• Proceedings of the Korean Society for Emotion and Sensibility Conference
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• 2002.05a
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• pp.261-265
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• 2002

The unique colors of paper, that is, blue, green, red, and yellow were used in the estimation of color from the subjective feeling. The monochrome with unique color or the unique color surrounded with the background color was presented. Subject gazed the monochrome or the unique color, which was called target color. The target and background color were the complementary color each other. The various ratios of the area of gazed color and background were taken. Subject answered the level of subjective feeling consisted of pair of adjective items for unique color presented. With the use of the subjective feeling fer the target color presented, the estimation of the unique color was carried out due to Fuzzy theory and neural networks. The results of color difference between unique color presented and the estimated color gave very small value for the case without background, while the results of the case with background color depended on the ratio of area of presented color and background color till the ration of 2:1, The relation showed the Kirschman's law. The color difference saturated in the increase of area of background with the ratio more than 2:1.

• Science of Emotion and Sensibility
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• v.5 no.2
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• pp.73-78
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• 2002

The unique colors of paper, that is, blue, green, red, and yellow were used in the estimation of color from the subjective feeling. The monochrome with unique color or the unique color surrounded with the background color was presented. subject gazed the monochrome or the unique color, which was tailed target rotor. The target and background color were the complementary color each other. The various ratios of the area of gazed color and background were taken. Subject answered the level of subjective feeling consisted of pair of adjective items for unique color presented. With the use of the subjective feeling for the target color presented, the estimation of the unique color was cai\ulcornerlied out due to Fuzzy theory and neural networks. The results of color difference between unique color presented and the estimated color gave very small value for the case without background, while the results of the case with background color depended on the ratio of area of presented color and background color till the ration of 2:1, The relation showed the Kirschman's law, The color difference saturated In the increase of area of background with the ratio more than 2:1.

• 한국HCI학회:학술대회논문집
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• 2008.02a
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• pp.697-702
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• 2008

Mobile display panel is small so that users are often difficult to perceive images clearly. About image we perceive much through colors and therefore we propose color fitting approach for clear perception even on the small and low quality LCD panels. Various color modifications have been studied and used in commercial software packages. For mobile usage, our approach instantly enhances color images by modifying colors in a way to contrast differences of them. The method includes tone enhancements (which contrast dark and bright sides) and color enhancements (which reduce saturation for pure colorants). Based on color theory, our method also modifies color values towards specified complementary and preference colors. We term this color fitting. This approach enables displaying photos, multimedia messages, videos and digital media broadcasting (DMB) for better perception in real-time on mobile devices. Index Terms.) color fitting, visualization on small display, mobile graphics, visual perception.

• The Journal of the Institute of Internet, Broadcasting and Communication
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• v.17 no.1
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• pp.225-230
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• 2017

In this paper, a highly efficient GMR(guided-mode resonant) color filter is proposed and implemented. The GMR color filter consists of $Si_3N_4/air$ layers containing complementary fixed and mobile gratings. The device is designed using RETT(rigorous equivalent transmission-line theory) and a grating structure operating in subwavelength. The numerical result reveals that the color filter has a tuning capability of about 35 nm over the $0.45{\mu}m{\sim}0.55{\mu}m$ range for blue-green color and across $0.6{\mu}m{\sim}0.7{\mu}m$ range for red color. Furthermore, The color filters have a spectral bandwidth of about 8 nm with efficiencies of 99%, 98%, and 99% at the center wavelength of blue, green, and red color, respectively, and these are higher efficiencies than reported in the literature previously.

• Journal of Haehwa Medicine
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• v.12 no.1
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• pp.79-102
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• 2003

It has been believed that the human body can be effected by color, sound, smell, and taste - each of them is based on the original character. Out of these elements, the color can be a mediation that absorbs energy into human body and adapts it to the creatures whose life are definitely based on the solar energy. This thesis makes a study of the possibility of applying the color to the oriental medical science by researching the color psychology and therapy which are studied in the west medical science, the recognition and application of color developed from orientalism, and the opinion of color in the oriental medical science. Color therapy is one of the psychological treatment techniques that are able to recover and maintain the health with the rays of the sun rays and the color. The light and the color have its energy that may relax, harmonize, encourage, or excite a human being. This is because the wavelength and the vibration of each color will take effects to human body. The core energy of absorbing and distributing the color vibration is made in the 7 "chakras" in the body, which are the pith and marrow of bio-energy directly connected with the center of the nervous system. There are several methods in the color therapy - the treatment of solar ray, the color-bath, the water-therapy using color energy, the inducement of the solar energy into the body, the acupuncture, the therapy of crystal and jewel, and the self-suggestion dependent upon the color. The color therapy can help us to keep our balance by changing the emotion into the positive energy that will cure the disease with color. As a result, this method not only must be useful to cure physical disease, or develop into good health but also will be used in conforming itself to the mental disease. The color therapy mainly uses the eight colors, which are made by mixing Red, Yellow and Blue basic colors in the field. They are never used in the treatment, but they will go along with complementary colors. This rule is closely connected with the theory of yin and yang which lies at the root of oriental philosophy, and with the treatment principle of oriental medical science whose field is focused on the balancing the body mentally as well as physically. In the East, it is the Obangsaek - the color of blue, red, yellow, white, and black in the theory of yin and yang and the five elements that have been used in helping people having trouble with their health for a long time. In the view of the oriental medical science, these five colors attached the theory of five-elements have been very useful to the physiology, the pathology, or the diagnosis, and been applied to the medical treatment, combining themselves with a five-taste in medicinal herbs. Since the study of color and human physiology has been made in some different interest and fields these days, it goes to prove that the different function of color we couldn't have got before becomes very useful to the medical science. The color must be worth researching the diversity for applying itself to the oriental medical science.

• Korean Journal of Human Ecology
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• v.9 no.1
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• pp.51-61
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• 2006

The purpose of this study is to examine the relation between the trend of art and fashion which predominate a certain time. In order to achieve this goal, this study intends to analyze how plasticity found in Mondrian's pictures are applied to modern fashion with its focus on formative elements. Mondrian was ahead of abstractionism, a major trend of contemporary art, and defined the theory of neo-plasticism. The theory of neo-plasticism defined by Mondrian is characterized by the limited expression of lines and shapes by using only vertical and horizontal straight lines, and right angles and four-sided figures weaved by the lines, and the use of achromatic color(black, white, and gray) in three primary colors(red, blue, and yellow). Based on his theory, he fully displayed the world of geometric abstraction. Mondrian's formative elements which have been applied in modern fashion can be divided into shape and color, For the element of shape, first, horizontal and vertical lines have been applied to patterns, trimmings, detail, and plane of textiles through simplification of design, representing proportion, balance, and stress in a silhouette, Second, plane and diamond shapes made of horizontal and vertical lines have been applied to textiles or patterns with uniqueness. For the element of color, first, three primary colors and achromatic colors are used to seek the aesthetics of balance and harmony that are produced in the strain of conflict through brightness, chroma, and complementary colors, Second, primary colors of high chroma and brightness which are much stronger than pictures are used to express a modern sense. Formative elements of neo-plasticism, which have been applied to modern fashion suggested by this study, are connected with the trend of art contemporary designers have borrowed, Accordingly, this study will become a very helpful material which provides designers with original ideas in developing materials and patterns which connect design with art.

• Korean Institute of Interior Design Journal
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• v.21 no.1
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• pp.136-147
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• 2012

This study researched about gender color preference as basic data for color application of fashion shop Facade. A HUE TONE system from V(vivid) to DK(dark) was used based on 10 colors of the IRI-120 color chart, color preference according to gender was investigated through a survey on males and females of over teenage years, and it was analyzed and presented as a color matching chart. And it was suggested as a color guideline through comprehensive analysis. Few definitions can be given through the results of this study. First, the preference degree according to gender was similar but different senses were shown visually even though the same adjective expressive vocabulary of a color image was suggested. This means there is an unchanging basic conservative disposition that males and females do not have and therefore they infer different ideas according to various environments and factors. Second, females showed more sensitive response to colors than males in the gender color preference result, which confirmed the deviation of each color group that is characteristically preferred according to a category. Third, high preferred color matches according to gender were shown for each vocabulary in various senses such as similar color matching, complementary color matching, separation color matching, and accent color matching. A universal empirical theory by general sensibility was obtained as the purpose of this study. This study suggested securement of a color design planning as basic data and the extent of usability by quantitatively showing the order of priority through the survey and analysis. Thus, the results of this study will be a great help as basic data for invigoration and commercialization of a color planning for designers and users.

• Journal of the Korean Society of Clothing and Textiles
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• v.40 no.6
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• pp.1085-1099
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• 2016

This article is designed to establish fundamental design criterion for theme park cast costumes in accordance with play type and space. There is an understanding that theme parks act as a play space that is designed to meet diverse playing desires. To analyze cast costumes, the theme park - 'Everland' in South Korea as an example, area was divided into attraction space and non-attraction space. Attraction space is mainly for full-scale play content areas and the non-attraction space is to enforce the attraction space experience. Roger Caillois's play theory states that there are 4 play types; Illinx, Mimicry, $Ag{\hat{o}}n$, and Alea. All 4 play types were shown through attraction and Mimicry at non-attraction. Each cast costume was analyzed in terms of apparel design elements - silhouette, textile, color, detail, and props - related to play type facility and cast role. Criteria for theme park cast costume designs were suggested based on the results. Illinx cast members who fulfill a safety-checking role wear high chroma warm color costumes with the accent on details in bodice cutting lines, collar edges, pockets, buttons and decorative ornaments. A complementary contrast is also used. The guidance cast in Illinx may wear a suit in bright/vivid color. Mimicry guidance cast costumes show meticulous perfection in imitation with the figure in its space. From head to toe, color, textile, and silhouette - every detail and even props should match the character. $Ag{\hat{o}}n$ cast costumes are strictly limited in detail and decorative ornament usage as well as in color, since they are in charge of the management and operation of a competition. Alea cast's role is a self-demonstrator. Alea cast members should be a real tarot card reader. However, a manual should control their costumes. A total of 10 cast roles at a non-attraction space should be designed to show job patterns clearly in accordance with the whole theme at the park.

• Journal of Distribution Science
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• v.19 no.12
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• pp.71-81
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• 2021

Purpose: This study to seek to answer two research questions in distribution science: what photo decoration cues in online grocery stores could be identified? Could photo decoration cues significantly effect on the affective perception and behavioral intention of consumers? Research design, data, and methodology: his study conducted a laboratory experiment with a 2×2×2 factorial design to validate the proposed research model and test our proposed hypotheses. Research design, data and methodology: Two stages experiments were adopted in this study, among 360 voluntaries who have had an experience of online grocery shopping, 331 valid data had been collected and analyzed using MANOVA and PLS-SEM algorism. Results: (1) both reflective surface and complementary goods layout lead to visual appeal and shopping enjoyment; (2) contrast color usage positively impacts on visual appeal while does not significantly affect shopping enjoyment; (3) consumers' affective responses positively impact attitudes toward product and store which in turn lead to purchase intention and store loyalty. Implications for research and practice are discussed. Conclusions: Using the media richness theory, visual rhetoric theory and visual design literature as the theoretical foundation, the study provides a solid foundation to comprehend the impact of photo design artifacts on consumers' affective responses when online consumers shopping online for fresh grocery.