analyzed using SPSS 21.0 for descriptive statistics, t test, Chi-square test, and Pearson's correlation coefficients. Results: According to gender, depression and subjective health were different in health status. High risk drinking, hypertension, dyslipidemia, arthritis, and obesity prevalence rate were higher in males than females significantly(p<.001). Conclusion: Based on the study results, it is necessary to establish a public health care program to improve health and welfare of multi-cultural families.

Influence of Cultural Tourism Interpretation on Tourist Satisfaction -Focused on the Cultural Tourism Interpretation of Gyeongbokgung- (문화관광 해설이 관광자 만족에 미치는 영향 연구 -경복궁 문화관광해설을 중심으로-)

  • Chun, Min-Ho
    • The Journal of the Korea Contents Association
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    • v.11 no.12
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    • pp.909-918
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    • 2011
  • Current tourism is quickly transforming into experiential and insightful tourism from simple sightseeing tourism. Due to the experiential tourism trend, cultural interpretation of cultural tourism interpreter has a significant meaning in experiential tourism for tourist. This research was conducted on tourists visiting a representative palace of Korea, Gyeongbokgung, regarding how contents and communication skill of cultural tourism interpretation influence revisit intention of the tourists. As a result, value and interest of interpretation contents influence positive impact on tourist satisfaction. Second, progress and attitude of interpretation give positive influence on tourist satisfaction but not effective on communication with audience. Third, we found that tourist satisfaction influences positively on revisit intention. As the research result shows, both context and communication skill of interpretation are very important factors in cultural tourism interpretation. Therefore, the research emphasizes on government's suport on systematic management, treatment and position of cultural tourism interpreter retraining program.

The Effect of Cultural Predictors on Perceived Ethicality of Negotiation Behavior A Comparison of 'Chemyon' and Hofstede's Cultural Dimensions (문화 변수가 협상 윤리에 미치는 영향 '체면'과 홉스테드 변수의 비교)

  • Kim, Yung-Wook;Yang, Jung-Eun
    • Korean journal of communication and information
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    • v.46
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    • pp.212-244
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    • 2009
  • This study examined the effects of cultural factors and demographic factors on the perceived appropriateness and likelihood of using five categories of inappropriate negotiation strategies. Five categories of inappropriate negotiation strategies consist of traditional competitive bargaining, attacking opponent's network, false promises, misrepresentation of information and inappropriate information gathering. Two kinds of cultural variables, Hofstede's cultural dimensions and 'Chemyon' dimensions were used as universal, etic variables versus indigenous, emic variables. Survey result shows age and gender had significant effects only for traditional competitive bargaining, but gender and personal negotiation style did not have any effects for the inappropriate strategies. Hofstede's dimensions as well as Chemyon dimensions had significant effect for perceived inappropriateness and likelihood of using inappropriate strategies. While both Chemyon and Hofstede's dimensions were significant, Chemyon accounted for more variance than Hofstede dimensions in most cases. This suggests Chemyon's vital role in explaining Korean negotiators' perception and attitude towards inappropriate negotiation strategies. Implications of the results and future research are discussed.

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Political Economy of Global Market: Debate on Cultural Imperialism Thesis and Its Critical Acceptance of Cultural Imperialism (문화시장 개방의 정치경제학: 문화제국주의 논쟁과 비판적 수용)

  • Yim, Dong-Uk
    • Korean journal of communication and information
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    • v.35
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    • pp.114-146
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    • 2006
  • Now, Korea-U.S.A Free Trade Agreement talk is underway in Korea. In FTA talks, the issues on audio-visual sector including screen quota, opening of broadcasting and telecommunication to the U.S.A. are becoming a hot potato. Globalization has been speed up by mass media and telecommunications. Cultures are no longer bounded by specific place but, through the migration of persons and the electronic flows of information, ideas and images, transgress established boundaries. So issues and debates have to be focused on global culture and cultural imperialism. Some would argue global culture is the consequences of capitalist world-system, so dominance by the center should be criticized and vanished. Some would say that global culture would help recipient society's people with cultural diversify and improvement. The issues on culture and communication, particularly at international level call for our attention in light of cultural identity, homogenization and diversity. Although I criticize the cultural imperialism thesis, I suggest critical acceptance of cultural imperialism. That is the observation of complexity between internal and external dynamics. The process of cultural imperialism is not simple and unitary. It rather involves the various forces of internal dynamics along with external forces.

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