• Journal of Information Technology Applications and Management
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• v.13 no.4
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• pp.41-56
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• 2006

The real estate portal has grown into a successful e-Business model that is combined on and off line. Although IT technologies have shown rapid growth, the real estate portals have failed to satisfy the expectations of the Internet users. Based on Michael Porter's competitive forces framework, this study proposes five competitive strategies for continuing growth of the real estate portals. First, to strengthen bargaining power against supplier, buyer and potential new entrants, the real estate portals need to construct a basic network that is cost efficient and maintains real estate goods and makes profits by collaborative deals. Second, strengthen brand value and endeavor to escape from dependency on the Internet portals. Third, develop services to consider changed circumstances and give a lot of sources to make profit to real estate agencies. Fourth, concentrate on marketing to draw in the Internet users and adapt strategies that have been successful in other fields. Finally, real estate fields can seek out ideas for developing new business models from other successful e-Business models and should benchmark them to reduce expenses to a minimum and increase benefits to a maximum.

• The Journal of Asian Finance, Economics and Business
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• v.7 no.10
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• pp.267-273
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• 2020

With the strong growth of social networking sites such as Facebook in recent years, the potential of exploiting customers on Facebook is increasing. Presently, trading activities on Facebook is rapidly developing. Therefore, businesses have become increasingly competitive when selling products on Facebook, so as to retain customers as well as to satisfy customer, which is of paramount importance. This study was conducted to assess the factors affecting the satisfaction of individual customers in Vietnam when buying goods on Facebook. This study uses multivariate analysis techniques (Confirmatory Factor Analysis, Structural Equation Modeling) to determine the factors affecting customer satisfaction when buying goods on Facebook. Research results from 268 individual customers in Vietnam indicated trust and convenience are the two important factors related to customer satisfaction when buying goods on Facebook. Customer satisfaction is the result of consumer experience throughout the different stages of purchase. The more the shopping experience, the more the customers are satisfied when buying products. The price and products do not affect customer satisfaction (prices are easy to compare and products are easily understood on the Internet; hence, these two factors are not considered as determinants of customer satisfaction). Furthermore, this study provides recommendations to improve customer satisfaction.

• Journal of the Korean Society of Costume
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• v.60 no.4
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• pp.18-29
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• 2010

For the Gwangyang Ume Flower Festival, this study sought to develop competitive fashion culture goods design and to activate regional culture festival by reinterpreting ume flower image in accordance with current trends, manufacturing motive patterns, and applying them to neckties, scarves, and T-shirts. In terms of method, four basic motives were set that showed new figurative images of ume flowers using Adobe Illustrator 10. The repetitive units of each motive we combined with the ume flower motives and the geometrical patterns, such as quadrangle, triangle, and circle. The basic direction of design was set so that color and texture could have colorful, modern, and natural images using pastel tone and gradation. The set patterns were applied to the repetition, the repetition of the transformed patterns of 45 angle, and the strife patterns, making it possible to display various images in the fashion items such as neckties, scarves, handkerchiefs, or T-shirts. The development of such fashion culture goods seems to be more significant, since they can be easily accessed by general festival participants. Accordingly, the Gwangyang Ume Flower Festival seems to develop not into food-led festival, but into a cultural festival that can publicize more various programs and create profits.

• International Commerce and Information Review
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• v.16 no.5
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• pp.3-25
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• 2014

The megatrends of the Korean distribution industry market in 2014 reflect opportunities in parallel import & overseas direct purchase. Korean government addressed that "Monopoly & Oligopoly consumer goods import improvement plan" to stabilizing importing goods prices and domestic consumers' burden relief through accelerating market competition. and moreover it is to improving distribution channel and promoting parallel import market business. The Korean market is very unique in that consumers' real sensory index of open up importation effect level is low, but nominal open up importation effect level is high. This is due to difficulties in creating a proper importing goods distribution market and alternative importing routes are very rare. Thus, the purpose of this study is to analyze the market situation and parallel import to improve Korean government's "Monopoly & Oligopoly consumer goods import improvement plan" policy for the revitalization of the domestic market economy and to boost up a new growth engine industry.

• Journal of Korea Trade
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• v.23 no.3
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• pp.20-37
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• 2019

Purpose - The purpose of this paper is to analyze the trade structure and competitiveness of China's information technology (IT) industry in comparison to that of Korea and the United States, particularly in terms of quality. Design/methodology/approach - Indices such as trade specialization index (TSI), Revealed Comparative Advantage (RCA), and Market Comparative Advantage (MCA) are used. Further, an Intra-industry Trade (IIT) index is used to analyze qualitative changes in horizontal intra-industry trade and intra-industry trade of high- and low-quality goods. Findings - China's IT industry has a comparative competitive advantage over that of Korea and the United States, and mainly exports goods of inferior quality and imports goods of superior quality. Further, China's horizontal intra-industry trade has been decreasing, while its vertical intra-industry trade has been increasing and vertical trade of inferior quality goods outweighs that of superior quality goods. This shows that China is rapidly catching up with Korea and the United States, even though its qualitative competitiveness has not significantly improved. Research limitations/implication - This study has academic and political implications, as it analyzes changes in China's IT trade competitiveness. However, it is somewhat limited as factors determining qualitative aspects has not been considered. Originality/value - Most studies aggregate analyses of export competitiveness using methodologies such as TSI, RCA, and market share. However, the focus of these methods is price competitiveness. Hence, an examination of the objective and qualitative trade competitiveness of China's IT industry is necessary. this study the trade structure and quantitative competitiveness of the industry by analyzing intra-industry trade focusing on the quality of competitiveness. Therefore, the changes in China's IT industry in the USA and Korea and in foreign trade competitiveness and quality competitiveness are clarified. The results show that the academic and policy implications of these changes in the IT industry will be a useful resource. This is the first study in Korea to attempt such an analysis. This is the first study in Korea to attempt such an analysis.

• The Journal of Internal Korean Medicine
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• v.29 no.2
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• pp.311-317
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• 2008

Objective : To build a basis of patent analysis for development of Korean ginseng as a competitive medical product in the world market. Methods : Survey of all patents related to ginseng or ginseng products in Korea and other rival countries such as the USA, Japan or EU, using KIPRIS. Results : Korea has more patents of ginseng itself , however has fewer patents related to functional goods, higher value-added businesses or medical technologies using ginseng than rival countries. Conclusion : The Oriental medical world should make more effort to verify the pharmacological effects of ginseng, develop high value-added functional products or medical technologies using ginseng and apply for more patents in such fields.

• Journal of Korean Society of Industrial and Systems Engineering
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• v.27 no.1
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• pp.38-46
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• 2004

To be successful in increasingly competitive Internet marketplace, it is essential to capture customer loyalty. This paper deals with an intelligent agent approach to incorporate customer's sensibility into an one-to-one recommendation service in on-line shopping mall. In this paper the focus of interest is on-line recommendation service algorithm for development of Human Sensibility based web agent system. The recommendation agent system composed of seven services including specialized algorithm. The on-line recommendation service algorithm use human sensibility ergonomics and on-line preference matching technologies to tailor to the customer the suggestion of goods and the description of store catalog. Customizing the system's behavior requires the parallel execution of several tasks during the interaction (e.g., identifying the customer's emotional preference and dynamically generating the pages of the store catalog). Most of the present shopping malls go through the catalog of goods, but the future shopping malls will have the form of intelligent shopping malls by applying the on-line recommendation service algorithm.

• Journal of the Ergonomics Society of Korea
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• v.23 no.3
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• pp.1-12
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• 2004

In recent years, with the advent of e-Commerce the need for personalized services and one-to-one marketing has been emphasized. To be successful in increasingly competitive Internet marketplace, it is essential to capture customer loyalty. In this paper, we provide an intelligent agent approach to incorporate human sensibility into an one-to-one recommendation service in cyber shopping mall. Our system exploits human sensibility ergonomics and on-line preference matching technologies to tailor to the customer the suggestion of goods and the description of store catalog. Customizing the system`s behavior requires the parallel execution of several tasks during the interaction （e. g., identifying the customer`s emotional preference and dynamically generating the pages of the store catalog）. The recommendation agent system composed of five modules including specialized agents carries on these tasks. By presenting goods that are consistent with user interests as well as user sensibility, the accuracy and satisfaction of the recommendation service may be improved.

• Proceedings of the Korean DIstribution Association Conference
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• 2000.10a
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• pp.187-205
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• 2000

6 Sigma movement is the quality innovation activity which Motorola, a nineteen eighties' top-ranking American company of electronics and communication, has started to survive the Japanese companies' frightening gami-gaze. In early days, it's just applicated for reducing customers' complain by eliminations inferior goods centering round producing activity and filling up the competitive market's demand for price and delivery deadline. Nowaday, 6 Sigma application has created a boom extending to a company's most activity fields without any exact scrutiny of 6 Sigma. Although 6 Sigma movement starts from the question of what customers want not by cutting off the inferiority rate but by cutting out causes of producing inferior goods, the service industry has a special character that makes it difficult to compute the level of Sigma. Thus this research examines suitability for introduction of 6 Sigma to the Service Industry.

• Proceedings of the KSR Conference
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• 2005.05a
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• pp.1109-1114
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• 2005

In this Study, we analyzed fare rates of railway by calculating the price elastic of railroad freight. The transportation means of each section needs competitive carriage charges in market price. There are many factors when choosing the means of freight transportation. Therefore the main objective of this paper lies in the study of price elastic theory and evaluating elastic of goods rates of railway.