• Journal of the Korean Society of Fashion and Beauty
• /
• v.2 no.2 s.2
• /
• pp.48-58
• /
• 2004

The purpose of this study was to identify the variables influencing consumers' deal proneness. The data were collected from 385 college female students living in Daegu, Korea via self-administered questionnaires and were analyzed by frequency, factor analysis, Cronbach's ${\alpha},\;X^2-test$, t-test and stepwise regression analysis. The results of the study were as follows: 1) There was found significant differences of demographic variables between domestic and imported cosmetics' consumers. 2) Deal proneness which were Consumers' responses to sales promotion were classified into six factors which were mileage proneness, display proneness, gifts proneness, sample/coupon proneness, sweepstakes proneness, make-up show proneness. 3) Domestic cosmetics' consumers who had higher gift proneness, sample/coupon proneness, mileage proneness had significantly positive influence on the buying experience of promoted cosmetics. Imported cosmetics' consumers who had higher sample/coupon proneness and lower make-up show proneness had significantly positive influence on the buying experience of promoted cosmetics.

• 제어로봇시스템학회:학술대회논문집
• /
• 2003.10a
• /
• pp.113-117
• /
• 2003

The digital systems include the noise in power supply, ground and packaging due to a simultaneous switching of signal, signal reflections and distortions on single and multiple transmission lines. The requirement for the controlled impedance on a PCB can be both a critical success factor and a design challenge. So, the invented tool simulates the tracks controlled impedance with the test coupon. It can saves the design time and supports the economical PCB design.

• Culinary science and hospitality research
• /
• v.17 no.1
• /
• pp.155-170
• /
• 2011

The purpose of this study was to test the influence of restaurant customers' perceived price on their satisfaction and revisit intention through the examination of the mediating effects of emotional responses and the moderating role of coupons. Data was obtained from a survey conducted to 319 quick service restaurant customers and analyzed using SPSS 16 and AMOS 16. The results indicate a full mediation effect of perceived price on customer satisfaction through emotional responses. It was also noted that discount, free and entry coupons did moderate the influence of perceived price on customers' emotional responses. The strongest moderator for perceived price and positive emotions was a discount coupon followed by a free coupon and an entry coupon in order. For perceived price and negative emotions, an entry coupon had a higher moderating effect followed by a discount coupon. The study put forward an appropriate implication to restaurateurs on the use of coupons as well as emotional responses and perceived price that will effectively elevate customers' satisfaction level.

• Culinary science and hospitality research
• /
• v.9 no.1
• /
• pp.81-100
• /
• 2003

This study performed a analysis of customer purchasing behavior in family restaurant. The type of family restaurant marketing activity was classified to free gift promotion, special menu promotion, discount promotion, membership program, coupon, co-marketing promotion were assumed to stimulus. The awareness of stimulus and exposure, attention, comprehension process was assumed to attraction and the contribution of stimulus was assumed to satisfaction on this study. A sample of study is assigned women customers are core customer group not family restaurant but all of industry. The study has showed co-marketing is the most outstanding marketing activity in family restaurant all of aspects and the awareness and attraction of co-marketing is higher than satisfaction. A result of t-test for awareness and attraction of discount and coupon promotion is attended. Attraction of them is higher than awareness. But satisfaction of them is lower than attraction means that family restaurants should makes an effort to develop the customer satisfaction to ensure customer loyalty through the discount and coupon promotion. On one-way ANOVA of awareness, attraction and satisfaction by age, discount and coupon promotion is related to it Speciality as low age as sensitive in awareness, attraction, satisfaction of discount promotion.

• Transactions of the Korean Society of Automotive Engineers
• /
• v.18 no.6
• /
• pp.1-6
• /
• 2010

Aluminum rear lower arm is designed for luxury sedan and manufactured by hollow sand casting in the present study. Here we present the relationship between local microstructure and coupon tensile test in the rear lower arm. The characteristics of the local tensile deformation are supposed to be dependent upon Si distribution and DAS (dendrite arm spacing). Si distribution affects the yield strength and DAS affects the elongation of local area in the part, respectively.

• Journal of the Korean Society for Railway
• /
• v.9 no.1 s.32
• /
• pp.57-62
• /
• 2006

Composite thin-walled members for civil engineering application are mainly produced by pultrusion technique, and they are generally made of a polymeric resin system reinforced by E-glass fibers due to economical reason. This material combination results in low elastic moduli of the composite materials and makes the design of composite members to be governed by stability limit state. Therefore the buckling behavior of composite thin-walled members was experimentally investigated in the present study. Axial compression was applied on each specimens by a hydraulic ram and knife edge fixtures were placed at both ends to simulate simple boundary condition. Axial compression, lateral displacements and twisting at the mid-height of each specimen were measured by a set of transducers during buckling test. The experimental buckling loads were compared with analytical results obtained through isotropic formulas. In the calculation of analytical results, elastic properties such as Young's modulus(E) and shear modulus(G) were replaced with EL and GLT obtained from coupon tests, respectively.

• The Korean Journal of Food And Nutrition
• /
• v.31 no.1
• /
• pp.173-184
• /
• 2018

This research was conducted to examine coffee shop customers' preference and satisfaction by different types of promotion. Research samples ware adults with experience of any form of coffee shop promotion (n=209). Descriptive statistics, Chi-square, t-test and one-way ANOVA were used to analyze the relations among variables. Results showed that 'free coupon' was the most preferred ones. SNS was the most frequently used search method for coffee shop coupon promotion information. The most preferred event promotion was 'freebies', and preference levels were significantly different by age and employment status. 'Barista experience' was ranked highest in preference among cultural experience events. Drinking coffee was the most important purpose of visiting coffee shops, especially among unemployed, twenties, and women respondents. Coupon was evaluated the highest in usefulness and satisfaction among the three promotion methods. Event and cultural experience were preferred more by respondents in their twenties than those in their thirties. Results indicated that all promotion strategies are effective for increasing customer satisfaction and for inducing revisit. Findings also showed that preference for promotion was affected by customer characteristics such as age and gender. Therefore, coffee shops should consider using the most effective and attractive promotion strategy for their target market, while maintaining a consistent service quality level to fulfill customer expectation.

• Journal of the Institute of Electronics and Information Engineers
• /
• v.53 no.8
• /
• pp.76-82
• /
• 2016

In this paper, we evaluated shielding effectiveness (SE) of carbon nanotube (CNT) film using near field scanning (NFS) in near field analysis. We adopted CNT film with deposit carbon density of 5% and thickness of 1mm for evaluation of shielding characteristic. Using a test coupon analogized to an actual IC package, we measured SE according to measuring position and SE according to distances between the CNT film and the test coupon. As a result, the measured SE in the near field varied with frequency. Especially, the measured electric field SE in the center of the test coupon is better than that of the measured edge point of the test coupon where it is affected by fringing effect. The results show that the measured SE in the near field is affected not only by frequency but also by measurement environment such as position and height of the probe and height of shielding film. In conclusion, we should choose proper methods for SE measurement considering interference distance in the electronic control system because there is little correlation between the proposed evaluation method in the near field and ASTM D 4935-10.

• Nuclear Engineering and Technology
• /
• v.50 no.5
• /
• pp.788-793
• /
• 2018

High-density spent fuel (SF) storage racks have been installed to increase SF pool capacity. In these SF racks, neutron absorber materials were placed between fuel assemblies allowing the storage of fuel assemblies in close proximity to one another. The purpose of the neutron absorber materials is to preclude neutronic coupling between adjacent fuel assemblies and to maintain the fuel in a subcritical storage condition. METAMIC neutron absorber has been used in high-density storage racks. But, neutron absorber materials can be subject to severe conditions including long-term exposure to gamma radiation and neutron radiation. Recently, some of them have experienced degradation, such as white spots on the surface. Under these conditions, the material must continue to serve its intended function of absorbing neutrons. For the first time in Korea, this article uses a neutron attenuation test to examine the performance of METAMIC surveillance coupons. Also, scanning electron microscope analysis was carried out to verify the white spots that were detected on the surface of METAMIC. In the neutron attenuation test, there was no significant sign of boron loss in most of the METAMIC coupons, but the coupon with white spots had relatively less B-10 content than the others. In the scanning electron microscope analysis, corrosion material was detected in all METAMIC coupons. Especially, it was confirmed that the coupon with white spots contains much more corrosion material than the others.

• Journal of the Korean Society for Industrial and Applied Mathematics
• /
• v.26 no.4
• /
• pp.343-352
• /
• 2022

We present the user-friendly graphical user interface design and implementation of Monte Carlo simulation (MCS) for computing option price of the four-underlying asset step-down equity linked securities (ELS) using the Android platform. The ELS has been one of the most important and influential financial products in South Korea. Most ELS products are based on one-, two-, and three-underlying assets. However, currently there is a demand for higher coupon payment from ELS products because of the increased interest rate in financial market. In order to allow the investors to have higher coupon payment, it is necessary to design a multi-asset ELS such as four-asset step-down ELS. We conduct the computational experiments to demonstrate the performance of the Android platform for pricing four-asset step-down ELS. Furthermore, we perform a comparison test with a three-asset step-down ELS.