• Proceedings of the Korea Multimedia Society Conference
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• 2003.05b
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• pp.455-459
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• 2003

In the great motive power which promotes the Game of future to develop. three main factors focus on 3D Graphics, Network and Virtual Reality. the Network technique as necessary elemental technique in Next-generation on-line game is being researched largely. However, from viewing the features of on-line game, if many users meet in same server, it not only causes heavy load to the server and brings inconvenience to the users, but also increases expense to the service provider and creates a problem which is to put up server or not. A proposal is going to do hybrid distributed system a client hardly depends on server for this paper, and to be able to enjoy a network game through information alternating current between clients. depended on the existing server, and the most message processing did a design in order to achieve between clients. A design way to propose is as follows. Primarily it was done in order proposed a message grade anger process way, and to be able to manage server or a client according to importance of message, and, with the second, did a Client-Server method and a Pear-to-Pear method at the same time, and a chase did efficiency. Third is going to propose other problem solving way by message grade anger in multi-anger and a security section of a message cue.

• The Journal of the Korea Contents Association
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• v.9 no.9
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• pp.380-392
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• 2009

This study aims to understand what aspects among perceived environmental cues affect on satisfaction and behavior intention of visitors with the object of Gwangju Chungjang Festival 2008, which is a city festival. The survey was performed in the festival period, from October 7 through, 12 2008 with 300 visitors who finished the touring of the Festival. All the 300 questionnaires were returned, but only 270 out of 300 were used, except for the unfaithful responses, for the analysis. For statistical process of the collected data, frequency analysis, reliability analysis, factor analysis and multiple regression were performed by using SPSS 12.0 for Windows via the process of data coding. As the result, first, the factor, environmental cues of city festival were shown differently in three dimensions of satisfaction. In other words, 'food factor' is an important factor for festival satisfaction. Second, for re-visit intention, which is the consequence variable and behavior intention of satisfaction regarding the environmental cue factor, 'convenient facility factor' and 'accessibility and promotion factor' were significant and 'promotion and guidance factor' for the recommendation factor was significant. On the contrary, 'food factor' did not have significant impact. Third and finally, as the analysis result of impact of festival satisfaction on re-visit intention and recommendation intention, which are the behavior intentions, festival satisfaction was significant. This study aims suggestion of development strategies for Gwangju Chungjang Festival 2008. It is appropriate time for this study at the point of promoting city festivals. Also, suggestions in this study can help promotion of development direction.

• Korean Journal of Remote Sensing
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• v.22 no.4
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• pp.265-274
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• 2006

Extracting ground points is the kernel of DTM generation being considered as one of the most popular LIDAR applications. The previous extraction approaches can be mostly characterized as a point based approach, which sequentially examines every individual point to determine whether it is measured from ground surfaces. The number of examinations to be performed is then equivalent to the number of points. Particularly in a large set, the heavy computational requirement associated with the examinations is obviously an obstacle to employing more sophisticated criteria for the examination. To reduce the number of entities to be examined and produce more robust results, we developed an approach based on features rather than points, where a feature indicates an entity constructed by grouping some points. In the proposed approach, we first generate a set of features by organizing points into surface patches and grouping the patches into surface clusters. Among these features, we then attempt to identify the ground features with the criteria based on the attributes of the features. The points grouped into these identified features are labeled ground points, being used for DTM generation afterward. The Proposed approach was applied to many real airborne LIDAR data sets. The analysis on the results strongly supports the prominent performance of the proposed approach in terms of not only the computational requirement but also the quality of the DTM.

• Korean Journal of Remote Sensing
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• v.11 no.3
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• pp.101-116
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• 1995

The fact that the demands on traffic data collection are imposed by economic and safety considerations raisese the question of the potential for complementing existing traffic data collection programs with satellite data. Evaluating and monitoring traffic characteristics is becoming increasingly important as worsening congestion, declining economic situations, and increasing environmental sensitivies are forcing the government and municipalities to make better use of existing roadway capacities. The present system of using automatic counters at selected points on highways works well from a temporal point of view (i.e., during a specific period of time at one location). However, the present system does not cover the spatial aspects of the entire road system (i.e., for every location during specific periods of time); the counters are employed only at points and only on selected highways. This lack of spatial coverage is due, in part, to the cost of the automatic counters systems (fixed procurement and maintenance costs) and of the personal required to deploy them. The current procedure is believed to work fairly well in the aggregate mode, at the macro level. However, at micro level, the numbers are more suspect. In addition, the statistics only work when assuming a certain homogenity among characteristics of highways in the same class, an assumption that is impossible to test whn little or no data is gathered on many of the highways for a given class. In this paper, a remote sensing system as complement of the existing system is considered and implemented. Since satellite imagery with high resolution is not available, digitized panchromatic imagery acquired from an aircraft platform is utilized for initial test of the feasibility and performance capability of remote sensing data. Different levels of imagery resolutions are evaluated in an attempt to determine what vehicle types could be classified and counted against a background of pavement types, which might be expected in panchromatic satellite imagery. The results of a systematic study with three different levels of resolutions (1m, 2m and 4m) show that the panchromat ic reflectances of vehicles and pavements would be distributed so similarly that it would be difficult to classify systematically and analytically remotely sensing vehicles on pavement within panchromatic range. Anaysis of the aerial photographs show that the shadows of the vehicles could be a cue for vehicle detection.

• Journal of Music and Human Behavior
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• v.16 no.1
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• pp.47-72
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• 2019

This study reviewed and analyzed English-written studies using a rhythmic tapping task for motor control of children with autism spectrum disorder (ASD). Inclusion criteria for the participants were children with ASD and typically developing (TD) children. The keywords used for the outcome variables included rhythmic tapping, timed movement, and synchronization. Ten studies were included in the final analysis. The included studies were analyzed in terms of target variables, auditory stimuli, and measurements. A meta-analysis was also conducted to examine how children with ASD performed rhythmic tapping tasks compared to children with TD. In the identified studies, five variables were used: timed movement control, timing reproduction, bimanual coordination, synchronization, and interpersonal synchronization. It was found that rhythmic tapping performance was analyzed in terms of accuracy and precision of the movement and reported as significantly correlated to social skills measures. The meta-analysis results showed that there were no significant differences between the ASD and TD groups in continuing rhythmic movements when the presented auditory stimuli ended, whereas there were significant group differences in their ability to maintain their motor performance consistently and to synchronize with auditory cue or with others. These results support the rhythmic tapping task as an effective measure for not only motor control but also social skills development in children with ASD.

• Science of Emotion and Sensibility
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• v.24 no.3
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• pp.41-60
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• 2021

The purpose of this research was to determine whether multimodal cues in an online shopping environment could enhance tactile consumer mental imagery, purchase intentions, and attitudes towards an apparel product. One limitation of online retail is that consumers are unable to physically touch the items. However, as tactile information plays an important role in consumer decisions especially for apparel products, this study investigated the effects of multimodal cues on overcoming the lack of tactile stimuli. In experiment 1, to explore the product, the participants were randomly assigned to four conditions; picture only, video without sound, video with corresponding sound, and video with discordant sound; after which tactile mental imagery vividness, ease of imagination, attitude, and purchase intentions were measured. It was found that the video with discordant sound had the lowest average scores of all dependent variables. A within-participants design was used in experiment 2, in which all participants explored the same product in the four conditions in a random order. They were told that they were visiting four different brands on a price comparison web site. After the same variables as in experiment 1, including the need for touch, were measured, the repeated measures ANCOVA results revealed that compared to the other conditions, the video with the corresponding sound significantly enhanced tactile mental imagery vividness, attitude, and purchase intentions. However, the discordant condition had significantly lower attitudes and purchase intentions. The dual mediation analysis also revealed that the multimodal cue conditions significantly predicted attitudes and purchase intentions by sequentially mediating the imagery vividness and ease of imagination. In sum, vivid tactile mental imagery triggered using audio-visual stimuli could have a positive effect on consumer decision making by making it easier to imagine a situation where consumers could touch and use the product.

• Phonetics and Speech Sciences
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• v.13 no.3
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• pp.39-51
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• 2021

Based on spontaneous speech data collected in 2020, this study examined the production and perception of Korean lenis, aspirated, and fortis stops. Unlike the controlled experiments of previous studies, lenis and aspirated stops of males in their 30s were not distinguished by voice onset time (VOT) in spontaneous speech. Perceptual experiments were conducted on young females, the leaders of language change. F0 was found to serve as the primary cue for the perception of lenis stops, and then VOT distinguished the aspirated and fortis stops. The fact that the sounds were always perceived as lenis stops when F0 was low, irrespective of whether VOT was short or long, showed that F0 plays an absolute role in the perception of lenis stops. However, in some cases the aspirated and lenis stops were distinguished only by VOT, which does not happen in production. In terms of sound change, disagreement between production and perception systems occurs when sound change is in progress. In particular, when production change precedes perception change, it indicates that the sound change is in its latter stages. Young females still maintain the previous system in perception because the distinction of lenis and aspirated stops by VOT was valid in their parents' generation. In other words, VOT is still used for perception to communicate with other groups.

• Korean Journal of Culture and Social Issue
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• v.11 no.2
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• pp.31-46
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• 2005

The purpose of the present study was to investigate the effects of in-vehicle noise types and levels of intensity on drivers' driving speed estimation. Noise generated from the vehicle engine and musical sound sampled from the Korean pop were employed as the types of in-vehicle noise and their levels of intensity were systematically manipulated. In experiment 1 where the effect of the engine noise levels on speed estimation was observed, drivers showed the tendencies of driving faster than the targets speeds under lower noise intensity condition whereas driving slower under higher noise intensity condition. In experiment 2 where both musical sample and the engine noise were provided, drivers' subjective speed estimation was affected by the engine noise as revealed experiment 1, but not by musical sample. When the data from the both experiments were combined and analyzed, an interacting effect of engine noise levels and music sample levels was found: if the intensity of music sample was enough to overwhelm the engine noise, the drivers drove faster than lower engine noise level condition in the experiment 1. This result indicates that although the music sample is not the direct auditory cue of speed estimation as observed in the experiment 2, intense level of music sample can affect drivers' speed estimation when it is coupled with the lower engine noise level.

• Information Systems Review
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• v.25 no.1
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• pp.1-26
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• 2023

Consumers tend to trust information provided by other consumers more than information provided by sellers. Therefore, while inducing consumers to write high-quality reviews is a very important task for companies, it is not easy to produce such high-quality reviews. Based on previous research on review writing and memory recall, we decided to develop a way to use digital nudge to help consumers naturally write high-quality reviews. Specifically, we designed an experiment to verify the effect of uploading a photo during the online review process on the quality of review of the review writer. We then recruited subjects and then divided them into groups that upload photos first and groups that do not. A task was assigned to each subject to write positive and negative reviews. As a result, it was confirmed that the behavior of uploading a photo first increases the review length. In addition, it was confirmed that when online users who upload photos first have extremely negative satisfaction with the product, the extent of two-sidedness of the review content increases.

• Journal of Global Scholars of Marketing Science
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• v.18 no.2
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• pp.19-45
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• 2008

This study is to empirically examine the primary dimensions of visual merchandising (VMD) of internet shopping mall, namely store design, merchandise, and merchandising cues, to be a attractive virtual store to the shoppers. The authors reviewed the literature related to the major components of VMD from the perspective of the AIDA model, which has been mainly applied to the offline store settings. The major purposes of the study are as follows; first, tries to derive the variables related with the components of visual merchandising through reviewing the existing literatures, establish the hypotheses, and test it empirically. Second, examines the relationships between the components of VMD and the attitude toward the VMD, however, putting more emphasis on finding out the component structure of the VMD. VMD needs to be examined with the perspective that an online shopping mall is a virtual self-service or clerkless store, which could reduce the number of employees, help the shoppers search, evaluate and purchase for themselves, and to be explored in terms of the in-store persuasion processes of customers. This study reviewed the literatures related to store design, merchandise, and merchandising cues which might be relevant to the store, product, and promotion respectively. VMD is a total communication tool, and AIDA model could explain the in-store consumer behavior of online shopping. Store design has to do with triggering a consumer attention to the online mall, merchandise with a product related interest, and merchandising cues with promotions such as recommendation and links that induce the desire to pruchase. These three steps might be seen as the processes for purchase actions. The theoretical rationale for the relationship between VMD and AIDA could be found in Tyagi(2005) that the three steps of consumer-oriented merchandising are a store, a product assortment, and placement, in Omar(1999) that three types of interior display are a architectural design display, commodity display, and point-of-sales(POS) display, and in Davies and Ward(2005) that the retail store interior image is related to an atmosphere, merchandise, and in-store promotion. Lee et al(2000) suggested as the web merchandising components a merchandising cues, a shopping metaphor which is an assistant tool for search, a store design, a layout(web design), and a product assortment. The store design which includes differentiation, simplicity and navigation is supposed to be related to the attention to the virtual store. Second, the merchandise dimensions comprising product assortments, visual information and product reputation have to do with the interest in the product offerings. Finally, the merchandising cues that refer to merchandiser(MD)'s recommendation of products and providing the hyperlinks to relevant goods for the shopper is concerned with attempt to induce the desire to purchase. The questionnaire survey was carried out to collect the data about the consumers who would shop at internet shopping malls frequently. To select the subject malls, the mall ranking data announced by a mall rating agency was used to differentiate the most popular and least popular five mall each. The subjects was instructed to answer the questions after navigating the designated mall for five minutes. The 300 questionnaire was distributed to the consumers, 166 samples were used in the final analysis. The empirical testing focused on identifying and confirming the dimensionality of VMD and its subdimensions using a structural equation modeling method. The confirmatory factor analysis for the endogeneous and exogeneous variables was carried out in four parts. The second-order factor analysis was done for a store design, a merchandise, and a merchandising cues, and first-order confirmatory factor analysis for the attitude toward the VMD. The model test results shows that the chi-square value of structural equation is 144.39(d.f 49), significant at 0.01 level which means the proposed model was rejected. But, judging from the ratio of chi-square value vs. degree of freedom, the ratio was 2.94 which smaller than an acceptable level of 3.0, RMR is 0.087 which is higher than a generally acceptable level of 0.08. GFI and AGFI is turned out to be 0.90 and 0.84 respectively. Both NFI and NNFI is 0.94, and CFI 0.95. The major test results are as follows; first, the second-order factor analysis and structural equational modeling reveals that the differentiation, simplicity and ease of identifying current status of the transaction are confirmed to be subdimensions of store design and to be a significant predictors of the dependent variable. This result implies that when designing an online shopping mall, it is necessary to differentiate visually from other malls to improve the effectiveness of the communications of store design. That is, the differentiated store design raise the contrast stimulus to sensory organs to promote the memory of the store and to have a favorable attitude toward the VMD of a store. The results that navigation which means the easiness of identifying current status of shopping affects the attitude to VMD could be interpreted that the navigating processes via the hyperlinks which is characteristics of an internet shopping is a complex and cognitive process and shoppers are likely to lack the sense of overall structure of the store. Consequently, shoppers are likely to be alost amid shopping not knowing where to go. The orientation tool enhance the accessibility of information to raise the perceptive power about the store environment.(Titus & Everett 1995) Second, the primary dimension of merchandise and its subdimensions was confirmed to be unidimensional respectively, have a construct validity, and nomological validity which the VMD dimensions supposed to have a positive correlation with the dependent variable. The subdimensions of product assortment, brand fame and information provision proved to have a positive effect on the attitude toward the VMD. It could be interpreted that the more plentiful the product and brand assortment of the mall is, the more likely the shoppers to favor it. Brand fame and information provision as well affect the VMD attitude, which means that the more famous the brand, the more likely the shoppers would trust and feel familiar with the mall, and the plentifully and visually presented information could have the shopper have a favorable attitude toward the store VMD. Third, it turned out to be that merchandising cue of product recommendation and hyperlinks affect the VMD attitude. This could be interpreted that recommended products could reduce the uncertainty related with the purchase decision, and the hyperlinks to relevant products would help the shopper save the cognitive effort exerted into the information search and gathering, which could lead to a favorable attitude to the VMD. This study tried to sheds some new light on the VMD of online store by reviewing the variables mentioned to be relevant with offline VMD in the existing literatures, and tried to link the VMD components from the perspective of AIDA model. The effect size of the VMD dimensions on the attitude was in the order of the merchandise, the store design and the merchandising cues.It is said that an internet has an unlimited place for display, however, the virtual store is not unlimited since the consumer has a limited amount of cognitive ability to process the external information and internal memory. Particularly, the shoppers are likely to face some difficulties in decision making on account of too many alternative and information overloads. Therefore, the internet shopping mall manager should take into consideration the cost of information search on the part of the consumer, to establish the optimal product placements and search routes. An efficient store composition would be possible by reducing the psychological burdens and cognitive efforts exerted to information search and alternatives evaluation. The store image is in most part determined by the product category and its brand it deals in. The results of this study support this proposition that the merchandise is most important to the VMD attitude than other components, the manager is required to take a strategic approach to VMD. The internet users are getting more accustomed and more knowledgeable about the internet media and more likely to accept the internet as a shopping channel as the period of time during which they use the internet to shop become longer. The web merchandiser should be aware that the product introduction using a moving pictures and a bulletin board become more important in order to present the interactive product information visually and communicate with customers more actively, therefore leading to making the quantity and quality of product information more rich.