• 제목/요약/키워드: convergence media

검색결과 2,078건 처리시간 0.031초

패션쇼의 융복합 연출 특성에 관한 연구 - 루이비통 여성복 컬렉션을 중심으로 - (A Study on the Convergence Directing Characteristics of a Fashion Show - Focused on the Louis Vuitton Women's Collection -)

  • 최하진;정재윤
    • 한국의상디자인학회지
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    • 제24권4호
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    • pp.11-25
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    • 2022
  • Convergence, a universal phenomenon in modern society, takes place in various ways throughout society, and the concept of convergence can also be observed in fashion shows. The concept of convergence is actively emerging in terms of fashion show directing. The purpose of this study is to suggest the development of fashion show directing by analyzing the convergence characteristics of fashion show directing through a Louis Vuitton fashion show, and to provide data on convergence in fashion shows. The object of the study is the women's Paris Pret-a-porter and women's cruise collection presented at the Louis Vuitton fashion show. The research method integrated the criteria for analysis and the characteristics of fashion show production through previous studies and a literature review. The characteristics of convergence production in Louis Vuitton fashion shows were identifeid through literature and visual data. In this study, the convergence of the Louis Vuitton fashion shows were divided into four categories: genre integration, sensory synesthesia, perspective diversification, and media scalability. First, the integration of genres enhanced the brand image and effectively conveyed the concept of the show. Second, the synesthesia of the senses expanded communication with the audience and increased the audience's immersion. It has also become a new way to experience fashion shows in person. Third, the diversity of perspectives changed and diversified the way audiences experienced fashion shows. Fourth, the scalability of the media means various ways in which the audience can experience fashion shows. Through this, it is possible to effectively convey information and experiences about fashion shows to the audience.

지상파 DMB 수신용 SoC 설계 및 구현 (Design and Implementation of the SoC for Terrestrial DMB Receiver)

  • 구본태;이주현;최민석;이석호;김진규;김성민;박기혁;김덕환;권영수;엄낙웅
    • 대한전자공학회:학술대회논문집
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    • 대한전자공학회 2006년도 하계종합학술대회
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    • pp.669-670
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    • 2006
  • This paper describes the functions and design technology of the T-DMB (Terrestrial Digital Multimedia Broadcasting) receiver. T-DMB is a novel broadcasting media that can provide high-quality video and audio services. In this paper, we will describe the VLSI implementation of RF, Baseband and Multimedia Chip for T-DMB Receiver. The designed DMB SoC has low power consumption and has been implemented using a standard-cell library in 0.18um CMOS technology.

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소셜트러스트 기반의 소셜미디어 전담기구('소셜미디어위원회') 설립 방안 연구 (A Study on Establishing 'Social Media Committee' Based on the Social Trust)

  • 문형남
    • 디지털융복합연구
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    • 제10권7호
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    • pp.41-58
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    • 2012
  • 현재 정치 경제 사회 문화 등 모든 분야에 있어서 큰 영향력을 발휘하고 있는 소셜미디어(social media)를 이해할 필요성이 증가하고 있다. 따라서 본 연구는 소셜미디어 관련 정부 차원의 현재의 노력 점검을 통하여 소셜미디어의 올바른 활용과 이용자 권익 보호를 위한 정부의 실질적이고 적극적인 지원을 위해 소셜미디어 전담기구(가칭 '소셜미디어위원회') 수립을 제안하고자 한다. 본 연구 결과를 통해 소셜미디어위원회의 소셜미디어 정책(Policy), 교육(Education), 기준(Standard) 등을 제시할 수 있을 것으로 기대한다.

온.오프라인 은행거래를 위한 매체선택 영향 요인 (Analysis Influential Factors for Media Selection in Banking Transaction Context)

  • 조남재;박기호;임혜경
    • 디지털융복합연구
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    • 제6권3호
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    • pp.75-84
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    • 2008
  • The purpose of our this research, based on the Media Selection Theory, the Technology Acceptance Model, and the Social Influence Theory, is to investigate the influential factors that affect media selection in banking transactions. Analyses showed that for location sensitive bank window's and ATMs (automatic teller machines), defined as offline-based transaction channels, convenience was the variable affecting media selection. However, in the case of online media not related to location, (phone banking, internet banking, and mobile banking) reliability was the significant variable influencing use. The findings show that banking organizations may benefit from identifying traits of media affecting use, and should differentiate customer services for competitive advantage.

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Efficient Media Synchronization Mechanism for SVC Video Transport over IP Networks

  • Seo, Kwang-Deok;Jung, Soon-Heung;Kim, Jin-Soo
    • ETRI Journal
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    • 제30권3호
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    • pp.441-450
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    • 2008
  • The scalable extension of H.264, known as scalable video coding (SVC) has been the main focus of the Joint Video Team's work and was finalized at the end of 2007. Synchronization between media is an important aspect in the design of a scalable video streaming system. This paper proposes an efficient media synchronization mechanism for SVC video transport over IP networks. To support synchronization between video and audio bitstreams transported over IP networks, a real-time transport protocol/RTP control protocol (RTP/RTCP) suite is usually employed. To provide an efficient mechanism for media synchronization between SVC video and audio, we suggest an efficient RTP packetization mode for inter-layer synchronization within SVC video and propose a computationally efficient RTCP packet processing method for inter-media synchronization. By adopting the computationally simple RTCP packet processing, we do not need to process every RTCP sender report packet for inter-media synchronization. We demonstrate the effectiveness of the proposed mechanism by comparing its performance with that of the conventional method.

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Semi-supervised Cross-media Feature Learning via Efficient L2,q Norm

  • Zong, Zhikai;Han, Aili;Gong, Qing
    • KSII Transactions on Internet and Information Systems (TIIS)
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    • 제13권3호
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    • pp.1403-1417
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    • 2019
  • With the rapid growth of multimedia data, research on cross-media feature learning has significance in many applications, such as multimedia search and recommendation. Existing methods are sensitive to noise and edge information in multimedia data. In this paper, we propose a semi-supervised method for cross-media feature learning by means of $L_{2,q}$ norm to improve the performance of cross-media retrieval, which is more robust and efficient than the previous ones. In our method, noise and edge information have less effect on the results of cross-media retrieval and the dynamic patch information of multimedia data is employed to increase the accuracy of cross-media retrieval. Our method can reduce the interference of noise and edge information and achieve fast convergence. Extensive experiments on the XMedia dataset illustrate that our method has better performance than the state-of-the-art methods.

Digital Outdoor Advertising Tecoration for the Metaverse Smart City

  • Yoo, Seung-Chul;Piscarac, Diana;Kang, Seungmi
    • International Journal of Advanced Culture Technology
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    • 제10권1호
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    • pp.196-203
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    • 2022
  • Developing smart cities increasingly relies on metaverse technology. This has become much more apparent in the post-COVID-19 pandemic urban environment. The demand for fast processing of huge amounts of data and the convergence of various media types is essential for keeping city residents well-informed and safe. This paper builds on recent research on metaverse, smart cities, and digital outdoor advertising media. It proposes that "space culture media", which collectively functions by using physical or virtual spatial information, will play a key role in the smart city, functioning as an augmented city. Specifically, this paper deals with significant issues related to the smart city changes created by tecoration, a metaverse urban media space facilitated and enhanced through digital outdoor advertising.

COVID-19, Social Distancing and Social Media: Evidence from Twitter and Facebook Users in Korea

  • Jin Seon Choe;Jaecheol Park;Sojung Yoon
    • Asia pacific journal of information systems
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    • 제30권4호
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    • pp.785-807
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    • 2020
  • The novel Coronavirus disease 2019 (COVID-19) is unprecedentedly changing the world since its outbreak in late 2019. Using the collected the data related to COVID-19 and the social media user data from a mobile application market research agency from January 25 to April 7, this study empirically examines the effect of the number of confirmed COVID-19 cases worldwide, the number news COVID-19, and the enforcement of social distancing measures on the daily active users (DAU) of two social media services - Twitter and Facebook - in South Korea. There are three important findings from the results of econometric analysis. First, the number of confirmed COVID-19 cases worldwide has a negative effect on the DAU of social media. Second, the number of COVID-19 news is negatively associated with the DAU of social media. Finally, the implementation of social distancing measures has no significant effect on the DAU of the social media. Theoretical implications and managerial guidelines are also discussed.

Emoji advertising in social media and its effects on consumer behavior: Assessing purchase intentions and brand metaphorical warmth

  • Chen, Mingyuan;Hu, Jiayu;Yoo, Seungchul
    • International journal of advanced smart convergence
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    • 제13권1호
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    • pp.129-139
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    • 2024
  • In digital marketing, the strategic use of emojis in social media advertising, particularly on the Xiaohongshu app, significantly influences consumer acceptance and purchase behavior. This study examines the impact of emoji-laden advertisements and the role of brand metaphorical warmth on consumer perceptions. Employing a tailored questionnaire, the research explores how emojis affect brand advertisement reception, filling a gap in empirical research on emoji advertising effectiveness. Findings indicate that emojis, when used judiciously, enhance consumer acceptance and contribute to a positive brand perception. However, excessive use may undermine trust. Brand metaphorical warmth emerges as a crucial factor, suggesting that emojis can effectively convey warmth, fostering a deeper emotional connection with consumers. These insights offer practical implications for refining social media marketing strategies, advocating for a balanced approach to emoji usage in advertisements to optimize engagement and influence consumer behavior.